Podmastery: podcasting insights and advice for indie creators

Are marketing agencies jumping on the video podcasting trend for the right reasons, or is it just opportunism? Podknows associate producer Amelia Knight talks us around this question, highlighting the booming demand for video podcasts, yet cautioning that many agencies are new to the podcasting world. Companies mentioned in this episode: YouTube Spotify Read Podmaster Neal Veglio's blogcast articl...

How do you get more listeners to discover your podcast? We're tackling this age-old question head-on, offering five practical steps to boost your podcast's visibility. Every tip is aimed at enhancing discovery organically. Here's the link to book an audit if you want one: https://podmastery.co/audit

Feeling frustrated with the poor audio quality of your podcast recordings on your phone? I hear you. I recently tuned into a podcast from a digital marketing company where they suggested just grabbing your phone and hitting record. It bugged me because it's really not that straightforward if high-quality content is what you're after.

Amaze Media Labs have rolled out a new 'tool' that they promise can help people and brands like you grow your podcast audience quickly and massively. In this episode of "The Podmaster - Insights" Associate Producer Amelia Knight presses "The Podmaster" himself - Neal Veglio - on the legitimacy of this and other similar platforms. For transparency, Podknows has tested Amaze Media Labs products (Tra...

Do you really need video to make your podcast a hit? I'm Neal Veglio, your Podmaster, and listen, I get it – there's a narrative floating around that you can't succeed without a video component for your podcast. Just the other day, I came across a bloke from Riverside banging on about how video is a must because YouTube is now the "top podcast app." If you're under the impression that without vide...

Have you heard the news? You no longer need an Apple device to get access to Apple Podcasts! But why has this got everyone at Podknows Podcasting all fired up? Associate Producer Amelia Knight is here to share exactly why.

Welcome back to The Podmaster! Have you ever felt stuck when it comes to brainstorming unique podcast episode ideas? You're not alone. So, I've got five fresh and creative podcast concepts to help you breathe new life into your recordings for 2024. Next steps Want to get more of a handle on your podcast strategy so you can enjoy more new ideal listeners who are actually going to enjoy what you're...

It's going to shock you, because it's so simple! We're addressing a common issue many podcasters face: stagnant growth. Despite some initial success, your podcast might have hit a plateau, and it's crucial to confront this reality. I share exactly why this happens and explain how simple it is to solve it. Blaming external factors won't help; the key lies in understanding and adjusting your current...

Forget Listen Notes - this is how you learn your true ranking It's one of the most perplexing and annoying parts of podcasting—understanding your podcast's global ranking. Let's face it, it's a complicated mess. You log into your host's dashboard, see some numbers, but what do they truly mean? How do they stack up against others? More importantly, how can you use this data to improve and maybe eve...

In this special 'feed drop' episode, I, The Podmaster Neal Veglio, am co-hosting The Podnews Weekly Review with the excellent James Cridland. During the episode, we talk about the most popular podcast microphone - and why its announcement left me needing to be picked up from the floor. Also, Spotify adds comments on podcasts and YouTube would appear to now officially be performing 'miracles' given...

As the UK's top podcast consultant, it's my job to keep ahead of trends in podcasting in the country. Along with that, the latest Edison Research data has been released, revealing a significant growth in podcast listenership in the UK. This episode addresses both aspiring and existing podcasters, highlighting the key demographics and their engagement levels. Next steps: Fancy working with me on la...

The Art of Topic Selection in Podcasting When prepping your episodes, have you ever felt like you're throwing darts in the dark, hoping one hits the bullseye? Recording podcast episodes can feel just like that. You've got ideas aplenty, but understanding which will hook your listener from the get-go seems like you're playing Jenga after a can of Special Brew. I'm here to tell you it doesn't need t...

Boosting Your Podcast Listeners - Effective Growth Strategies If you’re wrenching your hair out over your stagnating podcast audience, parked stubbornly south of the 100-listeners per episode mark.... Give me your ears! Not literally, keep those; you’ll need them for what you're about to hear. The pain of the plateau I get it; the deflation hits hard when your buffer audience wouldn’t fill a dingh...

