Lorraine Ball

More than a Few Words

Business EN ↓ 999 episodes

A Marketing Conversation with marketing professionals about what’s working and what’s not in marketing. More than a Few Words - A bite-sized marketing podcast that cuts through the noise and delivers actionable ideas, with no fluff and no jargon.

Author

Lorraine Ball

Category

Business

Podcast website

roundpeg.podbean.com

Latest episode

Jul 5, 2026

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Episodes

413 Pick the Perfect Promotional Item - Dean Kapsalis 04.10.2019

Looking for a trade show give away or something for your team, Dean Kapsalis has a simple three step process to help you select the perfect item. About Dean  Our guest, Fuel Merchandise Group founder, Dean Kapsalis, has been in the marketing industry for 20 plus years. A Hoosier native and IU alum, Dean’s passion for education and athletics led to a valuable college experience as a 4 year student-...

#412 Being Unapologetic Davide Di Giorgio 27.09.2019

Are you constantly comparing yourself to other people to see how you measure up or are you proudly different? This week our guest David Di Giorgio thinks that perhaps cases you're suffering from "Comparanoia" What is Comparanoia? Is that excessive and even obsessive desire to be like other people, or unlike anybody else. Some people will say no. I don't have a comparison problem. I don't compare m...

#411 StoryTelling -- Alexandra Rufatto-Perry 24.09.2019

Everyone has a story to tell. This week, my guest Alexandra Rufatto-Perry the owner and CEO of  Practically Speaking, LLC,  talks about how to use storytelling as part of your business communication. About Alex Alexandra Rufatto Perry is the owner and CEO of Practically Speaking, LLC, which helps executives and their leadership teams develop the communication skills necessary to command rooms and...

#410 B2B Podcasting - Bill Caskey 20.09.2019

Ten years ago, Bill Caskey inspired Lorraine to create a podcast. Today, he shares why every B2B company needs one.   About Bill Caskey Bill Caskey writes books, records podcasts and produces videos with one intent: help sales teams move from ordinary to extraordinary. The market has changed dramatically, which demands you prospect and sell differently in order to succeed. Those who change their m...

#409 The Tech of Business - with Jaime Slutzky 13.09.2019

Our guest, Jaime Slutzky is passionate about technology.  Since 2011 she's been helping businesses run more efficiently so their owners can spend more time in their zone of genius and follow their business dreams.  We got a chance t talk about how to select new technology that will be the best fit for your business. Jamie is the host of the Tech of Business Podcast . 

#408 Indiana Originals with Mel McMahon 06.09.2019

Mel McMahon is on a mission to to create healthier, stronger communities and more jobs in Indiana by encouraging and facilitating greater use of independent, Indiana-based businesses. And while that may sound a bit lofty, she is well on her way, with Indiana  Originals and organization that helps local Indiana businesses connect with resources and customers.  Mel talked with Lorraine about how it...

#407 She Podcasts Everywhere 04.09.2019

This week my guest is JessicaKupferman the co-founder of She Podcasts a nd the Podcasting School for Women.  We talk about the challenges of expandin the brand from podcast to Facebook group and even live events.    More than a Few Words is part of the Digital Toolbox by Roundpeg. 

#406 Emotional Mastery 30.08.2019

According to this week’s guest Liana Allison, anger is actually an emotion that we need to bring passion and creativity to life. The trick is to channel that emotion. Liana Allison is the Australian-based founder of The Institute of Empathic Leadership. She is an  international award-winning Empathic Leadership Coach, Business Woman, Spiritual Healer, Intuitive and an Empowered Empath.  Trained in...

#405 - Use Your Customer Postcode - Ross Keating 28.08.2019

In America they are called zip codes in Australia they call them post codes.  Whatever the name, this week’s guest Ross Keating believes there are lots of ways business owners can use geographic information to target marketing messages.   Your customers are not everywhere as a matter of fact, if you really check it out. You'll notice that the vast majority of your audience is probably concentrated...

#404 Preventing Burnout - Dr. Ganz Ferrance 23.08.2019

Burnout has been recognized as a legitimate medical issue. This week my guest, Dr. Ganz Ferrance shares his Me Method, as a way to reduce the chance that you will suffer from burnout. From busy moms to business owners, these tips are good for your health.  Dr. Ganz Ferrance is an award-wining Psychologist, author, and former Vice-President of the Psychologist’s Association of Alberta. He has been...

