Jackson Weaver

Media Insultant

Business EN ↓ 311 episodes

Keith Samuels and Jackson Weaver, two media executives opine on all things media - radio, TV, cable, print, and digital. Both have long careers in radio, TV, digital and print and are not short on opinions in this tumultuous time. All opinions are theirs but happy to hear yours too! Video version available on Vimeo. New episodes each Wednesday.   jackson@intownmedia.com and www.intownmedia.com

Author

Jackson Weaver

Category

Business

Podcast website

intownmedia.buzzsprout.com

Latest episode

Jul 8, 2026

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Episodes

Media Insultant - 7.3.24 Edition - Will SCOTUS de-fang the FCC? Zonecasting comes to reality in a major market. When does the talent drain in broadcasting stop? Is Tuesday-Thursday a viable radio flight? 03.07.2024

DO WE GET TO IGNORE THE FCC FROM NOW ON? (2:45) BUSTO’S TRIES ZONE CASTING.  (11:08) IS BROADCASTING BLEEDING GOOD PEOPLE? (15:50) WHAT HAPPENED TO RADIO AUDIENCES MONDAY & FRIDAY? (21:15) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced b...

Media Insultant 6.26.24 What is NextGen TV's killer app? Who's the new media buyer? And more radio layoffs in the Pacific Northwest. 26.06.2024

MEET YOUR NEW MEDIA BUYER…(9:15) THIS IS JUST EMBARRASSING…(15:16) FOR LOCAL RADIO HOSTS AND PRODUCERS - THE HITS JUST KEEP ON COMING (3:49) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jackson@intown...

Media Insultant - Special Edition - CRUNCH to revenue growth at your station. 19.06.2024

From time to time we pause in our weekly commentary of the media business to offer a SPECIAL EDITION of Media Insultant that we think can contribute to your business’ growth.   This week we have Gerry Tabio and Sally Beamer of Creative Resources Group to explain in a very data driven way how to start growing your business again.  And you don't need to hire them to do so!   The video version -...

Media Insultant 6.12.24 - How did BIA get radio group billing ranking so wrong? The NAB stands up and takes a swipe at the FCC. And podcasting may be radio's next format! 12.06.2024

THE NAB BITES BACK - HARD! (1:30) HW DID BIA GET THE RADIO GROUP BILLING RANKING SO WRONG? (7:04) IS PODCASTING THE NEW RADIO FORMAT?  (21:50) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jackson@into...

Stern, the last tentpole for Sirius radio? Salem sells and we question! And CBS TV, now a footnote at Paramount? 29.05.2024

SIRIUS WAS OK WITH A ONE-MAN-BAND.  THAT DAY IS COMING TO AN END! (18:24) THE TIFFANY NETWORK.  IS IT PARAMOUNTS CHEAP JEWELRY? (3:30) SOME SQUISHY SALEM NUMBERS (9:10) FIRST, YOU HIRE ME.  THEN I HIRE YOU.  THEN…WELL YOU GET THE IDEA (14:29) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and...

MEDIA INSULTANT - 5.22.24 - The entire on-air staff is gone! Digital media is taking us all to the cleaners and how do the big-time TV network guys screw this up so royally? 22.05.2024

MOBERLY.  WE HARDLY KNEW YA! (1:10) THE IAB RELEASES REVENUE FIGURES THAT MAKE US JEALOUS AS HELL! (7:05) EVEN THE BIG BOYS AT THE TV NETWORKS EMBARRASS THEMSELVES! (12:55) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we we...

Media Insultant - 5.15.24 Another Geeky Jackson story. Who needs new business? And if SInclair is selling, who's buying? 15.05.2024

FORGET NEW BUSINESS FOCUS (1:35) Q1 WAS…A DISAPPOINTMENT. (5:46) IF SINCLAIR IS SELLING STATIONS…WHAT DOES THAT MEAN FOR THE BUSINESS ??  (13:20) ANOTHER JACKSON STORY - VERY GEEKY!  (19:20)  - Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced...

