Pet Sitter Confessional

How do you serve your community? From offering employment opportunities to serving specific needs, our businesses can be a huge asset to our local communities. LeAnna Quartuccio and Brandon Elkins, owners of Hyde Bark Dog Walking & Pet Care + Hyde Bark Play and Park, join us to discuss why focusing on staying local is so powerful. They work hard to offer appealing benefits to their staff, and walk...

What mindsets and behaviors help a pet business owner thrive? Like high quality tools, the characteristics we exhibit should help us, instead of being a hindrance to our success. It starts with knowing yourself and the kind of business you want to run. Then, you can implement the best practices. We break down five essential attitudes of a thriving pet business owner and what it looks like to imple...

How do you show up for yourself? Hard work and dedication are definitional of what it means to be a pet sitter. The services you offer should be connected to the passions you have in life. Emily Duhancik, owner of Pet Sitting & Care by Emily, joins the show to discuss what it takes to offer farm care to very particular clients. Her motivation comes from a lifelong love of animals, and a desire to...

How do you market a new service? Whether you've created a brand new service, or reconfigured an existing one, getting it in front of your clients is the biggest hurdle. Sometimes, the same marketing tactics don't work for a new service, so as business owners, we have to be aware of what our options are. We walk through why marketing a new service involves a mindset shift and why you should start m...

What's it like being a parent in pet care? As a business owner, it can be overwhelming to consider adding a child and growing your family while also keeping your business running. There is so much to account for and many different business models you can try. On a very special rountable Marissa LeJune, owner of Tail Swaggers, Amber Van Denzen Suarez, owner of Atta Boy! Animal Care, and Stephanie B...

How do you know it's time to remove a service you currently offer? Sometimes you find yourself no longer in love with a particular service. It may be massively popular, or just a massive headache, but it's time for a change. We walk through how, over the course of a year, we planned and removed a major service from our business. We give some of the lessons we learned and some points to help make i...

What does it mean to understand animal behavior? As pet care professionals, we need to make sure we are communicating well to our clients and are prepared for emergencies. Arden Moore, author and radio host, joins the show to discuss confounding behaviors for both dogs and cats. She also dives into how to make sure we have a great first aid kit and how emergency preparedness is all a mental game....

What fears do you have in your business? From financial insecurity to personal freedom, fear is a powerful driving force for many of us. Fear comes from both the unknown and the unplanned for, so taking time to assess what's impacting you gives clarity for better decisions. We break down common fears of running a business and what we can do about them. We also give simple steps to start overcoming...

What does it mean to empathetic in our business? Showing empathy allows you to connect with the nervous clients. It also helps both clients and staff feel like they are understand and not alone. Stephanie Castro, owner of Stay Home Pet Sitting, joins the show to share why the words we use help clients see the value in our business. She also explains how she's growing her company culture, and what...

Are you using A.I. in your business? Artificial Intelligence is a growing area of research and development. A.I. can seem overwhelming, but holds many promising tools to give clients more peace of mind. We break down what A.I. is and how it can help your business. We give examples of existing programs and also how we're currently implementing it in our own business. Main topics What is A.I.? Busin...

Have you thought about trademarking your business? Getting a trademark is a great way to protect your business and gain credibility. Jay Pattiz, owner of Pampered Pet Sitting and Cat Sitting at Home, joins the show to share what it took to gain a registered trademark for his business. Jay started the process when he was thinking of expanding, but has found many other benefits for him. Jay gives ad...

Does it matter what you call your services? The language we use in our businesses is a very powerful tool in both attracting the right clients and repelling the wrong ones. As a business owner, we need to use clear language in everything we do, including what we name our services. We break down some areas of possible confusion, and then suggest ways to overcome those to connect with your clients....

What does it take to completely transform your business? Creating a business that works for us means that sometimes we have to step back and realize we are capable of change. We can still serve clients with excellence, with an entirely new model of business. Michelle Kline, owner of Venture Dog Walking, converted her pet sitting business into a dog walking company. She shares the groundwork she la...

