Jaime Slutzky
Music Teachers: Expand Online
Tangible, actionable and relevant information for music teachers who are expanding online with courses, membership sites, workshops and interactive group programs. Tune in for musings, conversations, tech tips and motivation that is all designed to help your music studio have greater impact and income online!
Where to listen?
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Episodes
249: When, How and Why to Build an Email List for your Music Studio 09.11.2022 9:10
Our host Jaime Slutzky has over 10 years of experience building and growing email lists. She has seen it all, what works and what doesn’t. Who better to consult on when, how and why you should build an email list for your music studio! In today’s episode, you will learn specific tips on the dos and don’ts when it comes to building and maintaining an email list, as well as how to stand out in a ful...
248: Don't Give Up on your Online Music Studio Dreams 02.11.2022 10:02
Don’t give up! You will hear this phrase throughout today’s podcast, because it is SO important that you keep moving forward, even if you feel discouraged. Especially during this particular time of the year. It’s November, and enrolment rates have probably slowed down, right? Do not worry, and most importantly don’t give up! This is not the end of the road for you, this is actually a fruitful time...
247: Helping your students succeed with your online music course 26.10.2022 12:51
You started an online course to increase your income without adding more students to your studio. Ensuring these students stay engaged and complete the course is a whole other challenge. It is no secret to anyone in the online course space that the drop off rates can be extremely high, so here on the Music Teachers: Expand Online podcast I am showcasing how to insert guardrails in your course str...
246: Building your online music course toward its goal 19.10.2022 8:31
In today’s episode, we will be covering two main principles that will help you create a successful online course. These principles will not only simplify your course creating process, but will help your students to take in the information at the level they require where they will be able to reach the goal of your course easier and faster. These principles are essential to understanding how to rela...
245: The 5 types of online music courses you can create 12.10.2022 15:45
245: The 5 types of online music courses you can create Episode 245 Have a wonderful idea for an online music course but not sure where to focus your marketing efforts? Knowing the type of online course that best suits your topic and its end goal will guide you to the ideal audience. On today’s episode, host Jaime Slutzky reviews the five (plus a bonus!) types of online courses and gives real-...
244: Your "right size" online music course 05.10.2022 12:23
Host Jaime Slutzky jumps right into this episode by answering the question, “how long should your online music course be?” Depending on the audience, your course will vary widely on how to best present the material for student success. For example, a course for busy professionals who are taking music as a hobby may need content released on a more relaxed schedule or self-paced whereas a course for...
243: Becoming an online music course creator 28.09.2022 11:07
So you’ve created and launched your online course successfully, now what? You have more time, freedom, and funds to allow you to enjoy the fruits of your labor, but does it stop there? Most likely not, because if you have made it this far, chances are your dreams of expanding online will continue to grow and you love a good challenge. In this actionable episode, host Jaime Slutzky wants you to con...
242: Using Trello and Todoist to Expand your Music Studio 21.09.2022 12:28
There are many online tools out there to help with organization and ideation, however our host Jaime Slutzky has found two specific excellent tools that have helped her in her business, as well as create her online course. Jamie uses Trello and Todoist to separate her roles within her business as business owner, and running her business. Using online tools in a simplified way to separate your role...
241: Expand Your Studio with a New Online Revenue Stream 14.09.2022 10:16
You probably already know that there is no one right way to do things online. This applies to expanding your music teaching business online too! There are an infinite number of ways that you can make online work for you. The key is to do something every day towards achieving that goal. If your goal is to create a new online revenue stream, like a course, membership, seminar, or workshop, you’re in...
240: Online music education crossroads with Michelle Markwart Deveaux 07.09.2022 38:09
In the early days of COVID, schools were hyper-focused on implementing remote learning modalities as an emergency response. As the pandemic has evolved, however, so too have education responses. As we begin the 2023 school year, it appears that we have reached a crossroads between the online world and the offline world! This crossroads is the theme of today's conversation with business strateg...
239: The nuances between good and great online music teachers 31.08.2022 17:35
Now, let’s start this off with a question: don't you wish that you could be a fly on the wall in a successful online music studio? Like, understanding how they are successful with online live interactive lessons and how they navigate the student experience for courses? That’s what we’re talking about today… so cozy up, I’m excited! Whether you came to teaching online because you wanted to or b...
238: Streamline your scheduling with Dayslice 24.08.2022 26:49
About our guest Ishita Arora is the CEO & Founder of Dayslice. She came up with the idea of creating Dayslice from an interesting perspective; as someone who had friends who were teachers and instructors who had expressed frustrations with their processes when it came to how their businesses were run, and as someone who has tried booking lessons with instructors in various fields and seeing th...
