podcastcoach

Every month I ask a question of the audience, and you chime in. This month I ask THE question that everyone wants to know. In January we talked about a day (episode 812). In June of last year I gave you . (Episode 727) In this episode I get to hear YOUR ideas, and share some "outside the box" ideas I found on Facebook.  Join the School of Podcasting When you join the School of Podcasting you...

I'm excited because I found a book called and even though I'm only 29% of the way through the book I am "Santa Clause is coming tonight" excited about reading the rest of it. The Red Thread represents the path back to where you first started. By remembering what it was like when you first started in your niche, you can better understand your audience who is right where you started. The red thread...

A trailer has many pros from a creative standpoint. IT forces you to identify WHO you are talking to and what can you say to get them to listen to your podcast.  For me, a trailer is 30,60, 90 seconds. When you mark your episode as a trailer it is stuck at the top of your show in Amazon, Spotify, and Apple. Some podcasts do trailer episodes that are 2-5 minutes long. As always in podcasting,...

You are going through the file of the interview you did a week ago and you notice: 1. The audio of the audience sounds horrible. 2. The guest is boring.  Today I showcase some tools that can help you save the audio, but only you can save the boring.  Join The School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, c...

I first discovered Kevin when contemplating creating a new show based on podcast growth. It's well-produced and has actual steps you can take. Kevin started his first podcast Philly Who? Then quit his day job. So how did he turns things around to the point of making six figures? He stopped and took time to learn what works, and then give it to the audience. MENTIONED IN THIS EPISODE Question of th...

Are you one of those people who has thought about doing a solo episode where you open the microphone and talk directly to your audience, but can't overcome how uncomfortable you feel trying it? This show is for you. We also talk about understanding the different roles when you are doing a solo show, an interview, appearing on a panel. Join the School of Podcasting Quit worrying about sounding bad,...

I am seeing people that seem to be afraid to reach out to their audience. I get it. It's easier to have the reason of "lack of engagement" on your downloads instead of asking people for feedback on your show.  Today I share a story on how I was ready to make sweeping changes to the until I decided to open up a discussion with my audience. I was at one point thinking of shutting the podcast do...

In the microwave society that we live in, most of us are not accustomed to slowing down. As a podcaster, we may associate silence with "Dead Air" which is a phrase from the radio. However, today I'm going to show you that the best answers come after the awkward pause. The Power of the Dramatic Pause When you put a pause before or after a point it adds emphasis to that point.  If you put it be...

As the first episode of 2022, I often do an episode for beginners, such as episode 756 One of the most dangerous things you can do in podcasting is comparing your show to others. When I was in my 20s I would play golf once a year with my brother. My golf scores look like someone who golfed once a year. I would use my Dad's old clubs and would go to one of the cheapest clubs and just a fun day of h...

Since , I've been asking my audio what is your ONE FAVORITE podcast (and yes, I know it's hard to pick just one) but more importantly WHY is it your favorite? Stewart loves the I interview Steve and Mark Deal on about the York from likes the show. Chris Lewis from the podcast loves The . I interview Brian back on episode Glenn from the Podcast loves the .  If you're a person of color Kim Newl...

Hallmark Holiday Movies get a lot of flack because they are predictable, cheesy, corny, and more or less if you've seen one - you've seen them all.  YES THERE ARE LESSONS TO BE LEARNED Do you know why all Hallmark Movies are the same? Well, do you know why all AC/DC songs sound the same (or Chuck Berry). Ever listen to an episode of Dave Ramsey?  They found a format that works, and conse...

I was talking to someone who said how "Flexible" Anchor/fm was (owned by Spotify). When I hear stuff like this I often wonder "WHAT IS YOUR SOURCE?" I did a video a while ago when there were some serious issues with Anchor that most people were overlooking (hey! it's free!).  Today I just feel moved to let you know that YES, I do not recommend Anchor, but for NEW reasons.  LINKS - Music/...

Thanks to an older brother and sister, I was born a Beatles fan. When I watched the six-hour documentary Get Back I saw tip after tip that podcasters could benefit from.  Ready To Start Your Podcast? You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional, and won'...

