People Magic: How to Build a $1M Community

What’s the difference between a community driven business versus a content driven business? Trillions of dollars. The value of a network effect  community driven business goes up with every new member. How? Through creating a group identity and connections between members NOT building an audience. In today’s episode, Gina does a deep dive on how you value your community, charge up front, save mone...

Your community and you as a host are unique and amazing but if you’re still coming to community building with the mindset of “content is king” is not unique. Why you think “content is king” is because that’s what you’re being told every time you open your phone or your computer. In today’s episode, Gina breaks down why building an ecosystem for people to gather and connect with a shared identity i...

Human beings are never going to become obsolete with AI but a lot of our manual efforts will be done by software. If you are drawn to a community because you love people and connecting with them, AI will make it easier for you to do just that. In today’s episode Gina responds to the fear of AI and how she reframes when she is driven by fear as opposed to excitement. Get People Magic Profit Free: ⁠...

If you are trying to figure out how to make your life really easy when creating a community you really want to just start with a transition. It’s the first step and it’s the most important step. Human beings are constantly in transition, it’s what makes life interesting and fun, even if it’s a challenge. In today’s episode Gina breaks down why she doesn’t recommend starting a community with a nich...

If you’re putting up a paywall for the first time, breathe. It can be scary but the results of charging for your work are incredible. In today’s episode Gina breaks down why a paywall works AND why you can still offer things for free to bring people in. When setting your price you want to aim as high as you can. The results of your community are the value of your community. People pay attention to...

We are social beings, we are meant to learn from other people and understand the way the world works because we watch what other people do. Who you surround yourself with every single day has the most impact on who you are and what you can accomplish more than anyone else. In this episode, Gina breaks down how communities are powerful and why they are the perfect place to make mistakes and have se...

When building a community it can be hard to motivate people to find new members. In today’s episode Gina invites you to go back over your work and make sure your ideal member is super clear along with your transition. Having a clear ideal member and transition not only makes finding new members easier, it also adds more value to your community because you have already done the work of getting real...

On the surface one would think that 1:1 coaching would be more expensive than group coaching. In today’s episode, Gina challenges that notion and believes that group coaching should be at the top of your offering. With group coaching or as Gina likes to call it, a “Mastermind” you can grow faster, add more value and make it a more rewarding experience for your members. We have been taught that wor...

When you are building a business you want it to take on a life of its own so it can continue to grow without you having to constantly sell as you would with an e-commerce business. That’s a flywheel. A flywheel starts to build momentum of other people taking actions, other members providing value for each other and other members bringing in more members. In today’s episode Gina breaks down the mea...

With uncertainty at work, there’s no better time to start your side hustle than right now. But if you’re like most people you’re probably asking yourself, “where do I find the time?” In today’s episode, Gina breaks down how she carves out time. Don’t worry, it’s not about inventing more time but rather replacing a time suck with something more productive. Because building an additional revenue str...

It’s really hard to venture out on your own as a business owner or an entrepreneur because we are making it up as we go along. In this episode, Gina shares one of her favorite goals and goal setting exercises as well as which traps to avoid. The more clarity you have when it comes to building your future, the more likely it is that the future you’re working towards will become your reality. Happy...

Luvvie Ajayi Jones is a four-time New York Times bestselling author, speaker and entrepreneur who thrives at the intersection of culture, business, and leadership. Her critically acclaimed books Rising Troublemaker, Professional Troublemaker and I’m Judging You established her as a literary force with a powerful pen. Her first children’s book Little Troublemaker Makes a Mess was released on May 2,...

Amanda was the former head of brand for The Knot – the global leader in weddings. Previously, Goetz served as a startup founder building availability software for the wedding industry after spending years analyzing companies for Ernst & Young’s Entrepreneur Of The Year program. She also worked for celebrity wedding planner David Tutera as Head of Marketing developing the go-to market strategy for...

Named by Oprah as a thought leader for the next generation and owner of one of Inc.’s 500 fastest growing companies, Marie Forleo has created a socially conscious digital empire that inspires millions. She’s the star of the award-winning show MarieTV, with over 75 million views, and host of The Marie Forleo Podcast, with nearly 26 million downloads.  Marie has taught entrepreneurs, artists, and mu...

Martinus Evans is a motivational speaker and resilience coach dedicated to inspiring organizations and individuals to embrace personal and professional transformation. With a powerful message rooted in overcoming adversity, Martinus turns challenges into relatable, actionable lessons that drive change in everyday lives.  His own journey began ten years ago when a doctor told him to "lose weight or...

Everyone gets burnt out but understanding when you’re feeling depleted and need to take a break is so important. Having the ability to look at yourself and your energy critically and being able to make adjustments is vital for longevity because we are all only human. In today’s episode Gina lets us into what she does when she is feeling burnt out and how she refocuses her attention. You get to dec...

So many people are ambivalent about starting a community out of fear. Great news. Mighty has a great alternative than a hard launch of a community. Before committing to hosting a community for the next year, try a 30 day challenge. Through a 30 day challenge you will learn, workshop and get more clear about the community you’re working towards. Additionally, you’ll get to practice charging people...

Sometimes we can get really excited about the social rank of our members, and we can lose focus on the thing that keeps people engaged…transitions. When identifying transitions, it helps you be able to articulate the benefits and results your member is going to get will get them their best year ever. Once you have a clear transition, you can go deep on monthly themes and daily questions. Your memb...

Communities are really forgiving and they’re a great place to try something new and make mistakes. The whole concept of workshopping is for when you’re stuck and need help. In today’s episode Gina breaks down how your members can help you build the path forward for where they want to go next. You don’t want to be the host that lets their community decide everything, communities want someone to bui...

When building a community that is something that you’re charging, understanding what you can give to people that are helping you is really important. Sometimes we have the capitol at the beginning stages of building something new and sometimes we don’t. In this episode Gina breaks down how she would approach bringing someone on without paying them or making them a business partner. It’s tricky but...

If you’re stuck in a workshopping loop there is only one solution. Try. In today’s episode Gina talks about taking those next steps forward so you can learn if something works or if it doesn’t. One of the best ways to get out of a workshopping loop is to lean on what your big purpose is for your ideal member. Chances are, if you’ve taken the masterclass, you already know what you need to do. So ta...

Gina believes that feedback is a gift, but not all feedback is valuable. It’s up to you to make that distinction. Being open to receiving feedback is a lot easier when you know where you want to go and you’re able to take time to workshop what’s working and what’s not. In this episode, Gina breaks down why she would rather be embarrassed than afraid and how that is tied to being open to receiving...

When focusing on your ideal member who is going through a transition it’s easy to get stuck in the… What’s next? In this episode Gina does a deep dive in how to scale your business after you’ve helped someone with a transition by growing your community alongside them. Your community can have different levels and your founding members can help you navigate where people in your community grow. Not o...

The biggest challenge with a newsletter and an audience based business is that you are missing out on connecting people within your community and making your life easier. While an email newsletter seems easier, you’re still creating a lot of work. As more and more people create newsletters, people don’t have the time to read them and it makes it harder to stand out. Retention and scale is really h...

When we do something alone it feels so much more stressful. It’s easier to get overwhelmed or feel like a victim of circumstance. That’s why a co host could be a great 50/50 partnership or it might look a little different... In today’s episode Gina reframes how we delegate and approach building relationships and communities. Look, we are all more distracted than ever which makes meeting people eve...