Kira La Forgia

People On Purpose®

Business EN ↓ 124 episodes

People On Purpose, the podcast that reminds you that your business doesn’t run on policies and processes alone... it runs on people. If you’ve been with us since the On The Up & Up! days, you probably remember the tactical HR tips, the “how-to hire” episodes, and my rants about I-9s and contractors vs. employees. And don’t worry, you’ll still hear the occasional HR compliance tip. But after years of working with hundreds of small businesses, I realized something big:It’s not the systems or the SOPs that make your business work. It’s the humans behind them. So this new chapter of the podcast is...

Author

Kira La Forgia

Category

Business

Podcast website

www.the-paradigm.com

Latest episode

May 27, 2026

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Episodes

Ep. 48 Decoding PTO: Considerations & Best Practices For Maximizing Workforce Performance 08.11.2023

Many folks toss around the term "PTO" pretty casually, but trust me, it's a lot more intricate than it might seem. In this week's episode, we're diving deep into the world of PTO to help you make savvy choices when shaping your team's policy. The purpose of this episode isn’t to walk you through the process of creating a PTO policy (although that is a service we offer 😉), but it’s to share insigh...

Ep. 47 How To Build An Inclusive Company Holiday Policy 01.11.2023

Today’s episode may be straight forward, but it’s not without nuance! On this week’s episode of On The Up & Up, we’re ushering in the holiday season with an episode dedicated to building your holiday policy. But the goal of this episode is not to list out a bunch of holidays you should include in your policy. It’s to show you how different perspectives - and how choosing which holidays your co...

Ep. 46 Candidate Assessments vs. Test Projects: What, When, Why, and How To Use Them 25.10.2023

In last week’s episode, we talked about the 4th and final step of the interview process: evaluating candidates.  We briefly touched on two ways to do this using candidate assessments and test projects, but this week we’re continuing that conversation and digging even deeper into these two methods to make sure you know what they are, and when, why, and how to use them to get the data you need...

Ep. 45 Nailing The Basics Of Interviewing (Part 2) 18.10.2023

If you tuned into last week’s episode, you know we’re diving into the 4 basic steps of interviewing. These 4 steps are not only tried and true for bringing in amazing candidates that will lead you to your next hire, but they’ve also been tested through the lens of compliance. So if you’re going to take any advice on interviewing (i.e. what you can and can’t ask during an interview, how to assess c...

Ep. 44 Nailing The Basics Of Interviewing (Part 1) 11.10.2023

We’re continuing our month-long deep dive into hiring and interviewing by breaking down the basics of interviewing into a 4-part process.  This week, we’re digging into the first two steps: Screening candidates Digging deeper / assessing culture fit Kira underscores how crucial it is to prioritize candidate comfort throughout the entire interview process, which not only helps communicate your...

Ep. 43 Protecting Your IP and Building A Dream Team with Chandler J. Esq 04.10.2023

This week we’re kicking off a month-long deep dive into interviews, starting with a mashup of online business supervillains: HR and Legal!  That’s right, Kira is joined by IP Lawyer badass, Chandler of Lethal Legal (with a biz name like that how can you NOT be a badass?!) to chat *some* things Intellectual Property, but mostly all about how being super intentional throughout the hiring proces...

Ep. 42 Accounting For Small Business Success with Little Fish Accounting 27.09.2023

In today's episode, we're rolling up our sleeves and diving headfirst into the wild world of small business finances. Our guest, Keila from Little Fish Accounting, brings some seriously valuable insight and a unique perspective to small business finances, emphasizing empathy, care, and consideration.  As founder and owner of Little Fish Accounting, Keila has created a safe space for business...

Ep. 41 The Truth About Traditional Benefits 20.09.2023

Entrepreneurs who are almost ready to hire their first full-time employee often get stopped up by one question. “If someone works for my business full-time, don’t I have to provide them health insurance and retirement benefits?” The short answer is: No…but there are caveats (this is an HR podcast afterall!) On this week’s episode of On The Up & Up, Kira shares some common misconceptions about...

Ep. 40 Four Crucial Compensation Considerations 13.09.2023

We’re continuing our September deep dive into the world of Employee Benefits! On this week's episode of On The Up & Up, Kira is tackling one of the most intricate aspects of team building: Compensation. The decision of what to pay someone involves a bunch of complex factors, and Kira is breaking them all down.  In this episode, she explores the four crucial considerations when determining...

Ep. 39 The Benefit of Providing Alternative Employee Perks 06.09.2023

Are you a small business owner dreading the maze (and expense) of employee benefits? Navigating this world can seem overwhelming, especially if you're approaching it the same way large corporations do. But as small business owners, we have the freedom to do things differently – and it's not a daunting task. We have the privilege of crafting personalized benefit packages that resonate with our empl...

Ep. 38 Cultivating Inclusivity: Designing Company Culture for Diverse Workstyles with Allison Conway 30.08.2023

This week Kira is joined by world traveler and brand strategist, Allison Conway. Allison candidly shares her unique experience as a successful entrepreneur with diagnosed learning and processing differences.   Through her company, Sealevel Agency, Allison helps businesses in traditionally "vanilla" industries create a brand and marketing strategy that's fun, bold, and exciting for the bu...

Ep. 37 Delegation Dynamics: The Art of Stepping Back with Marrin Costello 23.08.2023

This week we’re mixing things up a bit and chatting with the brains behind one of our favorite product-based businesses! Joining Kira on this week’s episode of On The Up & Up is Marrin Costello , an American businesswoman, designer, and brand-architect of her eponymous jewelry brand. Marrin’s entrepreneurial journey began at age 10 after falling in love with the art of jewelry making. Just two...

