Christy Keeton - Real Operator. Real Missteps. Real Solutions.

Multifamily Missteps Hosted by Christy Keeton

Business EN ↓ 145 episodes

Are you tired of the "rainbows and butterflies" approach in multifamily investing, where everything unfolds seamlessly, and everybody wins? You never see “behind the scenes” reality. If you resonate with our perspective, acknowledging that true insights emerge from navigating mistakes and challenges, then you're in the right place.  Join Christy Keeton, your host, as she dives into the missteps and lessons learned encountered by active apartment operators. In these episodes, we embark on a journey to dissect and analyze the pitfalls within the multifamily project life cycle, focusing on the cr...

Author

Christy Keeton - Real Operator. Real Missteps. Real Solutions.

Category

Business

Latest episode

Jan 15, 2025

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Episodes

Six Figures is Missing from the Bank Account - Dr. Erin Hudson 16.11.2021

Closing deals and finally starting your multifamily journey are milestones worthy of celebration especially when at the initial stages, but that does not mean that everyone in your side is practicing due diligence and just consideration with their roles and limitations. Dr. Erin Hudson reveals her story and reminds us of the dangers of entitlement confusion and not recognizing the red flags early...

Scaling Out of the Bedroom - Ivan Barratt 12.11.2021

Today I had the pleasure of speaking with the Founder and CEO of Barratt Asset Management , Ivan Barratt. Let’s dive into Ivan’s story of how to scale your business to get the highest Return Of Investment  Things you will learn in this episode: [00:01 - 05:36] Opening Segment Ivan talks about the protests happening in the mids of COVID-19 racism Connect with Ivan +317.762.2625 or see below for the...

500 K Short and 30 Days to Close - A Donahue Baker 09.11.2021

The best solution is creatively finding alternative solutions work best for solving the problem. A Donahue Baker gives tips on finding funding as a real estate developer and developing new ways of closing the deal. He talks about leveraging his network, finding alternative means for funding, and understanding business credit. A Donahue Baker is a CPA by trade but is currently a Real Estate Develop...

Surprise You Owe 25k in Taxes - Damion Lupo 02.11.2021

Many people think that the safest and the best way to keep their money is using conventional financial instruments everyone is familiar with, however, in today’s episode, Damion Lupo argues otherwise. Just because it looks safe and convenient does not mean it’s suitable or beneficial for you. In fact, maybe Wall Street is already preparing your rabbit hole of overwhelming tax. Keep your ears open...

Jacked Up - Kenny Wolfe 01.11.2021

Kenny Wolfe joins Jerome Myers on the Myers Methods Presents Multifamily Missteps Podcast to discuss the missteps with coordinating move outs to lift a building. We learn why he decided to bring property management in house and how to buy across the country.  Kenny shares how he jumped into multifamily by doing two passive deals and then syndicated a 76 unit.  We hear about a 2 bedroom unit with 1...

Losing Thousands in Due Diligence - Mauricio Roque 26.10.2021

Facing unsuccessful deals and going through lots of issues dealing with losses along the way inexorably brings doubts not only to yourself, but also to the partners. In reality, these scenarios are part of the cycle of a business and it is just the matter of how you position yourself despite these challenges. In today’s episode, Mauricio Roque reveals his stories of missteps especially in his firs...

Don't Come In on the Tail End of a Raise - Vinki Loomba 19.10.2021

Attracting partners willing to invest in deals with you is always an issue in the real estate industry. There are so many different tactics being forwarded and various principles to apply. In today’s episode, Vinki Loomba reveals how exactly she does this by showing her authentic self. From this approach, she shares the strategy of positioning yourself in a place of fulfillment, offering opportuni...

The Valley of Death - Bruce Wuollet 19.10.2021

Bruce Wuollet joins Jerome Myers on the Myers Methods Presents Multifamily Missteps Podcast to discuss Bakerson's missteps on properties in Arizona. We learn the risk associated with properties that have chiller systems.  Bruce shares how they negotiated a $250,000 credit and how a strong economy made up for some of their challenges.  He also takes us through a discussion on the "valley...

10k of Loss Rent Paid by Insurance 12.10.2021

There are aspects in real estate investing that people overlook and that involve the inclusion of insurance, assignment of benefits, and other easily missed potential additional revenue streams. With the many controllable and uncontrollable factors influencing the industry, especially these crucial times, it is beneficial to utilize risk assessment yet, as Johnny Lynum points out, we must also tak...

Don't Send Me a Congratulations Email for Closing a Deal - John Casmon 05.10.2021

The initial thought of people whenever a new property is acquired is a celebratory greeting. Although this sounds proper, John Casmon begs to disagree especially when it comes to market positioning. Also, in this episode, he talks about more tips in attracting high net worth individuals, experiencing imposter syndrome, and shifting our focus to giving value. So, why did John Casmon have this thoug...

Fake Invoices and a Trip to Mexico - Cary Love 28.09.2021

It goes without saying that in the real estate business, we must know how to work with people all the while determining who to work with. Trusting one company to do the works may seem to be the safest way to go, however, Cary Love points out that we must consider the possibility of inconsistent quality of services rendered, the dangers of sob stories of contractors just to flesh in more cash, and...

