Maria Lloyd
My Local Marketer Podcast
This podcast aims to shine a light on the successes, key learnings and insights from Reading's people and businesses. In the present and the past. We explore their recipes for success, the mistakes they've made and how you can avoid them, as well as inspirational stories that will give you a feel-good boost.
Where to listen?
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Episodes
Ep.39 Neil Goulding | Grants, Growth, and Gigs: The Future of Purple Turtle 03.04.2025 21:16
Neil discusses his role at the Purple Turtle, which includes managing event bookings, promotion, and social media marketing. He provides insights into how he structures his day and handles the diverse responsibilities of his position. The conversation explores the unique characteristics of the Purple Turtle, emphasising its significance as a Reading fixture and its diverse offerings, including b...
Ep.38 Simon Morris | Build a Thriving Community (and Business) with This 27.03.2025 31:58
In this episode, Simon Morris, speaks about his experience organising the Reading Geek and Science in Reading groups, and offers advice that can be applied to businesses. He discusses the differences between the Reading Geek Night and Science in Reading groups, explaining how Reading Geek Night is a more informal event covering a wide range of geeky topics, while Science in Reading is a deeper,...
Ep. 37 Martin Butler | Exploring Your Passion: Martin Butler's Music Journey 20.03.2025 18:07
In this episode, Martin Butler, Community and Events Fundraising Manager at the Royal Berks Charity and passionate singer based in Reading. Martin shares his journey of balancing responsibilities with his love for music, discussing how he finds time for his passion alongside his professional and family life. He details his experiences with singing in choirs, performing as a soloist, and songwritin...
Ep.36 Tessa Venuti Sanderson | Yoga, Circles, and Meaningful Connections 13.03.2025 20:48
In this episode Tessa, a yoga teacher, circle facilitator, and author based in Caversham, Reading. Tessa shares her journey of building a diverse business rooted in community and connection over the past 15 years. This interview explores her work with yoga, menstrual cycle education, and the power of circle holding, including her recent book, "Circle Holding: A Practical Guide to Facilitating Talk...
Ep.35 Ethical Reading | Building an Ethical Reading 06.03.2025 29:32
This episode introduces Ethical Reading and explores its three core offerings: Gurprit introduces Ethical Reading and its purpose, before expanding on one of the programmes that they offer: health and wellbeing in the workplace. Brad discusses Ethical Reading's core offering: Ethics in business, as well as their ethics in education programme. Finally, Graham expands on the importance of sustainabi...
Ep.34 Claire Rhodes | Empowering Patients: My Cancer My Choices 27.02.2025 21:48
In this episode, Claire Rhodes, CEO of My Cancer My Choices, shares insights into the challenges and rewards of running a small charity. This 10-year-old Berkshire-based organisation provides complementary therapies like massage, acupuncture, and reflexology to people undergoing cancer treatment. Claire discusses the importance of building strong community relationships, leveraging word-of-mouth m...
Ep.33 Holly Scott | Developing an Interior Design Business 20.02.2025 24:49
In this episode, Holly Scott, an award-winning interior designer, shares her journey from window dressing at iconic London department stores to building her own successful interior design business, Holly Scott Interior Design. Holly discusses how her passion for creativity and a desire to help others led her to pursue interior design. She shares valuable insights on building a successful interior...
Ep.32 Kirsti Wilson | Launchpad: Supporting Those at Risk of Homelessness 13.02.2025 22:12
In this episode, Kirsti Wilson, Head of Marketing and Fundraising at Launchpad, shares Launchpad's holistic approach to supporting individuals at risk of homelessness, including prevention services, providing safe and supportive housing, and offering rehabilitation programs to help individuals rebuild their lives. Kirsti emphasises the importance of local support for charities like Launchpad and e...
Ep.31 Adam Jacobs | Jacobs the Jewellers | Putting Customers First for over 75 Years 06.02.2025 26:19
In this episode, we delve into the world of Jacobs the Jewellers, a family-run jewellery store with a rich history in Reading, UK. We speak with Adam Jacobs, the third-generation owner, about the challenges and successes of building a successful family business. Adam shares his insights on providing exceptional customer service and building strong relationships in Reading. The episode explores the...
Ep.30 Leanne and Josh | Powering the Future: Engaging Young Audiences in Sustainability 30.01.2025 32:31
In this episode, we delve into the world of UnderTwoK, a Reading-based business dedicated to promoting sustainable living through the use of portable solar power. We speak with Leanne, UnderTwoK's shop manager, and Josh, one of its content creators, about their mission to help people live "under 2 kilowatt hours" per person per day. Leanne and Josh share the challenges that they've faced, the impo...
Ep.29 Becky Ottery | "Fun in Boxes" at Eclectic Games 23.01.2025 33:17
In this episode, we speak with Becky Ottery, co-owner of Eclectic Games, a specialist board game retailer in Reading. Driven by a shared passion for gaming and a desire to provide a welcoming space for players, Becky and her husband Daryl founded Eclectic Games in 2006. We delve into their journey, from navigating the challenges of starting an independent business to overcoming obstacles like the...
Ep.28 Helen Lambert | How CADRA Makes A Difference In Your Community 16.01.2025 17:29
In this episode we delve into the world of community engagement with members of Caversham and District Residents' Association (CADRA). We learn how CADRA plays a vital role in shaping the local community, from advocating for residents' interests to preserving local history. CADRA's chair, Helen Lambert, as well as other committee members, Malcolm Pemble and Neil Taylor, share their experiences, th...
