Steven Pope

My Amazon Guy

About My Amazon Guy:   1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

Author

Steven Pope

Category

Business

Podcast website

myamazonguy.com

Latest episode

Jul 10, 2026

Where to listen?

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Episodes

Amazon PPC Uncovered: CTR Secrets, Keyword Myths, and Winning Ad Strategies 11.01.2025

Send us Fan Mail Steven Pope breaks down everything Amazon sellers need to know about PPC, from optimizing clickthrough rates (CTR) to debunking keyword myths and managing ad budgets. Learn actionable strategies to improve your ads, reduce ACoS, and scale your brand profitably. This video dives into real-world examples, campaign insights, and advanced techniques to help sellers make smarter advert...

Why Turning Off Amazon Ads is a Costly Mistake: Podcast Trailer 11.01.2025

Send us Fan Mail Thinking about saving money by turning off your Amazon ads? Learn how PPC impacts organic rankings and overall sales performance. Steven Pope shares a personal story of a product that went from top-ranked to discontinued after an ads policy update. Don't make this mistake. Want to crush your next campaign? Start with our FREE PPC guide https://bit.ly/3DLhywd #AmazonPPC #Ecomm...

STOP Losing Sales Due to Poor BRANDING! 10.01.2025

Send us Fan Mail Learn how branding adjustments improved customer trust and drove sales growth. This video highlights the importance of clear communication and effective rebranding strategies for products in sensitive markets. Request your quote to learn more about our services: http://bit.ly/4g4Zs6h #AmazonBranding #EcommerceTips #ProductMarketing #Branding #BrandingStrategy  Watch these on YouTu...

How to Optimize Your Amazon PPC Budget for Better Sales in Q1 10.01.2025

Send us Fan Mail Discover how to align your Amazon PPC budget with your business goals for Q1 2025. Whether you're focused on brand awareness, launching new products, or improving profitability, this video explains the key strategies to optimize your ad spend. Learn tips on campaign types, keyword targeting, and managing budgets for better results. Download our FREE 2025 PPC Guide and stay ah...

Why Most Goals Fail and How You Can Succeed 09.01.2025

Send us Fan Mail Learn why most goals fail and how adopting the "who not how" mindset can transform your brand’s success. Steven Pope shares insights from managing 548 employees at My Amazon Guy and explains how building a brand can help sellers thrive against big competitors like Amazon. Grab the same SOPs that helped My Amazon Guy grow: http://bit.ly/3Z9h1LJ #AmazonAgency #BrandBuildin...

Increase Conversions FAST with TARGETED PROMOTIONS Strategies 09.01.2025

Send us Fan Mail Learn to optimize Amazon discounts with targeted promotions and increase conversions. The 2025 Amazon PPC guide is free to download now. Click here: https://bit.ly/3DnVOGL #AmazonSales #EcommerceTips #AmazonDiscounts #TargetedPromotions #AmazonSellers  Watch these on YouTube: Are you using PPC auto campaigns? https://www.youtube.com/watch?v=eaZ1zxh1TJI&list=PLDkvNlz8yl_YEKE1B5...

Big Amazon Changes in 2025 Every Seller Should Be Ready For 08.01.2025

Send us Fan Mail Amazon sellers, are you ready for 2025? Learn the strategies to grow your brand, optimize listings, and take advantage of new changes like fee freezes and updated FBA policies. Watch these next: Learn more about Sell Globally Dashboard https://www.youtube.com/watch?v=djFsFq1GfDk&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL Understand Amazon Fees https://www.youtube.com/watch?v=fxln...

Overview of Foreseen Amazon PPC Changes in 2025 07.01.2025

Send us Fan Mail Stay informed about Amazon PPC in 2025. Learn how AI tools, video ads, and DSP can impact your campaigns and help improve your brand’s visibility. The 2025 Amazon PPC guide is free to download now: https://bit.ly/3DLhywd Watch these videos next: Who are account managers and what do they do? https://www.youtube.com/watch?v=GPqxshnCyo4&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw NEW...