Is NPR leaning too far left? Soo Kim is pissed at losing the deal with TEGNA. So he's suing the FCC. And another you can't make this shit up story! 08.05.2024

COLOR US SHOCKED! (1:21) IS SUING THE FCC A GOOD IDEA? (7:22) IN HIS UNDERWEAR?  ANOTHER ‘YOU CAN’T MAKE THIS SHIT UP STORY”...(17:40) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jackson@intownmedia....

Media Insultant 5.1.24 Temu, we never heard of you. To infinity and beyond. The FCC is back at it... 02.05.2024

A D-TO-C YOU’VE PROBABLY NEVER HEARD OF…(1:28) SPORTS TO INFINITY…REALLY? (7:30) THE FCC CHANGES THE RULES MID-GAME. (17:06) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jackson@intownmedia.com  Websi...

MEDIA INSULTANT - 4.24.24 The NAB's cash cow stumbles. The Masters on CBS is off again. MediaCo moves on complex deal with Estrella. And is NextGen TV over already? 24.04.2024

WE THOUGHT THE MASTERS WERE ON A GOOD ROLL. NOT SO MUCH. (1:29) MEDIACO MAKES AN INTERESTING MOVE (5:45) IS THE NAB SHOW IN VEGAS RUNNING ON EMPTY? (11:30) NEXTGEN TV AT A TIPPING POINT?  WE DOUBT IT. (20:29) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednes...

Media Insultant 4.17.24 - A podcast with no content? Most influencial radio station in the country? How hard can running two well rated radio stations in NYC be? 17.04.2024

WAS IT THE GREATEST RADIO STATION - EVER? PODCASTS WITH NO CONTENT ARE DOING GREAT WITH SOME AUDIENCES.  RUNNING TWO SUCCESSFUL FM STATIONS IN NEW YORK CITY.  HOW HARD CAN IT BE?  APPARENTLY, VERY HARD. Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday. ...

Media Insultant 4.10.24 - Will geo targeting radio help? What good Karma is Craig Karmazin up to in sports radio and we rock it with a stunning new NTR idea...but we may end up in jail! 10.04.2024

WE DISCOVER AN NEW FORM OF NTR REVENUE!   BUT IS IT LEGAL? (3:24) GOOD KARMA BRANDS MAY NEED MORE THAN GOOD KARMA…(7:56) GEOTARGETING FOR RADIO. IS IT THE NEW AM STEREO? Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welco...

Media Insultant 4.3.24 - More media commentary and headlines. 03.04.2024

SAGA BAGS ANOTHER AM (19;40) WE DIDN’T SEE THE VISION…AND APPARENTLY NEITHER DID THE AUDIENCE…(3:21) MORE TROUBLES FOR RETRANS…(14:13) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jackson@intownmedia....

Media Insultant - 3.20.24 The media podcast for radio & TV dudes. 20.03.2024

ARE WE TOO HARD ON OUR FELLOW BROADCASTERS (1:16) OSCAR AIN’T WHAT HE USED TO BE.  (4:58) SHRINKING CIRCULATION WITH A DIGITAL PUSH FOR NEWSPAPERS (22:30) AUDACY BLOWS UP TWO BIG TORCH AM’S. (17:28) MEET YOU NEW MUSIC DIRECTOR!  SAY HELLO TO ‘HAL”. (9:30) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jacks...

Media Insultant - 3.13.24 Edition. Was Q4 really that bad? Yeah! Selling Facebook is a disaster for Entravision and Sports Map radio is off the map, so to speak. 13.03.2024

SELLING FACEBOOK AS PART OF YOUR DIGITAL PACKAGE? THERE IS A SHIT STORM COMING.  (8:00) WE LOOK FOR A BRIGHT SPOT IN Q4 FINANCIALS FOR BROADCASTERS (14:30) WE HARDLY KNEW YA!  SPORTSMAP RADIO RETREATS. (23.23) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wedne...

MEDIA INSULTANT 3.6.24 - Soros dips into the radio business. Susan Patrick heads to jail...sadly. Saga buys and another trade journal goes away. 06.03.2024

SURPRISE!  THE SOROS FUND BUYS AUDACY DEBT.(2:10) SUSAN PATRICK STILL GOES TO JAIL…BUT FOR LESS TIME (4:47) USING DRY POWDER SAGA BUYS STRATEGICALLY (7:48) ANOTHER TRADE PUB HITS THE SKIDS (14:18) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produc...

