Douglas Laird
Pool Contractor Marketing Secrets
For Pool and Pond Pros Who Want More Leads, Better Clients, and Bigger Jobs.
Author
Douglas Laird
Category
Podcast website
Latest episode
Apr 1, 2026
Where to listen?
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Episodes
Why Competing on Price Is Killing Your Business 06.07.2025 11:36
Most business owners try to justify their prices by listing features, but that only invites more comparison and price-haggling. I’ve found that the real game-changer is shifting the conversation entirely, moving from price to value, and from seller to educator. When you position yourself as a trusted authority, clients stop seeing you as just another option and start seeing you as the only real so...
The Truth Pool Builders Don’t Want to Hear (Thank Me Later) 03.07.2025 11:11
Too many skilled pool builders are losing bids, not because of their craftsmanship, but because the client simply doesn’t trust them. And that trust doesn’t magically appear, it’s built through consistent presence, connection, and authenticity. If you’re not showing up regularly on social media or if you’re hiding behind polished images without sharing your real story, you're missing the bigge...
How To Get Leads So Fast It Feels ILLEGAL 01.07.2025 23:10
Are you a pool or pond contractor struggling to find new customers? In this video, you’ll discover how to get high-quality leads so fast it feels ILLEGAL. We’re breaking down simple but powerful strategies that actually work, from using lead magnets to creating content that brings clients to you.✅ Contractor-focused tips✅ No need for expensive ads✅ Real-world strategies that work in 2025If you’...
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