Laura Rike

Pintastic® Pinterest Podcast

Business EN ↓ 58 episodes

Pinterest marketing podcast: Your path to compounding evergreen visibility. The Pintastic® Pinterest Podcast is your go-to Pinterest marketing podcast for building sustainable, search-driven visibility. Hosted by strategist Laura Rike, this show helps entrepreneurs turn Pinterest into a discoverability engine, grow email lists, increase sales, and amplify authority without over-reliance on social media. Tune in for strategies, system insights, and behind-the-scenes stories that show you how to make Pinterest your most powerful marketing strategy asset.

Author

Laura Rike

Category

Business

Podcast website

laurarike.com

Latest episode

Jul 2, 2026

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Episodes

How to Make Pinterest Work for a Multi-Passionate Brand with Emily Paulsen 18.09.2025

In this episode of The Pintastic Podcast , Laura sits down with podcast host and brand strategist Emily Paulsen for a live Pinterest audit that explores how to use the platform to build visibility for multifaceted brands. With a focus on Emily’s show, Curious Life of a Childfree Woman , they walk through the process of optimizing boards, creating searchable content, and tailoring pin design for lo...

How to Turn Authenticity into a Pinterest Advantage with Tereza Skranka 07.08.2025

In this episode of The Pintastic Podcast , Laura sits down with Tereza Skranka—a former globe-trotting corporate auditor turned business strategist—to talk about creating lead-generating blog posts and optimizing Pinterest for better results. Together, they dive deep into strategies for driving traffic, leveraging keywords, and creating pin designs that attract the right audience. Tereza shares in...

Build an Empowering Brand Beyond the Cart with Julia DeNey 17.07.2025

In this episode, Laura sits down with Julia DeNey, founder of Sensational You , an adaptive clothing brand designed specifically for neurodivergent children. They explore the intersection of mission-driven fashion and Pinterest strategy, showing how purpose-filled products can gain visibility and make a meaningful impact using smart pinning techniques. Julia shares how her experience in fashion de...

Pinterest Pin Design Fixes That Will Make Your Pins Unforgettable with Teagan Hintze 03.07.2025

In this episode Laura dives deep into the most common Pinterest design mistakes that could be costing you clicks, conversions, and sales—and how to fix them using a smart, simple design system. She’s joined by Teagan, a business coach who helps moms build six-figure virtual assistant businesses, and whose Pinterest account hadn’t been touched since 2018. Together, they walk through a live Pinteres...

From Pretty Pins to Powerful Funnels | Laura Rike & Amanda Nowak 19.06.2025

In this episode, Laura Rike pulls back the curtain on a live Pinterest account audit for mindset mentor and coach Amanda Nowak, the soul behind Element Eight. If you’re a coach, healer, or creative entrepreneur using Pinterest for visibility, this session is your goldmine. Laura walks Amanda through a strategic transformation—from vague profile naming to keyword-rich optimization, from pinning ins...

Turn Your Podcast Into Pinterest Gold | Laura Rike & Patty Farmer 08.05.2025

If you’ve ever wondered how Pinterest could actually help your podcast grow without adding a hundred new tasks to your plate, this conversation is the lightbulb moment you’ve been waiting for. In this episode, Laura sits down with Patty Farmer, a master of strategic content repurposing and long-game marketing, to explore how podcasters can tap into Pinterest not as a social platform, but as a sear...

Pinterest Without Pressure: A Consistent Strategy for Coaches & Healers | Laura Rike & Cary Ouellette 24.04.2025

If Pinterest has ever felt overwhelming, this episode is your exhale. In this episode, Laura sits down with Cary Ouellette—a mindset and emotional wellness expert who helps women break through anxiety and self-sabotage—to map out a calm, strategic Pinterest plan that truly honors her business. Together, they walk through how to use Pinterest to align with seekers searching for inner peace and self...

Revamp an Outdated Pinterest Account | Laura Rike & Gina Tassanelli 10.04.2025

In this episode of The Pintastic Podcast, host Laura Rike sits down with marketing strategist and brand visibility coach Ginna Tassanelli to walk through a live Pinterest audit. Ginna shares her journey from running a fashion-focused brand to leading a high-converting marketing agency—and how her Pinterest account needed to evolve along with her. Laura guides Ginna through actionable steps to clea...

Repurpose Your Content From Instagram to Pinterest | Laura Rike & Emily Holthaus 16.01.2025

In this episode of The Pintastic Podcast, host Laura Rike shares actionable strategies for turning Instagram content into Pinterest pins that drive traffic and grow your business. Joining Laura is Emily Holthaus, founder of Raising Little Millionaires, a newly launched brand focused on empowering parents to teach their kids financial literacy. Together, they explore how Pinterest can help new and...

The Secret to an Optimized Pinterest Account | Laura Rike & Emily Williams 02.01.2025

In this episode of The Pintastic Podcast, Laura Rike sits down with Emily Williams, founder of I Heart My Life, and creator of the To Be Ambitious community, to explore how Pinterest can elevate a thriving personal brand. Emily shares her journey of creating impactful communities, mastering her mindset, and scaling multiple brands while juggling various platforms and goals. Laura provides actionab...

Unlock Pinterest’s Secret Power for Scaling Your Business | Laura Rike & Jessica Walman 05.12.2024

In this episode of the Pintastic Podcast, Laura Rike dives deep into Pinterest strategies with marketing expert Jessica Walman. Together, they explore how Pinterest can be a game-changer for service-based businesses looking to scale. From optimizing your Pinterest profile to creating engaging pins, Laura shares her expert advice while Jess adds her insights on leveraging marketing funnels for cons...

