Podcast Editors Mastermind

In-person conferences can be expensive. In addition to the ticket, there's also travel, hotels, and food. For freelance podcast editors, that can be a pretty big expense. And now, with more concern about travel, we have to ask ourselves if it's worth it. Of course, we can't answer that for you, but we did talk with Steve Stewart and Mark Deal of the Podcast Editors Club and Podcast Editor Academy...

How we position our podcast production businesses is important. It's more than just stating a market or niche. It also involves how we put together an offer that's exactly right for our ideal clients. Some of us ONLY offer editing, which is totally fine. But one way that we can differentiate ourselves is by offering bundles of services that fit our clients' needs like a glove. Virginia Elder joins...

If podcast editing is your business, you may find yourself struggling with how to charge for your services. There are a lot of different considerations that go into pricing podcast editing packages, such as the production style and scope of the project, your skill level in podcast editing, what you offer as additional services like transcription or copywriting...the list goes on and on! In this po...

One of the most important things you can do as a podcast editor is to provide your clients with great customer service.  But how do you do that? After all, delivering a great edit on time and ready to go is pretty much table stakes. It's the cost of admission. It's what we all do as professional editors. But if you REALLY want to stand out in the minds of your clients. If you want them to GUS...

When Imposter Syndrome cripples your productivity how do you overcome it? You can’t hide your way out of it. Sharing our current and personal stories of insecurity around growth, skills and work makes this an important mastermind session for every podcast editor. It’s a raw, uncomfortable and honest conversation demonstrating how trusted advisors are truly an invaluable resource. Listen to Discove...

Running a podcast production business can be hard. We know it can be hard to balance all the things that need to get done in order for your podcast production business to grow and thrive. But we also know how important it is not let those things take over your life, so you don't end up looking back years later and realizing everything was out of balance, that you’re unhealthy, and that your kids a...

If you’re a podcast editor and have ever thought about hiring a subcontractor for your podcast editing business, this episode is for you. Podcasting Editing is a booming industry and the demand for skilled editors has never been higher. But with that comes the challenge of finding, vetting, training and managing contractors to work on your projects. After all, you don’t want to be the single point...

Have you ever found yourself negotiating your rate down before you even talk to a client? Or holding on to a proposal without sending it? Or maybe over-editing again and again because you don't think you're good enough? That has a name: imposter syndrome . We see this coming up pretty regularly in Facebook groups, and we've even talked about it before on the show - like when we talked with Heather...

Podcast editors, have you ever worked your tail off only to realize that you're not actually bringing home the money you expected? Or maybe bringing home nothing at all? It's sooo easy to see that happening. We know, because it sometimes happens to us, too. That's why, as Carol Lynn Rivera shares, it's important to flip the script and implement a framework that is built around the way you naturall...

Are you a podcast editor wondering about how to differentiate yourself? Or maybe how to serve your clients more deeply so that you can earn more while working on fewer shows? If that's the case, podcast management may be for you. Listen as Lauren Wrighton - the host of the Podcast Manager Show shares what it takes to be a great podcast manager and how it can benefit both us and our clients. Listen...

As podcasters, we sometimes joke about people trying to game the system - the "podcast promoter" constantly messaging on LinkedIn, the host buying guest spots on other shows, and more. But the fact is, it's no laughing matter. Not because people are gaming the system. But because when things go wrong, it could be our clients who take the hit. Their shows could be removed from directories. Their re...

Conferences are a great way to network and learn new tricks of the trade, but the return on investment isn't often obvious. We'd argue conferences are underutilized by podcast editors. The Podcast Editors Survey tells us that conferences can translate into higher earnings. It's critical that use you use these industry events to create opportunities for your business. But HOW? Which conferences? An...

Marketing. Do you hate it? Do you think it's gross? What if you change your relationship AND get clients with marketing? We kicked off 2021 with a 5-day marketing challenge to encourage you to put yourself and your business out there. It’s served with a dash of how to make marketing less overwhelming and not creepy . (Dare I say fun?) Find out what happened when we did our own challenge and what o...