Ep. 36 The Social Project With Alisha Kumar 16.08.2023

This week Kira hosts Alisha Kumar of The Social Project, a social media agency specialized in building lifestyle brands, on The Up & Up.   With over 13 years in the marketing industry, Alisha has experience working with some of the world’s most innovative and forward thinking brands, developing out of the box and momentous marketing campaigns that never fail to make a statement. She is pa...

Ep. 35 Optimizing Google Search Results with Andrea Barnhill and Tyler Cooper 09.08.2023

In this week's episode, Kira welcomes SEO duo Andrea Barnhill and Tyler Cooper to the podcast. Andrea and Tyler are the Co-Founders of Socratrik, an SEO Agency that helps small and large businesses get found on Google. With 15+ years of SEO and digital marketing experience, their team helps businesses get ahead of the industry-unique SEO challenges, and helps them stay there. A bit about Andr...

Ep. 34 Protecting Your Intellectual Property With Autumn Witt Boyd 02.08.2023

In this episode Kira welcomes Autumn Witt Boyd to the podcast. Autumn is an experienced & relatable lawyer that helps million dollar coaches and online educators reach their big goals. Autumn and her team at the AWB Firm guide businesses on the legal side, offering full legal support. She is passionate about helping creatives to get paid for the art that they create.  Autumn & Kira co...

Ep. 33 Guarding Gold: Mastering Intellectual Property Protection for Entrepreneurs With Nequosha Anderson 26.07.2023

In this week’s episode of On the Up and Up, we talk alllll things Intellectual Property with client, friend, and kickass IP Attorney, Nequosha Anderson.  In this episode, we cover:  The emotional impact of intellectual property theft and how it parallels feeling violated, uncovering the importance of protective measures. The (not talked about enough) risks posed by artificial intelligenc...

Ep. 32 Shameless Entrepreneurship With Jen Lawrence 19.07.2023

In this episode of On the Up and Up, we chat with Jen Lawrence of Jenerosity Partners, a longtime friend and colleague about all things people and operations as both separate but equally important priorities as an entrepreneur. Jen's 20+ year background in Executive Assisting, Project Management, and then moving into the foray of entrepreneurship herself has given her a deep and insightful foundat...

Ep. 31 Going Deeper With Shannon Matson of The Social Bungalow 12.07.2023

In this week's episode of "On the Up and Up," we talk with Shannon Matson, CEO and Founder of The Social Bungalow, an education company that helps entrepreneurs structure simple yet sophisticated online businesses. With comprehensive experience in marketing and advertising, Shannon prides herself on helping others structure and market their businesses for exceptional growth. Her journey began in t...

Ep. 30 The Entrepreneurship Rollercoaster with Marketing Whiz Haley Johnson of Propegy 06.07.2023

In this episode, Haley Johnson shares her thoughts on marketing in the online business space. We talk all about her leadership type and the ups and downs she has experienced in growing a team. If you have ever felt alone in the rollercoaster of building a business, this episode is for you. Perfectly balanced with education (marketing doesn't have to be a mystery?) and a celebration of the unique t...

Ep. 29 Why Google Ads Is The Missing Link In Your Marketing Plan With Chelann and Samuel Watt 28.06.2023

This week we are thrilled to be joined by the dynamic duo, Sam and Chelann Watt. Together, they take us on a journey through their lives, from the moment they first met, to the rollercoaster ride of building a business side by side, and the path that led them to where they stand today. We cover How to hire the right people What questions to ask during interviews The highs & lows of working wit...

Ep. 28 How To Live The Freepreneur Lifestyle With Madi Paige 21.06.2023

On this week’s episode we are lucky enough to be joined by Madison Paige, Business Growth Specialist, Top Rated Business Podcast Host, & Public Speaker - helping brands build a ride or die online community so you can stand out & sell out using social media. Her genuine spirit, high energy, & 8 years of experience in the social media world supporting over 150 businesses equips her to br...

Ep. 27 Is Your Cycle Of Crisis Keeping You Stuck? + How To Fix It 14.06.2023

When a cycle involves individuals, their emotions, and feelings, it can lead to burnout, making it crucial for leaders to disrupt such unhealthy patterns. This week we explore the cycle of crisis. It typically starts with a minor issue faced by an employee, such as missing a deadline or arriving late, which the manager chooses to overlook initially. As time progresses, a medium-sized issue arises,...

Ep. 26 Building A Life-First Business w/ Abagail Pumphrey 07.06.2023

Buckle up for today's episode as Kira is joined by Abagail Pumphrey, the visionary founder of the Boss Project! Get ready to dive into the captivating world of women in business as they explore the ins and outs of this empowering realm. Kira and Abagail share their insights on how to thrive as a woman in the business landscape while still putting your personal life first. Their mission is crystal...

Ep. 25 Let's Talk Boundaries: Leading Your Team Without Losing Your Mind 31.05.2023

We understand that as a leader you face unforeseen issues that demand your attention. On average team leaders spend three hours a day dealing with such unexpected matters.  There is a lot to be discussed when it comes to creating boundaries. Our goal is to create the most predictable scenarios through proactive management. Building a solid level of trust involves demonstrating consistent adap...

Ep. 24 Finding Meaning In Team Leadership 24.05.2023

In the dynamic world of entrepreneurship, we often hear about the impact we have on our clients, but it is crucial to acknowledge that our most substantial and influential impact is achieved directly through our teams. Without a cohesive and high-performing team, it becomes challenging to consistently deliver exceptional results to our clients. Therefore, investing in our teams' growth, well-being...

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