Amazon Advertising Breaking News: Sponsored Product Advertising on Other Retail Websites 07.01.2025

Send us Fan Mail Amazon’s new beta program allows sponsored product ads on external retailer sites like iHerb and Weee! Learn how this change could redefine Amazon advertising strategies and what it means for sellers. Amazon PPC Guide for 2025 (Free!): https://bit.ly/3DLhywd #AmazonAdvertising #EcommerceMarketing #SponsoredProducts #AmazonPPC  ----------------------------------------- Need help wi...

Top 10 Amazon PPC Tips to Cut Costs and Increase Sales 06.01.2025

Send us Fan Mail Struggling with high PPC costs? Here are 10 Amazon PPC tips to cut ad spend while keeping sales strong.  Want a FREE Amazon PPC Guide for 2025? Grab here: https://bit.ly/4gwtOzi #AmazonPPC #EcommerceAds #AmazonSellerTips #AmazonAds  Watch these videos on YouTube: Does PPC affect SEO? https://www.youtube.com/watch?v=tnTkd2Qhqmg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=...

The Key Role of Account Managers in Scaling Your Agency 04.01.2025

Send us Fan Mail Learn how smart account management strategies can grow your agency’s profit while reducing workload. Discover how agencies can streamline tasks and delegate effectively, including tips on managing more clients with fewer resources. Need an Amazon PPC Guide for 2025? Get it for FREE: https://bit.ly/3DnVOGL Watch these on YouTube:  How to Improve Your Agency's Profitability wit...

How to Stay Ahead with Amazon PPC in 2025 03.01.2025

Send us Fan Mail Discover the best strategies for Amazon PPC in 2025. Learn how to stay competitive, improve relevance, and use the latest tools to grow your brand in Q1. Get help from My Amazon Guy to grow your Amazon sales: http://bit.ly/4eVgJxU Watch these next: PPC Tips https://www.youtube.com/watch?v=WFQDRZlFEGU&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2 Optimize Amazon Ads for P...

Can You REALLY Simplify Amazon Listing Compliance Using THIS TOOL? 02.01.2025

Send us Fan Mail Learn how to simplify Amazon listing compliance using a custom tool for prohibited keyword analysis. This tool identifies and addresses prohibited terms in titles, bullet points, and descriptions for better results. Need amazon help? Reach out to us here: http://bit.ly/4eOvhzu #AmazonSellers #KeywordCompliance #EcommerceTips  Watch these videos on YouTube: Get your customers to bu...

Unmissable SEO Insights for Amazon Listings Success 01.01.2025

Send us Fan Mail Discover how to optimize Amazon listings with effective SEO strategies for better rankings and sales. Learn insights into tools like Product Opportunity Explorer and keyword matching to improve organic ranks. Explore our services: http://bit.ly/3ZAVEoh #AmazonSEO #EcommerceTips #AmazonSales Watch these next: Keyword Guides: https://www.youtube.com/watch?v=fdtyZsApNJA&list=PLDk...

How My Amazon Guy Managed $1.2 Billion in Sales in 2024 31.12.2024

Send us Fan Mail 2024 was a landmark year for My Amazon Guy, from smashing records to growing our team to over 500 members. Here's a look at our top 10 moments, including crossing $1.2 billion in managed sales, Prime Day success stories, and unforgettable team connections. Grow your brand with My Amazon Guy: http://bit.ly/4eVgJxU Streamline your Amazon business with 450+ proven SOPs: http://b...

How Pressure Fuels Success: Lessons from Steven Pope 30.12.2024

Send us Fan Mail Steven Pope shares insights on building a lasting legacy and why growth is essential for a fulfilling life. Learn how to transform challenges into opportunities and create systemic solutions for a better future. Learn more about our services: http://bit.ly/3ZAVEoh Watch these next: Why Steven Pope Finally Started an Agency: https://www.youtube.com/watch?v=bLB1b6vHSS4&list=PLDk...

How to Build a Successful Amazon Agency with the Right Sales Focus 28.12.2024

Send us Fan Mail Find out why sales should be the top priority for agency founders before hiring or scaling up. Get Amazon courses on PPC, SEO, and more with MAG School: https://mag-school.com/ Watch these videos on YouTube: The Amazon Trick That's Making People RICH https://www.youtube.com/watch?v=lLuhFgrmZic&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=36 Timestamps: 00:00 - The Im...

