Kurt Mortensen

Maximize Your Influence

Business EN ↓ 605 episodes

Maximize Your Influence: Your source for the top persuasion, influence, and negotiation techniques that will help you maximize your success in life and in business!

Author

Kurt Mortensen

Category

Business

Podcast website

maximizeyourinfluence.com

Latest episode

Jul 8, 2026

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Episodes

Episode 403 - The 7 Deadly Negotiation Sins - Mistakes Costing You The Deal 11.01.2022

Preparation is the magic ingredient to all successful negotiations. When negotiating, you have to be prepared for anything. You need to know the ins and outs, the intricacies of both sides. The more you prepare, the more knowledge you have, you will get a better deal. Five Presentation Mistakes Everyone Makes Negotiation is part of everyday life.  As they say - You deserve what you negotiate.  The...

Episode 402 - Networking and Building Strategic Relationships – Interview with Ivan Misner 13.12.2021

The research shows that when you create a positive perception with your prospect, you have an 85 percent chance of influence.  On the other hand, you have only a 15 percent chance of influence when you make a negative perception. Rapport is key to influence, networking, and building future strategic relationships.  Know when you are connecting with someone or repelling them.  Join me for this week...

Episode 401 - Negotiation, Ego, And Getting A Raise – Interview With Gaetan Pellerin 08.12.2021

Persuasion occurs when your ideas are so convincing that the other party adopts your point of view. With persuasion, there is no compromising as there is in negotiation. Instead, the other party willfully and enthusiastically abandons their position to embrace yours. Want to learn more about emotion and ego in negotiation?  Wonder the best raise to ask for a raise and earn what you are worth?  Joi...

Episode 400 - How to Resist Influence and Coercion - Plus Free Gifts 30.11.2021

Join me for this week's podcast for some incredible free gifts.  This is podcast 400 and will deliver some great content and influence gifts to take your skills to the next level.  This podcast will do a 180 from other podcasts.  Instead of helping become more influential, this podcast will reveal the art and science of resisting the persuasive attempts of others. "FROM JERUSALEM TO JERICHO"-A STU...

Episode 399 - Reading Body Language - What Your Arm Movement Says About You 22.11.2021

Influential people not only express themselves in positive nonverbal ways.  They also use nonverbal behavior to captivate and persuade their prospects.  During each encounter, Influential people are careful what gestures they use and don't use. Being Nice To Others Makes Them More Likely To Be Nice To You Body Language Guide – Crossed Arms and 17 More Cues to Know Discover how to read other people...

Episode 398 - Sales Words That Destroy Influence And Repel People 15.11.2021

The Law of Verbal Packaging states that the more skillful a person is in the use of language, the more persuasive they will be. People are persuaded by us based on the words we use. Words affect our perceptions, our attitudes, our beliefs, and our emotions. The words we use in the persuasion process make all the difference in the world. Language used incorrectly will trigger the wrong response and...

Episode 397 - PQ Skill 10 - The Secret Sauce Of Success 08.11.2021

Great persuaders all adhere to an intensive personal development program. They know that "dull knives work the hardest," so keeping themselves sharp is of the utmost importance. Average persuaders don't consider personal training to be worthwhile. They figure working harder is the answer. They also assume that they'll figure it all out on their own sooner or later, maybe from reading a book or two...

Episode 396 - How Costco (And Other Retail Stores) Get Your Money 03.11.2021

What are the subconscious triggers that cause you to buy more?  Face can reveal if you're rich or poor Join me for this week's podcast as I talk about those subconscious retail triggers that cause you to spend more money.  The science is in --- Do they cause you to purchase too much? 

Episode 395 - PQ Skill 9 - Secrets to Accomplish More In Less Time 26.10.2021

Why is the tendency to procrastinate so prevalent? We know it does us no good, and yet it plagues even the best of us. Putting things off until the last minute never gives the best results. What are some reasons we procrastinate? Another big one is indecision. We fear being wrong and making mistakes.  Sometimes we procrastinate because we are tired or we don't have the energy.     Hey, do you have...

Episode 394 - Learnable Personality Traits of Top Salespeople 14.10.2021

We tend to judge rapidly, and that snap judgment is usually correct. When you meet someone for the first time, he will tend to categorize you like someone he already knows.3 The positive or negative characteristics of the person you resemble tend to be transferred to you (fair or not). The bottom line is that your audience is pretty good at sizing you up in the first seconds of your meeting. Great...

Episode 393 - PQ Skill #8 - How To Sell Over The Phone - Tools to Persuade With Your Voice 07.10.2021

Great persuaders are great communicators. Well-known motivational speaker and best-selling author Jim Rohn said it best: "When I learned how to effectively persuade and communicate, my income went from six digits to seven digits." The False Consensus Effect Your communication skills are critical for your success, yet this is another set of overlooked skills that are not effectively taught in schoo...

Episode 392 - The Missing Piece To Your Persuasion Toolbox - Authenticity 28.09.2021

Are Your Authentic and Congruent Or Fake and Unlikable? One interesting study found that physical gestures that convey less immediacy (lack of eye contact, leaning back, reduced proximity) communicate you don't like the person.  It communicates a lack of congruence.  It destroys your authenticity and coming across as genuine. Imposter syndrome Are you congruent with your past history and your last...