Making Money in Podcasting: Tips and Tricks for Podcasters In this episode of The Podmaster I'm going to talk about how to make money from a podcast! Hi, I'm Neal Veglio , founder of Podknows Podcasting . And for more than 20 years I've been experimenting with podcasts. Along the way, I've learned a thing or two about how to help people like you grow podcasts legitimately, with highly targeted rea...

TL;dr - just want the link to the tool that's mentioned in the episode? Click here: https://podmastery.co/shownotes The grind of show notes writing. Ugh! We've all been there as podcasters - endlessly spinning our wheels, burning the midnight oil while editing, writing and publishing. But guess what? I've figured out how to hack my podcast production time in half, and I'm going to share the secret...

Apple Podcasts have literally changed everything today with their latest addition to the app - automatic transcription. But should you use it? Hi! I'm Neal Veglio, The Podmaster. In this episode, I'll be explaining my take, and my reasons why you might want to consider everything this will mean for your podcast! As this is a visual episode, you might prefer to watch it. https://youtube.com/watch?v...

In this episode of The Podmaster, we're taking you hand in hand through the murky world of the all-too-commonly-spotted podcast gurus and explaining why you should avoid taking their advice at all costs. Hi! I'm Neal Veglio, The Podmaster, and I'm hoping by the end of this episode you'll know the difference between these so-called podcast experts who are actually just fake gurus, and the real deal...

YouTube Podcasting: Step-by-Step Guide to Ingesting Your Podcast into YouTube In this episode of " The Podmaster ", I'm sharing the process of adding your podcast to YouTube using its simple ingest system. If you're a Libsyn customer, you probably won't need to go through any of this because they offer an easy way to add your show using their destinations page, and a similar tool is planned for Ca...

Rise in podcast search: The Podmaster's SEO Strategies for Podcasting We're going behind the scenes on one of the biggest mysteries in the podcasting world – cracking the podcasting SEO code. I'm going to break down the jigsaw puzzle of podcast SEO, and debunk all the myths around it that the other gurus love to share. I'll also be sharing how what you put out there determines how much of your aud...

In this episode, we have some breaking news that is sure to shake up the podcasting world. And it's all about what Apple Podcasts are secretly doing to help podcasters with their SEO. But before we dive into that, let's talk about the key topics we'll be covering. This episode, which was recorded during a guest appearance on a LinkedIn live hosted by sales expert Tracy Bedwell , covers off a mix o...

Breaking down geographical locks: how to explore Apple Podcasts' country-specific front pages! Welcome back to another episode of The Podmaster! I'm your host, Neal Veglio, and today we're getting into it with my exclusive Apple Podcasts hack. Did you know that depending on the country and region you're in, Apple Podcasts presents a different front page? It's true! But don't worry, because we've c...

Unveiling the truth behind podcast growth TACTICS Contains strong language so don't listen if you're a sensitive little soul. When we’re talking about podcast promotion, most of us have one clear idea in our heads of what that looks like. It’s grabbing a clip of our show, and then either popping that on social media, natively if it’s a video clip, and with a waveform and image if it’s audio only....

If you're feeling frustrated about your stagnant podcast growth despite pouring hours into creating quality content and marketing through social media, then you are not alone! Many indie podcasters struggle to get their voice heard in the crowded digital space, and traditional marketing methods may not yield the desired results. It's easy to feel helpless when you're not getting the listenership y...

I attended the Podcast Show in London. And I hope after listening you appreciate my hilariously snarky title. In this episode, I share my experiences of the two day event in full. I braved the glossy façade of the Podcast Show in London so you didn't have to. Listen as I uncover the good, the bad, and the hilariously ugly - from networking highpoints to cringe-worthy performances, and from ad tech...

Exposing the fraud around podcast rankings! The podcast rankings you see being humble bragged about on social media are a LIE! I'm here to expose it. I’ve been in the podcasting industry for 22 years this coming April and I've lost count of the number of times I’ve heard people talking about podcast rankings. While podcast rankings can be a great metric to measure your success, there’s a lot of mi...