How to Grow Your Amazon Business with Brand Registry Tips 26.12.2024

Send us Fan Mail Amazon Brand Registry offers exclusive tools like A+ content, analytics, and customer insights to help sellers grow their businesses. Learn why these benefits make a difference and how brand owners can leverage them for success. Explore our Amazon services: http://bit.ly/3Vbhtb6 #AmazonBrandRegistry, #EcommerceTips, #amazongrowth  Watch these on YouTube: FIX Brand Registry Rejecti...

How Amazon's Impact Dashboard Shields Your Brand 24.12.2024

Send us Fan Mail Amazon just blocked 4,900 threats to our brand in 6 months, and we didn’t lift a finger! Learn how the Impact Dashboard can help protect your brand and IP. We can solve your Amazon problems! Ask us here:  #AmazonBrandRegistry #AmazonSellers #AmazonTips #AmazonIPProtection #AmazonTools  Watch these on YouTube: Brand registry rejection? Watch this https://www.youtube.com/watch?v=VIK...

How Negative Keywords Can Save Your Amazon Ad Spend 23.12.2024

Send us Fan Mail Negative keywords can improve Amazon ad campaigns by reducing wasted spend and increasing ROI. Watch this video to learn how! Learn the essentials for successful Amazon ads—grab your free copy here https://bit.ly/3DnVOGL #AmazonAds #NegativeKeywords #EcommerceTips #AmazonPPC  Watch these on YouTube: Launch price strategy https://www.youtube.com/watch?v=yML2rd8I5LY&list=PLDkvNl...

How Letting Go of Bad Clients Improved My Business: Podcast Trailer 22.12.2024

Send us Fan Mail Letting go of bad clients changed my business. Full podcast here: https://www.youtube.com/watch?v=di4TrQQiRlM&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=60 #AmazonBusiness #AmazonSellers #AmazonEntrepreneurs #AmazonClientManagement #amazonsuccess  Watch these videos on YouTube: How to Get High-Value Clients for Your Business: https://www.youtube.com/watch?v=cM8xfGBUXWI&...

Selling on Amazon in 2025: What Every New Brand Should Do 21.12.2024

Send us Fan Mail Learn how to launch a brand on Amazon in 2025 and succeed with strategies from Steven Pope. Get tips on pricing, PPC campaigns, and creating a winning listing. Need amazon help? Reach out to us now: http://bit.ly/4eOvhzu #AmazonSelling #AmazonTips #AmazonBrandLaunch #AmazonSuccess #SellingOnAmazon  Watch these videos on YouTube: How to get customer to BUY MORE on Amazon https://ww...

What's the BEST Way to Optimize Amazon Ads for Product Variations? 20.12.2024

Send us Fan Mail Learn how to organize and optimize PPC campaigns for product variations on Amazon. See how different strategies can improve sales and understand how Amazon's system impacts ad performance. Use bulk sheets in optimizing PPC campaigns https://www.youtube.com/watch?v=VBPKI9JfxKg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3&t=24s #AmazonAds #AmazonSeller #AmazonMar...

Amazon Releases New Sell Globally Dashboard and Adds Ireland Marketplace 18.12.2024

Send us Fan Mail Amazon sellers can now expand globally with ease! The updated Sell Globally platform offers better insights, cost analysis, and simplified tools for 2025 – plus Ireland joins the marketplace lineup. Explore Amazon's new opportunities for global sales: http://bit.ly/3Vbhtb6 #AmazonGlobalSelling #AmazonMarketplace #AmazonGrowth #AmazonSellers #SellWorldwide Watch these videos o...

Why Amazon Converts 4x Better Than Shopify 18.12.2024

Send us Fan Mail Amazon’s 8-12% conversion rate outshines Shopify’s 1-2%. This video explains why some D2C brands are hesitant to expand into Amazon. Increase your sales with a free ASIN review! Claim yours: http://bit.ly/3ZrUVp6 #AmazonSelling #EcommerceGrowth #ShopifyConversion #Amazon #ShopifyvsAmazon  Watch these videos on YouTube: Shopify or Amazon? https://www.youtube.com/watch?v=7Q0KH4yH3tY...

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