Wire Fraud - Mike Morawski 21.09.2021

While the potential for growth in the real estate business is staggering. Once you are in it and witness how much you can scale, it can be tempting to keep going. That’s definitely possible, however, in today’s episode, Mike Morawski reveals his story and reminds us of the dangers of not trimming loose ends in implementing business strategies. Hear how he managed the drastic uphills and downhills...

Losing Money on a 400 Unit Reposition - David Lindahl 14.09.2021

Reassuring ourselves of a good deal is not as simple as determining the potential future value appraisal. It comes with consideration of varying aspects and the market cycle is one of them. David Lindahl discusses the importance of recognizing the patterns of the market and using such observations to elevate our decision-making process in property acquisition. Just as how the flow of trends goes,...

What You Must Know About Real Estate Education 08.09.2021

Let’s get into it to get a deep dive into some of the harsh truths of real estate and how to overcome them. [00:01 – 06:02] Opening Segment Jerome talks about his background. Three things that you want to do before you quit your job to get in real estate To get more of that check list Link below [06:02 – 20:20] Education in Real Estate What Jerome went through with the banks The importance of educ...

The Boss is the Capital Stack - Josh Cantwell 07.09.2021

The realms of real estate can be appealing especially in the aspect of monetary gain. In reality, there is more to it than that - it is not simply about acquiring low and selling at a high price. To experience more rewards, we must be willing to do the hard work and give value to our product. In this talk, Josh Cantwell stresses the importance of not relying on the “MVP”, recognizing that money is...

Don't Trust Your Gut When Hiring - Anthony Scandariato 31.08.2021

Many people will tell you to trust your gut whenever you’re making a key decision in your life. In the real estate business, however, it pays to not follow your gut all the time, especially in hiring. What you should do always is doing your due diligence to ensure that you’re doing the right thing. In the case of Anthony Scandariato, he learned to not trust his gut when hiring and instead prioriti...

Can I Talk About My Real Estate Business On Social? - Brian Pownall 24.08.2021

It’s hard to get your target audience to engage in your social media content since there is a lot of “competition” for their attention. Brian Pownall learned that the key for them to engage with you is to be a relatable content creator, which you can only achieve if you’re getting yourself out there.  Share your journey, both the ups and downs. Discuss the lessons you’ve learned along the way. Be...

4 Things Every Investor Has to Overcome - Brett Morgan 17.08.2021

Brett Morgan discovered that investing in the oil & gas industry has some similarities to investing in real estate. Still, there were a few things he needed to learn to invest in multifamily properties the right way. What prompted him to seek guidance was his experience with losing a property near his home just because he didn’t know where to start. Now, he’s equipped with the 4 things every i...

What Should I Be Thinking About Before My Raise? - Marcus Phillips 10.08.2021

Raising money is a different skillset from operating a real estate deal. This is why there are real estate investors who opt to bring in partners to fund their deals instead of raising the capital themselves. Marcus Phillips learned what should be prepared when raising money, alongside certain practical tips to scale their business via the commercial real estate route. We have an interesting conve...

Fraud, Flood, Fire and a Pandemic - Randy Langenderfer 03.08.2021

Before things get better, they get from bad to worse. This was what Randy Langenderfer experienced with a property a few years ago. First, he discovered that the property manager had been committing fraudulent acts. Then, he needed to deal with flood and fire incidents to the property, not to mention the outbreak of COVID-19.  The good thing was that he did not change course and eventually found t...

Being Authentic on Social - Bobby Jones 27.07.2021

Growing your personal brand and business involves showing yourself up to your target market. One major platform where you can be present is social media. This is why many entrepreneurs, investors, and business owners are out there creating content regularly, exposing not just their business but also their personal lives to some extent.  However, people have been so exposed to such content that the...

How Do You Attract Them to You - Joseph Pinkney 20.07.2021

Attracting people to invest with you may look difficult since you are persuading strangers to share their hard-earned money with you. That is not necessarily the case in real estate. You can actually attract people with the right mindset and right reasons coupled with enough knowledge and perseverance. If you specifically know how to manage risks, that will be a big bonus too. Joseph Pinkney has l...

How to Build a Multifamily Brand - Oliver Perry 14.07.2021

Building your brand, whether you’re in real estate or another platform, requires you to identify who you want to serve and in turn determine how your service or skill addresses their problems. This is what Oliver Perry has learned so far in the multifamily real estate space. If the avatar is well defined, then the solutions will be clear. If there is clarity in the solutions he offers, then he’ll...

Should I Sign a Loan Without Voting Rights? Chalmette Ray 13.07.2021

Investors would not co-sign a loan for their little cousin, so there’s no reason they will for a stranger they barely know. Chalmette Ray has learned this lesson, alongside other important facts on syndications and joint ventures and limited and general partners. She has also realized that investments and businesses are two different things and that one is advised to be done before the other due t...

Ego in Real Estate - Julie Holly 29.06.2021

Ego is a common obstacle that keeps people from succeeding in their personal endeavors. The same is the case in the real estate industry. If you are not willing to take the time and effort and only looking for a shortcut, you might feel that the industry has failed you, when in fact, you’ve failed yourself. Julie Holly believes that investing in real estate should be purpose-driven and not solely...

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