NutraIngredients NutraCast

Nutritional maternal health in the U.S. has high rates of nutrient deficiencies, leading to risks like anemia, preeclampsia, low birth weight and significantly higher maternal mortality rates.

The Council for Responsible Nutrition is ringing the alarm on two bills, one impacting pregnant women in California, the other, minors in New York.

Nielsen IQ recently released its The Next Frontier of Wellness Report. The leading global consumer intelligence company identified several trends shaping the industry.

Once dominated by a few established brands that relied on high-sugar, high-caffeine formulas for an energy boost, today’s energy drink market is larger, more fragmented and healthier than that of the early 2000s.

Demand for weight management supplements is on the rise, with the global market size estimated at over 33 billion currently and projected to reach over 71 billion by 2030, according to Grand View Research. The demand for natural and clinically-backed weight management supplements is largely driven by increasing obesity rates, growing health and wellness awareness and the demand for effective solut...

Folate, also known as vitamin B9, is a vital nutrient that plays a pivotal role in cell growth and development. The CDC recommends all women capable of becoming pregnant take 400 micrograms of folic acid daily to prevent neural tube defects in a baby’s developing brain and spine. But what is folate’s role outside of pregnancy?

As awareness of gut health grows, so do more specific areas of the microbiome, such as gut-brain axis, the gut-skin axis and the gut-hormone axis. For women, this hormonal link is the estrobolome, which encompasses the bidirectional communication system between the gut and the endocrine system.

BioLongevity Labs is a health optimization company that focuses on peptides, bioregulators and small molecules. While much of the biohacking community knows about these compounds, general awareness is low, with only 3% of Americans familiar with therapeutic peptides, according to BioLongevity Labs Cofounder Hunter Williams.

Although a large majority of pregnant women in the United States use prenatal vitamins, not all are created equal—and most have not been studied in their final, finished form. In fact, women of ‘childbearing potential’ were banned from U.S. clinical studies until 1993.

Trends are always a hot topic, but what about reasoning behind those trends? What motivations, social dynamics and experiences shape our decisions when we purchase products like creatine or ashwagandha, for example?

It’s no secret that direct sellers and multi-level marketers have suffered in recent years with the rise of social media. Last year Rodan + Fields announced plans to move away from its multi-level direct selling model and earlier this year many were shocked to hear that Modere would shut down after 23 years in business.

Xoted Biotechnology Labs is putting science and sustainability at the forefront by launching a new R&D facility in Spartanburg County, South Carolina.

Ostia Sciences Inc. and EXPERT’Biome recently announced a new oral care probiotic through contract development and manufacturing organization Lallemand to launch clinical trials.

London-based Zest is offering a Precision Memory Assessment (PREMAZ) test, which aims to detect subtle cognitive changes that may occur decades before dementia symptoms arise.

Evvy, a vaginal microbiome testing and care company, launched in 2021 with a mission to close the gender health gap by leveraging overlooked female biomarkers. Through its platform, the company has built the world’s largest dataset on the vaginal microbiome and is using this novel data to drive better outcomes in women’s health.

Athletes often rely on dietary supplements to take their performance up a notch, but poor quality supplements could also be what holds them back if they’re not vigilant. That’s where certification programs come in.

Kerry Group recently released its Supplement Taste Charts using the latest consumer insights and trend data for the flavors driving demand.

OmniActive Health Technologies has released a new survey, offering insights the company considers essential for guiding the development of future health products that align with evolving consumer needs.

Research in women’s health, mental health, sleep and longevity has long been underfunded despite growing demand for innovation in these vital areas. Susanne Mitschke, co-founder of contract research organization Citruslabs, believes that robust clinical trials are essential to closing this gap.

Phil Vigeant, CEO and cofounder of PlantFusion, says active consumers should consider plant protein.

While women have been historically underserved, the last decade has witnessed a rise in products dedicated to improving women’s health—tackling issues such as fertility, pregnancy, menstruation, menopause, pelvic health, sexual wellness and more.

McKinsey’s ‘Future of Wellness’ report found that nearly one in five consumers and one in three millennials in the U.S. prefer personalized wellness solutions. Pelin Thorogood of Radicle Science says that today, more than ever, advanced technologies like AI are accelerating a seismic shift toward personalization.

Consumer surveys have informed market research since the late 1800s, but traditional methods only scratch the surface—prompting one company to push behavioral research boundaries by accessing the subconscious drivers of ingredient preferences.

Los Angeles-based Axiom Foods recently debuted Oryzatein 2.0, the first patented plant protein with no detectable levels of lead, according to independent lab tests.

The dietary supplement industry relies heavily on other regions for ingredients. With today’s ever-changing geopolitical climate, Craig Koffler, VP of sales at the Freemen Nutra Group says that diversifying the supply chain is no longer optional — it’s essential.