Neil Wilkins Podcast

In this webinar for Cambridge Marketing College, Neil Wilkins explains why it's vital to become a carbon literate marketer. The College runs a monthly carbon literacy and marketing sustainability training day http://marketingcollege.com/events which is accredited by the Carbon Literacy Trust.

“Only 3% of press releases actually work.” Says PR guru Mickie Kennedy, founder of eReleases, in this conversation on the Neil Wilkins Podcast. Neil and Mickie discuss the process of engaging with journalists, what they are looking for, how to anchor a story, hyper-targeting, AI for writing press releases, and more. For free PR resources, check out eReleases http://ereleases.com/plan More content...

Paul Wiseall from TEDx, explains the power of story-telling and how all of us have a story we can share, even if we think we'd have stage fright or a story that would not interest anyone. Connect with Paul Wiseall on Linkedin https://www.linkedin.com/in/paul-wiseall/ Find out more about TEDx Bristol https://www.tedxbristol.co.uk Subscribe to the Neil Wilkins Podcast on your favourite podcast s...

Dr Bo Bennett joins Neil Wilkins to discuss how modern social psychology is impacting marketing and working in alignment with AI to drive positive change. Neil and Bo discuss amongst other topics, cognitive bias, gender stereotyping and profiling in AI, to uncover things to consider when adopting human and social psychology principles in marketing strategy and tactics. Check out Bo's work ( bu...

Purpose Driven Marketing is the topic Neil Wilkins discusses on this episode of the podcast, with Abb-d Taiyo, co-founder of Driftime® http://driftime.media Neil and Abb-d talk about radical transparency, market disruption, how to talk about sustainability without talking about it, and gaining external, third party validation as a vital component of the journey. Subscribe to the Neil Wilkins Podca...

Neil Wilkins discusses What is Wellbeing as part of Cambridge Marketing College's professional and personal development series of webinars for marketers. "Wellbeing is the state of being comfortable, healthy, or happy." - Oxford Dictionary Wellbeing encompasses physical, emotional, mental, social, and spiritual health. It’s essential for a balanced and fulfilling life, impacting prod...

Listen to Neil Wilkins introduce the Mindful Collective and its website and how you can use it for free, to uncover your purpose, the value you bring to your customers and colleagues, and how to can craft a professional lifestyle that has true meaning. For more content like this, visit Cambridge Marketing College and the webinar series http://marketingcollege.com/events

Naomi-Rose Everly is an Expert LinkedIn Profile Writer and Strategy Coach, who has spent the last 12 years helping people position themselves as the ‘go to’ expert within their industry and structuring their business so prospects come to them pre-sold and ready to buy. She is the founder of TheProfile. Company and author of Magnetise Your Expertise on LinkedIn, What to Put on Your LinkedIn Profile...

Webinar - Rule of Thirds - by Neil Wilkins at Cambridge Marketing College http://marketingcollege.com/events “Three. That’s the magic number. Yes, it is. It’s the magic number” De La Soul “In nature, things occur in threes. When was the last time you saw a four leaf clover? In photography and art we see countless examples of how division of a scene by thirds, provides a visual balance and comfort....

Consumer Packaged Goods (CPG) expert, Kathy Galloway talks to Neil Wilkins about the correction that CPG and FMCG marketers are currently working through and the value that this correction can bring to all marketers. Kathy and Neil discuss, building customer relationships, the value of brand beyond simply product, the customers' decision making process and how emerging technologies, influencer...

The Role of Holistic Health in Entrepreneurial Success, with Nisha Srivastava. Nisha Srivastava joins Neil Wilkins for a podcast episode to discuss the role of holistic health in entrepreneurial success. Nisha has 30 years experience working with A-list musicians and actors as well as a range of professional sports teams and has established best practice methods of gaining a deep self-understandin...

Neil Wilkins is joined by Tech Analyst and AI Specialist, Ben Bohman, for an AI Executive Briefing. Neil and Ben discuss the power of analysing internal data with external datasets, how to make CRM enhancements, steps to reducing fear in the C-suite and helping to build true ROI through efficiency improvements. Connect with Ben Bohman  https://www.linkedin.com/in/benbohman/ Stratishield AI  http:/...

