Dave Simon
Music Lessons and Marketing
Are you a music school owner eager to grow your teaching business and attract more students? This podcast is your go-to resource for applying proven marketing strategies and business fundamentals tailored to music schools. Learn how to enroll more students, keep them longer, and take your music school to the next level with actionable insights and expert advice. Whether you're just starting out or looking to refine your approach, this podcast will empower you to build a thriving music teaching business.
Where to listen?
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Episodes
How to Get More Done in Less Time-Managing Projects | EP 211 06.10.2023 13:52
Do you struggle to find time to focus on marketing and other growth-oriented activities? In this episode, Dave maps out a strategy that will allow you to better manage and implement growth-oriented projects. davesimonsmusic.com
How to Ramp Up Your Word of Mouth Marketing | Ep 210 22.09.2023 18:07
In this episode, Dave shares different word-of-mouth marketing strategies designed to inspire your families to talk more about your music school. davesimonsmusic.com
9 Books Music School Owners Should Read With Jonny Wilson | Ep 209 13.09.2023 24:14
Build a Music School founder, Jonny Wilson, shares 9 books that every music school owner should have on their book shelf. Dave also shares his self-learning routine that only requires 20 minutes a day. davesimonsmusic.com
How to Improve Student Retention | EP 208 05.09.2023 14:14
Imagine how many more students you'd have in your music school if more students stayed for longer. In this episode, Dave shares some strategies that can improve your student retention. davesimonsmusic.com
How First Impressions Impact Your Music School | Ep 207 29.08.2023 17:32
In the world of a music school, the importance of first impressions looms large. Every step a customer takes—from visiting your website to that first phone call to their first step into your school—comprises a chain of vital first impressions. These initial moments dictate the rhythm of their entire experience. In this episode, Dave dives into the art of identifying and shaping these impressions....
How to Fix Your Marketing with ChatGPT | EP 206 23.08.2023 18:20
In this episode, Dave shares how to revolutionize and simplify your marketing with ChatGPT. davesimonsmusic.com
My Fall Marketing Checklist | Ep 205 14.08.2023 21:13
With fall just around the corner, now is the perfect time to ramp up your marketing efforts. In this episode, I share some easy-to-implement marketing strategies that will help fill your school with music and more students. davesimonsmusic.com
How to Hire a Virtual Assistant for Your Music School | EP 204 08.07.2023 18:37
One of my biggest regrets in business is waiting so long to hire a virtual assistant. In this episode, I share how to hire and delegate tasks to a VA. davesimonsmusic.com
What Music Can Teach You About Marketing Part II | Ep 203 01.07.2023 10:22
Do you find it hard to get excited about marketing? There are many lessons that we have all learned that can easily be applied to marketing. davesimonsmusic.com
Improve Your Financial Literacy in 15 Minutes With Jeff Homer | Ep 202 20.06.2023 19:57
In this episode, I discuss how to better understand your school's financials with Jeff Homer of Ensemble Music Schools. davesimonsmusic.com
Long vs Short Text in Ads | EP 201 15.06.2023 12:50
In this episode, I discuss when and how to write both long and short-form sales copy. Reader's attention spans vary from each marketing medium and your sales copy should reflect this. davesimonsmusic.com
Make More Money Without More Students | Ep 200 21.05.2023 1:04:20
Darren Siman successfully runs a profitable music school with an all-group model. This model helps music school owners overcome challenges from operations to a sales standpoint. davesimonsmusic.com
How to Use Storytelling on a Sales Call | Ep 199 10.05.2023 12:49
One way to make a sales conversation more engaging is through storytelling. Use these ten tips to effectively incorporate storytelling on your next sales call. davesimonsmusic.com
How to Avoid Music School Owner Burnout | Ep 198 19.04.2023 12:22
Do you ever feel burnt out from running your music school? In this episode, we hear from different music school owners who share their advice on how to avoid music school owner burnout. davesimonsmusic.com
What Your Prices Say About Your School | EP 197 05.04.2023 17:22
In this episode, Dave discusses the message a school sends through its pricing. davesimonsmusic.com
How Our Culture of Convenience Impacts Your Music School | EP 196 27.03.2023 9:41
We no longer go out into the world to purchase many of our possessions. The world comes to us. In this epsidoe, I discuss how our new world of extreme convenience impacts music schools. davesimonsmusic.com
Could Your Music School Live On Long After You're Gone | EP 195 10.03.2023 12:39
At some point in your life, you will exit your music school; either by choice or by circumstance. In this episode, I discuss how to prepare your business for that inevitable day. davesimonsmusic.com
How to Warm Up Cold Leads | Ep 194 01.03.2023 16:32
Just because a lead goes cold it doesn't mean all hope is lost. In this episode, I share how to inspire cold leads and inactive students to re-engage and reconsider music lessons. davesimonsmusic.com
How to Get Better Results From Facebook Ads | Ep 193 19.02.2023 14:10
Facebook ads are a great return on your investment. The key is to continually test and shape it until it's performing the way that you hope it would. davesimonsmusic.com
Why Investing in Yourself is The Best Investment You Can Make | Ep 192 09.02.2023 6:56
The best investment you can make in yourself and in your business is self-education. In this episode, I share ways on how you can improve your marketing skills by devoting a few minutes day to self-education. davesimonsmusic.com
A Group Class Parents Prefer to Private Lessons | Ep 191 03.02.2023 21:25
Parents most likely say no to group lessons because they don't know enough about them to say yes. In this episode, I share with you a group class that parents prefer to private lessons. davesimonsmusic.com
How to See Your Music School Through Your Customers' Eyes | 190 24.01.2023 19:52
The better you understand what parents want the better you can market to them. In this episode, I share how to see your music school from your customers' perspective and how to make your marketing speak directly to them. davesimonsmusic.com
How I Made $60K With Summer Camp With Jared Erlinger | Ep 189 16.01.2023 59:25
https://davesimonsmusic.com/60k-with-summer-camp/In this episode, we'll talk about how to significantly grow your summer camp program from structuring your camp week to your marketing tactics. davesimonsmusic.com
How to Add Value to Group Music Classes | Ep 188 01.01.2023 8:23
In this episode, I share how to help parents understand the value of group lessons. The more parents value group classes, the more they'll be willing to pay. davesimonsmusic.com
Beer, Candy, and Piano Practice | EP 187 10.12.2022 14:12
In this episode I share a marketing lessons I learned from beer and candy commercials that you can use for motivating your students to practice more. https://davesimonsmusic.com/
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