Episode 391 - PQ Skill #7: How to Motivate Your Prospect (And Yourself) - Every Time 22.09.2021

Two of the big motivation inhibitors are mindset and the people we associate with. Take a look around you. Are the people in your life pulling you up or pulling you down? Are they encouraging you or discouraging you? How do they view your goals, dreams, and aspirations? Turning Off Your Camera Can Reduce Zoom Fatigue What's holding you back? What are the chains and stakes in your life? What would...

Episode 390 - How Starbucks Does Not Fight On Price - And You Pay More For Coffee 15.09.2021

Understanding human nature is essential to maximizing your greatest persuasion potential. Have you ever wondered how the mind works? Why do we do what we do? Why do many people do the opposite of what is best for them? Great persuaders can find patterns in human nature and customize their ability to persuade accordingly. 6 psychological tactics behind the Starbucks menu Join me for this week's pod...

Episode 389 - PQ Skill #6: Using Your Charisma For a Referral Program 18.08.2021

Great persuaders have charisma. We can all think of charismatic people. They have a confident presence and charm about them; they are captivating. They command our attention; we hang onto every word out of their mouths. Their energy prods us, motivates us, and inspires us. We feel better for having met them, seen them, been persuaded by them, and interacted with them. 4 Signs of Decision Fatigue  ...

Episode 388 - PQ Skill #5: How Your Personal Power Leverages Your Ability To Persuade 09.08.2021

Appearance affects your authority. External objects and the environment also affect perceptions of power. It is therefore wise for all of us to check out our appearance and surroundings to make sure we're sending the right message. Article 1 Article 2  What are other forms of power you can use to increase your ability to persuade?  You will be surprised to know there are many different forms of po...

Episode 387 - Influential Buzzwords – Interview With David Wood 04.08.2021

Are you congruent?  Do you feel authentic?  Does your prospect think you are genuine?  Are you coming across as truthful?  These are the new buzzwords that your prospect is looking for…  Join me for this week's podcast with David Wood that reveals techniques and ways to be more authentic and congruent in your persuasive presentations.  Discover how to be Transparent, Authentic, Genuine, And Vulner...

Episode 386 - PQ Skill #4: How To Establish Instant Automatic Trust 26.07.2021

The MOST important aspect of Trust is credibility It's harder to gain credibility nowadays than it ever was in the past. Most people are fairly sophisticated and have grown cynical with all the exaggerated and unsubstantiated hype that is thrown at them. People who have been burned in the past develop thick skins against almost every persuasive message they are exposed to. Want to sound smarter? A...

Episode 385 - PQ Skill #3: Instant Rapport and Social Synchronization 19.07.2021

It is human nature to mirror and match, or to "synchronize" with the people we connect with. We don't even think about it. It happens so quickly and so subconsciously - one is unlikely to even notice it. What if you were aware of it? Could it be used to help you be even more persuasive? Research says definitely yes. When you mirror your audience, you build rapport with them. Do you want to know ho...

Episode 384 - Influence Like A Brick And Pluck The FUD - Interview with Ben Ward 14.07.2021

Are you a leader or a manager?  When you influence people do they do it because they have to or they want to?  Isn't that a tough question?  What do you think?   Are you able to boost people up, motivate them and inspire them to new levels?  Because that is the role of a long-term leader. Join me on this week's podcast on influence and leadership with Ben Ward.  Ben is a leadership expert that is...

Episode 383 - PQ Skill #2: How Your Audience Thinks And Makes Decisions 28.06.2021

Did you know that 80 percent of all new products fail or don't even come close to projected forecasts?3 Large corporations spend billions on focus groups to see if their product or service is viable. Do you want to know how to balance logic and emotion during the persuasion process?  Do you want to know how your prospect makes decisions?  Discover how to create a persuasive message that resonates...

Episode 382 - Persuasion IQ Skill #1 - Mindset of Influential People 14.06.2021

How Conflicting Beliefs Are Stalling Your Success Beliefs are only one of the pieces to a successful mindset.  I spent years monitoring, interviewing, and watching successful influencers.  What are their traits and characteristics?  What are they doing differently?  How is their mental programming making them more successful?   Join me for this week's podcast on Persuasion IQ Skill #1 –   Mindset...

Episode 381 - Why People Resist Change And How To Persuade Them 07.06.2021

I'd say now is the time to take a careful look at your personal development program.  Are there ways it can be enhanced?  Every day, you are either learning or deteriorating.  You are either closer to or farther away from your goals.  Learn to model the best in your field.  Find those who excel in your industry and benchmark what will work for you.  Pay the price to become an expert in your field....

Episode 380 - How To Sell And Persuade An Angry, Hostile And Bitter People 02.06.2021

Great influencers can create the right mood at the right time.  They can put people in a happy state.  When they are feeling happy, they tend to think more positive thoughts and to retrieve good experiences from memory.  When they are in a negative or foul mood, they tend to think unhappy thoughts and to retrieve negative information from memory.   10 Ways to Defuse the Hostility of People Who Are...

Episode 379 - How to Identify A Liar - The Science of Detecting Deception 11.05.2021

Influential people can read and interpret nonverbal gestures.  You can read people like a book and you can obtain the knowledge you need to adjust yourself and your presentation based on what body language you are reading.   8 Ways To Identify A Liar Want to know how to spot a liar?  Would it be beneficial to be able to detect deception?  What to learn those FBI interviewing techniques?  Join me f...

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