Marketing Sweats

We sit down with consultant, coach, speaker and founder of Awesôme Climbs to talk about creating a life of meaning. From her background in neuroscience and storytelling to leading groups up Mount Killmanjaro to her own personal struggles along the way, she offers invaluable advice and is not afraid to tell it like it is.

This season we’re looking at how to bridge the gap that 2020 has caused. The disconnect from people, possibly from goals, and so much more. We’re all yearning to move forward, and this season’s guests talk through their own reinventions, revisions and revamps to help us move on with purpose and a plan. Get your sweat on and listen here or wherever you subscribe to podcasts.

The season where we look at building a bridge with new perspectives and refreshed strategies. Get your headphones ready, because Season 3 is here.

Discover how a marketing agency with the sole purpose of building brands decided it was time to rebuild their own. Spoiler alert: they came out the other side a stronger brand with a refreshed outlook and a higher employee engagement rate.

Join us as we talk to the perfect hybrid of a heavy-industry B2B marketer mixed with an expert in paid media, technology and data. We cover the power of account-based marketing, identifying customers who are ready to buy and dealing with present-day data challenges.

This one is for marketers and leaders who are looking to hone in on their careers and really show up at work every day, but also want to remain present for their personal lives. Listen in for tips on how to be 100 percent present in all that you do.

Personal and professional growth can in fact be one thing, not two. Hear from a professional leadership trainer on how marketers can lead with this philosophy to drive a people-first culture. He’ll take you on a journey of how his own good and bad experiences have led him to where he is today.

Purpose-driven statements for employees and customers can be foundational to any marketing strategy. Tune in to hear five principles that help leaders define values and exemplify them through their actions.

Founder of Free Range Partners, Nicole Ertas shares her views on what it takes to create great brands that engage the communities they serve.

Long-time Chief Growth Officer for the Publicis Groupe shares insights from his latest book: Restoring the Soul of Business, Staying Human in the Age of Data.

As marketers, we’re often struggling to determine where our business should go next — so we consult with industry leaders to stay ahead of trends. Listen in for advice on how to succeed in this endeavor.

Did you ever wonder what comes next after CRM and marketing automation? Scott Vaughan clues us in to the new “demand cloud,” integrating all top-of-funnel marketing activities.

Purpose, Potential and Endless Possibilities - Marketing Sweats Season 2. Listen in and get your sweat on.

This season we’re mixing it up…a couple parts marketers with a few parts business leaders, strategists and coaches. What you get is “real job” with “real life” issues – and a whole bunch of dots to connect.

Andy Montgomery, Brand Manager at LG Seeds, is a sales and marketing executive with over 20 years of experience in the agriculture industry. Andy explains his recent year-long journey serving as leader of a brand integration effort across a wide geography, with several legacy brands coming into one.

Dave Lucas is an experienced digital marketer who has worked both client-side and agency-side, leading large-scale technology changes. With a recent career shift, Dave shares how he's leveraging his marketing background to take on his latest endeavor - starting his own company.

Jeff is the Chief Experience Officer for Titan Machinery, but Simantel met him years ago through our relationship with Caterpillar. Discover his thoughts on customer experience principles and the challenges around CX implementation.

Portia is the Vice President and Global Leader of Strategic Marketing at Ingersoll Rand. Listen to learn more about Portia's greatest marketing successes and challenges and what insights about leadership she's learned along the way.

Mandar is the Vice President of Marketing and Sales at The Knapheide Manufacturing Company in Quincy, IL. He shares what it’s like to be part of a tight-knit executive team, focused on evolving a brand that has sustained through six generations of family leadership.

Jess is the Global Marketing Innovation Manager for Caterpillar Global Constructions and Infrastructure. Listen in to hear Jess' take on global marketing and digital transformation in a high complex, B2B organization.

In this episode, celebrity spokesperson, Mike Rowe chats about honesty and authenticity in business and life in general. From promoting skilled trades to working with Caterpillar, hear Mike’s take on why transparency is the key to connecting with people.

We interviewed some unbelievable marketers in Season One. Listen to the clip to hear a few snippets from the interviews.

Why a podcast? Listen to the clip to hear why we started Marketing Sweats, who this podcast is for and what’s in store in Season One. In just three minutes, you’ll get a good sense of what this podcast is all about, so you can decide if this podcast is right for you. If you like what you hear, don’t forget to subscribe on your favorite podcast platform.