Have you ever wondered how you can differentiate yourself as a podcast editor? Or how you can stand out from your competition and have a more meaningful sales conversation than, "I can save you time?" Jon Gay of JAG Podcast Productions offers something that is incredibly valuable to his clients, draws on his 15 years of experience in radio, and even sets him up for ways to expand his business offe...

Can the Podcast Taxonomy benefit you as a podcast editor? If you've ever found yourself struggling to explain your true value as an editor and all that you do to a potential client, it might just help you. And you'll definitely want to spend some time understanding what's going on, how it can benefit you, and even some gaps that it doesn't address in what indie podcast editors do. If the Podcast T...

Mark Deal and Steve Stewart, co-founders of the Podcast Editor Academy, expand on the surprising findings from the 2020 Podcast Editors Survey. The good news is that the rates and the value in this post-production industry are trending upward. If you haven’t seen the reveal, watch it now .  We also discuss the limitations of the survey, what DAWs are correlated to higher income and why, and w...

Setting Goals Part 2 for your audio podcast editing business. What do you truly want to achieve with your career as an editor? How will you take a side-hustle to a full-time job? Or do you even want to? Are you ready to scale-up your freelancing operation? Whatever your goals, you're going to need a plan. The time is NOW to create it! Daniel, Bryan, and Jennifer take stock, talk about dreams and p...

Work alongside us as we review our past year in business in part one of this planning session.   In order to know where to go in the future, you have to understand where you've been, especially when you're an entrepreneur. We're doing our end of year goal planning sessions out loud with you. We start by reviewing our wins, losses, and themes of 2020, including the financial ones. What wo...

“The whole point is to have a list that is reaching people who are actually interested in what it is you have to say…. So the gurus can say whatever the heck they want. Bottom line is, just be consistent. But choose what that means for you. If it's a monthly email newsletter because you only really have something relevant to say once a month, cool.” - Tammey Grable-Woodford The daunting task of cr...

“[A business model] forces you to think about certain elements that most other people and processes and things online don’t really talk about, such as your cost structure, activity resources, and how you’re actually going to serve your customers. A lot of [what you hear emphasized] is just marketing funnels, marketing funnels. And I think that misses the broad picture of actually running a sustain...

“... vision is what you see in your mind… No one can see your vision except you. And working towards that vision is... the challenge.” - Michael (MiTi) Jerry Pulled in a dozen directions dictated by running a business... you can quickly lose your once-bright vision and be pulled away. How do we recenter? Reevaluate? Return to providing services that bring more than just income but truly bring valu...

“... Podcast Editors, stop delivering the same message of ‘I can save you time’... everyone says that.” - Coach Chris Hines If you’re not helping your clients increase their business, improve their downloads and solidify the loyalty of their customers, you’re leaving huge money on the table. Editors who want to make more money -- without working a crazy number of hours -- need to learn the art of...

“... if they come and ask you, ‘Hey, do you think I can use this stuff?’ I think you got to say, ‘Hey, I'm not a lawyer’.” - Gordon P. Firemark What are my legal rights as a podcast editor? What are my legal responsibilities? How do I protect myself? How much do I need to protect myself? Is it common for things to go wrong? Who can I turn to if I get sued?... The legal ramifications of a disgruntl...

Do you ever find yourself wondering if you're good enough as a podcast editor? Or maybe struggling to raise your rates even though you know you need to? We all do. Or at least most of us do. And for one reason… Fear. You thought I was going to say “imposter syndrome” and you're right. But at the root, it's fear. Fear that you're not good enough. Fear that you'll be judged. Fear that a potential cl...

Podcast editors: Do you want more clients? If you're like most of us, you're almost always on the lookout for new clients and new ways to attract and connect with them so that we can grow our businesses. But what happens when we attract the WRONG clients? Well, it's not good. It can ruin our businesses and our lives. Literally. But it doesn't have to be that way. Listen as Britany Felix of Podcast...