237: 5 Reel Prompts for Music Teachers 17.08.2022 10:47
Let’s talk about Instagram Reels! Here we go… 5 Reel prompts, done 5 times each to make an absolute difference to the way you reach more ideal students (and their families) on Instagram. Yes, I know these prompts can be used on other platforms or for other content creation needs, so go with it as you see fit! Check out my IG: https://www.instagram.com/jaimeslutzky/ #1: Behind the scenes This inclu...
236: Easy new revenue streams for music teachers 10.08.2022 11:55
Let’s make your business truly work for you ~ this means going from being a solo music teacher and elevating yourself into an online studio owner! You have a very solid foundation of teaching your one on one students and whether you do that online or if you do that in person or you do it in a hybrid approach that is your core offer right now… It’s now time to build out from that core offer so that...
235: Getting you studio to the next level 03.08.2022 15:46
Welcome to the Expand Online podcast, I'm your host Jaime Slutzky and this is episode 235. Today's topic came about after a recent conversation with a prospective client who was just so unsure how to take his music studio from where it currently is to where he wants it to be. See, he has consumed a lot of free content online and didn't know how to invest in his business to see those re...
234: Money matters: How to set your online music studio up for success ft. Bill Litster 27.07.2022 30:22
It's time! Round 3 of the Online Music Course Accelerator is open for application. Click here for details.
233: Onboarding and Offboarding your Online Students 20.07.2022 12:13
This is the time of year where it's really important to put together new systems and processes for the upcoming school year or academic season. Here are some tips and strategies for onboarding and offboarding your online students. These students could be taking real time lessons with you, they could be in your course, they could be coming through some of your workshops or master classes or be...
232: Are you asking the right questions? 13.07.2022 9:38
Are you asking the right questions? It is sometimes so obvious that people are just floundering and I don't want you to flounder… I want you to get the right answers to the questions that you actually need in order to accomplish your online goals and dreams. Have you booked a call with me recently? If not, go to https://callwithjaime.com and do it now. The first thing that we need to do in ord...
231: Saying NO for music studio growth 06.07.2022 8:13
The dreaded two letter word “N-O” is one of those words that none of us like to hear and none of us like to say! We don't like to turn down opportunities. We don't like to turn down money. We don't like to turn down the changes to positively impact someone else's lives. But NO, is such a powerful word. No creates an opportunity for you to spend more time, energy and money on things...
230: Getting started as a music teacher with email marketing 29.06.2022 15:02
Email marketing is one of the oldest forms of online marketing… it existed before the social media platforms and still performs better than just about any other online marketing method… that’s not to say that the others aren’t important because they are crucial… can’t have an email list without generating traffic to that list – and that’s where Elevate! comes in… the social media + email marketing...
229: The Intersection of Social Media and Email Marketing for Music Teachers 22.06.2022 14:46
Did you know we are in week 25 of 2022 (as of the time of this recording.) I know that because every single one of the emails that I send out to my email list is coded with the week number and email number for my internal references! I love looking at the stats between the first email of the week and subsequent emails, which had more opens? Which had more click-throughs? Another thing I love is co...
228: Starting a podcast: A candid conversation for music teachers 15.06.2022 51:52
Do you love listening to this, business podcasts and other music-related podcasts? Are you thinking about what your studio could look like if you had your own podcast? Have you been thinking about ways to truly expand while also becoming an industry leader? Well then, this conversation is absolutely for you. You're joining Heidi Kay Begay from Flute 360 , Ben Kapilow from All Keyed Up and me a...
227: Online Music Studio scheduling that ACTUALLY works! 08.06.2022 13:20
As we approach the back half of the year, it’s so vital to schedule our income generating activities along with all other facets of our business (particularly the growth aspects) so that we reach our goals without stress and sacrifice by the end of the year. Connect with me: https://callwithjaime.com/ https://www.instagram.com/jaimeslutzky/ https://m.me/jaimeslutzky/ Let’s get to it! I like to wor...
226: Delivering your online music programming the right way 01.06.2022 13:41
226: Delivering your online music programming the right way No matter how you teach music online, there are some steadfast rules to follow to allow your students to achieve their goals and love the online learning experience you provide. These include: Providing an unforgettable experience Effective communication Being available Providing an unforgettable experience I believe this is the most impo...
225: 5 Secrets to Teaching Music Online 25.05.2022 10:54
In this episode, I highlight some of the most overlooked secrets that when utilized will help with successfully teaching music online. Secret #1: Audio is more important than video for the most part Secret #2: Teaching can be done in real time and asynchronously with both one on one students and groups Secret #3: Lesson plans are vital to getting the most out of teaching time Secret #4: You can us...
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