PR After Hours with Alex Greenwood

PR Consultant and holistic life coach Holly Jackson joins Alex to discuss the PR long game, and what clients should expect from their public relations campaigns.   Learn more at her website: HollyJeanJackson.com . Listen to the INSPIRATION CONTAGION podcast here.   WHAT DO YOU THINK? Alex wants to know! Click here to weigh in: https://anchor.fm/alex-greenwood1/message Follow us on Twitte...

Twitter has been in an innovation and revenue desert for years--and Alex thinks he's found a better way for the social media giant to soar. Today, he shares thoughts of Scott Galloway, who calls for a subscription model, among other things, to make Twitter as big a powerhouse as Facebook. Source: "Misinformation dropped dramatically the week after Twitter banned Trump and some allies" WHAT DO YOU...

What is The Complete Man? According to author Purdeep Sangha, the complete man achieves ultimate performance, fulfillment, and victory in every area of his life. Purdeep is an internationally acclaimed personal advisor and coach to high-performing executives and entrepreneurs. He teaches men how to live at their highest potential and be the best possible business leader, husband, father, and man t...

An anonymous listener asks, "What Do You Do When the Boss is a Bad Communicator?" Listen in as Alex offers some advice from his experience, and from an internal coms expert . Follow us on Twitter: @HoursPR Listen to our entire library of episodes and more on the show website: PRAfterHours.com . PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod ( https://incompetech.com )...

Do you need a publicist? Tracy Lamourie thinks you probably do. A high profile international award-winning publicist, Tracy is the Founder and Managing Director of Lamourie Media Inc., a 2020 Universal Women's Network Woman of Inspiration winner for Women in Media, and the author of the upcoming book GET REPPED - Build Your Brand with Effective Public and Media Relations . Listen in as she and Ale...

Today Alex answers a listener voicemail from Brian in Chicagoland. He asks: How Can We Prevent PR Budget Cuts? Additional reading here and here .  Follow us on Twitter: @HoursPR Listen to our entire library of episodes and more on the show website: PRAfterHours.com . PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod ( https://incompetech.com ) License: CC . Sound eff...

Ever wonder what your business is worth? Ask Bharat Kanodia, ASA.  He has valued more than 2000 businesses, real estate, industrial, governmental infrastructure, public and private companies. Some unique assets appraised by Bharat include the Golden Gate Bridge, Atlanta Airport, Uber, AirBNB, Yahoo!, Brooklyn Bridge, Mirage Casino LV, among many others. He has signed off on over 4,500 valuati...

Sponsoring a quality podcast is ideal for budget-conscious small- to mid-sized enterprises and brands. Alex makes the case for why you should consider an affordable podcast sponsorship for your business, brand, or service.  Learn more, and listen to our entire library of episodes and more on the show website: PRAfterHours.com . Follow us on Twitter: @HoursPR

Alex shares an enlightening anecdote from a friend who used VitalSmarts Crucial Conversations ® skills to address COVID protocol at her neighborhood gym. Specifically, she used the “STATE My Path” skill for “How to speak persuasively, not abrasively." Listen in to learn more! JOIN OUR CRISIS COMMUNICATION COFFEE WEBINAR MARCH 5 Join us on March 5, 2021, to learn why every size enterprise must have...

Join me on March 5, 2021, LIVE in a special webinar to learn why every size enterprise must have a crisis communication plan. If you're a small businessperson, we will demonstrate why you need a plan and how to get started. If you are a PR, HR, or Marketing professional, we will help you make the case for why you need to invest time and budget to create a viable crisis communication plan. Listen t...

Ed Zitron is the CEO and founder of  EZPR , a national media relations firm. He is also outspoken in his critiques of the public relations profession. In our discussion, he talks about how and why media pitches go wrong, the reason his first job in PR was a misery, and several other provocative thoughts--you be the judge: is he right, or is he wrong? EZPR focuses on industry-leading medi...

Join us on March 5, 2021, for an exclusive webinar to learn why every size enterprise must have a crisis communication plan. Don't forget to listen to get your money-saving discount code, then register here: https://www.surveymonkey.com/r/5XY32WX   After registration, you will receive an invoice via Paypal. Once paid, you will receive the Zoom meeting login information, and a Starbucks gift c...