Short Form Video Strategies for Pinterest & Beyond 06.08.2024

In this episode Laura talks to Nika Stewart @nikastewartshine who is the creator of the Viral Video Formula and teaches a counterintuitive approach to life & entrepreneurship. To learn more about Nika visit her website at www.shine-365.com . Listen to this episode to learn: What differentiates short form from long form videos Tips for getting started with short form video The best content appr...

User Search Intent on Pinterest 30.07.2024

In this episode, Laura is unpacking Pinterest's search intent. She is going to show you how to discover who's on the platform and what they're searching for. Listen in to discover: What the Pinterest algorithm prioritizes and how it shows users the content that is most relevant to their search. How to leverage the user's search intent on Pinterest. How to increase engagement, reach, and profitabil...

Breaking the Pinterest Barrier: How Businesses in Any Niche Can Benefit from Pinterest Marketing 23.07.2024

In this episode of The Pintastic Podcast, Laura shares valuable insights on how businesses in non-traditional niches can use Pinterest as a marketing channel. Listen in to learn: What Pinterest prioritizes over everything else that you can tap into to get your content seen. How to showcase your business's unique value proposition with compelling pins and relevant keywords. How the longer lifes...

The Power of Keywords vs The strategy of Optimization for Boosting Your Online Business 16.07.2024

In this episode, Laura demystifies the world of Pinterest by explaining the difference between Pinterest Keywords and Pinterest Optimization. By understanding and leveraging Pinterest keywords and optimization, you can significantly boost your online visibility, attract your ideal clients, and grow your business. Listen to learn: How understanding Pinterest Keywords can help content creators reach...

4 Pinterest Tips for your Direct Sales Business 08.07.2024

Ever wondered how the heck to use Pinterest for your direct sales business? In this episode, Laura shares 4 tips to help you out! Listen in to learn: One small change you can make to your profile to start attracting more clients. How to use Pinterest to help you rank on search engines. How to use keywords effectively to promote your direct sales business. And More! -- Every business is different,...

How to Leverage Pinterest for Affiliate Marketing 02.07.2024

Can you really make money using Pinterest for affiliate marketing?  Absolutely … IF you know the right strategies! In this episode, Laura shares her best tips for making money on Pinterest using affiliate marketing. Listen in to learn:  How to effectively use affiliate links on Pinterest. How to use relevant keywords in pin descriptions to improve visibility and ranking in Pinterest searches. Stra...

How to Attract Your Ideal Client on Pinterest 25.06.2024

Ready to start attracting ideal clients using Pinterest? In this episode, Pinterest expert Laura Rike shares valuable insights on how to attract ideal clients on Pinterest. Listen in to learn: One crucial element you should focus on to attract ideal clients. How to optimize pin topics to be hyper-relevant to board titles and descriptions to help Pinterest index your pins. How to use keywords on bo...

Overcoming Pinterest Overwhelm: Strategies for Managing a New Platform 11.06.2024

In this episode of The Pintastic Podcast, Laura discusses how Pinterest can be a game-changer for businesses and provides actionable tips to help you overcome the overwhelm of tackling the platform for your marketing. Listen in to learn: The importance of Pinterest as a powerful marketing platform. Actionable tips for overcoming the initial learning curve of Pinterest. How to optimize your Pintere...

How to Rank & Go Viral on Pinterest 21.05.2024

When someone mentions Pinterest, what comes to mind? Perhaps it's a collection of stunning visuals, delightful recipes, or even the potential for growing your business and email list. Pinterest offers a world of opportunities, but it all comes down to one critical factor: keywords. In this episode, Laura is sharing all the deets on how to use keywords to rank and go viral on Pinterest. -- We are e...

Why Did My Pinterest Monthly Viewers Decrease? 14.05.2024

Have you been wondering why your monthly Pinterest viewers decreased? Are you concerned that your traffic is not going to sustain this decrease? Have you seen people talking about deleting and restarting their Pinterest accounts as a solution to the problem? STOP! Before you take any action, listen to this episode of the Pintastic Podcast. Listen in as Laura explains: The metrics that really matte...

Unlocking the Power of Pinterest Group Boards 07.05.2024

Are you wondering about the value of Pinterest group boards in your growth strategy? Maybe you’ve been scratching your head, wondering if they're hidden gold mines waiting to be unearthed or a huge waste of time. In this episode, Laura is digging into all the info on Pinterest Group Boards. Listen in to learn: What Group Boards Are How To Find the Right Group Boards for Your Business How to Use Gr...

How do I Create Pins Now That Idea Pins Are Gone? 19.05.2023

Big news in the Pinterest world! Brace yourself for the end of an era as idea pins bid us farewell. But fear not, because as Laura explains in this episode, Pinterest is making your pin creation and monetization easier! Listen in to Learn: About the features that ALL users now have access to. How to access better stats and data to help you with your Pinterest marketing plan. Who still has access t...

Get More Visibility on Pinterest 21.04.2023

Do you want your business to have more visibility? In this episode, Laura is sharing four quick ways to increase your visibility by improving your Pinterest profile. Listen in to discover: How to use a personalized profile How to claim your website How to use keywords to improve your searchability The best way to fill out your contact details on your profile. If you're completely new to Pinterest,...

The Top 5 Reasons Your Business Needs to Be on Pinterest 14.04.2023

Is Pinterest a good platform for your business? Laura Rike says ABSOLUTELY! If your business is not on Pinterest you are really missing out and on this episode she is share 5 BIG reasons you need to get your business on Pinterest NOW! Listen in to Learn: How time and energy on Pinterest pays off long term. How Pinterest helps you to market your products & services without being salesy. The pow...

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