Sean Frank, Mike Beckham, Matt Bertulli, and Jason Panzer

Operators

Business EN ↓ 194 episodes

In the world of ecommerce, a legendary text group is rumored to hold the secrets to unimaginable success. The catch? You must have nine figures in revenue to gain entry. The world’s biggest brands have denied its existence for years, until now. Four titans known as the “Operators” are leaking the secret contents in an effort to share its wealth of knowledge with people like you. Sean Frank (CEO, Ridge), Jason Panzer (President, HexClad), Mike Beckham (CEO, Simple Modern) & Matt Bertulli (Founder, Pela Case x Lomi).

Author

Sean Frank, Mike Beckham, Matt Bertulli, and Jason Panzer

Category

Business

Podcast website

9operators.com

Latest episode

Jul 8, 2026

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Episodes

E092: Markets, Conferences, Growth & Optimism. 22.01.2025

00:00 Introduction 02:15 Insights from the ICR Conference 09:25 Market Sentiment and Tariffs 14:42 The Importance of Product Development 20:54 Shark Ninja's Unique Brand Strategy 25:51 Balancing OPEX and Future Investments 30:29 Consumer Sentiment and Growth Opportunities 38:54 Consumer Confidence and Market Trends 44:40 Mimetic Behavior in Business 49:27 The Importance of Independent Thinking...

E091: Passport Acquires Brand Access 15.01.2025

00:00 Introduction 02:26 Understanding the DTC SaaS Landscape 03:20 Brand Access: A Solution for Global Expansion 08:08 Passport: End-to-End Internationalization Solutions 12:21 Navigating Compliance in International Shipping19:15 Choosing the Right Partner for Global Sales 27:48 Breaking News: Acquisition Announcement 30:06 Navigating International Logistics Challenges 36:16 The Importance of Str...

E090: The Bentist - 7.42M Subscribers 08.01.2025

00:00 Introduction 02:23 The Challenges of the DTC SaaS Landscape 05:09 Ben's Journey into Dentistry and Orthodontics 12:11 The Rise of Social Media in Dentistry 20:07 Building a Brand: The Bentist and TikTok Success 27:17 Transitioning from Employee to Entrepreneur 32:24 Innovative Business Model and Future Plans 34:44 Building a National Dental Brand 37:06 The Economics of Dental Practices 40:57...

E089: “The acceleration we’ve been waiting for” - Paul from BK Beauty 01.01.2025

00:00 Introduction 02:00 BK Beauty's Journey and Background 03:04 The Rise of TikTok Shops 10:03 The Mechanics of TikTok Shops and Its Impact 13:53 The Power of TikTok's Algorithm for Commerce 17:46 The Future of Social Shopping and Influencer Marketing 27:37 The Rise of Omni-Channel Marketing 30:51 The Impact of Subsidies on TikTok Shops 34:29 Navigating the Challenges of Live Streaming 38:46 The...

E088: Thrive in '25 26.12.2024

00:00 End of Year Reflections and Planning 02:14 The DTC SaaS Landscape: Building to Serve 06:33 Year-End Recap and 2025 Planning 10:49 Budgeting and Forecasting for the New Year 14:33 Balancing Growth and Margins 22:37 Inventory Management and Strategic Decisions 31:23 Navigating Demand Planning and Market Share 41:02 Understanding Category Share and Market Dynamics 48:17 Identifying Growth Capac...

E087: Can you ever bet against Zuck? 18.12.2024

00:00 Navigating the Evolving Landscape of E-commerce 07:45 The Impact of Regulatory Challenges on Business 17:13 The Future of TikTok and Its Implications for Marketing 29:57 The Digital Reformation: A Shift in Information Control 32:44 Impact of TikTok on Marketing Strategies 37:13 Meta's Performance and Advertising Challenges 41:44 Diversification in Advertising Spend 49:56 The Future of Advert...

E086: Mike's New Brand: Introducing Trevi 11.12.2024

00:00 Introduction 04:03 Growth Metrics and Business Valuation 09:59 Launching New Ventures: Trevi's Journey 18:06 The Dynamics of Consumables vs. Hard Goods 26:06 Strategizing for Market Penetration 36:02 The Potential of High Adoption Rates 39:45 Valuing Business Performance and Product Extensions 43:03 Branding Strategies and Market Positioning 49:00 The Importance of Team Focus and Structure 5...

