Millionaire Car Salesman Podcast

This week on the Millionaire Car Salesman Podcast,  Sean V. Bradley, CSP discusses the success of women working in the automotive industry. Specifically, methods to achieve customer satisfaction and retention, with a focus on accessibility. Additionally, he discusses humanizing the dealership with marketing.  Joining Sean this week is Beth Grant , dealer principal of Thomson Auto Group: Thomson Ch...

This week on the Millionaire Car Salesman Podcast L.A. Williams discusses managing practices! As a manager, what are your best practices? What are the most common mistakes dealership teams make and how to keep them on the road to the sale? Additionally, training is everything— because people don't rise to the occasion, they sync to the level of their training.  Joining L.A. this week is   Russell...

SEASON 5 of the Millionaire Car Salesman Podcast kicks off with...   Sean V. Bradley, CSP discusses Customer Relationship Management, or CRM for short. CRM tools are used by many dealerships to help organize and track customer interactions and leads. There is value in this tool because when it is used properly, your CRM turns into an ATM. Not only are CRM's a necessity for a dealership, but it wil...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP discusses what it takes to become one of the best sales associates in the automotive industry.  One of the many ways to get to the top is by building your own brand.  Then, taking this brand to Facebook and social media with a strategy.  In addition to social media, having a game plan to generate repeat and referral will pay d...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP talks about the resources available to automotive sales associates to help them be more successful.  At many dealerships, there is a lack of training, developing, and mentoring.  This can create a sense of fear or uncertainty for new sales associates, especially those that are a part of a minority group. Joining Sean this week...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP talks about technology, and how it affects us everyday.  Then, the pandemic happened, and it changed the whole world, and technology became even more important.  For the past year and half, going on two years, we have essentially been reprogrammed on the way we communicate, celebrate, shop, and buy. Joining Sean Bradley is Nic...

This week on the Millionaire Car Salesman Podcast, Sean V Bradley dives deep into the world of the inventory crisis.  More specifically, what do dealers do when there are large distances between them and their customers.  When dealers buy and sell vehicles across their entire state, or even the country, how do they ship the vehicle? Joining Sean today is John Robertson , the Sr. Executive Vice Pre...

This week on the Millionaire Car Salesman Podcast, Sean V Bradley discusses the importance of the Internet sales department and BDC.  More specifically, how AutoWeb's third party leads paired with the right process will have an immediate impact on a dealership's bottom line.  AutoWeb's high quality leads can easily generate an additional $1.6 Million in additional gross profit each year. Joining S...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP dives deep into SEO for automotive dealerships.  Joining Sean Bradley is Wayland Myers , the CEO of MarketPage .  They discuss how website platforms are the biggest problems for automotive dealerships and their SEO.  This is proven when you do a search in your local market for a year, make, and model.  Look at who is ranking. ...

This week on the Millionaire Car Salesman Podcast, L.A. Williams dives deep into phone calls.  Joining L.A. is Malik "Young Jedi" Bronner .  With the Internet and phones being the new showroom, sales associates need to develop the phone skills needed for today's market.  With this in mind, L.A. and Malik pull phone calls on today's podcast.  They give on the spot tips and advice on how to handle d...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP discusses the best practices for the automotive Internet sales department and tips for handling leads.  The automotive industry has seen significant changes over the past 15 years. How we communicate with customers today is different.  More importantly, the information customers have at their disposal and how they communicate...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Robert Lowery , a sales associate at Lexus of Winter Park in Winter Park, FL .  They discuss how you can make as much money as you can earn in the automotive industry.  As a green pea or a seasoned veteran, any automotive sales associate can make an extraordinary amount of money.  Robert Lowery started doing so his...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews David Holmerud , the GM at Norm Reeves Honda Superstore Irvine in Irvine, CA .  Norm Reeves Dealerships has the #1 Honda dealership in the world , and while Dave is not the GM of that store, his store is in the top 30.  Sean and Dave discuss how automotive sales associates can work their way up to being a GM of a ca...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews David Long , the Executive GM of Hansel Auto Group , an eight rooftop auto group with locations in Sonoma County, CA .  They discuss the evolution of the automotive industry.   The retail automotive industry today is a people business.  It is all about customer service, the customer experience, and taking a customer...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Robbie Irvin , a sales consultant at Gary Smith Honda in Fort Walton Beach, FL .  They discuss how Robbie went from averaging 18 cars and making $5,000 per month to selling 35.5 cars a month with $19,000 in personal income.  They also share the tips and techniques that any car sales associate can do to sell more car...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Jeff Homolak , the Business Development Manager at Medina Auto Mall in Medina County, OH .  Not only is Medina Buick GMC the #1 Buick GMC dealership in the country, but they also won the GM Dealer of the Year Award in 2020. Jeff built the Internet Sales Department at the Medina Auto Mall in September of 2020.  Since...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Danny Zaslavsky , the Managing Partner and General Manager of Country Hill Motors in Merriam, KS .  In addition to his role at Country Hill Motors, Danny is also the Managing Partner of VinCue .  VInCue is an innovative all-in-one solution that gives dealers access to real-time data and tools in a single system to s...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Karen Rodriguez , the Director of Operations at Doral Automotive Group , a 3 rooftop automotive group in southern Florida.  Their first store, Doral Lincoln in Doral, FL , is the 3rd largest volume Lincoln dealership in the nation.  This location paved the way for their growth, and two and a half years ago they purc...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Chuck Kramer , the Chief Operating Officer of Foundation Automotive Corp .  Foundation Automotive Corp has a total of 22 dealerships in the United States and Canada and will be adding another 23 stores by January 2022. About Chuck Kramer & Foundation Automotive Corp Chuck Kramer is not only the COO of Foundation Aut...

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Ian Knell , the General Sales Manager at Medicine Hat Nissan in Medicine Hat, Alberta, Canada .  Sean and Ian discuss the techniques on how to sell more cars that took Ian Knell from a sales associate to a General Sales Manager in six years. About Ian Knell Ian has been in the automotive industry for just over 6 yea...

The pandemic has altered everything every human on earth has ever known. Businesses shut down, millions of people lost their jobs, and it seemed that everything went into a standstill when Covid-19 plagued the planet. However, business owners found a way to maintain their presence. The world has thoroughly transitioned to relying on social media and internet accessibility since the pandemic starte...

With a happy team in your dealership it is inevitable that your customers will be happy, yet that is not always the case. Our automotive industry is in a state of focusing on volume numbers and becoming a low priced leader because of the inventory crisis. However, this mindset of sell, sell, sell is damaging the relationships between our dealerships and clientele. Dealers no longer treat their cus...

The Millionaire Car Salesman Show Notes:  Marketing in a dealership is just as important as having cars on the showroom floor, and it's impossible to run your dealership without either! Professionals in marketing management are much more valuable than advertisement agencies, and much more cost efficient. Communication to a community or an audience is not an overnight skill to be learned. Having a...

In 2020, women make up less than 20% of the total employees in the automotive industry. To further that idea, only about 6% of car salespeople are minorities. The automotive industry is a white, male dominated industry that does not make the car buying or car selling experience very simplistic for everyone. To make an impression in this business, you have to stand out from the norm, and find out y...

In one day, every person is gifted with 86,400 seconds to be able to utilize in their favor. What you prioritize in your day directly influences your current results, and your current results are a direct reflection of how you spend your time. Do not focus on time management. Using the time matrix, you will find that you need to focus on time maximization and organization of your daily life will a...