For years I've told people THE BEST ratio I've ever achieved is 4 TO 1 when it comes to making a podcast episode. In other words, a 15-minute podcast will take an hour.  I asked my audience how long it took them from idea to pressing publish. They shared their workflow and the amount of time spent per episode.  If you'd rather outsource your editing, Ready To Start Your Podcast You may t...

Today we look at how two entertainment icons had MORE success AFTER they quit trying to be something they weren't and decided to be themselves.  Glenn Hebert runs the . When he started his podcast he had 12 downloads. He didn't quit, and 2800 episodes later he shares some powerful feedback from his audience. Glenn had no idea he would have this effect on people, and you can do the same thing....

If you are looking to speed up your podcast production, then this episode is for you. I have compiled 20 tips that will help you take the stress out of producing a quality audio file in a timely manner. From planning to editing, here are some quick tricks that will make your podcast shine!  Sponsor: Novel Marketing Podcast A lot of podcasters plan to write a book but they don't know where to...

We hear of podcasters getting these big deals for big bucks, and congratulations to all. However, this is not the norm. Just because you start a podcast does not mean you will end up like Rich Uncle Pennybag from Monopoly. If you're a regular listener you've heard me mention how I received a 10-minute voicemail, and one of the points of that voicemail was that maybe we all have some slightly blurr...

For a lot of people, podcasting is just a hobby. They think it's fun to talk about their favorite topics and share them with the world. But for some, podcasting can be so much more than that! It can become a business or even an income source. If you've been thinking about starting your own podcast, here are some tips on how to brand your show like a pro: For entrepreneurs who want to start their o...

You tell me that your guest is a master of (skill) and I'm ready to hear about (skill), but first, you make me listen to where he went to high school, and his entire backstory while all I want to talk about is how he can help me boost (skill).  So for me the "tell me about yourself" drives me nuts. I asked my audience, "Am I missing something? and they answered (and in some cases I am). ...

The new series Squid Game on Netflix shot to number 1 in four days. I watched episode 1 and immediately binged the whole thing. This is a very popular show and has become Netflix's best launch. Let's pick it apart and see what podcasters can learn from the success of Squid Game. Sponsor: Novel Marketing Podcast A lot of podcasters plan to write a book but they don't know where to start. Our s...

As someone who works in the podcast space, and spends hours hanging out in the community there are things I see that make me scratch my head. There are EASY things to do that will help you grow your audience.  Sponsor: Novel Marketing Podcast A lot of podcasters plan to write a book but they don't know where to start. Our sponsor the is here to help. Thomas Umstattd Jr is a wealth of knowledg...

There are times when I feel podcasters over-think things, and one of them is "How do I come back if I take an unplanned break?" It's not a whole lot different than starting a podcast from scratch (except it's easier). Sponsor: Novel Marketing Podcast A lot of podcasters plan to write a book but they don't know where to start. Our sponsor the is here to help. Thomas Umstattd Jr is a wealth of knowl...

Today is a "Question of the Month" episode where we share something we recommended and WHY. We look at the strategy of dripping content to keep people wanting to know what happens next ( the Zeigarnik effect ). Sponsor: Novel Marketing Podcast A lot of podcasters plan to write a book but they don't know where to start. Our sponsor the is here to help. Thomas Umstattd Jr is a wealth of knowledge an...

Every Facebook has the question, "where should I host my podcast" about six times a day and every response gets about 17 replies. I realize that question is sometimes confused by the different features, and business plans so this episode is here to help you understand podcast hosting companies. Sponsor: Novel Marketing Podcast A lot of podcasters plan to write a book but they don't know where to s...

This weekend was the 20th anniversary of 911 in the United States. I recently had a slight health scare, so I brought on a friend of the show to answer the question, "What happens to your podcast if you die." We also get the last report from as he winds up his tour to meet his audience. I also am trying something new with my book Profit From Your Podcast.  Sponsor: Novel Marketing Podcast A l...