Natalie Peters
Marketing Girly by Sky Society
Hot Girls Work In Marketing. Get real marketing advice from women who’ve done it. Hosted by Natalie Peters, Marketing Girly shares honest career journeys and actionable tips on how to get into marketing, land competitive marketing jobs, and build a marketing career you actually love. Each week, hear from successful women in marketing across different industries and specialities as they reveal how they broke into marketing and what really matters when growing your career.
Where to listen?
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Episodes
#92 Unlocking Opportunities in Luxury Fashion Marketing with Bonnie Wong, Senior Manager, Client Engagement @ Saint Laurent 30.01.2024 37:22
✨ Bonnie Wong, Senior Manager, Client Engagement @ Saint Laurent ☁️ Bonnie’s career journey from Chanel, to Christian Dior, Bottega, Hermès, and Saint Laurent ☁️ Defining client engagement and experiences ☁️ Internship strategies for luxury fashion industry ☁️ Planning and executing luxury events ☁️ Career progression and networking in luxury fashion marketing Join the Sky Society Women in M...
#91 Finding Your Path in College and Career with Moyo Ajepe, Global Business Marketing Manager @ TikTok 23.01.2024 35:47
✨ Moyo Ajepe, Global Business Marketing Manager @ TikTok ☁️ Switching from Petroleum Engineering to TikTok Marketing ☁️ The value of working in a startup environment ☁️ Partner integrations and e-commerce marketing ☁️ Creating opportunities for yourself in your career Join the Sky Society Women in Marketing private LinkedIn group . Follow Sky Society on Instagram @skysociety.co and TikTok @sk...
#90 Changing the Paradigm of Female Leadership with Marcy Moriconi, Former Sr. Director Brand and Creative, Ariat, GAP, Champion U.S.A., Kellogg’s, and Author of “My Boss is a B*tch" 16.01.2024 1:31:51
✨ Marcy Moriconi, Former Sr. Director Brand and Creative, Ariat, GAP, Champion U.S.A., Kellogg’s, and Author of “My Boss is a B*tch" ☁️ Diving into 20 years of experience in senior level marketing roles ☁️ Exploring the concept of a hybrid marketer ☁️ Living and working abroad in Italy ☁️ Practical tips for career success ☁️ Leadership principles and conflict management ☁️ Addressing c...
#89 2023 Sky Society Podcast Recap 09.01.2024 25:25
✨ Natalie Peters, Host of the Sky Society Podcast, shares her biggest takeaways from the 2023 season of the Sky Society Podcast
#88 Beyond the Catalog: Insights from 20+ Years in Creative Marketing with Anna Payawal, Editorial Director @ Pottery Barn 02.01.2024 47:44
✨ Anna Payawal, Editorial Director @ Pottery Barn ☁️ Experience working at Restoration Hardware, Serena & Lily, and Pottery Barn ☁️ Transitioning from a temp job to roles in design and copy ☁️ Overcoming imposter syndrome and creating opportunities ☁️ Advancing your career through assertiveness and mindfulness ☁️ Anna's role as Editorial Director at Pottery Barn ☁️ The difference b...
#87 Overcoming Challenges in Women's Sports Marketing with Courtney Ksiazek, Senior Director, Partnership Marketing @ Angel City Football Club 26.12.2023 42:56
✨ Courtney Ksiazek, Senior Director, Partnership Marketing @ Angel City Football Club ☁️ Transitioning from being a college sports player to working in the sports industry ☁️ The value of a master’s degree in sports marketing ☁️ How to choose the right career path for you ☁️ Overcoming challenges in women sports ☁️ How to secure valuable marketing partnerships and sponsorships Join the Sky S...
#86 Prioritizing Your Personal Well-Being in Your Career with Jessica Huff Walters, Head of Organic Social Media @ VRBO 19.12.2023 39:42
✨ Jessica Huff Walters, Head of Organic Social Media @ VRBO ☁️ Experience transitioning from journalism to social media ☁️ Switching companies or careers for more job security ☁️ Prioritizing personal well-being and mental health in your career ☁️ Lessons learned managing social media marketers globally ☁️ Overcoming budget resistance for social media ☁️ Advice on salary compensation and ca...
#85 Finding Success in Fashion E-Commerce and Marketing with Victoria De León, E-Commerce Manager @ NARS 12.12.2023 35:50
✨ Victoria De León, E-Commerce Manager @ NARS ☁️ How to break into the fashion/beauty industry as an immigrant ☁️ Tips for pushing past financial barriers to pursue your dreams ☁️ Insights into the e-commerce fashion industry ☁️ Lessons learned from Rue La La, Bloomingdale’s, Bulgari and NARS Join the Sky Society Women in Marketing private LinkedIn group . Follow Sky Society on Instagram @sk...
