WaitWhat

Masters of Scale

Business EN ↓ 715 episodes

On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.

Author

WaitWhat

Category

Business

Podcast website

www.mastersofscale.com

Latest episode

Jul 11, 2026

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Episodes

Meet “Reid-ish”: The Story of Cloning Reid Hoffman’s Voice 23.05.2024

Masters of Scale goes under the hood of powerful AI in audio, unveiling a full vocal clone for founding host Reid Hoffman. Our CEO Jeff Berman, the Masters of Scale staff, and Reid himself tell the story of creating a synthetic voice we call “Reid-ish.” The company Respeecher is behind the technology, and its CEO Alex Serdiuk walks us through the speech replication process. Through “Reid-ish” we g...

Rapid Response: What campus protests mean for business, w/Ken Frazier and Ken Chenault 21.05.2024

Amid college campus protests over Palestine and Israel, stark US political divides, and legal challenges to diversity initiatives, business leaders face new pressure on whether to speak out and take action on issues of our time. Ken Frazier, former CEO of Merck, and Ken Chenault, former CEO of American Express, offer their unfiltered advice, as board members of the Harvard Corporation and two of A...

Grit-scaling with Angela Duckworth 16.05.2024

Success looks different for everybody. But author and psychologist Angela Duckworth has found that whether we achieve success, or even seek it, may hinge on a characteristic that she calls “grit.” Angela’s 2016 bestseller Grit: The Power of Passion and Perseverance quickly became a must-read for business leaders. On Masters of Scale she describes her unlikely path to scaling the impact of her work...

Rapid Response: Airbnb reimagined (Part 1), w/CEO Brian Chesky 14.05.2024

As Rapid Response begins a twice-weekly cadence, Airbnb co-founder and CEO Brian Chesky returns to reveal how the company’s new Icons initiative points toward a surprising new chapter ahead. Host Bob Safian gets Chesky to open up about the mental struggles of being a high-profile CEO, plus the inside story behind Airbnb’s recent ad campaign targeting hotels. The pair cover so much, we’ve split the...

Trendspotting with Ron Shaich: Panera, Cava, and Beyond 09.05.2024

Some business leaders have a seemingly psychic ability to spot trends, and take them mainstream at just the right moment. Ron Shaich is one of those. As a pioneering force behind fast-casual dining, Shaich saw that a growing number of Americans craved higher quality food in a relaxed yet speedy setting. His first major company, Au Bon Pain, paved the way for the meteoric rise of Panera Bread, with...

Rapid Response: Caitlin Clark and the new WNBA, w/Commissioner Cathy Engelbert 07.05.2024

We’ve reached a radical inflection point in the growth of women’s sports, particularly the WNBA. As college stars like Caitlin Clark and Angel Reese enter the league, fans are clamoring for tickets and on social media, generating unprecedented excitement and business potential. WNBA Commissioner Cathy Engelbert joins Rapid Response host Bob Safian to share how she plans to capitalize on this newfo...

Local veggies, national scale: Sweetgreen co-founders 02.05.2024

What started with three college friends looking for a healthy lunch in D.C. grew into Sweetgreen, a fast-growing restaurant business focused on salads and grain bowls. From a tiny 500-square-foot storefront to more than 220 locations nationwide, the Sweetgreen journey includes booking The Strokes for a "salad festival," adopting cutting-edge technology, and proving that fast food can include local...

Rapid Response: Meet your kid’s new AI tutor, w/Khan Academy founder and CEO Sal Khan 30.04.2024

Khan Academy first rocked the education world with online video. Now Khan Academy CEO and founder Sal Khan has gone all-in on AI, convinced that it has immense potential to democratize and improve education. Khan tells Rapid Response host Bob Safian how an early outreach from OpenAI led Khan Academy to create an AI assistant called Khanmigo, which is already being used by thousands of students and...

