Nicky
Nicky at Night
Welcome to my solo podcast!!!My name is Nicky and I used to work in the entertainment industry for 3 years on the social strategy & marketing side before I ever became a Creator. I am obsessed with analyzing the stories behind Music, Movies, and Marketing. I truly believe the media we consume is so important to our development and how we interact in society. Growing up in the suburbs of Virginia as a very closeted teenager, I remember how isolated I felt. It was Youtube and Music that made me feel scene for the first time. Hopefully I can make someone else feel that way too
Where to listen?
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Episodes
The Addiction to Connection (ft Aidan Bissett) 28.07.2025 41:10
Is it just me or does it feel like EVERYONE’s love life is a disaster these days? Situationships. Talking stages. Low-effort texting. Going back to your ex…It’s like we’d rather stay stuck in something we KNOW is bad for us than risk being alone. Why? Because connection—even when it’s toxic—is still connection. And we are addicted to it. The dopamine rush of attention. The illusion of intimacy. Th...
The Recession of Creativity 21.07.2025 42:49
We are in a recession of originality...From AI Art, algorithms pushing the same things over and over again, to EVERY movie being a remake-- it feels like nothing is original anymore. In fact, 10/10 of the Top 10 Movies of 2024 were ENTIRELY remakes and sequels...It's not that these are bad movies by any means, they just aren't new! We have been recycling the same IP over and over again for over 50...
Why is Everything SO Expensive Now? 15.07.2025 40:23
Is the American dream dead? Many are struggling with the rising cost of living, and the burden of student loans. More people are living paycheck to paycheck, making it near impossible to save for the future...So in this week's episode of Nicky at Night, we are taking a deep dive into the Death of the American dream. How everything became so unaffordable, and why this issue is about so much mor...
Did Lorde save the Summer? (Album Review) 07.07.2025 31:39
Did you really think I wasn't gonna do a Lorde episode?!?!Of COURSE we have to do an album review of Virgin by Lorde. It's a deep exploration of her inner world covering topics such as sexuality and gender expression. It also touches on generational trauma and her journey of self awareness. It's an amazing piece of work that delves into her past trauma that made her into the artist tha...
The Art of the Rebrand: Addison Rae 28.06.2025 40:29
YOU KNEW IT WAS COMING!!!!Our Addison Rae episode is finally here JOIN THE DISCORD: Follow me on IG: #addisonrae #musicindustry #musicmarketing
The $1.8 BILLION Marketing Secret of Labubu 20.06.2025 34:47
Everyone seems to be talking about Labubu...It seems like overnight he just spawned out of nowhere, and now you can't escape it. Viral tiktoks, celebrity sightings, appearing at fashion shows... you name it and he is there. But what is the lore of Labubu? How did he even start? Why did he become so popular? Well that is exactly what we set out to solve today! JOIN THE DISCORD:https://discord.gg/Fj...
How to Market Yourself like a Popstar (Ft SVP Warner Records) 16.06.2025 55:12
HIII!LONG time no see omg! I was on vacation out of the country for a month so I apologize for the massive gap in episodes, but it feels GOOD to be backToday we are sitting down with Sam Riddle, the SVP of Marketing at Warner Records. His team works across the marketing for artists such as Dua Lipa, Sombr, Benson Boone, Nessa Barrett, Teddy Swims, Omar Apollo, and so many more! It was so cool to h...
The Death of Body Positivity & the Twisted Marketing of "Skinny" 23.04.2025 40:24
Welcome back to Nicky at Night!!!This week we are back with another video essay-- very in line with the "Epidemic of Escapism" episode, but this time I really wanted to hone in on this idea of "wellness" or "glow-up culture" on the internet. Lately, it has really felt like Body Standards are regressing. With the rampant use of things like Ozempic, and this return of &...
In Defense of White Lotus Season 3... 14.04.2025 47:21
White Lotus Season 3 was just SOOOO good I had to do a reviewI know it's a week after, but I hope you all still enjoyed! :)JOIN THE DISCORD :Follow me on IG: #whitelotus #whitelotusseason3 #thewhitelotus #popculturepodcast
The 3 things that Make or Break a New Artist 10.04.2025 44:06
How does one grow as a new artist in 2025?It really seems like the game has changed these days. From the rise of Chappell Roan, Doechii, Sabrina Carpenter, Role Model, and so many more. We have more artists breaking through than ever. Not only that-- some of these people SKYROCKETED to the top of the charts. But why? What did they do differently from everyone else? How did this artists grow and wh...
How much does Spotify actually pay Artists? 03.04.2025 50:59
Today we are answering the question that EVERYONE has been asking..."How much does Spotify actually pay artists?"I sat down with Sam Duboff, the Global Head of Spotify for Artists to answer that exact question. Prior to this interview, I did a lot of research on the business of streaming as a whole, and how the music industry collects revenue. My goal with this video is not to push anyon...
We are living in a New Music RENAISSANCE (ft Sulinna Ong) 25.03.2025 1:06:07
Welcome back to Nicky at Night!!!This week we have our first ever guest episode with none other than Sulinna Ong, the Global Head of Editorial Music at Spotify. Her team oversees ALL of the music & playlisting at Spotify. Curating every New Music Friday, Today's Top Hits, Rap Caviar, etc. Overseeing the largest source of music discovery on the largest music streaming platform in the world. Sul...
