MegaMarketer Coachcast for Contractors

Customers are skeptical of new businesses and are constantly on the lookout for being scammed. Does your communication build trust and form a mutually beneficial relationship?

Is your strategy, messaging, and target market correct for you to achieve your 2024 goals? Contractor marketing success is within your grasp.

Many contractors share the same issues, questions, and frustrations. Strategy and planning can take you out of the pity party and headed toward success in 2024.

Holiday marketing for contractors can be busy and frustrating. How can you make the most noise and get the most response over the next couple of months?

The power of messaging can boost or damage your business quicker than anything else in marketing. Are you leveraging your customer communication in the right ways?

The most successful contractors are always planning ahead, even during the busiest times. What is your marketing strategy for the shoulder season ahead? 

Good price positioning is a huge problem for contractors. Most are doing way too much for far too little, but how do you demand more premium pricing? It's all in the messaging.

"Why should I choose you?" is the most important question your business' messaging can answer for your prospects. A good value proposition gives potential customers reason, confidence, and excitement in coming your way.

Referrals are the best leads you can get for growing your contracting business. Here's why your customers might not be giving them to you. 

How frustrating are you to work with? Reviewing your processes and communication could be the key to keeping customers and collecting higher tickets.

Convincing homeowners they have needs isn't hard but getting them to call you to fix them is. Contractors must act first, with effective strategy and messaging, if they ever hope homeowners will be moved to respond. 

All the information and recommendations business owners get hit with can be overwhelming. Focus on finding your biggest problem and work on the solution until it's fixed, before moving on to problem #2.

There's so much we can learn from those who've found success in-home service marketing. Hear some practical tips on planning, media types, scheduling, and budgeting from an expert.

Do you make the same New Year's resolution every year and never seem to make any change? You need a plan, accountability, and the proper motivation to keep you on track.

You can waste a lot of time and money marketing to distracted homeowners at the end of the year. Here's how to get the most attention and make the most impact.

Calls are at a premium during the milder seasons, so make sure you're getting the most out of each one that comes in. Special guest, CSR trainer and business coach, Dave Tester, joins us for a little "shoulder surgery."

A business is a team, and you are their coach. Are you getting the most out of your players? Strategy, goals, and proper motivation are necessary to dominate your competition.

The most important part of your marketing is the message your company is sending out. Is it being ignored? Is it reflecting your business well? You'll see the answers reflected in your bottom line.

Most contractors spend their surplus made during the peak times just trying to survive when things get slow. But proper planning and strategy NOW can help your leads stay strong straight through the Fall.

You could be busy and still be leaving money on the table if your staff isn't well trained, equipped, and confident while closing and adding upsells. Here are four quick tips to improve your average ticket.

Often, we're told more exposure and ads are always better, but if not done wisely you can market more and end up driving customers away. Learn to walk the fine line of interrupting people without being intrusive.

Is your company easily recognizable in your marketplace? And what reputation does it have? Good branding can put you in front of more prospect's eyes, bring valuable referrals, and glowing reviews.

When 10,000 contractors share their marketing headaches, you'll hear many of the same answers over and over. Are you trying anything different than the frustrated masses to get more leads and better ROI for your business?

Many contractors go into a shell when the weather turns mild, but the shoulder-season can be a great time for you to separate yourself from your competition. All it takes is marketing that's creative and targeted.

In a market where so much information is at the fingertips of homeowners, can you confidently assert yourself as an expert? Close more sales by developing trust in your opinions.