Jackson Weaver

Media Insultant

Business EN ↓ 311 episodes

Keith Samuels and Jackson Weaver, two media executives opine on all things media - radio, TV, cable, print, and digital. Both have long careers in radio, TV, digital and print and are not short on opinions in this tumultuous time. All opinions are theirs but happy to hear yours too! Video version available on Vimeo. New episodes each Wednesday. jackson@intownmedia.com and www.intownmedia.com

Author

Jackson Weaver

Episodes

Media Insultant - 12.10.25 - More on getting radio out of the data ditch. Even we have a comment on the Netflix acauistion. And Mediaco seems confused. Or clueless. 10.12.2025 24:58

MEDIACO IS TRIPPING UP AGAIN…OR JUST DON’T KNOW HOW THIS WORKS? VALIDATION OF MY UPPER FUNNEL SALE MODEL FOR RADIO - I PROMISE i WON’T SAY I TOLD YOU SO… CONNOISSEURS RECENT SUCKING UP ALPHA MEDIA GOT US THINKING ABOUT HOW ALPHA EVEN GOT THERE… Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current...

Media Insultant - 12.3.25 - Is the TV M&A activity in jeoprardy? Trump makes useless threats. And iHeart is guaranteeing us a human experience. 03.12.2025 19:22

TRUMP IS CONFUSED ABOUT LICENSES FOR TV NETWORKS… TWO BIG TELEVISION M&A DEALS ARE IN SOME JEOPARDY… IHEART ISSUES A WEIRD AI GUARANTEE. Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current media landscape. They focus on radio and TV primarily - but also any media that is relevent or benefici...

Media Insultant - 11.26.25 The collapse of radio values? Bonneville starts a sports net that makes no sense. And Jackson rants about radio data! 26.11.2025 24:10

THE WIZARD OF WESTPORT IS MAKING RADIO INTERESTING AGAIN! WE THINK RADIO IS FIGHTING THE WRONG BATTLE! BONNEVILLE STARTS A REGIONAL SPORTS RADIO NETWORK…AH…AND THE REASON FOR THAT???? Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current media landscape. They focus on radio and TV primarily - but...

Media Insultant - 11.19.25 - AI is helping how? Now everyone can sell everything in media! And how was FORECAST? 19.11.2025 27:39

EVERYONE IS SELLING EVERYTHING AI HELPS RADIO HOW? WE MISSED FORECAST - BUT STILL HAVE AN OPINION. Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current media landscape. They focus on radio and TV primarily - but also any media that is relevent or beneficial to media sales and management. Videos...

Media Insultant - 11.5.25 - iHeart SFO shuffled? Cumulus stumbles, again. And Is Amazon about to re-order local media sales? 05.11.2025 24:52

IS LOCAL MEDIA JUST ONE AMAZON CLICK AWAY FROM OBLIVION? (3:40) iHEART SFO - KEITH STARTED PULLING THE STRING AND INTERESTING THINGS KEEP POPPING OUT….(15:17) CUMULUS CONTINUES THE SLIDE…AND YA GOTTA WONDER WHEN WILL IT BOTTOM OUT…? (12:10) Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current me...

Media Insultant 10.29.25 - EMF might be the most successful radio group in the oountry! No one seems to give a damn about digital media waste! And the FDA could chop $7 billion out of TV revenue! Now that's a problem! 29.10.2025 20:14

NO ONE SEEMS TO GIVE A SHIT ABOUT WASTE - THE MONEY JUST KEEPS FLOWING (8:10) FDA RATTLES WITH A POTENTIAL BAN ON TV AND RADIO ADS. (13:12) EMF UNFOLDS FINANCIALS - KICK BUTT (4:15) Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current media landscape. They focus on radio and TV primarily - but a...

Media Insultant 10.22.25 - Is the one day sale a gimmick at Connoiseur stations? Cumulus comes out fighting! Saga makes a good move IOHO! 22.10.2025 22:56

WHO’S GOING TO BLINK FIRST? CUMULUS TAKES ON NIELSEN IN WHAT SOME CALL A GAME OF CHICKEN! (7:55) CONNOISEUR HAS A DEAL FOR YOU! (2:09) WE GIVE SAGA COMMUNICATIONS A SOLID FIST BUMP ON THEIR MOVES THIS WEEK… (18:48) IF THERE IS A FLY IN MY SOUP…DO i WANT THE MRC TO TELL ME? (16:50) Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and some...

