Ricky Shockley

Med Spa Success Strategies

Business EN ↓ 142 episodes

Welcome to the Med Spa Success Strategies Podcast - where med spa & aesthetics practice owners come to discover strategies and tactics that help them better market and manage their practices so that they can grow, scale and have more financial freedom.

Author

Ricky Shockley

Category

Business

Podcast website

www.spreaker.com

Latest episode

Jul 6, 2026

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Episodes

Med Spa Branding Tips: Build Client Loyalty Beyond the Provider 08.07.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule -Want clients to love your med spa, not just their provider? This video shares the exact strategies successful med spas use to build long-term client loyalty to the practice, not just the injector—so y...

Multi 7-Figure Med Spa Benchmarks: Why You Should Build It Like You'll Sell It! w/ Ben Hernandez 04.07.2025

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule In this episode, Ricky talks with Ben Hernandez, founder of Skytale Group, about what makes a...

Social Media Marketing Guide For Med Spas (2025): What Actually Works! 30.06.2025

Welcome to the Med Spa Success Strategies Podcast, hosted by Ricky Shockley of Med Spa Magic Marketing. Download our FREE 2025 Social Media Guide for Med Spas: https://go.medspamagicmarketing.com/2025-social-media-guide In this episode, Lauren and I dive deep into what actually works when it comes to organic social media marketing for med spas in 2025, and what’s just a distraction. We walk throug...

AmSpa’s Director of Education Shares Tips to Elevate Your Practice - Interview w/ Kirstie Jackson 27.06.2025

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule On this episode, we’re joined by Kirstie Jackson, Director of Education at the American Med Sp...

The Best Lead Gen and Marketing Strategies for Med Spas in 2025 23.06.2025

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, Lauren and I break down the most effective and profitable marketing strategies for med spas in 2025 - based on what we’re seeing actually work across dozens of practices we work with every day. Whether you're just getting started or scaling past $3 million per year, this epis...

Building a 5-Star Med Spa: Team Culture, Social Media, & Patient Loyalty- Interview w/ Haley Wood 20.06.2025

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule On this episode, we're joined by nationally recognized injector, entrepreneur, and founder of...

Rebooking & Retention Strategies for Med Spas - 2025 Edition (Part 8) 16.06.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule -Welcome to Episode 8 - the final episode - of our 2025 Med Spa Marketing and Growth Series! 🌟 In this multi-part series, Ricky Shockley, owner of Med Spa Magic Marketing and host of the Med Spa Succe...

Growing, Scaling, and Managing a Multi-Million Dollar Med Spa - Interview w/ Sara Shikhman 06.06.2025

Welcome to the Med Spa Success Strategies Podcast, hosted by Ricky Shockley of Med Spa Magic Marketing. In this full-circle episode, we’re excited to welcome back Sara Shikhman - attorney, entrepreneur, and managing partner at Lengea Law - for her third appearance on the show! In this powerful conversation, Sara and Ricky go deep on what it takes to build, scale, and protect a thriving med spa. Wh...

Wednesday Thoughts: Insider Secrets to Get More Botox Clients with BETTER Marketing Strategies (FB, IG & Google) 04.06.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule -Want more Botox clients without wasting ad dollars? This video breaks down the exact blueprint we use to help med spas attract high-quality Botox patients using proven Facebook, Instagram, and Google...

9 Ways Med Spas Can Go Beyond Digital Marketing to Achieve Omnipresence 27.05.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule -Welcome to Episode 7 of our 2025 Med Spa Marketing and Growth Series! 🌟 In this multi-part series, Ricky Shockley, owner of Med Spa Magic Marketing and host of the Med Spa Success Strategies Podcast,...

Wednesday Thoughts: This Mindset Mistake Is Killing Your Med Spa's Growth & Profitability 21.05.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule-Are you treating your med spa marketing as an expense instead of an investment? That mindset could be holding you back from real growth and profitability. In this video, I break down a common and costl...

