Zivile (Zivi) Einikyte

Perception Paradox with Zivile (Zivi) Ein

Business EN ↓ 182 episodes

Welcome to Perception Paradox - the podcast spotlighting Europe's Underdog Founders and focused on life, business & health. We dive into the complex relationships between perceptions, worldviews, and behaviors. Invite guests who've defied the ordinary, taken bold risks, and designed their own paths. Real people, real stories, real challenges - a weekly podcast that breaks the status quo and where authenticity meets inspiration. Every Monday, 4 PM CET.Hosted by Zivile (Zivi) Ein

Author

Zivile (Zivi) Einikyte

Category

Business

Podcast website

www.perceptionparadox.com

Latest episode

Jul 10, 2026

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Episodes

E105: The Future Is Not to Be Predicted, But Imagined — with Carsten Beck 03.11.2025

In this Perception Paradox episode, futurist Carsten Beck joins Zivile Einikyte to explore why the future isn’t something to predict — but to imagine. Together, they unpack how AI , diversity , and foresight are reshaping the way we think about progress, power, and human agency. This conversation isn’t about crystal-ball predictions — it’s about designing futures worth living in. About Carsten Car...

E104: The Human Side of Scaling: What Code Can’t Fix with Jarek Owczarek 28.10.2025

When your company starts scaling, it’s not the product that breaks — it’s the people. In this episode of Perception Paradox , host Zivile Einikyte sits down with Jarek Owczarek , co-founder of Contractbook and now Head of Contract Management & AI at Scrive , to unpack the untold truths behind building, merging, and evolving startups. From co-founder dynamics to product obsession, from cultural...

E103: The Founder’s Timing Dilemma: Lessons from a VC Who’s Been on Both Sides with Rishabh Kaul 20.10.2025

In this episode of Perception Paradox , host Zivile (Zivi) sits down with Rishabh , Venture Partner at Hoxton Ventures — a London-based early-stage VC firm backing some of Europe’s most ambitious startups. Before joining Hoxton, Rishabh co-founded Belong , an HR tech platform backed by Sequoia Capital , scaling it from a raw idea to one of India’s fastest-growing enterprise startups. Today, he inv...

AI Companions: Your Best Friend or Your Biggest Risk? With AI expert Walter Pasquarelli 13.10.2025

What happens when AI stops being just a tool… and starts becoming your friend, your boss, or even your government? In this special episode, I sit down with Walter Pasquarelli — one of the world’s leading voices on AI strategy who’s advised Fortune 100 CEOs, governments, and even royalty — to unpack the hidden shifts AI is already driving in our lives. We dive into: Why AI companions and “digital t...

E101: The Multi-Million Dollar Fund Manager Betting on Underrepresented Founders Mariama Boumanjal 09.10.2025

Mariama Boumanjal works with Google for Startups across EMEA, partnering with VCs, governments, and ecosystem operators to support founders through programs like the Black Founders Fund. In this conversation, we discuss why diversity drives innovation, how AI is changing startups, and what characteristics separate successful founders from everyone else. Key topics we cover: What major tech compani...

E100: My First Guest Returns: Love, Business & Brutal Honesty with Anisah Osman Britton 06.10.2025

Two years ago, Anisah Osman Britton was my very first podcast guest when this was just a crazy idea. Now she's back for a raw conversation about what's really changed. We dive into how she built Brown Bodies from a newsletter into a movement tackling love and relationships in the South Asian diaspora, why she refuses to call it a "media company," and her honest take on why dating...

E99: Why This Investor Only Funds 'Bad Ideas' (And Beats Traditional VCs) with Raimonds Kulbergs 02.10.2025

Some of the biggest unicorns started as “bad ideas.” In this episode, I sit down with Raimonds, co-founder of Bad Ideas Fund , live at TechBBQ in Copenhagen — to unpack why betting on unconventional founders and community-driven VC could beat traditional venture capital. We dig into: Why the Scandinavian ecosystem is shifting from Stockholm to Copenhagen The rise of founder-to-founder VC and why c...