Media Insultant - 10.15.25 - Both Saga and The Wizard say go big or go home. More layoffs of good people. FCC Commissioner Carr floats a dumb idea...IOHO. 15.10.2025 24:56

GO BIG OR GO HOME. THAT’S WHAT SAGA IS SAYING!(17:45) MORE LAYOFFS - AH…NO FURTHER COMMENT (7:10) A SURPRISING DEAL THE WIZARD OF WESTPORT STRIKES A BIG ONE (1:20) FCC COMMISSIONER CARR HAS A DEAL FOR YOU!…(20:04) Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current media landscape. They focus o...

Media Insultant 10.8.25 - Net's VS Affiliates. Does it get better or worse? No deals in radio M&A. Is that going to last? Is Salem going to make it? 08.10.2025 26:57

IT’S ALWAYS BEEN THERE BUT THE KIMMEL DEBACLE PUTS FURTHER STRAIN ON THE NETWORK STATION RELATIONSHIPS…(1:25) RADIO M&A IS …TO PUT IT MILDLY, VERY QUIET. IS THIS THE QUIET BEFORE THE STORM>?? (15:17) RADIO GROUP SALEM SEEMS TO BE SHIFTING GEARS…(19.57) WELCOME TO our podcast focused on radio, TV and other local media from Safeway bulletin boards to direct mail. IJackson Dell Weaver is in...

Media Insultant - 10.1.25 - STOP with new business! A remarkable NEW budgeting process for your station! 01.10.2025 30:28

This is a SPECIAL EDITION of Media Insultant. WIth budgeting season here we asked Gerry Tabio and Sally Beamer of Creative Resources Group to give us some guidance on budgeting in these challenging times. And they seriously recommend stop focusing on new business development. A video version is in the Media Insultant Showcase on Vimeo. https://vimeo.com/manage/showcases/8991144/info Media Insu...

Media Insultant - 9.24.25 - Not another Kimmel comment?! No ratings? Dan Patrick doesn't care. And the auto budgets are fading fast. 24.09.2025 24:34

WE APPOLOGIZE…BUT ONE FINAL WORD ON THE JIMMY KIMMEL DEBACLE (2:30) DAN PATRICK HAS THE GUTS TO SAY WHAT NO ONE ELSE WILL…(12:20) NO WONDER YOUR CAR DEALERSHIP BUDGETS ARE SMALLER OR GONE (19:44) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management. Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday. Produce...

Media Insultant - 9.17.25 - An unbelievable merger? The NFL is sitting solid with CBS. And HANK is rocking in at least ONE major market. 16.09.2025 22:14

AUDACY/iHEART MERGER? WHEN PIGS FLY? MAYBE NOT…(3:01) WILL THE NFL RENEG ON IT’S DEAL WITH CBS?? (10:26) IN AT LEAST ONE MAJOR MARKET - THE HANK IS THE MAN! (15:50) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management. Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday. Produced by InTown Media we welcome...

Media Insultant - 9.3.25 - We argue Saga's digital strategy. Where is the annual top 10 billing radio station report? I't's overdue. And we aren't the smartest guys in the room anymore!! 03.09.2025 22:59

JUST WHEN WE THINK WE’RE THE SMARTEST GUYS IN THE ROOM…(14:45) BIA TOP 10 BILLING RADIO STATION REPORT IS MISSING IN ACTION! (18:32) WHAT OPTIONS EXIST FOR SAGA? (3:31) WELCOME TO our podcast focused on radio TV and OCCASIONALLY digital. Hosted by Jackson Dell Weaver in the Coachella Valley in La Quinta east of Palm Springs… - and - coming to us from the hills of Hollywood…co-host Mr. Keith Sam...