E085: AppLovin and TV ads 04.12.2024

00:00 Introduction 03:49 Staffing Solutions and Temporary Agencies 10:13 Exploring New Marketing Channels 20:01 Comparing AppLovin with Traditional Advertising 29:53 The Future of Advertising and Data Integration 31:34 Integrating SMS and Email Marketing 32:26 Exploring the Evolving Landscape of TV Advertising 34:50 Navigating TV Ad Spend and Creative Strategies 38:23 Understanding TV Ad Targeting...

E084: BFCM Pulse Check 26.11.2024

00:00 Introduction 06:13 Black Friday Week: Strategies and Expectations 09:12 The Dynamics of Wholesale vs. E-commerce 12:04 The Importance of Communication and Forecasting 14:58 Managing Fulfillment and Operations Effectively 18:10 The Role of Roadshows in Brand Awareness 21:02 The Debate on All-in-One Solutions in E-commerce 35:20 Navigating Forecasting Challenges 37:41 Crisis Management: Nightm...

E083: Curtis Matsko: Operators X Portland Leather Goods 20.11.2024

Curtis Matsko, Founder of Portland Leather Goods. 00:00 Introduction 05:01 The Move to Mexico and Manufacturing Growth 11:14 The Evolution of Portland Leather 16:51 Marketing Strategy and Product Development 22:32 Supply Chain Control and Efficiency 28:52 Future Plans and Business Growth 32:14 Building a Competitive Supply Chain 35:10 The Importance of Quality Leather 38:05 The Vegan Leather Debat...

E082: Election Tariffs? 13.11.2024

00:00 Introduction 04:23 Post-Election Implications for Business 10:57 The Future of Manufacturing 18:23 Automation and Robotics in Production 24:45 Manufacturing Shifts and Domestic Assembly 32:41 The Future of Global Supply Chains 39:34 The Balance of Globalism and Nationalism 46:43 Consumer Optimism and the Future of Building Operators Exclusive Slack: https://join.slack.com/t/9operators/shared...

E081: Business Debt 06.11.2024

00:00 Introduction 03:07 E-commerce Challenges and Event Insights 05:50 Principles and Personal Values in Business 09:11 The Role of Debt Financing 12:00 Understanding Debt vs. Equity 14:52 Navigating Amazon and Alternative Platforms 21:00 Debt Strategies for Growth 27:10 Debt and Business Strategy 36:29 Understanding Debt Recapitalization and Its Mechanics 39:45 Liquidity Options and Their Implic...

E080: Boardroom to Playroom 30.10.2024

00:00 The Chaos of Entrepreneurship and Parenting 06:14 The Balancing Act of Family and Business 19:56 The Myth of Work-Life Balance 28:01 Creating Supportive Work Environments for Parents 30:58 Balancing Work and Family Life 35:28 The Role of Caregivers in the Workplace 38:51 Intentionality in Life Management 40:47 The Wave Model of Life Balance 44:54 Setting Boundaries at Work and Home 49:51 Emp...

E079: The Pro’s and Con’s of being a CEO 23.10.2024

00:00 Introduction 06:01 Engagement with Sports Teams 09:49 Understanding Sports Audience Demographics 12:07 The Challenges of Sponsorships 15:49 Navigating College Sports and NIL Opportunities 19:57 The CEO Experience: Challenges and Responsibilities 23:50 The Pressure of Growth and Expectations 28:07 Managing People and Organizational Growth 31:50 The Complexity of Team Dynamics 35:05 Firing and...

E078: Going Global 16.10.2024

00:00 Introduction 02:57 Leadership Retreats and Team Dynamics 05:53 Traveling for Business: The China Experience 09:04 Consumer Behavior Insights from Italy 11:48 Cultural Differences in Retail and Consumer Products 15:06 The Impact of American Brands Abroad 18:12 Navigating International Markets and Localization 23:56 Conclusion: The Future of Global E-commerce 38:10 Understanding Lululemon's Un...

E077: In Conversation with the Candy King 09.10.2024

00:00 Introduction 06:06 From Swords to Candy: The Pivot 12:49 Innovating in the Candy Market 20:55 Challenges of Retail vs. DTC 29:52 Navigating Cash Flow and Retail Relationships 39:02 The Importance of Product and Market Fit 49:16 Consumer Behavior and Market Trends Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA Powered By: Fulfi...

