Off The Charts Business Podcast with Nathalie Lussier

When it comes to time and money, we all feel like there’s not enough. And in a sense, it’s true. It would be nice to have unlimited time and unlimited funds. But if you’re reading or listening to this, chances are that you have the ability to experience a new relationship with money and time. […] This is a public episode. If you would like to discuss this with other subscribers or get access to bo...

On this episode of Off The Charts Business, Nathalie Lussier and guest Tarzan Kay dive deep into the world of email marketing. They discuss how often to send emails, finding the right balance between nurturing and selling, and treating a small list as an opportunity for personalized marketing. Tarzan shares tips on email subject lines, […] This is a public episode. If you would like to discuss thi...

Do you ever stop to ask yourself if what you’re doing is worth doing? Not when you’re undertaking a chore like washing the dishes or taking out the recycling… But when you zoom out to look at your life? Much of what we spend our time doing is influenced by the culture around us. In […] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episode...

On this episode of Off The Charts Business, we sit down with Matt Ingot, founder of Tilted Pixel, to discuss the ins and outs of building and scaling successful membership sites. From understanding your target audience by surveying them to using data to find solutions to recurring problems, Matt shares his analytical approach to membership […] This is a public episode. If you would like to discuss...

Maybe this story sounds familiar if you’re a woman in tech, or anyone who doesn’t fit the traditional mold in any given field. In this episode, I share my experience with the “golden boys” I met at a party who were celebrating their software launch. I was initially swept up by the hype, only to […] This is a public episode. If you would like to discuss this with other subscribers or get access to...

In this episode of the Off the Charts Business podcast, Natalie Lussier speaks with Breanne Dyck from the Visionary CEO Academy. They discuss the concept of scaling a business, including how bottlenecks can’t be entirely eliminated, only moved. The episode offers actionable ideas and real-world examples to help multi-passionate entrepreneurs design a scalable business and […] This is a public epis...

Have you ever wanted to peek behind the curtain of a software as a service business? In this episode, I’m going to be taking you behind the scenes of our software company – AccessAlly. I’ll delve into how it’s different from running a coaching business or even an online course business and go over some […] This is a public episode. If you would like to discuss this with other subscribers or get ac...

In the book, big magic by Elizabeth Gilbert. She says that so many people murder their creativity by demanding that their art pay the bills.  And this episode of the Off The Charts podcast, we’re going to be talking with Melissa Cassera, who has a dual career as a public relations business owner, as well […] This is a public episode. If you would like to discuss this with other subscribers or get...

In this episode, we’re going to be taking a closer look at the evolution of the digital space from around 2008 to 2023.  Especially when it pertains to online business and online marketing.  This episode was inspired by a question that Tanya Geisler, the extraordinary Impostor Complex slayer, asked me on LinkedIn. Not connected with […] This is a public episode. If you would like to discuss this w...

In today’s episode, we’re joined by Kim Garst, marketing strategist, international best-selling author, and Forbes Top 10 Social Media Influencer, to learn:   • How to warm up “cold traffic” so people want to buy from you even if they just “met” you  • Why using social selling and live video sets you apart  • […] This is a public episode. If you would like to discuss this with other subscribers or...

The definition of making a comeback is a return to life or vitality. Or to regain a former favorable condition. I have to say many of us listening right now want to return to life or vitality, whether it’s from the last few years and the toll it has taken on all of us, whether […] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, vi...

In this episode, I’m talking about why it’s so important to close loops in your business. I also talk about what that process might look like. Many of us are very creative, idea-focused entrepreneurs. We’re really great at creating amazing products, services, and tools.  But sometimes, you just have to step back and take a […] This is a public episode. If you would like to discuss this with other...

This episode is all about how to capture your best ideas for business… and I’m sharing with you my latest project that’s designed to help! It’s all founded on the belief that: Ideas are a natural resource. The more ideas you come up with and use, the more ideas you get. Of course this only […] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus...

In today’s episode, we’re talking about unprofitable ideas. Those tricky products, projects, or ideas that just don’t seem to be taking off like you expected or hoped. And more specifically, we’re addressing how to know when you should stick it out…and when it’s time to just let go and move on. In our society, we […] This is a public episode. If you would like to discuss this with other subscriber...

Our guest today is Nicole Roberts Jones, who shares her 17-year journey to becoming an overnight success. I really love Nicole’s story because it’s full of realism and practical considerations.  Although she’d been an entrepreneur for 23 years, it took Nicole 17 of those years to actually start turning a profit. What finally changed? Nicole realized that a […] This is a public episode. If you woul...

Hey there, and welcome to today’s Off The Charts episode! We are diving into customer avatars and the reasons why they might actually sabotage your marketing, instead of helping you discover and meet up with your ideal clients. Our guest is Hillary Rubin, a wonderful entrepreneur who’s focused on helping other professionals really learn the […] This is a public episode. If you would like to discus...

Today’s episode is a very fun and special one because it concerns cash flow and money in your business. And the great thing is that my guest today, Justin Krane, is actually a professional money strategist for business owners. In this episode, we hear some amazing insights from Justin about the type of things we […] This is a public episode. If you would like to discuss this with other subscribers...

This is a really fun Off the Charts podcast episode – because we get to hear from Melinda Chen, and it’s all about the mindset shifts needed to land bigger clients for your business. Melinda Chen has been in corporate sales for 15 years… but it wasn’t something that she was really good at, at […] This is a public episode. If you would like to discuss this with other subscribers or get access to bo...

This episode is all about online retail and ecommerce tips to help you reach your goals. In the first half of the episode, I’m sharing a bit about how online retail is changing retail in person. I’m also sharing three ways that you can adapt: 1. If you have an online ecommerce store you have […] This is a public episode. If you would like to discuss this with other subscribers or get access to bon...

In this episode, we talk about how balance and congruency can help build your business movement and make amazing things happen…all with the wisdom and experience of Dana Malstaff. Through the course of building a massively successful movement, Dana Malstaff came to terms with the fact that she couldn’t – and shouldn’t – try to […] This is a public episode. If you would like to discuss this with ot...

Hey there, so glad you’re listening today! This episode with Luisa Zhou is all about focusing in and growing your business past that million dollar mark. It’s kind of a mini case study of “what to do right” for your business! Luisa Zhou is definitely a strong, multi-passionate woman. But even though she found herself […] This is a public episode. If you would like to discuss this with other subscr...

If you are excited about Periscope and livestreaming and all the different tools and platforms that are popping up, you will love what Nicole Walters has to share in this episode. The first thing Nicole shares is that she had to let go of her own "preconceived notions" about what her business was going to […] This is a public episode. If you would like to discuss this with other subscribers or get...

This is a really special episode because we’re going behind the scenes in my business to talk about publishing with a content calendar. I’m joined by Maria Myre, AmbitionAlly’s own technical writer & editor. Throughout this episode, the focus is on the importance of publishing regularly with a content calendar, but also how to streamline […] This is a public episode. If you would like to discuss t...

Carrie Green is an amazing entrepreneur…and someone I’m so proud to be able to talk to on this week’s Off the Charts episode. Today, we’re talking all about what it looks like to be behind the scenes of building a successful membership site with over 4,000 members. So tune in! Carrie Green, founder of the […] This is a public episode. If you would like to discuss this with other subscribers or get...

Today, I wanted to talk about the 5 necessary business skills that I’ve discovered that can truly make or break your success as an entrepreneur. These hold true regardless of the type of business you own – whether you’re a freelancer, online business owner, or even have a physical business to tend to. Here’s a […] This is a public episode. If you would like to discuss this with other subscribers o...