Media Insultant - 8.27.25 - Beasley sale could trigger whole new radio M&A scene. Will radio stop paying streaming copyright fees? And why did TEGNA leave money on the table? Or did they? 27.08.2025 25:08

CAROLYN BEASLEY KEEPS BAILING…BUT THE WATER IS RISING (3:05) EVERYONE IS ASKING…WELL WE ARE - WHY IS TEGNA LEAVING $1.8B ON THE CUTTING ROOM FLOOR…? (12:40) SOUND EXCHANGE CAN ASK…BUT CAN NO LONGER SUE FOR UNPAID STREAMING ROYALTIES…WHAT’S THAT ABOUT? (20:28) Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments ab...

Media Insultant - Special Edition - AI will cheat you out of budget consideration and what you can do about it. 20.08.2025 20:41

Our ad agency guru, Ed Steenman of Steenman & Associates joins us for a SPECIAL EDITION of Media Insultant. Ed compares his media buying strategy with an AI buy with Chat GPT. The results may surprise you. He also talks about how to best deal with AI planning if you are in media sales. Welcome to episode 269 of Media insultant. Media Insultant is produced each Wednesday as Jackson Dell Wea...

Media Insultant - 8.13.25 - TV M&A surges. ESPN deal in jeopardy politically? And Apple makes a grab for F1 coverage when ESPN drops out. 13.08.2025 25:15

APPLE MAY PICK UP F1 - BUT WHY DID ESPN BOW OUT? (4:30) ESPN STUNS WITH NEW NFL DEAL - BUT WILL TRUMP TAKE HIS POUND OF FLESH…? (9:08) TV GROUPS ARE ON A BUYING BINGE - WHAT DO THE TV GROUPS KNOW THAT WE DON’T? (13:51) WELCOME TO our podcast focused on radio TV and OCCASIONALLY digital. Jackson Dell Weaver is in the southern CA desert city of La Quinta - and co-host …Mr. Keith Samuels. Welcome...

Media Insultant - 8.6.25 - Is 13 seconds of porn worth $222,000? Will AI exclude radio & TV from marketing budgets? And iHeart has new leadership. 06.08.2025 24:43

IS AI A DOOM MACHINE FOR RADIO & TV BUDGETS? PERSONNEL UPDATE WITH KEITH TEGNA PAYS FOR DIRTY VIDEO - BUT IT HARDLY SEEMS FAIR. WELCOME TO our podcast focused on radio TV and OCCASIONALLY digital. Hosted by Jackson Dell Weaver - and co-hosted - a real Angelino from Los Angeles…Mr. Keith Samuels. Welcome you to the Wednesday August 6th Episode of Media Insultant…. Media Insultant is produ...

Media Insultant 7.16.25 - Salvation for local TV news? Blurring the lines between video and radio. And some TV stations are saying, we don't need a network! 16.07.2025 20:42

THE LOCAL PROMISES A FUTURE FOR LOCAL TV NEWS. (0:20) VIDEO MAY NOT HAVE KILLED THE RADIO STAR...BUT INSTEAD, JOINED HANDS WITH RADIO. (10:35) WHY ARE MAJOR BIG MARKET TV STATIONS LOSING THEIR NEWORK AFFILIATIONS? (15:33) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management. Two media execs, Jackson Weaver and Keith Samuels do thi...

Media Insultant - 7.9.25 - Radio geeks - REEL RADIO is back! Fox likes multiple market managers. Paul Harvey's estate sues Paramount Pictures and regardless of what the NAB says, AM stations are shutting down. 09.07.2025 22:08

TOWNSQUARE WALKS AWAY…AGAIN…(10:44) FOX TELEVISION DUPLICATES WHAT RADIO HAS BEEN DOING…(4:50) PAUL HARVEY - FROM HIS GRAVE - THE REST OF THE STORY.(10:33) REEL RADIO FOR GEEKS IS BACK! (17:34) WELCOME TO our podcast focused on radio TV and OCCASIONALLY digital. We welcome you to the Wednesday July 9th Episode of Media Insultant… Media Insultant is produced each Wednesday as Jackson Dell Wea...

Media Insultant - 6.25.25 A tribute to Dennis Holt. TEGNA moves local news to OTT and Apple Plus may soon take advertising. Just what we need! 25.06.2025 23:32

IS ADVERTISING GOING TO FOLLOW THE BOUNCING APPLE PLUS…(18:20) WE TAKE OUT HATS OFF IN DEEP RESPECT FOR WESTERN MEDIA iNTERNATIONALS DENNIS HOLT . (9:35) TEGNA MAKES A BOLD MOVE WHICH IS BOUND TO PISS OFF THEIR NETWORKS (5:30) WELCOME TO the podcast focused on radio TV and OCCASIONALLY digital We welcome you to the Wednesday June 25th Episode of Media Insultant…. Media Insultant is produced...

