Out There with Lorraine Sanders

This year, we're closing out our interview episodes with one that speaks to the good stuff that bubbled up from 2020: connections in new and unlikely places. Plus, we're ending content for the year to take a pause, but leaving you with media intel to get you thinking and thirsty for more visibility next year — and how better to do that than to talk to one of the footwear industry's longest-bloggin...

Almost every entrepreneur is, in one way or another, in the habit of constantly seeking more. That's never been truer than with this week's guest, a self-described renegade from her childhood days growing up in a small Texas town and onto a career steeped in impactful marketing campaigns and, from there, to her current status challenging the fashion industry's status quo. Meet this week's guest, E...

Need a fix for your next (current?!) creative rut or when resistance comes up — something that's super common at this busy time of year? Here are 10 tools I use and love for amping up creativity, visibility and motivation so I can move forward with creating content and continue reaching new audiences. From an Instagram stories editing tool that will allow you to place video on top of animated, mov...

Almost every entrepreneur is, in one way or another, in the habit of constantly seeking more. That's never been truer than with this week's guest, a self-described renegade from her childhood days growing up in a small Texas town and onto a career steeped in impactful marketing campaigns and, from there, to her current status challenging the fashion industry's status quo. Meet this week's guest, C...

Hear more on this week's solo episode of the Spirit of 608 podcast. Ask Spirit of 608 a question

On the heels of one of her most high-profile acting roles, Benita Robledo made the move to channel her celebrity into a platform promoting a more positive approach to fashion. Currently reviving her original blog after a two-year hiatus and launching a number of brand collaborations, this week's guest has built a loyal following by showcasing her candid thoughts on conscious consumption, secondhan...

We're thrilled to have the woman who coined the term EcoFashion on the show this week letting us in on how she built her empire of eco-minded brands, which range from a sustainable line Farm to Home to women's apparel label Yes And to businesses in manufacturing and consulting. Oh and she's also an author, as well as a frequent speaker at high-profile industry events and a thought leader in the su...

Have you been hoping to get press, get published + grow your impact? Then this episode is for you. On this week's episode of the Spirit of 608 podcast, I'm keeping it super practical. I love creating episodes that focus on mindset and strategy because those things have made such a difference in my life and the business lives of my clients, but this one isn't that at all . Instead, this episode is...

When it comes to business, being super comfortable can be a bad sign. But with fashion? Bring it on. For that, we have self-described Queen of Comfort Taylor Jay, an Oakland entrepreneur and designer who has built a brand intertwining ultra comfy womenswear with social justice, body positivity, responsible fair labor manufacturing and no small amount of grace and style.  During this week's show, s...

Welcome to the new normal (okay, everything these days could arguably fall under that umbrella, but moving on): it's a place where a multi-faceted creative leaves a well-known brand that anyone seeking a role in sustainable fashion would covet to partner up with a favorite colleague and take the leap into the realms of new brand-building in order to create what they wanted to see in the world. Why...

On today's show, we're bringing back a conversation that's so good for right now with a guest who's not only inspiring, but entertaining to the extreme. Her infectious spirit could easily be something that bubbled up in the aftermath of a frightening medical emergency that landed her in the hospital close to death. But there's just something about her approach to life and business that makes me su...

Have you considered creating a signature talk? What about pitching yourself for an upcoming virtual conference? How about joining a webinar series featuring industry experts just like you? Have you wanted to do these things, but hesitated? Our virtual worlds are literally teeming with digital events right now. But speaking with style from a screen is a little different than pulling off a fabulous...

Sometimes real life experiences are the best sources of inspiration. That's more than the case for this week's guest, a FEST founder you're going to love equally for her innovative, sustainable beauty product and her positive, glass-half-full attitude toward entrepreneurship. On this week's episode, she'll walk us through her journey, from the late night she spent exhausted and packing before an i...

Want to turn heads in the media? With in-person events changed forever and competition for attention on social media at an all-time high, it's an excellent time to try reaching new audiences through positive PR and press. If you're like many FEST founders right now, you are looking for ways to experiment, do things differently and keep your business growing in the face of changes and new challenge...

Do you dream about getting more done -- how about on nights and weekends? One of my all-time favorite business creatives is back for her third episode of the Spirit of 608 podcast on this week's show. A designer and maker by trade, this Black female founder has built a business, podcast and -- most recently -- a brand new shop all on the side of her main gig, where she holds a senior level role in...

I recently received a DM from a FEST founder name Allyna with a big question: how to start a sustainable fashion brand off right? Well, yes, of course there was more to it than that. Like many people who listen to the Spirit of 608 podcast, she wondered about finding suppliers, getting samples, setting herself up to seek future investment and sourcing deadstock fabric for the line. To be honest wi...

  Taking huge leaps in your business can be all about the baby steps. For proof of that, dive into this week's episode of the Spirit of 608 podcast featuring a FEST-ive female founder who started out small and now counts a decade+ as a San Francisco retailer, her line of hand-assembled jewelry in hundreds of locations around the country and a thriving private label business. Listen for a jewelry i...

Look ahead, how will the state of the world change fashion -- and the business of fashion -- forever? If you're like me, thinking about what's next can be inspiring and motivating. For businesses, the changes up ahead in consumer behavior, spending preferences and what's considered valuable in the first place are inevitable. But what will they be?  This week's guest, who went from high fashion mod...

Welcome to the second show in the Spirit of 608 sharing + support series. For this episode, we asked FEST brands and businesses to submit messages, news, promos and deals so we could help share and support what they're working on at a time when, more than ever, small businesses need support and those of us seeking to stay visible and market during the mayhem need inspiration. Listen to the podcast...

Mindset and meditation: again and again, guests of the Spirit of 608 podcast say these two things have made huge differences in their lives and ability to persist as entrepreneurs even through the ultra challenging times we all face.  Inspired by guests who told me how meditation benefitted their minds and bodies, helped them recover from anxiety and stay focused on their goals, I began to experim...