Ep.27 Meena Arch | Spreading Your Wings: Finding Freedom and Creativity in Business 09.01.2025 12:00
In this episode with Meena Arch, she emphasises the importance of flexibility and creativity in running a successful business. This includes the value of collaborating with local artists, like the artist who created the iconic angel wing mural, and incorporating their work into the bar's branding. Meena also discusses the importance of building strong relationships with staff and prioritising cust...
Ep.26 Colette & Louise | Boogie Days: Reviving Disco for the Over 40s 02.01.2025 21:49
In this episode, Louise and Colette, founders of Boogie Days, share their journey of bringing disco back to life. Driven by a shared frustration with the lack of age-appropriate (daytime) disco opportunities, they decided to create their own. We delve into their motivations, the challenges they faced in setting up Boogie Days, and their unique approach to building a successful business. Key Take...
Ep.25 Phil Chatfield | 60 Years of the Caversham Bridge 26.12.2024 19:33
In this episode, Phil Chatfield, a local resident and chair of the Caversham Bridge, discusses the history, evolution, and impact of this community newspaper. He shares insights into the challenges and rewards of running a volunteer-driven publication and how it has adapted to the changing media landscape. Phil highlights the importance of local journalism in fostering community spirit, sharing lo...
Ep.24 Alex Forbes | Lessons from Fourbears: Reading's Independent Bookshop 19.12.2024 34:32
In this episode, Alex Forbes, the owner of Fourbears Bookshop shares the story of how he transformed a dream into reality, opening a bookstore during the height of the COVID-19 pandemic. We delve into the challenges and rewards of running an independent bookstore, from curating a diverse selection of books to organising community events. Alex discusses the importance of building relationships with...
Ep. 23 Emily Goode | Behind the Curtain at Progress Theatre 12.12.2024 15:56
In this episode, Emily Goode shares the rich history of Progress Theatre. Discover how Progress has adapted to changing times, its commitment to new writing, and how it has fostered intergenerational collaboration. Learn about the challenges and rewards of running an independent theatre, and the importance of volunteerism and community engagement. The episode concludes with a look towards the fu...
Ep.22 Rachel Eden | Small Business Success: Accounting & Other Essentials 05.12.2024 23:45
In this episode, Rachel, a local accountant and Reading Borough Councillor, shares her insights on running a successful small business. She discusses the importance of understanding your costs, pricing your services effectively, and building strong relationships with clients. Rachel also offers practical advice on navigating the challenges of starting and growing a business, including the importan...
Ep. 21 Lara Mackim | The Enduring Appeal of Hickies: A 160 Year Legacy 28.11.2024 16:29
In this episode, Lara Mackim, a key figure at Hickies, a historic music store in Reading, delves into the rich history of the store, tracing its roots back to 1864. Lara shares personal anecdotes about her family's connection to Hickies and her own journey from a young Saturday girl to a key role in the business. The episode explores the challenges and triumphs of running an independent music stor...
Ep.20 Marius Pretorius | Combining Local and Global Influences at the Dew Drop Inn 21.11.2024 14:13
In this episode, Marius, landlord of the Dew Drop Inn, recounts how he and his wife, Sarah, came to own this charming pub nestled in the woods. We delve into Marius' passion for cooking and his unique approach to blending international inspiration with traditional British cuisine. He discusses the challenges and rewards of running a successful pub, from navigating the impact of COVID-19 to buildin...
Ep.19 James Ireland | Reading Biscuit Factory 14.11.2024 18:26
In this episode, James opens up about Reading Biscuit Factory, a unique cinema and community space in the heart of Reading. He discusses the challenges and triumphs of running an independent cinema and the importance of fostering a sense of community. James shares insights into the programming decisions behind the cinema's diverse range of films, from mainstream blockbusters to independent cinema....
Ep.18 Walk Works: Building Community Connections One Step at a Time 07.11.2024 27:13
In this episode, Caroline and Liz, co-founders of Walk Works in Reading, share the story behind their inspiring venture, which turns local walking routes into guided group experiences that foster connection with nature and community. What began as a shared love for hiking evolved into Walk Works, offering locals a safe, guided way to explore scenic paths, meet new people, and support local busines...
Ep.17 Mark Thwaites | Thames Lido's Unique Customer Experience 31.10.2024 36:18
In this episode, Mark Thwaites, the Management Director of Thames and Bristol Lidos, reveals the secrets behind their success. Mark shares the inspiring journey of transforming a historic building into a thriving wellness destination. From the challenges of restoration to the art of creating a unique customer experience, we delve into the key lessons learned. Discover how Thames Lido has successfu...
Ep. 16 Nicolette Carter | How Nicolette Transformed Her Book into a Theatre Production 24.10.2024 26:45
In this episode, Nicolette, a professional artist and author based in Reading, shares her fascinating journey of transforming her illustrated children's book, The Pink Peacock , into a fully-fledged theatre production. Nicolette discusses the challenges of publishing her book, collaborating with musicians and actors, and the steep learning curve of adapting a story for theatre. She highlights the...
Ep. 15 Pete Doyle | Building a Community through Music & Marketing 17.10.2024 31:45
In this episode, we speak with Pete Doyle, a Reading-based musician and former business owner. Pete delves into his creative projects, including his collaboration with Reading Museum, where he composed a piece of music inspired by an art exhibition. He also discusses his passion for guitars, the importance of community, and his plans for launching an initiative to teach guitar in an accessible way...
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