#84 The Whimsical Career Chronicles of an Event and Live Programming Marketing Manager @ Forbes, Erika Speed 05.12.2023 39:28
✨ Erika Speed, Live Programming Marketing Manager @ Forbes ☁️ Event production and engagement strategies ☁️ The mindful journey of exploring a creative career path ☁️ Feeding your soul with creative projects outside your 9-5 ☁️ How to define your own version of happiness and success ☁️ Why you need to prioritize your values in your life and career Join the Sky Society Women in Marketing private...
#83 How to Get the Coffee Chats of Your Dreams with Namita Gupta (@ Pinterest, Facebook and Nasty Gal Alumna) 28.11.2023 52:01
✨ Namita Gupta (@ Pinterest, Facebook and Nasty Gal Alumna) ☁️ How to start a marketing career in Fashion Marketing ☁️ Lessons learned working in marketing at ShoeDazzle, Nasty Gal, Facebook, Pinterest and more ☁️ Moving from LA to New York for career growth ☁️ Navigating cold outreach emails for coffee chats ☁️ Working in marketing at corporate fashion companies vs start up fashion brand Join t...
#82 A Designer's Beauty Marketing Career Journey in Package Design and Production with Whitney Van Voorhis, Senior Packaging Production Designer @ Tarte Cosmetics 21.11.2023 57:21
✨ Whitney Van Voorhis, Senior Packaging Production Designer @ Tarte Cosmetics ☁️ Starting a career in beauty marketing through freelance work ☁️ Experience working in design at Victoria’s Secret, Bath & Body Works, Elf Cosmetics, Estee Lauder and More ☁️ The challenges of pursuing a creative passion for graphic design ☁️ Tips for building an impactful portfolio in design and marketing ☁️ Advi...
#81 Pivoting with Purpose and Navigating an Non Linear Career Path with Emily Blumhardt, Senior Manager, Global Brand Integrated Communications @ Shiseido 14.11.2023 44:45
✨ Emily Blumhardt, Senior Manager, Global Brand Integrated Communications @ Shiseido ☁️ The ins and outs of production roles ☁️ How to build authority in a male-dominated industry ☁️ Adjusting to life in New York and building a social life from scratch ☁️ Emily’s MBA experience in the fashion and luxury industry in New York ☁️ The value of non traditional work experience ☁️ The importance of self...
#80 Rising Through the Ranks at ESPN: From Promotional Assistant to ESPN's Scheduling & Sponsorship Ad Manager with Alaina Gomez 07.11.2023 26:15
✨ Alaina Gomez, Scheduling & Sponsorship Ad Manager @ ESPN ☁️ Advice for rising through the corporate ranks ☁️ Behind the scenes of sponsorship ad management ☁️ Process for starting new promotional campaigns ☁️ Marketing research dos and don’ts ☁️ Why you should prioritize mental health in the workplace Join the Sky Society Women in Marketing private LinkedIn group . Follow Sky Society on Ins...
#79 Defying The Odds in Beauty Marketing with Zoe Greene, Creative Project Manager @ OUAI 31.10.2023 53:34
✨ Zoe Greene, Creative Project Manager @ OUAI ☁️ Advice for breaking into beauty marketing with no experience ☁️ How to ask your way to success ☁️ Assessing your career trajectory at a position ☁️ Communication tips for advancing into a leadership role Join the Sky Society Women in Marketing private LinkedIn group . Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
#78 How to Make Your Dream Job Your Real Job with Christine Ferris, Director of Marketing (@ True Food Kitchen and Smashburger Alumna) 24.10.2023 47:18
✨ Christine Ferris, Director of Marketing (@ True Food Kitchen and Smashburger Alumna) ☁️ The power of trusting your gut in decision making ☁️ Pros and cons of participating in sports in college ☁️ Restaurant social media marketing at Smashburger ☁️ The importance of taking risks and being uncomfortable in making career decisions ☁️ Investing in your mental well being and work-life balance Join t...
#77 Film Marketing Career Insights from 15+ Years in Movie Marketing with Terra Potts, Film Marketer and Previous Executive Vice President, Marketing @ Warner Bros 17.10.2023 48:55
✨ Terra Potts, Film Marketer and Previous Executive Vice President, Marketing @ Warner Bros ☁️ How to break into the entertainment industry with no experience ☁️ How to get better at networking through solo travel ☁️ Experience working on the marketing team for The Curious Case of Benjamin Button ☁️ Why you should value experiences over titles and paychecks ☁️ Multicultural Marketing and the Evol...
