Marketing School - Digital Marketing and Online Marketing Tips

How to Run a Remote-First Business The Right Way. In episode #1614, we are going to talk about how to correctly run a remote-first business. With so many businesses turning to the remote-first structure, how can you assure success? Tune in as we discuss some of our key tips for creating a productive remote team. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Run a Remote-First Business The...

What’s The Best or Worst Cold Email We’ve Ever Received In episode #1613, we going to talk about the best or worst cold email that we’ve ever received. Whether it’s a spammy subject line or a wall of text, there are a lot of things that can tank your cold email. Stay tuned to find out what makes a cold email a success. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: What’s The Best or Worst Cold E...

How Many Times Should You Followup on Cold Outreach? In episode #1612, we talk about how many times you should followup on the cold outreach that you do. Can a followup email really change the outcome of your cold outreach? Stay tuned as we dig into the stats, what a sales cadence is, and how to actually get the real responses. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How Many Times Should...

How to 10x Cold Email Conversions Before Hitting Send In episode #1611, we are going to discuss how you can 10x those cold email conversions before hitting send. The number one thing to keep in mind is that cold email still works as an effective marketing tool, and there are many supporting tactics to help you close the deal. Stay tuned as we dive in! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic...

Business Tax Secrets That Have Saved Us +$1,000,000s In episode #1610, we talk about business tax secrets that have saved us millions! Although paying your taxes brings many rewards, there are a lot of opportunities for saving money along the way. Tune is as we break down all of our tax saving tips for your business.  TIME-STAMPED SHOW NOTES:   [00:25] Today’s topic: Business Tax Secrets That Have...

Today we're gonna talk about All The Products and Software We Use to Create Marketing School.  Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

2021 Is Here. How to Get Off to A Blazing Start In episode #1608, we talk about how to hit your goals this year. Most people fall short because they don’t plan properly, so tune in today to find out how to achieve everything you set out to this year! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 2021 Is Here. How to Get Off to A Blazing Start. [01:12] Why most people fail to reach their goals an...

Poor Onboarding Will Destroy your Retention. Here's Why (& What to Do About It) In episode #1607, we talk about poor onboarding, how it’s hurting you, and what you can do about it. Onboarding is not just about software; it is about how customers experience your products and services too. Be sure to tune in to find out how you can solve your onboarding problems. TIME-STAMPED SHOW NOTES: [00:25] Tod...

How to Deliver a 7-Star Experience for Clients In episode #1606, we talk about delivering a 7-star experience for your clients. Neil shares stories both of how his expectations have been exceeded and how he has exceeded clients’ expectations. We also hear about the power of going above and beyond and why this is the best marketing out there. Be sure to tune in today! TIME-STAMPED SHOW NOTES: [00:2...

When You Should “Fire” Bad Clients In episode #1605, we talk about “firing” bad clients. There are many reasons to let clients go, and Neil and Eric share what has caused them to make these decisions in their businesses. Tune in to hear it all!  TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: When You Should “Fire” Bad Clients. [00:45] Why bad clients are not just those who are not profitable. [00...

5 Powerful Questions to Ask on Customer Surveys In episode #1604, we talk about five of the most powerful questions to ask on customer surveys. We hear about open-ended questions, gaining insights to improve user experience, and why it’s important to find out who your customers are. Tune in to hear it all! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 5 Powerful Questions to Ask on Customer Surv...

Business Lessons That Eric Learned from 2020 In episode #1603, we hear about the business lessons Eric has learned from 2020. We find out about his choice to slow down, the power of media as leverage, and the benefits of communicating your vision to your team. Tune in to discover Eric’s major takeaways from this year. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Business Lessons That Eric Learn...

Business Lessons That Neil Learned from 2020 In episode #1602, we talk about some of the business lessons that Neil learned from 2020. From doubling down on what’s working to making multiple hires for the same role, there was no shortage of takeaways from this year. Tune in to hear them all! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Business Lessons That Neil Learned from 2020. [00:39] The b...

Top Five Marketing Lessons Learned in 2020. In episode #1601, we talk about the top five marketing lessons we learned in 2020. You will hear about why you should focus on YouTube more, the power of giving things away for free, and why you should be hiring more fresh blood at your agency. Tune in to hear it all. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Top Five Marketing Lessons Learned in 2...

Our Worst Marketing Mistakes of 2020 (+ What We Learned) In episode #1600, we hear about the worst marketing mistakes Neil and Eric made this year. From not posting enough social content to not being more active on Twitter, there were definitely things that could have done better. Tune in to hear what was learned from these mistakes.  TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Our Worst Marke...

How the COVID Vaccine Will Affect Marketing In episode #1599, we talk about the impact that the COVID vaccine will have on marketing. Neil and Eric unpack the rise of digital marketing, why consumers are probably going to continue online shopping, and how the ailing economy will affect consumer behavior. Be sure to tune in today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How the COVID Vaccin...

Today we're gonna talk about this Google Algorithm Update in 2021. Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Today we're gonna talk about Should you be doing podcast tours to help with sales?  Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Today we are gonna talk about This Silicon Valley Investor's Growth Philosophy will 10x your company. Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Why Your Emails Get Opened But Fail To Convert In episode #1595, we will give you some ideas about why you might not be getting the conversion rates you want with your emails. The fact is that just because you wrote an email and sent it to your subscribers, this does not mean that your sales job is done. As you’ll learn today, it is your landing page that drives conversions more than your emails t...

How To Write Emails That People Are Excited To Receive In episode #1594, we talk about the value of writing effective emails and how to do so. When it comes to writing emails for your subscriber list, your goal should be to get them excited about receiving the next one. Some key tactics we mention are using brevity and setting up a problem in the body of the email which the reader has to follow a...

Seven Best Practices for Starting Your First Podcast   In episode #1593, we will give you seven tips that will help you start and grow your first podcast. When you are just starting out in the podcasting game, there will be many kinks you have to iron out. This will be easier for you if you tune into today’s show though. You’ll hear us talk about which mics to use, how to structure your conversati...

Today we're gonna talk about How to Convert Podcast Listeners Into Customers. Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

7 Growth Levers You Can Pull for 2021 In episode #1591, Neil and Eric discuss seven growth levers you can pull for 2021. We hear about the power of offering free content or advice, why you should not hesitate to DM someone on Twitter, and how personalized content will help you step up your game. Tune in to hear more! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 7 Growth Levers You Can Pull for...

YouTube Secrets from Creators with Tens of Millions of Followers In episode #1590, you will learn the secrets of YouTubers with tens of millions of followers. Neil and Eric share some of the key metrics to look at on your YouTube videos, how to up your click-through rate, and the importance of sticking with formulas that work. Tune in today to hear more! TIME-STAMPED SHOW NOTES: [00:25] Today’s to...