Momentum for the Entrepreneurial Personality Type (EPT)

When I first started in business, I made a ton of mistakes around policies. The biggest mistake I made, is that we really didn't have any. Anything that came up, I had to handle it and I thought it should be this way. I wanted to know what was happening so if there was an issue my team brought it to me. This resulted in endless decision making and massive decision making fatigue. Some days I was s...

Leading a business into an unknown future and in the midst of a global crisis is a necessary challenge for entrepreneurs today. Not only do I coach and help entrepreneurs successfully scale their businesses with the right processes, systems, and routines to put them into momentum, I hire entrepreneurs into my own business to do the same. When you have a team of true believers at your side, you can...

One of the biggest issues with being an entrepreneur is that we know where we are going, we can see it clearly, but we have a hard time telling those around us. This can lead to miscommunication, frustration, and lost productivity. When we take the time to cast a vision and share our future with the people who are helping us, we can start to make progress at a rate we didn't know it was possible....

There is a lot happening in the world right now. I want to take this opportunity to make it unequivocally and abundantly clear where I stand personally and where we stand as a company. Entrepreneurs are some of the most unique and dynamic individuals on the planet, and we need every voice, every heart, and every spirit to stand united as we work to defeat racism and discrimination. We hear you. We...

One of the most profound realizations I have ever had in the business world came from the words of Damon John. "Haters confirm greatness." Anyone who has ever done anything great has also had a tremendous amount of hate come their way because they rocked the boat. The rest of the world strives for average and clings desperately to the status quo. Entrepreneurs who receive hate are confirming that...

As entrepreneurs, we need far more help to reach our fullest destination because we want to go further and make a bigger impact than most of the population. But any request for help leaves us feeling vulnerable and exposed. One of the most dynamic places an entrepreneur can be is when they have a team that will protect their strengths and provides support for their weaknesses. In this episode of t...

Welcome to part two of an inside peek into our exclusive Charfen Summit. This is the second part of a panel of our members who are experiencing growth and success by implementing the right processes, structures, and routines into their life and business. These are some of the most talented entrepreneurs on the planet who are in momentum and creating positive change with their businesses. The bigge...

My team and I recently held our very first virtual summit for our members. It was massively successful and one of the best portions of the event centered around a conversation with our members who are finding success in growth in this market. Meaghan Connell, Julie Broad, Lars Hedenborg, and Adi Jaffe are all experiencing massive growth using our systems, processes, and frameworks. I want to give...

A friend of mine got a message today that said… I've been following you and Alex Charfen for a while it seems that the two of you are on the opposite sides of the spectrum regarding everything COVID-19. I'm curious if this has affected your professional relationship or friendship? I was actually surprised that I gave anyone the impression I was on one side or the other of anything COVID-19. Let me...

There is no doubt that the world has shifted. As entrepreneurs, there are two things we need to do. First, we need to orient towards the future and figure out where are we going. Second, we should completely and totally commit to growing through this transition. If you are able to orient yourself toward the future and commit to growth, you will get into momentum. In this episode, I want to tell yo...

Let's get real, most entrepreneurs do not love meetings. We actually talk about how much we can't stand them. The issue we have is, we reach a point in our careers when the momentum we can create on our own isn't enough. At that point it's time to build a team so that we can continue to expand and grow. Just as quickly as we build a team, we are apprehensive about spending time with them. The majo...

Understanding who you are talking to and the type of person you create will define how you market, how you deliver your product, and how you speak to members of your programs. In this episode, I will break down what it means to own your avatar so that you can get clarity on exactly who it is you are serving. This will help you narrow down your avatar t o a singular person to whom you are speaking....

Over the past several weeks the globe has conducted the largest work from home experiment in history. Hundreds of millions of people went from working in offices, to working out of their kitchens, bedrooms, and living rooms. And in at least one case, a woman took her computer into the bathroom with her on a zoom call and made national news. The workplace has permanently changed and it's never goin...

I get a ton of questions about incentive programs, bonuses, and profit share for teams. It makes sense because entrepreneurs want to pay people for the results that they want to get in their business. There is a consistent way that I advise entrepreneurs to profit share that works consistently and engages teams. In this episode, Alex will show you the frameworks we teach to implement this program...

100% of businesses need to pivot right now. Some are making a minor pivot, some are making major changes, and some are going to change almost everything or start over. Yesterday I shared how to understand which of these three your company needs. Today I want to share how to create your pivot plan. Crisis creates ambiguity, and ambiguity creates constraint. In a crisis, it's important to lower ambi...

One of the questions I'm getting most often today is "how do I know how much I should pivot?" This comes as no surprise because 100% of businesses are going to pivot in some way due to this crisis. The key to surviving this crisis and thriving as a business is knowing how much you should pivot and why. There is a clear way to understand what your business needs to do and why do you need to make a...

The world has been thrown sideways and we are all adjusting. We are dealing with a new reality that none of us expected. It can feel challenging and overwhelming for all of us. But I want to remind entrepreneurs, this is what we are made for. We are different than the rest of the population. When there is a crisis, we are the ones who step forward, create solutions, and make things happen. We have...

As an entrepreneur if you could tell the future, it would give you an unfair advantage over all of your competitors. By understanding what is going to happen next in this crisis, you can have that unfair advantage. While this crisis has created a tremendous amount of ambiguity and anxiety, it is actually relatively predictable what is going to happen next. If we look at the research on viruses thr...

As an entrepreneur and if you could predict the future, you would. You would want to know what's going to happen, anticipate what's coming next before your competition, and be prepared for what happens. Right now we are in the unique position to do exactly that. When the world is in crisis, by understanding what is the clear most likely scenario, as an entrepreneur or you can gain a massive advant...

If you want to sell a product in a crisis, you have to make it a painkiller. Here's what I mean, in a normal market, people are willing to invest in improvement. They will buy things that make their lives better, like a vitamin. In a crisis, people buy things to solve problems get out of pain. If you're not selling a painkiller in a crisis, it is going to be very difficult to be heard. When the wo...

It may be counterintuitive to start a business in the middle of the crisis, but it's something I've done for my entire career. Just this week, we created a massive pivot in our business, a new product, conducted a webinar, and sold our first 20 clients. In a normal market, this would've been incredibly difficult, in a crisis it's expected. There are multiple reasons why it's so much easier to star...

As entrepreneurs, we like to keep score. We like to know who's ahead, and we like the win. We are evolutionary hunters and we want to know if we are gaining on our prey. Understanding where we stand is important to us. One of the most important metrics we use is money. The problem is that in a crisis like this, sometimes it's the only metric we look at. We look at what we're losing in terms of rev...

Last week when jobless claims numbers came out, the secretary of US treasury Steve Mnuchin said that the numbers were not relevant because it was a stimulus package that was about to be released. If you follow me, you know I said not only were the numbers relevant, but this was a ridiculous statement. Last week's numbers were seven times the previous record. Since last week I've been waiting for t...

This crisis is going to change everything. The reality that we knew just a few weeks ago is gone and we will be building a new normal for a long time. For entrepreneurs, this represents one of the biggest challenges any of us have ever been through, it also represents the biggest opportunity any of us have had. This is typically exactly the way the world works. Here's what's important in this cris...

I have the distinct honor of working with some of the most talented, interesting, and game-changing entrepreneurs in the world today. From Face Yoga to my guest today, each and every business I work with has something unique to offer the market. Darian Khosravi, or Kosmo as we know him, is one of the entrepreneurs making a massive contribution and changing the world, through his barbecue sauce. In...