Rapid Response: Fighting media's reality distortion, w/Axios CEO Jim VandeHei 25.04.2024

Every day we’re inundated with news and opinion pieces about America’s hopeless division — but is this really true? Axios CEO Jim VandeHei joins Rapid Response host Bob Safian to bust what he sees as myth, plus share his seemingly counterintuitive AI play. VandeHei also makes a case for why the era of business leaders speaking out on political issues may be behind us, and he weighs-in on the state...

Preserve start-up spirit at scale: Techstars’ Maëlle Gavet 23.04.2024

Maëlle Gavet is the CEO of Techstars, a pre-seed investor focused on early-stage entrepreneurs. It boasts a market cap of $111.6 billion, and supports founders in programs that span from Tokyo to Lagos to Alabama. Maëlle champions hard work, gratitude, and a questioning nature, qualities her grandfather imparted while she was growing up in France. She has carried her curiosity through a wide-rangi...

Rapid Response: How Star Trek prospers against Netflix and Disney+, w/Executive Producer Alex Kurtzman 18.04.2024

The streaming wars have reached a new inflection, as Netflix and Disney+ jostle for position, and in the process disrupt post-strike Hollywood. Paramount+ invested heavily in blockbuster veteran Alex Kurtzman to turn Star Trek into a distinguishing franchise. Now Kurtzman talks with Rapid Response host Bob Safian about the future of streaming, the end of TV’s golden age, and how courting Trekkies...

How AI adds to human potential: (LIVE) with Scale AI’s Alex Wang and Intel’s Lama Nachman 16.04.2024

Generative AI is advancing at a breakneck pace, prompting questions on risk and opportunity, from content creation to personal data management. In a special live recording, we delve into the ways AI can augment human work and spur innovation, instead of simply using AI to cut costs or replace jobs. Host Jeff Berman joined a seasoned AI researcher, Intel's Lama Nachman, and a young start-up founder...

Rapid Response: How optimism fuels the economy, w/U.S. Chamber of Commerce CEO Suzanne Clark 11.04.2024

Is the state of the U.S. economy good or bad right now? Stock markets have soared, but consumers remain wary. Are CEOs and investors deluding themselves? Or do Main Street Americans expect too much? Suzanne Clark, CEO of the US Chamber of Commerce, has uncommon insight into this perplexing dichotomy. She talks with Rapid Response host Bob Safian about what she’s hearing from businesses in the U.S....

The healthy, conscious capitalist, w/Whole Foods Market co-founder John Mackey 09.04.2024

John Mackey, co-founder and former CEO of Whole Foods Market, started in the grocery business as a Texas undergraduate seeking the keys to a happy life. The self-described “hippie” opened one natural foods store in Austin and scaled beyond imagination from there. In his 44 years as CEO, Whole Foods grew to more than 500 locations and to a $13.7 billion valuation. Mackey shares how tapping into pas...

Rapid Response: 2024 is the most significant time in human history, w/PBS host & futurist Ari Wallach 04.04.2024

We are biologically wired to focus on the near-term, and that’s often a good thing. But in this moment — with global conflict, fast-evolving tech, and climate change dominating our present — we need to also prioritize long-term impacts. Futurist Ari Wallach joins Rapid Response host Bob Safian to dive into our biological and business motivations around what he calls “futuring.” Host of the new PBS...

Be an evangelist for authenticity, with tech veteran Guy Kawasaki 02.04.2024

With his trademark wit and wisdom, Guy Kawasaki shares lessons from his trailblazing journeys in tech and investing. He was “software evangelist” at Apple when the company launched its revolutionary Macintosh line. He went on to lead his own wide-ranging ventures, and today has reprised his role as “evangelist” at the graphic design platform Canva. Guy has also written 16 books and hosts the “Rema...

