Pest Control Marketing Podcast

What do YOU do when the wintertime slowdown comes? Do you wring your hands and wait it out…or do you have specific marketing activities you engage in to make the phone ring? In this episode of The Pest Control Marketing Podcast Hal & Mike offer some specific tips and strategies that will help keep the phone ringing and the money coming in during the wintertime slowdown! Get Hal’s Book FR...

Do YOU have a bread & butter sales letter for your pest control business? If not, you should. In this episode of The Pest Control Marketing Podcast Hal & Mike explain the concept of the sales letter and why YOU need to be using it NOW to create additional streams of new customers. Get Hal’s Book FREE! How To Grow Your Pest Control Business Pest Control Marketing Gold Group Coaching A...

If you are a PCO or WCO and you are serious about growing your business you should seriously consider doing a podcast. It is FUN, EASY and can be highly PROFITABLE. In this episode of The Pest Control Marketing Podcast Hal and Mike explain why podcasting is a great marketing tool! Get Hal’s Book FREE! How To Grow Your Pest Control Business Pest Control Marketing Gold Group Coaching Annual PC...

If you want to someday be able to sell your pest control business for a lot of $$…there are certain things you must do NOW in order to add value to it. And…if you don’t do these things…when “someday” finally arrives…you might find that you have a business that no one wants to buy. In this episode of the pest control marketing podcast Hal & Mike give you some strategies to build solid gol...

FACT:  If you’re not making videos with your iPhone (or android) and uploading them to YouTube you are losing a ton of easy business from the internet. Listen to this episode of the Pest Control Marketing Podcast and hear Hal & Mike discuss this subject and share some POWERFUL…and PROVEN strategies guaranteed to get you more new customers from your YouTube videos! Get Hal’s Book FREE! Ho...

Who is your business? The answer is…it is YOU! And it is extremely important for people to know that. Without a name and a face to attach to your business…it is simply another lifeless corporate entity. In this episode of The Pest Control Marketing Podcast Hal & Mike share well-known examples of just how effective this strategy can be!   Get Hal’s Book FREE! How To Grow Your Pest Co...

Pest Control Marketing with 5 Star Reviews – Question: How many 5 star reviews does your business have on Google? Do you have a lot more than your competitors? In this episode of The Pest Control Marketing Podcast Hal & Mike explain…along with some real life examples…just how powerful 5 star reviews are and why YOU should be making a daily effort to get as many as you can! Google 1st, then don...

Listen to this episode of The Pest Control Marketing Podcast and learn what can happen to your customers if they don’t hear from you often enough…and it’s NOT good! Get Hal’s Book FREE! How To Grow Your Pest Control Business Pest Control Marketing Gold Group Coaching Annual PCO Marketing with Hal & Mike Pest Control Marketing LIve Stream With Hal & Mike Hal’s Coaching Program...

With today’s technology, communication is FAST and EASY. But, that doesn’t mean it’s always effective. Listen to this episode of The Pest Control Marketing Podcast and learn some great tips on how to narrow the generation communication gap…and why sometimes…it has to begin with a simple conversation Get Hal’s Book FREE! How To Grow Your Pest Control Business Pest Control Marketing Gold Group...

Don’t ever assume your customers know what you’re doing when you service their home. In this episode of The Pest Control Marketing Podcast Hal & Mike discuss the importance of telling your customers exactly what you’re going to do…and then do it…and then tell them exactly what you did! Get Hal’s Book FREE! How To Grow Your Pest Control Business Pest Control Marketing Gold Group Coaching...

The vast majority of small business owners never take the time to calculate and ponder the true value of their customers.  In this episode of The Pest Control Marketing Podcast, Hal & Mike share some valuable thoughts on why you should pay more attention to the true value of each of your customers! Get Hal’s Book FREE! How To Grow Your Pest Control Business Pest Control Marketing Gold Gr...

FEAR is the number one factor that binds business owners and keeps them from growing their businesses. In this episode of The Pest Control Marketing Podcast, Hal & Mike discuss how to face your fears and overcome them so you can move forward and create more wealth and success both in your business and in your life!   Get Hal’s Book FREE! How To Grow Your Pest Control Business Pest C...

