Jaime Slutzky
Music Teachers: Expand Online
Tangible, actionable and relevant information for music teachers who are expanding online with courses, membership sites, workshops and interactive group programs. Tune in for musings, conversations, tech tips and motivation that is all designed to help your music studio have greater impact and income online!
Where to listen?
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Episodes
173: Online Summer Programming for Adults and Teens 26.05.2021 10:08
In this episode I share with you a couple of ways to engage and inspire your adult and teenage learners with programs that are complimentary to your traditional teaching style. Your adult and teen learners whom you work with one on one are in a perfect position to jump into a group program, especially one this summer. I firmly believe that the vibe of summertime is different and really works well...
172: Online Music Summer Camp 19.05.2021 11:43
Summertime is a great time to experiment with new teaching modalities. In this episode, we discuss building a week long summer camp for kids and tweens. You'll hear one method to running this type of program and it'll spark ideas that work for your studio. Let's have some fun this summer with scavenger hunts, making music with homemade instruments, blending indoor and outdoor activitie...
171: Tech doesn't create success 12.05.2021 12:36
In this episode I share with you why I don't believe that tech will create success with your online program, course or membership site, and why the right tech is vital to the success of your online program, course or membership site! Without the right tech in place, our programs aren't able to shine the way that they deserve, our students aren't able to easily navigate the program and...
170: Should I host a virtual summit? 05.05.2021 14:16
We're in the middle of the Expand Online Summit --> https://expandonlinesummit.com right now and I am bringing you an "in the moment" update wrapped nicely in the question of whether hosting a virtual summit makes sense for you and your business goals. Be sure to book a call with me http://callwithjaime.com to discuss this podcast episode or anything else that is going on in your bu...
169: Business Growth as a Summit Attendee 28.04.2021 16:00
The 2nd Annual Expand Online Summit kicks off on Monday May 3rd, 2021. Register at https://expandonlinesummit.com Attending a summit is supposed to benefit your business, so let's make sure that you get the most out of any and all summits that you attend. Start by showing up with a game plan, know what sessions you want to take in, when they are available and when they expire. Know what your...
168: Being a great Virtual Summit Speaker 21.04.2021 15:32
The Expand Online Summit is coming up from May 3 - May 7, 2021 and you can register at https://expandonlinesummit.com This event is an annual weeklong free opportunity for Music Teachers who are creating new online programming to learn how to make those programs effective, impactful and income producing. Now, for this episode of the Expand Online Podcast, I share with you how to become a great Vir...
167: The magic between Idea and Development 14.04.2021 12:16
So, you've got a *brilliant* idea for a new online program, course, workshop or membership -- that's incredible! I'm betting you're just super excited to get to putting content together so that it can shine like you feel in your bones, right? Well, NOT-SO-FAST... okay? Between the idea and the development of that idea is a crucial step called VALIDATION. In this episode, we talk a...
166: Pricing Your Online Music Lessons & Programs 07.04.2021 13:36
This episode is not focused on raising your prices. It is not focused on squeezing as much as you can out of your students and their parents. It's not even about actually setting prices! In reality, this episode of the podcast is strictly about thinking about pricing your lessons and programs for the online space. When we start or expand our online offerings, it's a perfect time to re-eval...
165: Conversations with Listeners & Clients 31.03.2021 13:15
Celebrate with me! This is the official 3rd Anniversary Episode of the Expand Online Podcast. The podcast kicked off in April 2018 and since this is the last episode of March 2021, we're celebrating! Leave a rating and review in your favorite podcast app (the one you're listening in right now, or if it doesn't have a review system, head to iTunes!) On this episode, I share takeaways fr...
164: What if nobody buys my new program? 24.03.2021 10:32
We've all been there -- waking up in a cold sweat after we've been on an adrenaline rush after a new *brilliant* idea has come to us. The cold sweat is fear setting in, and impostor syndrome, and what-ifs -- this episode doesn't talk about any of that, rather it's all about how you can flip the script in your head to GUARANTEE that you'll have students in your next new program....
163: Promoting your programs with free content 17.03.2021 15:54
This episode is inspired by my upcoming workshop: Fast-track Your Pivot - Learn three business-changing secrets to create online group programs and scale your influence and profits. I use free workshops, masterclasses and summits to provide opportunities to learn in real time, with your peers. These free offers are my way to help you determine if I'm the right partner to take you from idea th...
162: Creating Pre-Recorded Content for your Online Programs 10.03.2021 17:40
Pre-recorded content is the lifeblood of effective online programs. This is where the teaching truly happens, because it's the fastest way to efficiently educate and inspire. Pre-recorded content inside your programs breaks down the material so your students can understand it and implement it in their own practice. When it comes to pre-recorded content, we are likely going to create a fair amo...