Roger Nairn is the Co-Founder & CEO of JAR Audio , which helps companies grow their revenue and impact through ROI-driven podcasts that make meaningful connections with listeners. In this chat, he shares why audio podcasts are a big part of the future, and how his company can help your brands make a successful show. Drawing on 2 decades as a client leader in the advertising and design world, R...

With the "Big Game" looming in just a few days, we are thrilled to speak with one of the busiest retail pros around, Peg Liebert, cofounder of Kansas City-based sports apparel giant Rally House . In this fun chat, Peg takes a break from Super Bowl sale prep to describe how Rally House began, why delighting her customers is job one, and answers the question of just what happens to "Super Bowl winne...

What can a burger and fries restaurant tell you about maximizing third-party credibility? Listen in--Alex has the combo! Sourced material here .  THIRSTY? Get the official PR After Hours tumbler, here ! GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starre...

“This is the era of information bankruptcy,” -- Richard Edelman, Edelman CEO. Trust is the watchword for PR pros, and this article from PR Daily highlights some fascinating changes in public trust and strong signals that communicators have a lot of work to do.  Special thanks to former show guest Marc Whitt , who suggested this one!  Check out Marc's bestselling book, PR Lessons Learned...

Are You Failing Your Social Media Team? Maybe. Alex gives his take on the ways companies often take their social media teams for granted, citing a new survey. Click here to check out the article and survey. GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starred...

Alex chats about the future of agencies, branding, and more with Michael Irvin, the "Big Idea Guy." Irvin helps the small businessman or woman who doesn't have the resources to hire a large firm or create their own virtual marketing department, and has some interesting observations you won't want to miss. Connect with Michael on LinkedIn: https://www.linkedin.com/in/michaelirvincpm/ . GET THE T-SH...

Alex offers proven tips on how to effectively prepare for a press interview and successfully deliver your message. Source materials discussed here . Do you need Media Training? Alex can help! Click here to make an appointment for a free, 15-minute consultation.  GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a...

Branding is much more than a logo, color palette, and related collateral. An effective brand is one that resonates deeply with the ethos of your organization and your mission, and that delivers reputation, social impact, partnerships, sales and plays a key part in the formation of an excellent business strategy. To delve deeper into this subject, Alex welcomes Valerie Forgeard to the Virtual...

Welcome to 2021 and season 3 of PR After Hours! Have you ever been ghosted and unsure why? Have you ever dealt with business unsuccessful business pitches in other countries and cultures? It may be bad luck--or it may be the way you communicate. Speakers and musicians Dr. Dina Preston-Ortiz and Don Ortiz are the authors of 3 1 Cents to 43 Countries: Hardcore Tips to Increasing Profits ... and they...

Alex checks out the best PR books for public relations and marketing pros, as well as business owners, HR leaders, and anyone trying to effectively tell their story. Check out the number one book on the list by PR After Hours guest Marc Whitt right here. Check out the entire list here: https://bookauthority.org/books/new-pr-books Listen to our entire first season of episodes and more on the s...

PR pro and agency owner Tiara Tucker joins us in the virtual lounge to share her thoughts on empowering women in the public relations profession and beyond, particularly in light of the glass ceiling shattered by the new Vice President of the United States. Connect with Tiara: TiaraPRNetwork.com YouTube: https://www.youtube.com/channel/UCy2_FyutLSgxiE-JckYh3RA?app=desktop Speak That Movement on Fa...

How do we keep up with our clients and teams during the pandemic? Is there such a thing as over-communicating? We'll find out as we chat with Jeff Mendelson , founder of Effectivo. Social , a full-service digital marketing agency where he works with developing comprehensive digital marketing campaigns for startups to established businesses. Connect with Jeff on LinkedIn: https://www.linkedin.com/i...

PR After Hours will switch from two episodes a week to one for a little while so we can get some rest and enjoy the holidays. In the meantime, we encourage you to catch up on the back catalog of 90+ episodes in our archive, here: https://prafterhours.com /. Want to be on the show: https://prafterhours.com/f/want-to-be-on-the-show A Little Help? Please take a moment to show your support for the sho...