Marketing Made Simple

Exciting news, Hero Makers! We're sharing a new episode of  Why That Worked – Presented by StoryBrand. AI,  with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business  and  life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited tim...

Nostalgia is a powerful force. You hear an old song or catch a familiar scent, and instantly, you're transported back in time. But our brains don't just remember the past, they rewrite it. We filter out the stress, the boredom, the everyday struggles, and what we're left with is a version of the past that feels safer, simpler, and better than it really was. So why does nostalgia have such a hold o...

Exciting news, Hero Makers! We're sharing a new episode of  Why That Worked – Presented by StoryBrand. AI,  with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business  and  life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited tim...

Exciting news, Hero Makers! We're sharing a new episode of  Why That Worked – Presented by StoryBrand. AI,  with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business  and  life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited tim...

Exciting news, Hero Makers! We're sharing a new episode of  Why That Worked – Presented by StoryBrand. AI,  with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business  and  life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited tim...

Exciting news, Hero Makers! We're sharing a new episode of  Why That Worked – Presented by StoryBrand. AI,  with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business  and  life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited tim...

Exciting news, Hero Makers! We're sharing a new episode of Why That Worked – Presented by StoryBrand. AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited time! C...

Exciting news, Hero Makers! We're sharing a new episode of Why That Worked – Presented by StoryBrand. AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited time! C...

Exciting news, Hero Makers! We're sharing a new episode of Why That Worked – Presented by StoryBrand. AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited time! C...

Exciting news, Hero Makers! We're sharing a new episode of Why That Worked – Presented by StoryBrand. AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited time! C...

Exciting news, Hero Makers! We're sharing a new episode of Why That Worked – Presented by StoryBrand. AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited time! C...

Exciting news, Hero Makers! We're sharing a new episode of Why That Worked – Presented by StoryBrand. AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited time! C...

Exciting news, Hero Makers! We're sharing a new episode of Why That Worked – Presented by StoryBrand. AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited time! C...

BIG NEWS! Starting January 6, 2025, the Business Made Simple Podcast feed will become home to an exciting new show: Why That Worked – Presented by StoryBrand.ai , hosted by Donald Miller, creator of the StoryBrand framework.   Have you ever wondered why some brands, trends, or products become massive successes while others fade into obscurity? That's exactly what this podcast will explore. Each we...

All good stories must come to an end. After 3 incredible years of helping you create clear marketing that works, this is the final episode of the Marketing Made Simple Podcast . But instead of a somber goodbye, we're closing this chapter with full hearts and deep gratitude — for you, our Hero Makers.   To help us close this last episode with wisdom and joy, we welcome back longtime friend, StoryBr...

Marketing that truly connects starts with understanding your customer's journey—and knowing how to show up as their guide. As part of our replay of last year's 5 Minute Marketing Challenge, we're revisiting one of the most powerful concepts in the StoryBrand framework to help you bring clarity and confidence to your messaging.       In this replay of episode #128, Dr. J.J. Peterson and co-host Apr...

As the holidays bring a whirlwind of demands, it's easy to lose sight of what your customers really need. That's why we're replaying one of our most popular episodes from last year's 5 Minute Marketing Challenge! This series is all about quick, actionable strategies to simplify your marketing and stay impactful—even when life feels chaotic.   In today's replay of episode #127, Dr. J.J. Peterson an...

As the holiday season ramps up, maintaining clear and impactful marketing becomes more important than ever. That's why we're bringing back one of our most powerful series: the 5 Minute Marketing Challenge ! Originally released last year, this series is designed to help you cut through the noise with simple, actionable tips you can implement in just minutes.   In today's replay of episode #126, Dr....

Tech companies often struggle with the same challenge—making their complex solutions simple to understand. When customers can't grasp how a product solves their problem, even the most innovative ideas can fall flat. How do you balance clarity and sophistication to attract buyers without sacrificing the technical depth that sets you apart?   In this episode of Talkin' Shop, J.J. and April sit down...

In competitive industries, it's all too easy for great businesses to fade into the background. When everyone is saying the same thing, customers have a hard time sussing out who can actually help them. That's why the real challenge isn't just being good at what you do—it's making sure people know you're the best choice for solving their specific problem. Are you clearly showcasing what sets you ap...

Nonprofit leaders work hard and care deeply, but sometimes their message isn't clear enough to get people excited and involved. The stories are powerful, and the mission is strong, but the message can get lost. It's a frustrating reality for nearly every marketer involved in the nonprofit sector. So how do you communicate your vision in a way that gets your donors, volunteers, and supporters to ra...

The coaching world is booming, but with thousands of new coaches and consultants entering the industry, it's becoming a more crowded space. If you're looking to make an impact, the question quickly becomes: How do I get noticed? Many coaches get caught in a cycle of trying to copy what others are doing, hoping it will work for them, but it usually backfires. So how do you find your authentic voice...

If customers in your town are searching online for what you offer but can't find you, you're missing a huge opportunity. It's like having a storefront without a sign. Local business owners know they need to show up in search results, but SEO can sound like rocket science—complex, overwhelming, and honestly, not what you signed up for. But what if there were a way to use SEO that's straightforward,...

Marketing doesn't have to be complicated, but let's be real—it's easy to screw it up. You know your product or service is great, but your customers aren't noticing. Why? Because you're either blending in with everyone else or confusing your audience with messaging that's unclear. It's a tough balance: if you're too creative, people don't get it. If you're too clear, it can seem dull. The real chal...

Traditional productivity advice often assumes a "one-size-fits-all" solution, but for many people —especially those of us with ADHD or other neurodivergent traits—that approach can actually slow you down. You may even feel ashamed of your inability to focus or stay organized, but the real problem might be that the traditional methods weren't designed for you. Instead of forcing yourself into metho...