Jenny Melrose: Business Strategist
Practice to Profit: Simple Business Growth Strategies for Sustainable Success
Practice to Profit is the podcast for service-based business owners, creators, and entrepreneurs who are tired of being busy but not profitable. If you’re overwhelmed by endless to-do lists, inconsistent income, or building your business alone, this show helps you shift from scattered effort to intentional growth. Each episode delivers practical business strategies, mindset shifts, and execution frameworks that help you prioritize the right actions, build sustainable systems, and turn your daily work into real profit, without burnout. Through honest conversations, expert interviews, and actio...
Author
Jenny Melrose: Business Strategist
Category
Podcast website
Latest episode
Jul 6, 2026
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Episodes
Why The Show Evolved To Practice To Profit 01.02.2026 4:08
If algorithms don’t pay your bills, why let them drive your business? We’re opening a new chapter: Practice to Profit. After a decade of helping creators and service providers grow, we saw the real win wasn’t bigger audiences—it was building revenue models that scale without burning you out. This conversation breaks down what’s changing, what’s not, and how a clearer focus will help you turn what...
The Power of Networking: How Strategic Connections Can Transform Your Business 26.01.2026 11:02
What if the hours you add aren’t the reason your business grows? We make the case that smart relationships beat raw hustle, then map a practical system for turning peers, mentors, creators, and event partners into compounding momentum. Starting with the network you already have, we break down how to lead with listening, spot complementary strengths, and make referrals that build trust on both side...
The Power of Sales Email Marketing: How She Sold Out Her Workshop & Increased Revenue with Upsells 19.01.2026 29:34
If the word “sales” makes your stomach flip, you’re going to love this conversation. We sit down with licensed counselor and practice owner Tabitha Westbrook to unpack how a simple shift—from selling to inviting—turned a timely holiday workshop into a sellout success and opened the door to upsells that actually served families under stress. Tabitha walks us through the workshop concept built for p...
The Hidden Power of Masterminds in Business Growth 12.01.2026 9:11
The “self-made” story sounds inspiring, but it leaves out the secret that actually accelerates growth: the right people in your corner. We open up about how masterminds create 2.5x momentum by combining accountability, proximity, and perspective, and why those three forces beat lone-wolf hustling every time. From weekly wins that build confidence to simple systems that cut through scattered days,...
The Importance of Branding in Marketing: How She Transformed Her Business Through Brand Strategy 05.01.2026 20:00
What if brand clarity is the difference between a beautiful website that nobody understands and a clear pathway that people actually follow? We sit down with Ellie Brown, a licensed professional counselor, author, and podcaster, to unpack how aligning faith and psychology—not hiding them—transformed her business, her confidence, and her results. Ellie shares the moment she stopped splitting identi...
Behind the Scenes of a Mastermind 29.12.2025 8:00
Ever wondered what actually happens inside a high-impact business mastermind—beyond slogans and vague motivation? We pull back the curtain on our six-woman, six-month program and show how structure, hot seats, and data-backed decisions turn ambition into measurable growth. From curated member mix to weekly rhythms, you’ll hear exactly how we select complementary strengths, set 90-day plans, and gu...
Proven SEO Tips to Improve Your Google Rankings in 2026 22.12.2025 28:55
Google’s results are a scoreboard, and in 2026 the only way to win is to deliver what the current winners don’t. We sat down with Ty from Everything Digital Marketing to unpack the strategies that reliably drive rankings and revenue right now—no fluff, no recycled tips. From intent-first research to experience-rich content, we break down how to choose battles AI can’t win and how to turn your uniq...
How to Hold Yourself Accountable for Your Goals 15.12.2025 7:14
Your goals aren’t the problem; your accountability system is. We explore the real reason 90-day plans gather dust and outline a practical path to turn written intentions into shipped work. Drawing on years of helping founders grow and scale, we break down how clarity, cadence, and community combine to create dependable momentum—even when motivation dips. First, we get honest about why self-account...
How to Delegate Tasks in Your Small Business with Brittany Bettini 08.12.2025 19:38
Tired of saying it’s faster if I do it myself? We dive into a practical, human way to break the bottleneck and build a business that runs with you, not because of you. Our guest, Brittany Bettini of I Need a VA, lays out a straightforward blueprint: start with a life audit, delegate low-joy work, and capture your “pie recipe” in clear SOPs so results stay consistent even when hands change. We get...
You are Who You Surround Yourself With 01.12.2025 9:18
Ever feel like you’re building in a vacuum while the people closest to you don’t quite understand what you do? We dig into why environment outperforms motivation and how carefully choosing your “power five” can change the trajectory of your business. Rather than grinding harder alone, we map out how to engineer a circle that elevates your beliefs, sharpens accountability, and gives you the shared...
Smart Strategies for Preparing for Tax Season Without the Stress 24.11.2025 19:25
Tax stress doesn’t start in April—it starts when we ignore the basics. We sit down with Rose, best-selling author of Add a Zero, to turn anxiety into a simple, repeatable system that keeps your books clean and your tax bill smaller. From hiring an affordable bookkeeper to building monthly routines, we walk through the exact steps that make compliance easy and strategy possible. We dig into the pow...
Behind the Scenes: How I Structure My Own 90-Day Plan 17.11.2025 13:07
Tired of planning big and finishing small? We open the playbook on the exact 90-day system we use to turn clarity into revenue: define one core goal, build a simple sprint that delivers a real transformation, and create the content and metrics that move people from awareness to action. Instead of chasing visibility for its own sake, we show how to design a quarterly plan that teaches, converts, an...
