MyCom Church Communications and Marketing

Last year, we dipped our toes in the water of AI with an excellent primer from Kenny Jahng on what generative AI is, some ministry uses, and how to get started. Since then, I have personally used AI tools to help me refine and clarify my thoughts and writing, as a brainstorming partner in sermon prep, and I have even generated a few images for sermon series and church events. Then, late last year,...

On this episode of the MyCom Church Marketing Podcast, we welcome Rev. Melissa Pisco to talk about how a ministry that is intentionally inclusive of people with disabilities can offer a way to connect with those who are not yet a part of your church. For more info about Dan Wunderlich go to: https://www.defininggrace.com/ =============== For over 80 years, United Methodist Communications has been...

“The king is dead! Long live the king!” On today’s episode of the MyCom Church Marketing podcast, Dan takes us on a journey to revisit the relevance of the written word. Reports of the written word’s death have been greatly exaggerated. For more info about Dan Wunderlich go to: https://www.defininggrace.com/ This episode of the MyCom Podcast is sponsored by United Methodist Higher Education Founda...

In the middle of the summer, seemingly out of nowhere, there was suddenly a new social media network: Threads – the Twitter competitor from Instagram. Whether it is a brand new network that appears in the middle of the night, or there’s a platform on the rise, or simply one your church hasn’t been a part of but you’re thinking about it – there are some questions you should consider before making t...

Have you ever looked at your church logo and thought, “It might be time for a change.”? On this episode of the MyCom Church Marketing Podcast, we welcome back graphic designer and YouTuber Will Paterson to help walk us through the basics of logo design. For more info about Will Paterson go to: https://www.willpaterson.design/ https://www.youtube.com/@willpatersondesign https://linktr.ee/willpaters...

On this episode of the MyCom Church Marketing Podcast, Dan hops over the pond (digitally) and talks to professional graphic designer Will Paterson, resident of the United Kingdom, about 5 graphic design hacks that will help you get started with your own creations, and will help no matter which side of the street you drive on. For more info about Will Paterson go to:: https://www.willpaterson.desig...

On this episode of the MyCom Church Marketing podcast, Dan explores how artificial intelligence (AI) is transforming the way churches engage with their congregations. This episode features Kenny Jahng, who discusses the different ways AI is already being used in our lives and how churches can experiment with these tools to enhance outreach efforts and support their ministries. For more info about...

In part 2 of our conversation with Brady Shearer, Dan dives into what the 1 page church social media plan is, and how churches have entered an era that finally gives them an advantage in the social media world. For more info about Brady Shearer and Pro Church Tools go to: https://www.nucleus.church/ https://prochurchtools.com/ https://www.instagram.com/bradyshearer/ https://www.youtube.com/user/Pr...

On this episode of the MyCom Church Marketing Podcast, we are talking to Brady Shearer, CEO of Pro Church Tools, who says the new era of social media that is dawning is one in which churches finally have a massive advantage. For more info about Brady Shearer and Pro Church Tools go to: https://www.nucleus.church/ https://prochurchtools.com/ https://www.instagram.com/bradyshearer/ https://www.youtu...

The first step in successful marketing is always knowing your audience, congregation, and/or community. On this episode of the MyCom Church Marketing Podcast, we are looking at 3 simple techniques you can employ when you’re talking to people in your church and community that will help you get to know them in a way that can inform and shape your church marketing and communications. For more info ab...

Welcome to the era of the discovery algorithm, and on this episode of the MyCom Church Marketing Podcast, we are talking about one of the ways you can work toward being discovered in 2023. For more info about Dan, our host: https://www.defininggrace.com/ This episode of the podcast is sponsored by EO Travel . Christian journeys with Educational Opportunities Tours enriches the faith and lives of b...

On this episode of the MyCom Church Marketing podcast, Dan is going to share with 3 lessons he learned in 2022 and 3 predictions he has for 2023. For more info about Dan, our host: https://www.defininggrace.com/ For 80 years, United Methodist Communications has been leading the church in telling inspirational stories of God’s work in the world through The United Methodist Church, reaching new peop...

On this episode of the MyCom podcast, Dan talks to the Get Your Spirit in Shape podcast host Crystal Caviness about the power of the interview. For more info about Crystal and to listen to her podcast, Get Your Spirit in Shape, go to: https://www.umc.org/en/content/get-your-spirit-in-shape or https://www.umc.org/en/ For 80 years, United Methodist Communications has been leading the church in telli...

