Steven Pope
My Amazon Guy
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Where to listen?
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Episodes
How to Grow Sales While Lowering ACoS: Amazon PPC Tips 04.11.2024 18:03
Send us Fan Mail Amazon PPC tips to grow sales and lower ACoS, focusing on bidding strategies, day parting, and down-only bidding. Causes Of Zero Impressions on Amazon PPC https://www.youtube.com/watch?v=XQ8T6YXDt8k&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=15 Watch these videos on YouTube: Amazon PPC for New SEO Phases https://www.youtube.com/watch?v=EhhwlzNE4H8&list=PLDkvNlz8yl_a...
What It’s Really Like to Launch a Product on Amazon: The Hard Truth 02.11.2024 4:59
Send us Fan Mail Launching a product on Amazon can be one of the toughest challenges in ecommerce. In this episode of the Passion Product Podcast, we explore the real struggles behind a successful Amazon product launch—from A/B testing main images to managing inventory and dealing with stockouts. If you’re thinking about launching on Amazon, this video will give you an honest look at what it reall...
Optimize Mobile Images Vertically to Improve CTR on Amazon 01.11.2024 1:41
Send us Fan Mail This video explains how optimizing images vertically can make your products look bigger and more appealing to customers. How to Optimize a Main Image to 3x CTR & Traffic https://www.youtube.com/watch?v=Sl6OuEJ696E&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=14 #AmazonCTR #AmazonSellers #MobileOptimization #VerticalImages #AmazonSales Watch these videos next: Main Ima...
From $30K to $100K: How We Can Help Your Amazon Brand 31.10.2024 3:45
Send us Fan Mail Watch it on YouTube: https://youtu.be/07c1ocrfRIo Are you ready to grow your Amazon sales? My Amazon Guy has a proven track record of increasing sales for Amazon sellers like you. In just two months, we helped a brand go from $30,000 to over $100,000 in sales! With our expertise in PPC, SEO, design, and catalog management, we’ve managed over $800 million in annual revenue. Let us...
Amazon Parentage Tips Every Seller Needs to Know 30.10.2024 8:23
Send us Fan Mail Learn Amazon parentage tips, when to merge or split listings to improve ranking and sales. How grouping your listings affect your sales https://www.youtube.com/watch?v=dp6A6bs9k1k&list=PLDkvNlz8yl_aHTlYRHOpgQCo98Hf8E12E&index=28 Watch these videos on YouTube: How to Combine Reviews on a Parentage https://www.youtube.com/watch?v=HJm9EORfJTI&list=PLDkvNlz8yl_aHTlYRHOpgQC...
The Biggest Amazon Seller Pitfalls: Variations, Stock Issues, and Data Paralysis 29.10.2024 6:32
Send us Fan Mail Watch it on YouTube: https://youtu.be/QO6dugGSCx0 Data paralysis is a real issue for Amazon sellers in 2024, and starting with data to make decisions can often lead to failure. Steven Pope along with Joie Roberts @joierobertsFearless discuss why relying too much on data can hurt your Amazon business. They also break down the most common mistakes sellers make, like going out of sto...
The Safe Way to Manage Multiple Amazon Seller Accounts 28.10.2024 4:46
Send us Fan Mail Watch it on YouTube: https://youtu.be/PdLQRn8SctU Managing multiple Amazon seller accounts can be tricky if you don’t follow the right steps. In this video, Steven Pope from My Amazon Guy explains how to transfer Amazon account ownership, update login details, and avoid common mistakes that can lead to suspensions. Learn the importance of using separate emails, phone numbers, and...
Steven Pope’s Open Letter to Fix Amazon Seller Support 26.10.2024 1:57
Send us Fan Mail Watch it on YouTube: https://youtu.be/V5okcx_Fo6A If you've ever tried to get help from Amazon, you know exactly what Steven Pope is talking about. Filing a case is harder than ever, and waiting for a useful answer feels like it takes forever. In this video, Steven Pope shares his two cents on how to fix this mess. First, fire everyone and start fresh. Seriously. Get people...