#76 Behind the Headlines: Insights Into an Early Career Journey in PR with Jena Sullivan, Senior PR Manager @ Semrush 10.10.2023 37:37
✨ Jena Sullivan, Senior PR Manager @ Semrush ☁️ Overcoming challenges to break into the PR industry ☁️ Understanding the most important skills for PR professionals ☁️ Importance of company culture for work satisfaction ☁️ PR industry trends and strategies Join the Sky Society Women in Marketing private LinkedIn group . Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
#75 Diving Into a Decade of Social Media Experience at Disney Parks, PlayStation, Legoland, QVC and More with Heather Brinckerhoff, Head of Brand Social Media @ QVC 03.10.2023 35:47
✨ Heather Brinckerhoff, Head of Brand Social Media @ QVC ☁️ Advice for building a successful social media marketing career ☁️ Tips for standing out as an employee ☁️ A sneak peak into some of Heathers most successful marketing campaigns ☁️ Leadership advice for women in marketing Join the Sky Society Women in Marketing private LinkedIn group . Follow Sky Society on Instagram @skysociety.co and Ti...
#74 From Concept to Viral Sensation, the Making of the AI-Powered Maybelline Sky High Mascara Campaign with Lauren Chapman, Senior Product Brand Manager @ L’Oreal, Maybelline 26.09.2023 31:54
✨ Lauren Chapman, Senior Product Brand Manager @ L’Oreal, Maybelline ☁️ Advice for starting a marketing career in beauty marketing ☁️ Lauren’s journey working on different beauty brands at L’Oreal ☁️ Creative process behind the viral AI Maybelline Sky High Mascara campaign ☁️ AI and the future of marketing Join the Sky Society Women in Marketing private LinkedIn group . Follow Sky Society on Inst...
#73 How to Build a Marketing Portfolio for Beginners Part 1 19.09.2023 23:38
✨ Natalie Peters, Founder & CEO Sky Society Key Topics: ☁️ Best platforms to build your marketing portfolio ☁️ How to structure your marketing portfolio ☁️ Biggest makes to avoid when building your marketing portfolio ☁️ How to get more marketing experience Join the Sky Society Women in Marketing private LinkedIn group . Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
#72 Failing Fast and Forward: Chelsea's Career Path from Fashion to Food Marketing @ Chipotle with Chelsea Van de Kamp, Brand Marketing - Food & Beverage Innovation at Chipotle Mexican Grill 12.09.2023 43:38
✨ Chelsea Van de Kamp, Brand Marketing - Food & Beverage Innovation @ Chipotle Mexican Grill Key Topics: ☁️ Moving from New Zealand to the US with no marketing experience ☁️ Chelsea’s secrets to growth and success working at Ugg ☁️ The importance of asking questions in communication ☁️ Chelsea’s unique role in Brand Marketing and Food Innovation at Chipotle Join the Sky Society Women in Marke...
#71 Talent Acquisition from Disney to DreamWorks with Rabia Abedin, Sr. Manager, Early Career Programs & Diversity Outreach @ DreamWorks Animation 05.09.2023 41:42
✨ Rabia Abedin, Sr. Marketing Manager, Early Career Programs and Diversity Outreach @ DreamWorks Animation Key Topics: ☁️ Experience starting a career in HR at Disney ☁️ How to stand out in job applications ☁️ How to leave a job you hate ☁️ Managing early career programs and diversity outreach for Dreamworks ☁️ Advice for jobseekers eager to get hired Join the Sky Society Women in Marketing priva...
#70 Pros and Cons of Lateral Career Moves with Kate Schlarf, VP of Growth Marketing at Moovila 29.08.2023 35:13
✨ Kate Schlarf, VP of Growth Marketing @ Moovila Key Topics: ☁️ Transitioning from fortune 500 companies into tech startups ☁️ How to decide if a lateral career move is the right move ☁️ Benefit of reaching backward to help women behind you ☁️ How to develop key skills outside the scope of your role Join the Sky Society Women in Marketing private LinkedIn group . Follow Sky Society on Instagram @...
#69 Embracing Mindfulness to Discover Your Passion with Matthis Pluska, Sales Enablement Manager at Meta 22.08.2023 46:17
✨ Matthis Pluska, Sales Enablement Manager @ Meta Key Topics: ☁️ Leveraging a multicultural background in your marketing career ☁️ The power of bringing world cultures into the workplace. ☁️ The importance of mindfulness in your life and career ☁️ Discovering your passion and embracing curiosity Join the Sky Society Women in Marketing private LinkedIn group . Follow Sky Society on Instagram @sky...
#68 Discovering Your Superpower at Work with Bridget FitzGibbons, Senior Marketing Manager at Disney Parks, Experiences and Products 15.08.2023 30:44
✨ Bridget FitzGibbons, Senior Marketing Manager at Disney Parks, Experiences and Products Key Topics: ☁️ How to get marketing experience in college ☁️ Lessons learned working as an Account Executive for 6+ years ☁️ Identifying and leveraging your strengths at work ☁️ Experience launching marketing campaigns for Disney parks & experiences ☁️ How to advocate for yourself and other women in the...
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