Leveraging LinkedIn's Latest Features for Maximum Impact in the webinar by Neil Wilkins for Cambridge Marketing College http://marketingcollege.com/events The State of LinkedIn Marketing in 2024 Over 1 billion members worldwide 55 million registered companies 93% of B2B marketers use LinkedIn for content marketing Buyers on LinkedIn have 2x the buying power of the average web audience LinkedIn...

Jordan Miller is the Founder of the Satori Network. As the lead developer of Moontree, a crypto startup, Jordan has blended his blockchain expertise with his passion for AI in founding Satori - a pioneering Crypto AI endeavour designed to decentralise the power benefit and control of AI. Satori's primary objective is to predict the future of everything that humans find valuable to foresee. Its...

Overcoming Marketing Challenges, with Marcus Schaller For over 20 years, Marcus has worked as a marketing strategist, coach, and copywriter, helping entrepreneurs and B2B companies conquer their most frustrating marketing challenges. As a marketing coach, Marcus helps entrepreneurs and revenue teams conquer their most frustrating marketing challenges. In this conversation with Neil Wilkins, Marcus...

AI and Search, with Tom Amitay Neil Wilkins and Tom Amitay discuss the impact of AI on search and what marketers can do to prepare for the future. The answers Tom give may not be what you are expecting. Tom Amitay is an expert in marketing automation, boasting over a decade of experience in generating growth for tech companies. As the CEO and co-founder of Entail AI, he has assisted companies such...

Bryan Kramer joins Neil Wilkins on this episode of the Neil Wilkins Podcast to talk about human to human (H2H) marketing. Bryan describes the 3 pillars of effective human connection: Simplicity, Empathy, Imperfection and how marketers can use these pillars to become more relevant, engaged and successful in building professionally intimate relationships with customers. Called the “Zen Master to Dig...

Mastering the Art of Failing, with Alex Love Alex Love joins Neil Wilkins on the podcast. Alex is a dynamic and multifaceted professional and the VP of Marketing and Communications at RIVA Solutions, Alex brings a wealth of expertise and a unique perspective to the table, honed through years of experience in both the private and public sectors. Alex is the host of the "Mastering the Art of Fa...

Keeping the Human in AI Marketing, with Menekse Stewart Menekse Stewart is an award-winning AI & marketing specialist, and the creator of Marketing Magic, an AI-powered business growth tool, that helps thousands of small business owners in 30 countries, save 40+ hours a month. In this conversation, Neil and Menekse explore the 70% of marketing tasks that can be taken care of by AI, allowing ma...

Neil Wilkins shares the 4 Principles of Market Disruption and how important it is to constantly challenge your marketing, brand position, understanding of customer needs and stakeholder relationships. Neil believes that market disruption will become a necessity in the mindset of the modern marketer. More webinars like this at Cambridge Marketing College http://marketingcollege.com

Podcasting is a digital medium in which audio or video content is streamed or downloaded for listening or viewing on personal devices, offering on-demand access to a variety of interests. "Think of podcasting as the new radio, but one where you control what plays, when it plays, and how often it plays." Jane Lee, Podcast Consultant As of 2024, there are over 2 million podcasts with over...

Neil Wilkins is joined on the podcast by Ash Morton, a man who has been profoundly affected by finding his dead brother, when he was just 15 years old. Through a life of drugs, loss and a near death experience, just moments from his own suicide, Ash describes how by enduring these challenges and embracing surrender, he has been able to carve out a new life, filled with hope, optimism and new found...

Neil Wilkins talks about the history and future of marketing, current trends and customer journey and how these elements integrate to give us a Map of Marketing which guides our choices, priorities and ultimately value, from our marketing communications. More content like this http://marketingcollege.com/events

The Power of Your Story, with Dan Grech, Founder and CEO of BizHack Academy. BizHack is all about helping businesses grow without losing their soul in the process. Dan’s journey has given him some great insights and stories on everything from AI in marketing to navigating the metaverse and making marketing more sustainable. Elevate your digital marketing skills with Dan's comprehensive courses...

"Effective marketing requires a diligent adherence to legal standards, regulatory frameworks, compliance mandates, and governance principles, ensuring that each campaign and marketing activity, not only captivates, but cultivates trust and integrity in every engagement.” "Remember that the backbone of successful marketing lies in robust legal, regulatory, compliance, and governance strat...