9 Common Med Spa Meta Ads Mistakes (And How to Fix Them!) 19.05.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule Struggling to get results from your Facebook and Instagram ads? You’re not alone, and the problem isn’t always the platform. In this video, we break down the 9 most common reasons your Meta Ads aren’t...

Wednesday Thoughts: CoolSculpting & Emsculpt Advertising - What Every Med Spa Is Missing in the ROI Math! 14.05.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule Most med spas stop running body sculpting ads too soon - not because they aren’t working, but because they don’t understand what the real ROI looks like. In this video, we break down the truth about “e...

Better SEO For Med Spas in 2025: When to Invest & What Really Impacts Rankings (2025 Series: Pt. 6) 07.05.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule -Welcome to Episode 5 of our 2025 Med Spa Marketing and Growth Series! 🌟 In this multi-part series, Ricky Shockley, owner of Med Spa Magic Marketing and host of the Med Spa Success Strategies Podcast,...

New Med Spa Wins: 64% Higher Conversion w/ Better Botox Ads, 5X Returns on Laser Hair Ads, SEO Tips 28.04.2025

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. In this episode, we’re discussing the power of effective marketing and operational strategies that help med spa owners grow, become more profitable, and enhance their overall business impact. If you want to see faster, more predictable growth, this episode is packed with insights you can impl...

Wednesday Thoughts: The Real Reasons Clients Choose One Med Spa Over Another, & What You Can Do About It! 23.04.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule Most med spa owners don’t fully understand how new clients actually choose where to book their first appointment - and it’s costing them leads, appointments, and long-term loyalty. In this video, we br...

$10 Leads with Action Figure Ads, Body Sculpting Marketing Tips, SEO Quick Wins & More 21.04.2025

Work with us! https://go.medspamagicmarketing.com/schedule Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. In this episode, we’re bringing you valuable insights and strategies to help your med spa grow and thrive, even during challenging times. From winning in the margins to staying ahead of industry trends and maximizing your marketing ef...

Building a 5-Star Med Spa: Leadership & Patient Loyalty Tips - Interview w/ Raquel Merlini 18.04.2025

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule On this episode, we're joined by attorney Raquel Merlini, owner of R Skin Aesthetics. ( https:...

Wednesday Thoughts: Med Spas, This Appointment Confirmation Text Is Costing You New Patients! 16.04.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule -A lot of med spas unknowingly sabotage their own show-up rates by including a default confirmation text that gives new clients an easy way out after they’ve already booked. In this video, we break dow...

Recession-Proof Your Med Spa, Irresistible Offers, Reduce No-Show Rates & More 14.04.2025

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing . In this episode, we’re delivering a range of insights and actionable strategies to help you grow and thrive in today’s ever-changing landscape. From navigating economic uncertainties to fresh marketing ideas and operational tips, we've got you covered with real-world advice you can implement...

Wednesday Thoughts: Does Groupon for Med Spas Still Work in 2025? 09.04.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule -Groupon has long been a go-to strategy for attracting new clients to med spas, but does it still work in 2025? While it can drive traffic, the real question is whether those clients stick around and c...

Powerful Branding Tips, New Meta Ads Ideas, + Med Spa Owner Q&A 07.04.2025

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. In this episode, we’re continuing with our value-packed format, delivering practical strategies and insights to help you grow and differentiate your med spa in an increasingly competitive market. If you're ready to implement more efficient & effective marketing strategies for your practic...

Wednesday Thoughts: What Does "Branding" for Med Spas Really Entail? 02.04.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule -Branding is one of the most misunderstood concepts in Med Spa marketing. Many think it’s just about logos and aesthetics, but true branding is what sets you apart in a crowded market and builds long-t...

New High Performing Ad Ideas, Industry News, + Med Spa Owner Q&A 31.03.2025

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. In this episode, we’re introducing a brand-new format designed to provide even more valuable insights into med spa marketing, management, and growth. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marke...

Med Spa Searches DOWN + Competition UP - What It Means For Your Med Spa 19.03.2025

If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule -In this video, we dive into Google search data to analyze the current Med Spa market trends and how consumer interest in popular treatments like Botox, laser hair removal, CoolSculpting, and Semagluti...

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