E98: Why This €150M CEO Waited Years to Start His Company (Best Decision Ever) with Aron Gelbard 29.09.2025

Most entrepreneurs are told to start young and move fast. Aron Gelbard did the opposite - and built Europe's leading gifting platform. While others rushed to launch, Aron deliberately waited years to start Bloom & Wild. That patience allowed him to raise €150M, expand across 8 European markets, and become a certified B Corp. In this conversation, you'll discover: Why "start now&qu...

E97: Why I Built a Business Around the Hardest Truth About Motherhood with Nanna Shultz 25.09.2025

After her own brutal postpartum experience, Nanna Schultz realized something shocking: no one talks about what really happens to mothers after birth. So she built Momkind - a company breaking the silence around motherhood's hardest truths. In this raw conversation, Nanna reveals why 'Instagram motherhood' is dangerous, how she's scaling a business while protecting her mental health...

E96: Burnout, ADHD & the Truth About Building Companies That Don’t Kill You with Philip Wylonis 22.09.2025

Philip’s story is not your typical startup highlight reel. After chasing success at all costs, he hit burnout — and it forced him to rebuild everything: his identity, his leadership, and even how he defines success. In this raw and practical conversation, Philip opens up about: Discovering his ADHD and how it reshaped his leadership. Why therapy and coaching are the real growth hacks. The dangers...

E95: Why 10 Minutes of Meditation Could Save the World (According to a Mindfulness Expert) 18.09.2025

Maria Therese from Quiet Space reveals why meditation isn't just self-care—it's world-changing. Discover the simple 10-minute practice that transforms suffering into wisdom, and learn why the busiest people need meditation most.  Recorded live in Copenhagen during a TechBBQ conference, this conversation explores how to pause, breathe, and find humanity in our hyper-connected world. About M...

E94: How GoMore Made Every Car Owner an Entrepreneur (P2P Revolution) I Matias Møl Dalsgaard 15.09.2025

What happens when a philosophy student decides to disrupt an entire industry? Matias went from studying abstract concepts to building GoMore - a peer-to-peer car sharing platform that's changing how millions think about car ownership. This isn't just another startup story. Key insights: Why the sharing economy still has massive untapped potential Cultural patterns that determine which mark...

E93: We Sent 1000 Cold Emails Before Getting Our First Yes - Koalo App Founders | TechBBQ 11.09.2025

What happens when two German cousins send 1000+ cold emails to build their dream startup? Meet Eric Garsleitner and Benjamin Buthmann, the founders behind Koalo (formerly Whyzer), who turned a Silicon Valley inspiration into a creator community platform. Their journey includes landing a Hollywood actress as an early investor and strategic partner, expanding into the Brazilian market, and now closi...

E92: I Built 500+ AI Automations Without Coding - Here's What I Learned I Vykintas Glodenis 08.09.2025

Non-technical manager → Applied AI expert → 500+ automations → 1M users. Here's the exact blueprint. Vykintas Glodenis went from zero coding skills to Chief AI Officer at Mindvalley. In this conversation, he reveals the simple system anyone can use to automate their life and business with AI. What you'll learn: The one thing you must do daily with AI Why "just start building" bea...

E91: Energy Is Your Currency: How Silicon Valley CEO Soulaima Gourani Masters Entrepreneurial Mental Health 04.09.2025

Join us for an inspiring conversation with Soulaima Gourani, Silicon Valley-based CEO and VC-backed founder of Happioh Inc., recorded live at TechBBQ conference.  Discover her game-changing approach to entrepreneurial mental health, energy management, and authentic leadership. Learn why she treats her mind like a gym, views challenges as projects (not problems), and believes energy is your most va...

E90: How a Backpack Hustle Led to Ryte, Semrush & Europe’s Biggest Founders Festival | Andy Bruckschlöegl 01.09.2025

In this episode of Perception Paradox , Zivile Einikyte sits down with Andy Bruckschlöegl, whose entrepreneurial path started selling backpacks on eBay at age 12 and led him to co-found Ryte—recently acquired by Semrush—and Europe’s largest founders’ festival, Bits & Pretzels. Andy shares: How humble beginnings turned into ambitious ventures The secret sauce behind designing events that foster...