#403-Managing Your Message-Jim Karrh 16.08.2019

What do you say when someone casually asks "What do you do? "   Coach and professional speaker, Jim Karrh, believes that being able to answer that question in a clear, consistent and conversation manner is a distinct competitive advantage.  In today's conversation he talks about the message, the messenger and the habits you need to build to deliver that message consistently . 

#402-Being Consistent-Barbara Stuhlemmer 09.08.2019

Consistency may seem boring, but according to this week's guest Barbara Stuhlemmer of Blitz Business Success  creating consistent messages and processes is actually the key to business success.   

#401 Life by Design Andrea Butcher 07.08.2019

This week's guest, Andrea Butcher of HRD Advisory Group  believes you should live life by design, not by default.  Taking control of your daily activities starts with a long term vision - where do you want to be in ten years.  Once you have the vision, you can begin to think about what you can do this week to move closer to that goal.  And on  a daily basis, defining what is the most important thi...

#400 - The Greatest Hits Of MTFW 02.08.2019

It is hard to believe that this is the 400th episode of More than a Few Words.  That is a lot of conversations.  Over the years, we have had some terrific guests, some serious and some silly conversations. I thought it would be fun to go back and listen to some of my favorites from our early years.   In this episode, i have clips from four early conversations. If you are intrigued you can listen t...

#399 You are in the Leadership Business 26.07.2019

No matter what business you are in, if you have employees you are in the leadership business. This week our guest, Kyle Gorman of the Employer Blueprint explains how even novice managers can be more effective leaders. 

#398 Culture as a Competitive Advantage 24.07.2019

Joel Russell, founder of eImagine has built company by creating a culture that makes people want to come to work.

#397 LinkedIn Hacks 19.07.2019

Our friend, Javed S. Khan is back with part two of his conversation about LinkedIn. Today he share's some little known tips to help business owners get the most from the professional online community.     Javed is the owner of Empression - A Marketing Services Company

#396 Buy a Franchise 17.07.2019

Buying a franchise can be a great way to become a business owner. But be sure you look before you leap! This week, our guest Stephanie Ewing talks about her process from preliminary investigation to final purchase of a Yoga studio franchise. Be sure to become a founding member of the Fishers Honor Yoga Studio     

#395 Simple Tips for Stress Relief 12.07.2019

Stress is a part of the package when you start a small business. Dr Pete , stress relief expert and author of the book Lighten Your Day , says it doesn’t have to be.  In this conversation with Lorraine he shares tips and tricks you can add to your daily routine to lower your stress level today.

#394 Sustainable Small Business 10.07.2019

Where should a small business start if they want to reduce their environmental footprint?  The short answer?   Listen to this conversation with Julia Goldstein Consultant and author Julia Goldstein spoke with Lorraine about building green and sustainable practices into your business.    This is something companies of all sizes can do. 

#393 Candid Conversations with Julie Kratz 05.07.2019

Julie Kratz knows that sometimes conversations are uncomfortable.  Maybe you need to tell a boss, coworker or subordinate that something they doing needs to change.  Is there an easy way to approach those candid conversations? Well, maybe not easy, but Julie shares some great tips with Lorraine on how to prepare for the conversation.    

#392 The Challenge Method 28.06.2019

Lindsey Anderson, the founder o f Traffic and Leads University thinks webinars are a thing of the past.  How should consultants and coaches reach new audiences instead?  With a Facebook Challenge offered in a private group.   Sounds complicated? It isn't.  In this week's episode, Lindsey breaks down just how simple a Facebook challenge can be.  This week, host Lorraine Ball of Roundpeg  was taking...

#391 Collaboration is Key 26.06.2019

Author and consultant, Charmaine Hammond shares her perspective and experiences building a collaboration network to support her business. Beyond simple networking, she has established a group of sponsors and champions who have helped her in many unexpected ways over the years.  If you’ve enjoyed this conversation sign up for a weekly newsletter get links to episodes you might’ve missed and other r...

#390 Reinvention with Lesley Jane Seymour 21.06.2019

Life is about reinvention. This week, our guest media entrepreneur, Lesley Jane Seymour shares lessons from her journey from corporate leadership role to one as an internet entrepreneur.  Lesley Jane Seymour is a media entrepreneur and one of the industry’s most respected leaders. From 2008-2016, she served as editor in chief of More Magazine, the leading lifestyle magazine for women over forty wi...

#389 Why You Need a Business Banking Relationship 14.06.2019

Don't wait till you need cash for your business to go looking for a business banker! This week's guest Stephanie Ewing of Key Bank explains why it pas to develop that relationship when you start your business. MTFW is a production o f Roundpeg, a digital agency.  

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