Dan Mosher

Mosher Media Podcast

Business EN ↓ 40 episodes

Rowdy video production team seeks listeners who enjoy stories of fun, fortune and failure. Mosher Media founder and President Dan Mosher has worked in corporate and broadcast video production for nearly three decades and through this podcast shares stories, observations and insight in to the media business.

Author

Dan Mosher

Episodes

Programming, Pictures & Paragraphs - The Building Blocks of a Website 09.12.2019 29:59

This podcast topic is food for thought for any small business owner or marketer creating a new website from scratch or working on a plan to refresh an existing website. Dan Mosher proposes thinking of your website development plan as three distinct but equally important areas: programming, pictures and paragraphs. Learn more about Mosher Media at https://moshermedia.com

My Obsession with Small Market Television 30.10.2019 29:57

There is something great about local television. It would be really great if we had more local TV and video journalism in Akron, Ohio. In this podcast we discuss the challenges in making that happen. Learn more about Mosher Media at https://moshermedia.com

Think it Through When Naming Your Company 29.10.2019 29:56

When you are thinking of a name for your company there are a few things you may want to consider. In this podcast Dan Mosher suggests a few ways to begin the process. Learn more about Mosher Media at https://moshermedia.com

Creative Focus and Adult ADHD 26.10.2019 28:53

I uploaded this podcast but then got distracted and forgot to write a description. Learn more about Mosher Media at https://moshermedia.com

Leaf Removal. Do it in House or Contract it Out 21.10.2019 29:24

In today's podcast we explore the idea of hiring a landscaping company to remove the leaves or do it ourselves. Certainly in the creative field we understand the internal debate clients have about contracting out creative work or building the capabilities in-house. This discussion explores the pros and cons to raking all the leaves ourselves as the in-house team or contracting a landscape company....

The Client in the Kitchen 10.10.2019 29:49

The client is always right, and the key to success in any endeavor is to listen to the needs of those around you. In today's podcast the discussion examines the conflict between creatives who want to deliver their best work and clients who need more video content created with fewer resources. Learn more about Mosher Media at https://moshermedia.com

Your Time Has Value 08.10.2019 29:52

Be careful with this podcast for it gets a bit deep at the end. In this discussion we discuss the work/life balance and the fine line between giving a customer well-deserved time and being taken advantage of. Remember, your time has value. Spend it wisely. Learn more about Mosher Media at https://moshermedia.com

Adding More Fish to the Aquarium - HR Issues in the Creative Field 07.10.2019 29:50

Always approaching these topics with more questions than answers, Dan Mosher starts the discussion about HR issues when building a creative services team. The summary of the discussion may be the best part. Learn more about Mosher Media at https://moshermedia.com

Google Ads and Digital Marketing versus Networking and Relationship Building 04.10.2019 29:28

In the era of Google ads and networking on LinkedIn do we really need to go to chamber meetings and networking events? In this podcast we consider the best way to determine if your time and money should be spent building relationships or spent on Google ads. We don't want to give away too much but there may even be mention of the use of direct mail. Learn more about Mosher Media at https://mosherm...

Pure Genius or Worst Marketing Idea Ever? 03.10.2019 28:24

In today's podcast we re-visit some of the Mosher Media marketing ideas hoping to determine if they were pure genius or the worst promotion ideas ever. Learn more about Mosher Media at https://moshermedia.com

Delivering the Positive Customer Experience Every Time 02.10.2019 26:05

Today's thoughts as I consider the challenge of ensuring a positive customer experience for video production clients. In this podcast I reflect on the idea that the team needs to deliver a better customer experience than the owner would by working alone, and that positive customer experience needs to be something the business can provide or recreate in every situation. Learn more about Mosher Medi...

Overnights on WNIR 01.10.2019 23:46

Today's thoughts as I prepare to speak to video production students at Kent State University. I share the story of working my first overnight shift at WNIR radio in Kent, Ohio. Learn more about Mosher Media at https://moshermedia.com

MosherMedia #3 January 16th, 2019 Small Business Marketing Sam Siebert on SEO 16.01.2019 27:52

Welcome to the Mosher Media podcast series we call Small Business Corner. Dan Mosher invites Sam Siebert from Siebert Advertising to answer questions small business owners might have about digital marketing, SEO and Google analytics. As an advocate for the small business owner Dan Mosher hopes to deliver content that would be interesting and informative to business owners and marketers operating i...

Mosher Media Podcast #2 Ft. Shawn Martin of Jumpstart Video Productions 05.12.2018 32:13

Mosher Media Podcast #2 Ft. Shawn Martin of Jumpstart Video Productions by Dan Mosher

Andrea Siebert and Tom Bulgrin talk AkronBuzz 04.12.2018 16:22

Dan Mosher hosts the first Mosher Media podcast. This discussion with Andrea Siebert and Tom Bulgrin focuses on Mosher Media's support of the AkronBuzz program, a local online broadcast serving Akron, Ohio. Akron is one of the largest media markets in the US without a local TV station and the AkronBuzz program is working to fill the void.