Media Insultlant - 2.28.24 Our auto dealer guru Ed Steenman is back with more tips on how to sell into this important an tough category! 28.02.2024

“If I want to deliver reach it’s hard to beat local television…local radio is valuable for tonnage and reach..”   So the car guys still are believers in radio and TV?  Let’s see what Ed Steenman our vehicular guru has to say on this edition of Media Insultant for 2.28.24 Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky...

Media Insultant 2.21.24 Were the good ol' days really that good? A little HELP for our friends and Newbys in the Hall of Fame. 21.02.2024

HOSE WERE THE DAYS…OR WERE THEY? (3:10) WE NEED SOME HELP (16:14) THE HALL OF FAME STORIES (19:48) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jackson@intownmedia.com  Website www.intownmedia.com Med...

Hulu For Sports? Super Taylor Bowl Comments and AI for radio. Really? Media Insultant 2.14.24 14.02.2024

SUPER BOWL DISAGREEMENTS! AI.  WHAT’S IT GOING TO DO FOR RADIO?  T HEY CALL IT HULU FOR SPORTS…BUT WHAT DOES IT DO FOR TV STATION GROUP STOCKS…? Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jackson@in...

Media Insultant - 2.7.24 Jackson resists arrest. The NFL Pisses many people off. iHeart reorg...again! And what''s new with Audacy ?? 07.02.2024

JACKSON IS GOING TO JAIL! (1:13) AUDACY’S ODYSSEY CONTINUES (5:09) THE NFL PISSES A LOT OF PEOPLE OFF….! (10:57) IHEART DOES A REORG!  AGAIN! (17:23) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jacks...

Media Insultant - 1.31.24 New sheriff in town. For the FCC it's still 1965 and what's up with the World Series? 31.01.2024

NEW SHERIFF IN TOWN IS HANDING OUT FINES! (6:30) R ETRO REGULATION.  IT’S 1965 ACCORDING TO THE FCC. (13:18) WHAT HAPPENED TO THE AUDIENCE FOR THE WORLD SERIES? (20:00) W elcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welco...

Media Insultant - 1.24.24 STATIONS GET SHUT DOWN. IS THIS REALLY WHAT NEXTGEN TV IS ABOUT? WE SPECULATE ON WHO WOULD BE A BUYER FOR AUDACY STATIONS... 24.01.2024

SPECULATE ON WHO’S BUYING WHAT (4:20) NEXTGEN TV NOW IS BRINGING YOU - WAIT FOR IT - AUDIO.(14:08) STATIONS CONTINUE TO BE SHUT DOWN.  (17:42) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jackson@into...

Media Insultant is back - FM values at a new low? Cumulus spreads management - how far can this work? Medico is struggling in the Big Apple. 17.01.2024

STICK VALUES TURN INTO VAPOR?  WHAT HAPPENED IN SFO? (2:26) MORE STATIONS.  LESS GENERAL MANAGERS. (7:10) SALES TEAM IMPORTANCE IN ANY MARKET - PARTICULARLY NEW YOUR CITY. (12:35) W elcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Med...

Media Insultant - Predictions and Prognostications Episode 1.10.2024 10.01.2024

Boy were we wrong...and occasionally right in our predictions last year.  But non-the-less we plunge ahead with new forcasting for the new year.  A little longer than most of our podcasts join us.  And we'd love to hear what you see for the year ahead! Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments abou...

Media Insultant - Holiday Media Special with Tony Bollen's version of the Night Before Christmas 06.12.2023

Welcome to our annual Holiday Media Special from our poet laureat Tony Bollen.  Tony's poem hits on why most of us are in this business. Based on his years in media, Tony does his take on the Night Before Christmas.  Wait for the end because Eugene does get the secret of Christmas and the media business.   Regular podcasts begin next year on January 10th...till then everyone have a Merry and...

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