How is your mental health doing? It's a new year, so it's a great time to assess how you are doing. With so much anticipation for 2023, hopes remain high for booming business. However, busy business doesn't mean a happy heart. Life happens, which impacts you and your ability to run your business. We break down a recent poll we ran, what it says about the state of the industry, and how we can move...

How do you mentor staff? Just as we work to educate clients, when we bring on staff, it's our role to educate and mentor them in the career of pet care. Cassidy LaMair, owner of Cassidys Custom Pet Services, shares how she builds lasting relationships and partnerships with both staff and clients through her open and straightforward style. Cassidy details how she creates consistent customizable ser...

Do you appreciate your business? Many of us struggle to see the value our business brings to us, as we focus on the hardships and frustrations. Appreciating your business has to be a conscious effort every day and is influenced by many things. We break down what it means to be appreciative of your business, why it's so hard, and what it means to stay content. Main topic: Why is appreciating your b...

How do you know when you're overcommitted? Your commitment is a promise to others to render service or provide them something. When the return value on your commitment starts to decrease, it's time to rethink those decisions. As a business owner, it takes knowing your limits and having strength to say, 'No'. Savanna Westwood, owner of The Savvy Sitter, shares how she thinks through what to commit...

Have you had issues with staffing? 2022 may very well be defined by the labor market flipping to empowering employees. This has meant hiring and retaining staff has been difficult, especially as a small business. From competing on wages, to connecting with mission, job applicants are able to be very picky. We break down how we've changed our processes and have been investing in existing staff. Hav...

Have you had to handle a crisis in your business? From personal issues to extreme weather, we're tasked with handling whatever comes our way. We often don't recognize the toll it takes on us mentally, physically, and emotionally. Cheyenne Williams, owner of Shiney Day Specialized Pet Care, shares how she tackles the mental toll of natural disasters, why paying attention to your mental health is cr...

What's 2023 looking like? The economic outlook is shaping up as a mixed bag. We walk through ways to stay nimble as a business, through planning and staying open to new opportunities. We also share how we've been approaching planning for 2023 and why it's critical to take a wholistic approach that takes both your personal life and business into account.  Main Topics 2023 economic outlook Staying n...

Is it ever ok to judge yourself? When we become aware of our weaknesses, we're better able to understand where we need help, and strengthen ourselves over time. As pet care providers, we often find ourselves questioning if we're on the right path in life. Colleen Pelar shares why it's important to judge yourself while staying kind to yourself. She also walks us through how to properly grieve the l...

How has your 2022 been? For many, it's been the biggest year they've had in a long time. For others, it's been a trying time as they work to rebuild and restructure their business. We reflect on how 2022 has gone and why listening to client feedback is one of the best ways to improve your business. We also give some of our biggest lessons we're taking into 2023. Share your biggest win with us! Mai...

What's the hardest part of being a pet sitter? The challenges certainly change as we grow and evolve as a business. Our role as the business owner and entrepreneur is to overcome them. Justina Allen-Yancey, owner of Justina's Pet Sitting, joins the show to share how she approaches challenges. Justina works on her training and services to market guilt free pet parent lifestyles to her clients and f...

How do you build relationships with other businesses in your community? As a service industry, we rely heavily on social media and partnerships with other businesses to stay top of mind with potential clients. Today, we break down how we've been approaching other businesses in our service area to start fostering long lasting relationships. We also give some easy ways to start a conversation, so yo...

What inspires you to try new things? The loss of pet is an earth shattering moment in the life of a pet owner. Erica Messer, owner of Wolfie's Wish, took the tragedy and turned it into her inspiration to help others. Erica started a product line to help pet parents grieve the loss of their pet. Erica breaks down how she dove into product development, found a manufacturer, and works on her marketin...