In this episode, Hal and Mike were reminded of their meeting in 1979 when Hal was singing Willie Nelson sound alike recording sessions, Mike was recording syndicated bank jingles for our mentor Larry Latimer (Listen to this episode about Larry) At the workshop in Atlanta,  NextLevelPCOMarketing.com,  Mike told the story how he met Hal doing jingles in the 80’s.  Erik Gardner of VolPest.com ,...

If you repeat something enough times people will begin to listen to you. This is known as “The Power of Redundancy”. In this episode of The Pest Control Marketing Podcast we’ll discuss how you can use this strategy to increase your sales and closing percentages! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out our group coaching at Pest Control Marketing Gold Get Hal’s Book FREE!...

In this episode of The Pest Control Marketing Podcast, internet marketing guru Mike Stewart shares some incredible opportunities for YOU this year and how you can use the internet to get lots more customers and grow your business!   Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out our group coaching at Pest Control Marketing Gold Get Hal’s Book FREE! How To Grow Your Pest Co...

Entering the world of emotional direct response marketing literally changed my business…and my life…overnight. And it was all due to a 5 minute conversation with a man named Larry Latimer. Listen to this episode of The Pest Control Marketing Podcast and I’ll explain…and I’ll tell you how it could do the exact same thing for YOU and YOUR business! Call Hal at 770-993-0004 Call Mike at 770-826-3662...

To cut a deal…or not!– Sometimes it is necessary to offer someone a deal in order to get them to pull the trigger and say YES. But…if you state your value proposition properly…offering a discount is not necessary in most cases. In this episode of The Pest Control Marketing Podcast, Hal & Mike offer some dynamite tips on how to get full price for your products/services! Call Hal at 770-993-000...

Finding your customer’s G.E. Spot! – OK…it’s not what you think. But, it is just as powerful for your business. Listen to this episode of The Pest Control Marketing Podcast and hear Hal & Mike discuss why the G.E. spot is so important to your sales! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out our group coaching at Pest Control Marketing Gold Get Hal’s Book FREE! How To...

[This post contains video, click to play] Mirroring & Matching is key to building a FAST connection with your customers Learn how to use this powerful communication technique and see you sales and your closing rates increase. Also…this is the first VIDEO EPISODE of The Pest Control Marketing Podcast. Enjoy! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out our group coaching at Pest...

In order to build a great team you need great players. And to get them you must be an effective RECRUITER! In this episode of The Pest Control Marketing Podcast, Hal & Mike share some great tips for finding the RIGHT PLAYERS to help YOU build a winning team! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out our group coaching at Pest Control Marketing Gold Get Hal’s Book FREE!...

In order to build a growing, thriving…and profitable business…you must LEARN HOW! And there are tons of great resources to help you. In this episode of The Pest Control Marketing Podcast, Hal & Mike share some great ways to gain the critical knowledge YOU need in order to reach your goals and be successful! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out our group coaching at <...

When selling, it’s important to make your presentation all about the customer and NOT about YOU. You need to use the word “You” at least 4 times as much as you use the word “I”. Listen to this episode of The Pest Control Marketing Podcast and find out why this is so important! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out our group coaching at <a href=”http://pestcontrolmar...

If you aren’t using direct mail you just might be missing out on a great opportunity to increase your sales, grow your business…and make MORE MONEY. But you must do it correctly (Most people don’t)! In this episode of The Pest Control Marketing Podcast, Hal & Mike explain how to make direct mail work for YOU! Download and read a free copy of Scientific Advertising by Claude Hopkins, a must rea...

How to get customers to say YES! – It’s easy to get someone to say YES to you if you simply ask the right question. In this episode of The Pest Control Marketing Podcast, Hal & Mike explain how to get prospects and customers in the HABIT of saying YES to you! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out our group coaching at Pest Control Marketing Gold Get Hal’s Book FRE...

Why YOU should give stuff away for FREE! – The most hypnotic word in the English language is the word “FREE”. Listen to this episode of The Pest Control Marketing Podcast and hear Hal & Mike share specific strategies that YOU can use to sell more by giving away more! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out our group coaching at Pest Control Marketing Gold Get Hal’s...