Problem Solvers

Cal Fussman is a master storyteller, and he's been thinking a lot about AI lately. Why? "This debate between authenticity and artificial intelligence is the battle of the next millennium," he says. When robots can communicate for us, how can we be more human? When we can automate much of our writing and production, how do we share our authentic selves and connect to others? These questinos have ne...

Not every company has a whiz-bang product, so how can you make it pop? Squarespace Chief Creative Officer David Lee has done that, winning tons of awards and making campaigns with the likes of Adam Driver, Zendaya, Dolly Parton, Keanu Reeves and John Malkovich (which earned him an Emmy). Here, he offers a unique way for entrepreneurs to think about their brands, and some big questions to ask when...

How can a small gym compete against a world of big, well-funded chains? In this special episode celebrating Entrepreneur and Yelp's list of America's Favorite Mom & Pop Shops, we take an inside look at Ambitious Athletics in Washington DC — by zeroing in on one customer interaction, and what made it so special. This episode is in partnership with the podcast Behind the Review.

How can a small theater compete against a world of big, well-funded entertainment? In this special episode celebrating Entrepreneur and Yelp's list of America's Favorite Mom & Pop Shops, we take an inside look at Illusions Bar & Theater in Baltimore — by zeroing in on one customer interaction, and what made it so special. This episode is in partnership with the podcast Behind the Review.

People say they want eco-friendly products, but they rarely actually buy them. Why? Because their marketing is all wrong. Utah State University marketing professor Ed Stafford explains.  Sponsor: Paper & Packaging Board. Learn more at howlifeunfolds.com/innovation

At The Lactation Network, anyone can opt out of any meeting. Why? Because CEO Sarah Kellogg Neff has a philosophy about meetings and company culture — and you need to hear it.

Advertising legend David Droga, founder of Droga5 and now head of Accenture Song, explains why there should be more creatives in the C-suite — and why creatives should start seeing themselves as business leaders.

Multiple studies prove it: Sustainable products make people happier, and inspire them to spend more money. We go through the research with Thomas McKinlay of Ariyh.com . Sponsor: Paper & Packaging Board. Learn more at  howlifeunfolds.com/innovation

What you say is important, but how you say it matters even more. Tone coach Marshall Davis Jones, author of the new book "Tonal Influence", explains how to master the meaning behind your words.

LinkedIn has made some big changes to its algorithm. So what kind of posts does the system now reward? LinkedIn editor in chief Dan Roth and director of product Alice Xiong walk us through it.

How do you find meaningful work? Start by recognizing what is meaningful. Bruce Feiler, author of "The Search", breaks down the lies we tell ourselves about work, the many different jobs we have, and the literal ABCs of meaning.

Expert copywriter Laura Belgray explains what you're doing wrong in your emails (and especially your newsletters), and how a few simple changes can boost open rates and engagement. Laura's copywriting company is at TalkingShrimp.com , and her new book is "Tough Titties: On Living Your Best Life When You're the F'ing Worst". — Book time with Jason at intro.co/jasonfeifer

How do you navigate tricky power dynamics at work? Leadership consultant (and author of the new book "Quick Confidence") Selena Rezvani has the answer. And it all starts by working with the person... and not their power.

In this special 300th episode, Jason reveals some of the biggest lessons he's learned in communications — including a fascinating shift in podcasting, how to build a newsletter people really want to read, and more. If you want to reach an audience of any kind, even just an audience of one, you'll want to hear this.

This episode turns into a Sliding Doors special. Jason talks to a former colleague from 20 years ago, whose career didn't turn out the way he hoped for, and then offers advice on how to play catch up. This episode is from Jason's other podcast, Help Wanted, which you can find here: https://link.chtbl.com/LsYdERXQ