E076: Ecommerce Comeback 02.10.2024

00:00 Introduction 02:26 Understanding System One and System Two Thinking 18:28 The E-commerce Landscape: Current State and Future Predictions 39:31 Strategies for Q4: Optimism and Discounting 01:01:54 The Role of TikTok Shops in E-commerce 00:00 Introduction 02:26 Understanding System One and System Two Thinking 18:28 The E-commerce Landscape: Current State and Future Predictions 39:31 Strategies...

E075: Purpose Driven Business 25.09.2024

00:00 Introduction 01:25 The Power of Purpose in Attracting and Retaining Talent 08:04 Creating Focus and Guiding Decision-Making with Mission and Purpose 17:07 The Role of Margin in Fueling Positive Change 26:30 Authenticity and Trust in Communicating Purpose 30:23 Addressing Skepticism around Corporate Purpose 30:51 The Importance of a Clear and Focused Mission 38:17 Avoiding Mission Scope Creep...

E074: Growth hacking profit with Mehtab 18.09.2024

00:00 Introduction 02:04 Optimizing Supply Chain for Increased Profitability 08:01 Reducing Fulfillment Costs with a Better 3PL 10:51 Re-engineering Products to Eliminate Waste 14:39 Building Relationships with Suppliers for Cost Savings 20:04 The Power of Being Likeable in Business 21:31 Shrinkflation: A Profitability Hack 24:51 Finding the Optimal Price Point through Price Testing 28:58 Pricing...

E073: How to Manage Your Wealth 11.09.2024

00:00 Introduction 07:24 The Viral Tweet and Perspectives on Wealth Advisors 15:21 Promise 1: Control 16:14 Promise 2: Exclusive Access to Investment Opportunities 24:25 Promise 3: Access to Events 25:49 Promise 4: New Financial Instruments 26:48 Promise 5: Safety 27:15 Conclusion and Importance for Entrepreneurs 28:13 Borrowing Against Non-Liquid Assets: Benefits and Risks 31:34 The Controversy o...

E072: Why You Shouldn’t Run a Sweepstakes, Holiday Season Advertising, Temu’s Earnings & More 04.09.2024

00:00 Introduction 02:18 The Pros and Cons of Running Sweepstakes 10:09 The Impact of Sweepstakes on Revenue and Customer Engagement 13:30 Q4 Planning: Leveraging Gift-Giving for Increased Sales 18:16 TV Advertising and Other Marketing Channels 23:49 Q4 Sales: Gift-Giving vs. Gift-for-Self 30:45 Finding the Perfect Gifts 32:11 Advertising Strategies for the Holiday Season 34:38 The Power of Direct...

E071: Catching up with Austin 28.08.2024

00:00 Introduction 03:32 The Value of Time and Convenience 07:49 Bias to Impact and Velocity in Work 13:29 Leadership Styles and Kindness vs. Gentleness 19:12 Resilience and Embracing Failure as a Leader 26:21 Creating a Culture of Risk-Taking and Learning from Failure 31:48 The Importance of Being Anti-Fragile as a Leader 38:30 Longevity and Persistence in Business 44:34 The Key to Success: Durat...

E070: The Risks and Rewards of Hypergrowth 21.08.2024

07:41 The Importance of Making Low-Impact Decisions 09:36 The Role of Leadership in Decision-Making 11:25 Learning from Mistakes and Allowing the Team to Make Mistakes 14:48 Identifying High-Leverage Decisions 16:44 Making High-Leverage Decisions in the Cookware Industry 21:14 Forecasting and Planning for the Future 31:06 The Advantage of Being in a Growing Category 34:21 The Significance of Intri...

E069: How to run sales like a 9-figure brand 14.08.2024

00:00 Introduction 03:24 Discussion on Personal Networks and Investment Opportunities 06:46 Investing in Unique Business Opportunities 09:12 Balancing Personal and Professional Priorities 11:06 Maximizing Sales on Prime Day 13:41 Amazon's Brand Awareness Strategy 18:45 Strategies for Running Deals and Discounts 23:28 Gradual Discounting and Protecting Margins 27:15 Segmenting SKUs by Channel t...

E068: Taylor Holiday - Part 2 07.08.2024

00:00 Introduction & The Reality of E-commerce Growth 31:26 Disparity in E-commerce Growth 33:20 Challenging the Perception of E-commerce 35:08 Challenges Faced by Seven-Figure and Eight-Figure Stores 45:41 Growth Rates of Seven-Figure and Eight-Figure Stores 53:07 Comparison of Growth Rates 55:20 Challenging Conventional Wisdom 58:36 The Importance of Having a Competitive Advantage 01:03:20 T...

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