Why No One’s Clicking on Your Amazon Listing – Fix This Now! 25.10.2024 8:35
Send us Fan Mail Watch it on YouTube: https://youtu.be/sBfy9ZHXZFs Your Amazon listing's main image can make or break your sales. In this video, Stephen Pope from My Amazon Guy explains why focusing on your click-through rate (CTR) is critical and how a simple main image change can increase your sales. Discover why showcasing options, adding keywords, and standing out in a competitive marketp...
Steven Pope’s Platinum Rule to Success in Running an Amazon Agency 24.10.2024 34:20
Send us Fan Mail Watch it on YouTube: https://youtu.be/di4TrQQiRlM Welcome to Steven Pope’s world where the Platinum Rule reigns supreme and business is anything but boring. From freezing in a Wisconsin blizzard to running the largest independently owned Amazon agency on the planet with 550 employees and 400 brands under his belt, Steven’s journey is nothing short of epic. Steven dives into the to...
Why Every Amazon Seller Needs This to Protect Their Brand 23.10.2024 2:09
Send us Fan Mail Watch it on YouTube: https://youtu.be/6mKRIGwdmXs Sellers looking to build a lasting brand on Amazon need to protect themselves from competitors and hijackers. In this video, Steven Pope with Joie Roberts @joierobertsFearless explains why having a trademark is essential for every Amazon seller. Learn how trademarks can help you secure your listings, gain access to A+ content, a...
Amazon Buyers Care More About THIS than Your Brand 22.10.2024 15:36
Send us Fan Mail Watch it on YouTube: https://youtu.be/SnQ18Qr2Y6A Amazon shoppers rarely remember the brand, but they do remember what catches their eye. In this video, Steven Pope with @theminaelias of Trivium Group breaks down how simple changes to product labels and main images can improve your clickthrough rate (CTR) and boost conversions. Whether it’s the size of your text, the color of you...
Boost Your SALES with These Strategic Optimizations! 21.10.2024 21:39
Send us Fan Mail Watch it on YouTube: https://youtu.be/231KZUJ4ufA Looking to increase your Amazon sales? Steven Pope, founder of My Amazon Guy, shares his proven strategies for optimizing your sales through PPC, SEO, and improving your click-through rate (CTR). In this video, we explore dynamic pricing, the power of main image optimization, and why focusing on CTR can massively increase your sale...
How Getting Fired Led Steven Pope to Build the Largest Amazon Agency 19.10.2024 4:13
Send us Fan Mail Watch it on YouTbe: https://youtu.be/SMHgq0A4D3o Sometimes, the path to success comes with unexpected setbacks. Steven Pope’s journey from a TV reporter freezing in a Wisconsin blizzard to leading the largest independently owned Amazon agency is a true testament to resilience, determination, and the ability to embrace change when life throws you off course. In this video, Steven P...
The Ultimate Amazon PPC Budget Guide – Avoid These Mistakes 18.10.2024 6:52
Send us Fan Mail Watch it on YouTube: https://youtu.be/vbqMVybbMio Managing your Amazon PPC budget can be tricky, but it's essential for success. In this video, Kevin Sanderson from My Amazon Guy is joined by @Clearadsltd experts to break down how to allocate your PPC budget effectively. Learn the differences between manual and auto campaigns, how to avoid wasting money in competitive categ...
Why 9 Out of 10 Amazon Sellers Fail to Avoid Burnout in 2024 17.10.2024 2:03
Send us Fan Mail Watch it on YouTube: https://youtu.be/dlzVxjGMcyA Success is about more than just winning on Amazon. Steven Pope shares how taking care of your health can help you do better at work and reach your goals without burning out. Learn why balancing work and self-care is key to staying productive and energized. This video is for anyone who values their health and wants to stay strong in...