Media Insultant - 6.18.25 The radio story about Fun, Fun, Fun. Public broadcast at crossroads. The pending death of Blue Links. iHeart in the south of France? And BFofA fund raiser! 18.06.2025 26:23

NPR AND PBS - IS THEIR HAIR REALLY ON FIRE…. ARE THEY ON THE ROPES OR IS THIS ALL SMOKE AND MIRRORS…? (10:50) SOME THINK THAT SEARCH IS HAVING AN EXISTENTIAL MOMENT….AND MAYBE SO! BLUE LINKS (16:24) IHEART SHOWS UP THE REST OF THE RADIO BUSINESS…(5:24) WE SHARE A BRIAN WILSON BEACH BOYS STORY…(1:07) AND A TRUE STORY ABOUT THE SUCCESS OF BROADCASTERS FOUNDATION OF AMERICA…(22:02) WELCOME TO the po...

Media Insultant - 6.11.25 - Emmis in New York. Cox leaving their roots. Meta is all in on AI for your next commercial campaign. CBS TV problems continue. 11.06.2025 22:51

BOYS WILL BE BOYS…THAT MAY BE TRUE BUT IT COSTS CBS MILLIONS. (2:55) META SAYS, WE DON’T NEED NO STINKING CREATIVES! (13:07) COX FURTHER RETREATS FROM IT’S ROOTS AS A MEDIA POWERHOUSE (17:50) OW IS THE SINGLE EMMIS STATION DOING IN THE BIG APPLE? (7:05) WELCOME TO the podcast focused on radio TV and OCCASIONALLY digital. We welcome you to the Wednesday June 11th Episode of Media Insultant…....

Media Insultant - 6.4.25 - Cox takes a late train out of Tulsa. Byron Allen puts stations on the block. And Jeff Warshaw is pissed! 04.06.2025 24:27

TULSA IS AN OIL TOWN THAT MORE THAN 200 SONGS HAVE BEEN WRITTEN ABOUT…BUT THAT’S NOT ENOUGH FOR COX TO STAY IN TOWN…(12:31) THE DEBT BOOGIE MAN HAS COME CALLING ON BYRON ALLEN…HE’S NOT BUYING PARAMOUNT OR ABC…HE’S BECOME A SELLER…(18:54) THE CEO OF CONNEISOUR MEDIA IS FEELING JILTED AND UNAPPRECIATED. SO HE’S SUING…(7:39) Good morning…WELCOME TO the podcast focused on radio TV and OCCASIONALLY di...

Media Insultant - 5.28.25 - Delilah gives her heart, but it's not enough. We look at the new Alpha merger deal. AI Ashley goes to weekends and Wendy McMahan jumps ship at CBS. 28.05.2025 22:33

KDUN IS HANDED BACK TO THE FCC (3:07) WHOOPS. OUR MEMORIES ARE OVERLOADED AND WE HAVE A MISTAKE TO CORRECT… (5:27) THE DEAL BEHIND THE DEAL OF THE YEAR. (6:57). AI ASHLEY HAS BEEN RIFFED! (11:50) AND WITH POLITICAL TURMOIL AT CBS WENDY MCMAHAN HAS HAD AGUT FULL….(15:32) Good morning…WELCOME TO the podcast focused on radio TV and OCCASIONALLY digital. We welcome you to the Wednesday May 28th ...

Media Insultant - 5.14.24 - We bring in Ed Steenman to discuss how media sales people can thrive in the choas that is the car business today. 15.05.2025 19:28

We break format today...bringing in our Auto Insultant, Mr. Ed Steenman. Ed owns an ad agency, Steenman & Associates, in Seattle handling Tier 2 and Tier 3 auto clients. With the chaos around tariffs impacting the automobile business, we asked Ed how to navigate the current market as a sales rep. And...to our surprise, a big endorsement for radio. Media Insultant is produced each Wednesd...