E89: We're literally growing mini-brains and teaching them to compute says Fred Jordan 25.08.2025

What if AI could run on human brain cells instead of energy-hungry chips? Meet Dr. Fred Jordan, the Swiss scientist who ditched traditional computing to grow living human neurons in his lab—and they're learning to compute with 1 MILLION TIMES less energy than current AI systems. In this mind-bending conversation, Fred reveals:  - How he creates "brain organoids" from human stem cells...

E88: The Woman Who Invented Eco-Fashion: Marci Zaroff's Regeneration Revolution 18.08.2025

What if the future of fashion lies not in excess, but in regeneration? Meet Marci Zaroff , the visionary who invented “ECOfashion” in 1995 , and has been pioneering a path toward conscious, regenerative design ever since. In this episode, Marci unwraps how a deep commitment to ethics and ecology became the blueprint for sustainable style.  You’ll learn: How she coined and trademarked “ECOfashion”...

E87: The Data-Driven Storyteller: How Ada Mockutė Jaime Cracked Viral Marketing 12.08.2025

In this episode of Perception Paradox , host Zivile sits down with Ada Mockutė Jaime , Chief Marketing Officer at Nordcurrent, who walks us through an extraordinary journey—from customer intelligence in finance to building viral campaigns in gaming. You’ll hear how Ada fuels global growth using data, authenticity, and cultural storytelling—from bootstrapped scaling to “pink soup” marketing that ge...

E86: The Unspoken Truth: What Really Happens When Your Startups Fail I Recorded Live at Latitude59 05.08.2025

What do you do the day after the investor call, the layoff, or the final shutdown? Join Marten Palu (ex-Gamecan) & Kristjan Maruste (Kõu Mobility Group) on the Latitude59 Podcast Stage for a raw, unfiltered conversation about what happens when startups fall apart. No spin. No sugarcoating. They’ll share what it truly takes to lead through collapse, take full responsibility, and start over — wi...

E85: What If Failure Is the Path to Who You Really Are? | Ed Soo Hoo 28.07.2025

What if everything you’ve labeled a failure was actually the beginning of your becoming? Ed Soo Hoo doesn’t fit into any box—and that’s entirely the point. With nine startups under his belt, he’s lived the full spectrum of business: from working-class roots to boardroom pressure, from seed-stage scrambles to IPO highs—and, yes, total collapse. Now the CTO of Worldwide Global Accounts, a UC Berkele...

E84: He Built a Million-User App to Save Gen Z From Loneliness I Joseph Perla 21.07.2025

What happens when Silicon Valley’s brightest minds take on humanity’s most silent crisis? In this explosive episode, serial entrepreneur Joseph Perla reveals how he built Hangout.fm , a platform using music and gaming to fight the loneliness epidemic that's devastating Gen Z. From zero to over 1 million users , Joseph shares raw, behind-the-scenes lessons on building community, scaling without...

E83: Why Your Startup Idea Doesn’t Matter — And What Actually Does (with Pedro Santos Vieira) 14.07.2025

Pedro Santos has built, exited, and now invests in startups across continents. But his biggest lesson? "Just because you love a solution doesn’t mean the market will." In this episode, Pedro shares raw, hard-earned wisdom from the founder’s seat to the investor’s table. He unpacks the critical traits that separate surviving startups from failed ones, how to actually validate your idea, and why fou...

E82: Fundraise as a Service: Inside the Startup Capital Shift with Jeffrey Fidelman 07.07.2025

What if the way you’ve been thinking about startup fundraising is... totally outdated? In this episode of  Perception Paradox , I sit down with  Jeffrey Fidelman , a former Wall Street pro turned startup investment strategist, to break down  what’s actually working in fundraising today . We explore: How “Fundraise as a Service” is flipping the script for founders The biggest mistakes startups make...

E81: The Portfolio Career Playbook with Eric Sim 30.06.2025

Join me for an insightful conversation with Eric Sim — former Managing Director at UBS Investment Bank and author of Small Actions . Known for inspiring millions on LinkedIn with his career wisdom, Eric shares how he built a meaningful portfolio career driven by purpose, not just prestige. In this episode, we explore: The quiet power of self-discovery and authenticity How Eric went from stage frig...

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