Rapid Response: Bracing for a possible TikTok ban, w/fitness entrepreneur Cassey Ho 28.03.2024

If the U.S. government bans TikTok, a generation of content creators and brands who have built businesses on the platform will be radically disrupted. With 17 million social followers — 3.5 million of which on TikTok — fitness and lifestyle entrepreneur Cassey Ho is in the heart of that storm. Founder of athleisure brands Blogilates and POPFLEX, she joins Rapid Response host Bob Safian to discuss...

How to score $200M: Angel City’s playbook for women’s soccer 26.03.2024

The high-flying Angel City Football Club is rising to a historic valuation in professional women’s soccer, nearing $200 million. When the Los Angeles team started four years ago, franchises in its league went for as little as $2 million. Co-founders Kara Nortman and Julie Uhrman reveal the game-changing strategies behind this seismic shift, created with a third co-founder, actor and activist Natal...

Rapid Response: Riding the Ozempic wave, w/RO's CEO Zach Reitano 21.03.2024

Rabid demand for weight-loss drugs like Ozempic and Wegovy is altering US society and transforming the healthcare industry. Rapid Response host Bob Safian guides us through the upheaval and lessons, talking with CEO Zach Reitano of Ro, a telehealth platform that has ridden the wave to a $7 billion valuation. Reitano shares why he chose obesity-treatment as his company’s “hero product,” the impact...

Leading across great divides: Ian Bassin, Protect Democracy Executive Director 19.03.2024

Just like private companies, many not-for-profit organizations begin when a founder sees a gap in the market and makes something new to fill it. Ian Bassin is a lawyer, former White House counsel and not-for-profit leader who saw a need to better protect and preserve the building blocks of America’s democratic systems, and steer things away from authoritarianism. His organization, Protect Democrac...

Rapid Response: Who really won The Oscars, w/The Black List's Franklin Leonard 12.03.2024

The Oscars aren’t just Hollywood’s biggest night. The ceremony and the scrutiny around it captures the trends and evolving values of American culture. Rapid Response host Bob Safian digs into the business implications of the Academy Awards with incisive Hollywood observer Franklin Leonard, founder and CEO of The Black List, an independent platform connecting screenwriters with studios. From Oppenh...

Rapid Response: Landing on the moon, with Steve Altemus, CEO of Intuitive Machines 07.03.2024

In tackling our own moonshots, few businesses can offer inspiration like Intuitive Machines. When the company’s Odysseus lander touched down on the moon on February 22, Intuitive Machines became the first private enterprise ever to reach the moon — and the first U.S. presence on the surface in 52 years. CEO Steve Altemus joins Rapid Response host Bob Safian to share how his team navigated multiple...

Reid Hoffman & Jeff Berman on why the future needs re-founders 05.03.2024

Reid Hoffman thinks visionary leaders should pursue a "re-founder" state of mind. In this episode he welcomes the newest host of Masters of Scale, Jeff Berman, for a dialogue that digs into a re-founder's mission: evolving an organization while staying true to core values. As the re-founder of WaitWhat, the media company that brings this podcast to life, Jeff explores with Reid their own experienc...

Reid Hoffman on OpenAI’s $7 trillion plan, Apple’s Vision Pro, and AI traps 27.02.2024

Will OpenAI’s new text-to-video tool Sora revolutionize content creation? In this episode of Masters of Scale, Reid Hoffman joins Bob Safian to discuss Sam Altman’s fundraising, Meta’s dramatic resurgence, and three catalysts driving the recent tech layoffs. In this rapidly evolving world, Reid makes a case for how AI is redefining the game of scale, and why entrepreneurs shouldn’t buy into the my...

Rapid Response: Battling cyber attacks and deepfakes with AI, w/Darktrace CEO Poppy Gustafsson 22.02.2024

Cyber war is raging, and the culprit is AI. Poppy Gustafsson, CEO of cybersecurity firm Darktrace shares new, proprietary info about how cybercrime has become professionalized across the Dark Web, and why deepfakes could soon find their way into your Slack or Zoom calls. But AI is also a powerful new weapon against attackers: Poppy tells Rapid Response host Bob Safian how to protect the...

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