161: Expanding beyond teaching with Andrea Miller 03.03.2021 31:38
I sat down and chatted with the super smart piano teacher and business coach, Andrea Miller, to discuss how educators can expand online in ways other than teaching one-on-one or group programs. While much of what is discussed on the podcast is about creating online programs, it's so important to look inward and see what excites you with your work and do more of that -- if you love creating cur...
160: Young Kids in your Online Studio - embracing the family 24.02.2021 16:32
In this episode, I share how to engage with the parents of your young students and why this is so important to their success with your online programs. We want to build bonds with our students and their parents for the benefit of progress and continuity. This starts with your website and goes through the registration process. It continues with effective and succinct communication throughout the pr...
159: Adult Student Success with your Group Programs 17.02.2021 14:04
Adult learners come to the arts for a variety of reasons - realizing a lifelong dream, finding a new hobby, reconnecting to something they previously enjoyed and advancing their skills, among many. Unlike children, adults have a plethora of responsibilities outside of our online programs. They work, have families and are responsible for household tasks. The best online group programs fit into this...
158: A Success Matrix for your Online Studio 10.02.2021 13:03
How do you measure the success of your online efforts? It is through facts and figures, feelings and emotions, income and impact or some combination of these? I believe that every single one of us is going to feel successful when there is a combination of what we can feel and what w can measure. Everything that we do in our businesses will fall into one of four quadrants in the Success Matrix for...
157: The perfect students for your online studio 03.02.2021 14:14
There is one major difference between online and offline studios -- where students can and do come from. Offline, they come based on proximity and reputation whereas online, they come based on reputation and niche. With online studios, generalists don't win - specialists do. But how do we know what we're specializing in and who our perfect students are? Start by taking a closer look at the...
156: A website gut check 27.01.2021 11:55
Want an unbiased opinion of how your website feels to a visitor? For the first 5 people to send me a message on Instagram --> https://www.instagram.com/jaimeslutzky/ I'll do exactly that, take a video as I visit your website for the first time. In this episode, we discuss the four most foundational pages of your website, why they are there and how you can make sure that they are doing their...
155: Making It Fun 20.01.2021 10:51
Whether you teach kids or adults, gamification is a great tool to bring into your online programs. Gamification is the concept where we encourage students to learn and apply what they learn to earn rewards. The two most popular forms of gamification with online programs are "B-I-N-G-O" style and points. For "B-I-N-G-O" students work to complete 24 or 25 tasks that pertain to applyi...
154: An Easy Roadmap for your Online Program 13.01.2021 14:18
Welcome to the Expand Online Podcast, I’m your host Jaime Slutzky; a lifelong techie taking bold action to help art and music educators create the online studios of their dreams. This is episode 154 and the focus is on creating a roadmap to get you from where you are right now to having your own online program launched and with students. When we’re expanding online it’s so important to keep moving...
153: Four benefits to scaling with online Group Programs 06.01.2021 11:47
Happy New Year! This is the first episode of 2021 and I am delighted that you’re listening. In case we haven’t met, I’m Jaime Slutzky, a lifelong techie on a mission to make more art and music education programs available online with independent and private studio owners at the helm. I’d love to chat with you and learn about you, as a listener of this podcast, just click over to http://callwithjai...
152: Mindset: Educator or Entrepreneur 30.12.2020 14:46
Before we get all the way into the nitty gritty of the shownotes, here's the link to book a call with me: http://callwithjaime.com it's just a short 10 minute call that we do via zoom where we can talk about you, your business, your goals, your students and their goals. I just love getting to know you and hearing your passion! Are you an educator or an entrepreneur? And do you want to wear...
151: A Student Focused Culture for your Online Studio & Programming 23.12.2020 11:35
Let's chat: http://callwithjaime.com Creating a student focused culture online will look vastly different than the culture we create in brick & mortar studios on main street... In person, we can post up pictures of our students performing, presenting, practicing, learning and demonstrating. There are images of recitals or gallery shows. Walking through your door makes it fairly easy for th...
150: A long view at life with an online program 16.12.2020 16:29
Take the time to imagine, and dream, and create for where our businesses is going to be once we have successfully implemented our online program. This is a long range view. Some people may be "there" in 2 or 3 months but more than likely it's going to be a 2 or 3 year vantage point. We are going on this journey together -- because it's not enough to say "I want to expand online...
149: Why You? Why Me? Why Now? 09.12.2020 12:32
December is a unique time of year. There is a lot of reflection, planning and thinking goes on this month. Which is why I believe now is the right time to look objectively at your Expand Online desires -- and ask the questions: Why you? Why me? Why now? Why you're the right person to bring your online program into reality. Why I'm perfectly poised to be on this journey with you. Why now is...
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