The Power of Performance 17.03.2025 45:04
WELCOME BACK TO NICKY AT NIGHT!!This week we are diving deeper into a video I made a while ago about the music industry and different kinds of artists. In my mind, I classify people into one of three ways. WritersVocalistsPerformersThis week, we are analyzing the "Performer" archetype JOIN THE DISCORD: Follow me on IG: #musicindustry #ladygaga #dojacat #tatemcrae #aspiringartist #musicre...
The Paradox of "Relatable" Billionaires 04.03.2025 39:11
WELCOME BACK TO NICKY AT NIGHT!!!This week wanted to do a more deep dive on this trend I have seen in politics lately. This idea of the "relatable billionaire", and these tech CEOs somehow becoming this symbol of aspiration. It's so fascinating to me how public displays of wealth have become such a symbol of aspiration-- yet one of the biggest reasons why everything is SO expensive r...
The Epidemic of Escapism 25.02.2025 34:31
WELCOME BACK TO NICKY AT NIGHT Sorry for the delay! I had the flu last week but we are back This week I wanted to dive into this concept of escapism I have seen taking over our society. JOIN THE DISCORD Follow me on IG #videoessay #podcast #overconsumption
So I went to the Grammys... (storytime) 13.02.2025 34:40
SOOO A CRAZY THING HAPPENED...And a HUGEEE thank you so Spotify again :')JOIN THE DISCORD :Follow me on IG :#grammys #beyonce #chappellroan #podcast
The Sinister Symbolism of Society in The Substance 09.02.2025 22:19
Welcome back to Nicky at Night!!!This was an episode I recorded like a week before the TikTok ban that was lost in Capcut limbo that i finally got around to editing! We are diving in to one of my favorite movies of the past year, The Substance. This entire film is proglonged commentary on society that I found absolutely FASCINATING so I wanted to dissect it all with you :)JOIN THE DISCORD:https://...
The Death of Nuance & The Critical Thinking Drought 01.02.2025 55:49
Welcome back to Nicky at Night!!! This week we are going full video essay mode on this topic idea I have been thinking about for a LONG time on "The Death of Nuance". How EVERYTHING in our society has become so extreme, argumentative, and hyper-individualistic. Without any thought or consideration for other people or the context around them JOIN THE DISCORD : Follow me on IG : #videoessa...
How Doechii Broke the Music Industry Formula 23.01.2025 30:45
WELCOME BACK TO NICKY AT NIGHT!!! I am sososo sorry for the huge delay on episodes. My car broke down the first week of the year, then we had to evacuate for LA fires, and I've just been catching up on everything. Good news is we will have some double upload weeks coming over the next few weeks! Expect lots of Nicky at Night Content coming soon hehehe Follow me on IG : JOIN THE DISCORD: #Doech...
I actually made a 2025 BINGO Card 03.01.2025 30:16
HAPPY NEW YEAR!!!! Welcome to our first episode of Nicky at Night in 2025 :) This week we are giving 25 predictions for 2025 Follow me on IG : #popculturepodcast #2025predcitions #musicpodcast
Who will win AOTY? 27.12.2024 36:22
WELCOME BACK TO NICKY AT NIGHT!!! I hope yall had a wonderful holiday and are about to have an amazing New Year. 2024 was undoubtedly one of the greatest years of pop music we have ever had. I wanted to go back and look at some of the biggest albums of the year in retrospect, review the data, and discuss what I liked or disliked about each release. There was also SO much amazing music I didn't get...
The Evolution of Trisha Paytas 17.12.2024 36:05
WELCOME BACK TO NICKY AT NIGHT!!! This week we are doing a deep dive on the career of the iconic, the legendary, one of my favorite youtubers of all time-- THE Trisha Paytas JOIN THE DISCORD : Follow me on IG: #trishapaytas #popculturepodcast
How Celebrity Obsession Killed Personal Style... 11.12.2024 38:54
WELCOME BACK TO NICKY AT NIGHT Sorry for the slight delay from our normal monday upload, but happy to be here This week is a video response to Mina Le's video "The Death of Personal Style". One of my FAVORITE videos from one of my favorite creators JOIN THE DISCORD : Follow me on IG: #minale #videoessay #fashionindustry
Analyzing the Influencer to Popstar Pipeline 03.12.2024 49:52
WELCOME BACK TO NICKY AT NIGHT! This we are diving into this concept of the "influencer to popstar pipeline" and analyzing the strategies behind the ones who did it successfully, as well as discussing why so many people fail **JOIN THE DISCORD ** Follow me on Instagram 0:00 - Intro 3:35 - Thesis 5:17 - The First Influencer 8:35 - Importance of Artistry 12:58 - The Myspace Era 16:17 - The Youtube E...
The Untold Lore of Rachel Zegler 26.11.2024 29:27
JOIN THE DISCORD: WELCOME BACK TO NICKY AT NIGHT!!! It's been a while since I did an "Untold Lore of" episode, and I thought it would be fun to do one on an actor this time! I got the idea for this episode after seeing Rachel Zegler alllllll over my fyp lately with clips of her and Kit Conner in the Romeo & Juliet Broadway production. People were LOVING it and only saying the nicest things, w...
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