How to Transfer an Amazon Seller Account (Death Scenario Also Explained) 16.10.2024 13:10
Send us Fan Mail Watch it on YouTube: https://youtu.be/PG69xgoe_n8 Here's how to transfer your Amazon Seller account safely and avoid losing sales history, Buy Box, and PPC data. Seller Central account restricted due to an invalid charge method? Watch this https://www.youtube.com/watch?v=3VRXoWPDI14&list=PLDkvNlz8yl_YK8vvL34sIVkQGZj6_ImVa&index=4 Watch these videos next: Vendor Centra...
Step-by-Step Guide to Amazon PPC Bulk Negation Tool 15.10.2024 8:20
Send us Fan Mail Watch it on YouTube: https://youtu.be/0CoIAiD7Qqg In this video, Muhammad Harris, a PPC Advertising Specialist from MAG, will guide you step-by-step on how to use the Bulk Negation Tool to clean up your Amazon PPC campaigns and stop wasting money. If you're dealing with search terms that are costing you but not bringing sales, this tool can help. Muhammad will show you the re...
Solving Amazon Brand Registry User Addition Issues 14.10.2024 2:14
Send us Fan Mail Amazon brand registry giving you a hard time? Steven Pope has a proven way to troubleshoot that for you! In this video, Steven Pope digs into a common but frustrating problem where Amazon won’t let you add users to the brand registry. And guess what? It’s often because of a sneaky suspension in another country, like Canada. Your account might be caught up in something that seems u...
Why You Need My Amazon Guy to Solve Your Amazon Selling Problems 12.10.2024 4:50
Send us Fan Mail Watch this episode on YouTube: https://youtu.be/wQyrwEBT-Q4 Selling on Amazon can seem like a great opportunity, but many sellers face tough challenges. From barely breaking even to struggling with rising costs, the reality for many is more about survival than success. You'll hear firsthand from sellers who are battling with listing issues, poor click-through rates, and an ov...
How to Reactivate a Closed Amazon Listing in Less Than 5 Minutes 11.10.2024 4:14
Send us Fan Mail Watch this on YouTube: https://youtu.be/VSu5Ij3PFDc In this video, Steven Pope from My Amazon Guy walks you through the simple steps to reactivate a closed Amazon listing. Whether you're closing a listing to manage your inventory or prevent it from going live too early, this video will show you how to bring it back. Learn the quick process to close and relist products on Amaz...
The Amazon Trick That's Making People RICH 10.10.2024 34:40
Send us Fan Mail Watch it on YouTube: https://youtu.be/lLuhFgrmZic Learn how to make more money on Amazon with this guide on using Standard Operating Procedures (SOPs). Find out how to improve your Amazon listings, increase your click-through rate (CTR), and boost sales. Steven Pope covers real examples, showing you how to stand out, rank better, and create a winning strategy. Get insider tips to...
What Amazon’s Latest Data Tells Us About Winning Products 09.10.2024 4:40
Send us Fan Mail Watch the video on YouTube: https://youtu.be/t7CAR0w-KOc Are you thinking about launching a new product on Amazon? Wait. You might want to watch this first before making a big mistake. Amazon finally released some important data on clicks, conversion rates, and search terms. In this video, Steven Pope shows you how to use this new information to stop guessing and start implementi...
Creating Product Variation Bundles to Grow Sales and Keep Customers Coming Back 09.10.2024 1:50
Send us Fan Mail Watch it on YouTube: https://youtu.be/NrD5C2xI4Ds Amazon product bundling is a proven strategy to boost your sales and build customer loyalty. By offering multiple products in a single package, you're not just selling, you're creating an easy shopping experience that keeps customers on your listing and away from competitors, increasing your chances of closing the deal. I...
Is Your Amazon Product SAFE for Selling? 07.10.2024 6:14
Send us Fan Mail Watch it on YouTube: https://youtu.be/zfo9aIVhksg Learn how to upload and manage safety compliance documents in Amazon Seller Central. If your product requires compliance for categories like supplements, children's products, or baby items, this video walks you through the steps to avoid delays and penalties. Noah Wickham from My Amazon Guy covers how to navigate the Complianc...
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