On this episode of the MyCom podcast, Dan runs down the checklist of what we need to do to get ready for Christmas. That’s right, Christmas is just around the corner! Here are the five to-do’s Dan breaks down for this upcoming Christmas season. 1. Discern and/or translate the theme 2. Define the roadmap and entry points to the theme 3. Choose your marketing channels 4. Choose a design direction/ae...

On this episode of the MyCom podcast, we get to reconnect with a returning guest Jeanette Yates! Jeanette is a part of the team at Text In Church and will be talking about texting for the church. Download your FREE Text Messaging Playbook from Text in Church at:  Text Messaging Playbook This episode is sponsored by Terri Lynn Fundraising. Get your FREE sample at:  https://www.terrilynn.com/umc For...

On today’s episode of the MyCom Church Marketing Podcast, we are bringing you the next installment of our occasional feature called “How We Work.” On these special episodes, we feature interviews with real life United Methodists digging into the practical details of how they do the work of church marketing and communications. We are talking to Piper Ramsey-Sumner. Piper is on the Fresh Expressions...

On today’s episode of the MyCom Church Marketing Podcast, we are talking about a title we all share whether we realize it or not, and that is Tour Guide for the great engagement journey! For more info about Dan: https://www.defininggrace.com/ For 80 years, United Methodist Communications has been leading the church in telling inspirational stories of God’s work in the world through The United Meth...

If someone came up to you in church to say “Hi”, you wouldn’t turn around and just ignore them. Don’t do that online either! This month on the MyCom Church Marketing podcast, Dan talks to Renee McNeill about how to think differently about your church’s social media platforms. For more information on Renee McNeill and Local Church Services go to: www.resourceumc.org/lcs For 80 years, United Methodi...

The future is now! On this episode of the MyCom Church Marketing Podcast, we are talking about church in the metaverse! Virtual Reality becomes actual reality more every day. Dan talks to Rev. Dr. Michael Beck about how his church utilizes the virtual world. For more information on Rev. Dr. Michael Beck go to: For 80 years, United Methodist Communications has been leading the church in telling ins...

Summer is quickly approaching, and your ministry team is no doubt ramping up for one of the great summer church traditions: Vacation Bible School! So on this episode of the MyCom Church Marketing Podcast, we are talking all things VBS! For more information on Cokesbury VBS, find info at: https://www.cokesburyvbs.com/ https://www.facebook.com/CokesburyVBS This episode is sponsored by World Press Fr...

In part 2 of our short series on issues relating to self-care, Dan tackles why a nap might not be the answer to your sleepiness. See why emotional labor might be the culprit and some things you can try to help alleviate the grogginess. Here is the link to the interview published in Scientific American that Dan mentioned during the podcast: https://www.scientificamerican.com/article/emotional-labor...

We have all faced the dreaded blank page – whether it is a literal blank page in our word processor, a blank canvas in our graphic design program, or an empty social media calendar. There are seasons of life when this is an exciting invitation, and seasons of life when it is a nightmare. As we approach the 2 year anniversary of the start of the covid-19 pandemic, we are going to take a few episode...

On this third and final episode of the “podcasting trilogy”, Dan runs through several recommendations of podcasts that are incredible examples of storytelling, teaching the Bible and much more. If you want to know what other podcasters are doing within this medium, here’s a great place to start to figure out what to listen to. For more information on the podcasts discussed, find links below: UMC A...

On this episode of the MyCom podcast, Dan talks to fellow podcaster Ryan Dunn, host of the Pastoring in the Digital Age and the Compass podcasts, about the basics on how to get started in podcasting. For more information on Ryan, you can take a listen at his podcasts at: https://www.umc.org/en/rethink-church/compass-podcast https://www.resourceumc.org/en/agencies/communications/church-and-conferen...

On this episode of the MyCom Church Marketing Podcast, Dan talks to Rev Todd Rossnagel, the Director of Communication Strategies for the Louisiana Conference of the United Methodist Church. Todd, a podcaster himself, talks about how churches can and should start to consider starting a podcast themselves. For more information on Todd, you can take a listen at his podcast “Louisiana NOW” at: https:/...