Building Confidence Through Tiny Habits® - Strategic Business Planning with Julie DeLucca-Collins 10.11.2025 22:33
Confidence rarely appears first; it’s built by tiny actions that are easy to start and even easier to repeat. We sit down with tiny habits coach Julie to unpack a practical, science-backed approach for getting unstuck, turning ideas into a weekly plan, and tracking what actually moves a business forward. If motivation has let you down, this conversation shows you how behavior design, not willpower...
Avoid the January Burnout: Start Your 2026 Plan Before the New Year 03.11.2025 10:11
January doesn’t fail you—your timing does. When most entrepreneurs try to plan and execute at the same time, the daily grind eats their goals by week two. We take a different path: build a 90-day plan before the year turns so you start with clarity, momentum, and a short list of actions that actually move numbers. We walk through a focused framework: reflect on last year’s metrics, choose just two...
Legal Requirements for Online Business Made Simple 27.10.2025 38:00
You can do a lot right in your business and still plant legal landmines without realizing it. We brought attorney-turned-founder Bobby Clink on to walk through the simple, practical steps that keep online businesses out of trouble—so you can grow without fear of rebrands, takedowns, or messy disputes. From naming a podcast or course to handling email consent across borders, we break down the exact...
How to Prioritize What Moves the Needle in the Next 90 Days 20.10.2025 9:27
Are you trapped in the cycle of busy work that feels productive but doesn't actually grow your business? You're not alone. A shocking 80% of entrepreneurs focus their energy on tasks that never move the needle on revenue. This episode cuts through the noise to help you identify which activities truly matter in your business. The key question every business owner needs to ask: "Does...
How Selling Digital Products is a Game Changer for Veteran Bloggers 13.10.2025 22:34
Ready to stop trading hours for dollars and start building assets that work while you sleep? We sit down with Kathy, a veteran blogger of nearly two decades, to unpack how she moved beyond volatile ad revenue and turned her highest-value posts into profitable digital products—starting with simple printables and growing into the Safe Harbor Emergency Binder System. This isn’t about shiny tools or c...
Stop Winging It: How a 90-Day Plan Creates Predictable Growth 06.10.2025 10:58
Ever feel like your creative business has you constantly putting out fires instead of making meaningful progress? You're not alone. The freedom we crave as content creators often leads to business chaos when we "wing it" without structure. In this episode, I unpack why scattered approaches fail entrepreneurs and how implementing a strategic 90-day plan transforms both your business...
From Burnout to Breakthrough: How Business Retreats Fuel Growth with Jody Halsted 29.09.2025 30:27
Ever wonder what makes business retreats so transformative compared to conferences or online courses? In this compelling conversation with Jodi Halstead, owner of Ireland Family Vacations and host of the Traveling in Ireland podcast, we uncover the magical elements that turn business retreats into catalysts for growth and renewal. Jodi shares her experience at the Insiders Retreat, describing how...
Simplify Your Marketing Messages & Stop Throwing Spaghetti at the Wall 22.09.2025 10:49
Are you frustrated by creating endless content across multiple platforms with little to show for it in actual sales? You might be suffering from what I call "spaghetti marketing" – throwing content at every wall and hoping something sticks. This approach rarely works, and understanding why can transform your business results. In this episode, I break down the three critical reasons why m...
How Creating And Maintaining Business Boundaries Can Help You Achieve Greater Work/Life Balance with Amber De La Garza 15.09.2025 25:08
Boundaries aren't just good practice—they're essential for sustainable entrepreneurship and your mental wellbeing. Productivity specialist Amber De La Garza joins us for an eye-opening conversation about why so many business owners struggle with boundaries and how this impacts everything from client relationships to family dynamics. Ever find yourself frustrated when clients text at 9 PM...
Why You're Not Making Sales: The Visibility Trap 08.09.2025 8:12
Are you caught in the visibility trap? You're showing up online, creating content consistently, but those efforts aren't translating into sales. This frustrating cycle happens to countless entrepreneurs who believe they need to be everywhere at once, spreading themselves thin across multiple platforms without strategic direction. The visibility trap is deceptively simple: we know we need...
Consistency in Business Creates Confidence: How Small Actions Build Big Results 01.09.2025 9:37
Ever feel like you're spinning your wheels in business, trying everything but seeing little return? The culprit might not be your strategy—it could be a lack of consistency. Contrary to popular belief, business success rarely comes from dramatic leaps or occasional bursts of activity. The real magic happens through small, consistent actions that gradually compound into significant results. In...
#1 Reason Your 90-Day Plan Fails (and How to Fix it) 25.08.2025 10:44
Ever created a beautiful 90-day plan only to find it collecting dust by week three? You're not alone. The frustration of abandoned business plans is universal among entrepreneurs, but the solution may surprise you. The failure of your 90-day plan isn't about inadequate strategy or picking the wrong focus areas. The real culprit? A lack of built-in consistency. We've been conditioned...
3 Marketing Decisions Every Business Owner Should Make Before Fall 18.08.2025 12:11
Feeling like your summer marketing has been a half-finished puzzle? You're not alone. The seasonal chaos of vacations, kids at home, and disrupted routines leaves many entrepreneurs struggling with inconsistent content creation and unclear focus. The good news? It's not about having too little time—it's about making three specific marketing decisions that will transform your approac...
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