Passion Project Pending

#18. Lexi Whaley is the creator and founder of War on Sanity, the brand that revolutionized cowboy hat fashion. It's a symbol of boldness, elegance, and the irresistible allure of the Wild West. War on Sanity may be best known for their creatively designed cowboy hats but they also sell one-of-a-kind pieces of clothing as well as art. On top of running the brand, Lexi also hosts events around...

#17. Sage Miller is a Life Optimization coach and her journey to get to where she is today has been anything but ordinary. From years of working in the field marketing space with brands like Clif Bar and Suja Juice, to creating and managing the marketing strategy for Wanderlust Hollywood, to producing events for Nike, to launching and running a digital marketing agency for years – she has been on...

#16. Adrienne Lin is a food blogger, software engineer and recovering tech founder. In other words, she’s an incredible guest for me to have on this podcast, which is meant to be geared towards discovering what you love to do and aligning that with your career. I used to work with Adrienne at Poshmark, so that is how I knew her from before. She has over ten years of industry experience, working as...

#13. Beya Alcaraz is the owner of The Animal Connection, an exotic animal pet rescue and store in the Outer Sunset district of San Francisco! Beya has owned the store for 4 years but has worked there since high school. I’m going to save all the details about her background, decision to buy the store and more for the ep. but FYI this is a very wholesome episode getting to know a San Francisco local...

#12. Kristina Schagane is the 25 year old owner and founder of Moody Goose, a vintage clothing store in San Francisco.  If you haven’t been yet, it is an absolute must it’s on Polk street. Kristina started the store about 1 and a half years ago. Moody Goose is this perfect combination of affordable prices and really trendy but unique secondhand pieces. Throughout the store there’s a variety of sty...

#11. Interviewing my cousin John this week! John Kunz went to school in upstate New York and studied Computer Animation. During college, he DJ’d a bit (known as DJ Doctor Teeth) and worked with his friend, playing at house parties and some events and competitions. Also while in college, John interned for Mad Decent in L.A. which is the record label founded by Diplo. After college, he and his frien...

#10. Alec Huth  is the creator of the apparel brand Fruit Face SF. I first found out about Fruit Face while shopping at Moody Goose Vintage on Polk, who Alec partners with to sell her shirts in their store. I bought this cute baby tee with a little cow on it, that I later came to find was her Valentine’s Edition tee. Another popular design is their “Strawberry Cowgirl” tee, boasting “I Love SF” wh...

#9. This week I'm interviewing Tess Garcia, an absolute queen in media. She is also from Michigan but is currently living in New York City. For her main gig she creates marketing and social strategies catered towards Latinx audiences for clients like HBO Max at a company called Worthi. In addition, she produces a Shorty-awards nominated podcast called Going Mental by Eileen Kelly with over 10...

#8. In this episode it’s literally just me talking to myself for an hour. I talk about my background, history with working as a software engineer, some side hustles I’ve tried, my experience with social media and entrepreneurship and more. Some of my main topics of focus are the pressure I felt with student loans, the pressure I felt in picking a career, and the pressure I put on myself to do thin...

#7. This is Part 2 with Elise, a San Francisco fashion and lifestyle content tiktok creator. In part 2 we hear more of Elise’s advice to aspiring content creators and her experience of managing a healthy relationship with the app that is notorious for its addictive quality. Elise and I both have experience with tiktok and both have an eye for style, so this episode’s conversation gets into managin...

#6. Elise Andersen works in fashion merchandising for Gap in San Francisco and is a well known SF tiktok content creator on the side. She creates content around lifestyle, fashion and life in your mid twenties with plenty of info about San Francisco restaurants and experiences as well. When I first joined tiktok, Elise was one of the first accounts shown to me (via algorithm) and since then I have...

#5. Miela Foster is a 23 year old working for Apple as a Project Manager and an artist on the side. This February, she hosted her first art show at Another Cafe in San Francisco, after spending 8 months preparing for it. The show, featuring 10 pieces, was called A Sister of the Yam, centered around black femininity and dedicated to black women that came before her as well as black women who will b...

#4. Andros Wong is a 27 year old cofounder of two venture capital backed startups, Wonderverse and StemsDAO. Wonderverse, founded in 2021 while Andros was still working as a software engineer for Instagram, focuses on building collaboration tools for people to work online and remote, together. Specifically, the concept is aimed at web3 communities or DAOs, decentralized autonomous organizations. S...

#3. This is Part 2 of the story of Butter & Crumble, Sophie Smith’s San Francisco bakery. After a challenging first couple years of handling the overwhelming growth of Butter & Crumble with little to no support, Sophie signed up for a pastry class in Paris and put her business on hold last summer. In Part 2 we talk about Sophie’s Parisian summer spent learning patisserie, the signs and imp...

#2. Sophie Smith started her bakery and business Butter & Crumble in the midst of a pandemic in one of the most expensive cities in the world, San Francisco. Regardless of the challenges, her notoriously beautiful cakes with unique but delicious flavor combinations caught fire in terms of popularity. As her business grew, she moved from one kitchen space to another depending on availability an...

#1. In my first episode, I get to interview Sivan Peleg about her vintage clothing popup sales, otherwise known as Sensitive Vintage.  She started this business out of her San Francisco garage a year and a half ago, managing everything primarily by herself and with the help of her partner Evan and a recent hire Greta. Since the first garage popup sale, Sivan has grown the social media presence of...