Rhea Allen, CEO, Peppershock Media

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Business EN ↓ 268 episodes

Marketing Expedition Podcast—Your Roadmap to Brand Growth & Business Success Looking for expert marketing strategies, branding insights, and the latest trends to grow your business? The Marketing Expedition Podcast , powered by Peppershock Media, delivers actionable tips, inspiring interviews, and cutting-edge techniques to help you market smarter and stay ahead of the competition. Hosted by Rhea Allen, President/CEO of Peppershock Media, adjunct marketing professor, sought-out speaker, and industry marketing expert, this podcast covers everything from content marketing, social media strategie...

Author

Rhea Allen, CEO, Peppershock Media

Category

Business

Podcast website

themarketingexpedition.com

Latest episode

Jul 9, 2026

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Episodes

Incorporating Pinterest into your Marketing Strategy with Kate Ahl | Marketing Expedition Podcast 03.02.2022

Kate Ahl is the owner and founder of Simple Pin Media , a Pinterest management and marketing company. Through their work with over 700 Pinterest accounts, they take a data-driven approach to crafting a Pinterest strategy that aims to help their clients and students find their perfect person on Pinterest. Kate teaches thousands of people about Pinterest marketing through various speaking engagement...

How to Advertise Your Business on a Top Podcast with Rich Kagan | Marketing Expedition Podcast 27.01.2022

Rich Kagan is the Founder and President of Last Minute Media Deals , an agency that connects large and small businesses with huge ad spots on podcasts, radio, and TV. When these spots need to be filled, shows would rather sell them at a tremendous discount than not at all. Through Last Minute Media deals, they sell these placements for up to 80% off. 00:00 - 00:30 Rich’s Bio 00:31 - 01:14 https://...

Running a Values Based Business with Lisa Condon | Marketing Expedition Podcast 20.01.2022

Lisa Condon is the owner of Lisa Condon Enterprises , a company that sparks inspiration, innovation, and collaboration through gratitude. Lisa uses a combination of theory and practices from the Project Management Institute, Six Sigma, SCRUM, EQi, and Appreciative Inquiry. Lisa is a certified Six Sigma Black Belt, SCRUM Master, Certified Scrum Product Owner, and PMP. By combining her love of creat...

Face to Face Marketing in a Digital World with Nick Aldinger | Marketing Expedition Podcast 17.01.2022

Nick Aldinger is the CEO of IBL Events , one of Idaho’s largest producers of tradeshows, conferences, and virtual events. Nick’s passion for helping individuals and companies grow is what fuels his passion. Over the past 20 years, Nick has had the privilege of being involved in multiple startups, working for the government, being an adjunct professor for Boise State University, and working for a F...

How Libraries Support Marketing Innovation with Yuki Graviet and Allison Maier | Marketing Expedition Podcast 13.01.2022

Yuki Graviet works for the Meridian Library District as the Business Liaison Librarian for the unBound business & tech location. Yuki is passionate about helping local business owners and entrepreneurs navigate resources that will help them thrive in Idaho’s rapidly changing economy. Allison Maier is the Communications Manager at the Meridian Library District . Allison is a nonprofit outreach...

How to Find and Keep Employees with Kim Sherman-Labrum | Marketing Expedition Podcast 10.01.2022

Kim Sherman-Labrum is a small business consultant with the Idaho SBDC , where’s she’s worked since 1998. In her capacity as a consultant, she is a professional small business cheerleader, tech-whisperer, mentor, and dream-booster focusing on the digital marketing space. She primarily works with entrepreneurs on their online marketing needs but also has specialties in start-up and franchise busines...

What Drives Brand Reputation with Tracey Mooney | Marketing Expedition Podcast 06.01.2022

Tracey Mooney is the Director of Relationship Development and Brand Ambassador for Paul Davis Restoration . They provide mitigation and restoration services for families and businesses, and so much more. Paul Davis Restoration provides extraordinary care while serving people in their time of need.  00:00 - 00:22 Tracey’s Bio 00:23 - 01:07 https://www.peppershock.com/product/stash-20-of-a-stoc...

Advertising through the Eyes of an 8th Grader with Kaden Allen | Marketing Expedition Podcast 30.12.2021

This week we have a very special treat. Rhea’s youngest son, Kaden Allen, is on the show to talk about commercials on Tik-Tok, what catches his attention and advertising through the eyes of an 8 th grader! 00:00 - 00:54 Fun interview with my 8th grader son Kaden 00:55 - 01:54 https://www.peppershock.com/product/misfitsmarket/ 01:55 - 07:48 Marketing Essentials Moment: Branding Your Business on Tik...

Building a Non-profit from the Ground Up with Daniel Hodges | Marketing Expedition Podcast 23.12.2021

Daniel Hodges, JD, is an activist dedicated to assisting others with disabilities and chronic illnesses reach their full potential. While in law school, Daniel founded Peaces of Me Foundation ; a nonprofit that promotes universal access and inclusion. Daniel’s perspective has been shaped by his experience as a blind man with chronic pain and other conditions. He has spent a lifetime surpassing the...

Secrets to Growing and Scaling Your Business with Taylor Ryan | Marketing Expedition Podcast 16.12.2021

Taylor Ryan is a 6x start-up founder originally from Washington, DC, but now living in Europe for the last 6 years. Taylor has 14+ years of marketing experience and is the CEO of KlintMarketing.com and GrowthSecrets.org . Taylor has 100+ keynotes over the last 3 years and was a finalist for the Ecosystem Hero of the Year 2020 Denmark (Nordic Start-up Awards). Taylor wears many hats; a start-up jun...

Improve SEO and Build Your Online Reputation with Josh Greene | Marketing Expedition Podcast 09.12.2021

Josh Greene is the CEO for The Mather Group , a digital agency that solves marketing challenges for companies of all sizes. With over twenty years of experience creating and implementing digital strategies, Greene empowers top brands and individuals to shape their online presence to support their bottom line. He has worked with some of the largest Fortune 1000 companies, five of the largest nonpro...

Words of Wisdom from My WHIM Life creator Wendy Alexandre | Marketing Expedition Podcast 02.12.2021

Wendy Alexandre is a Real Estate Consultant, Business Coach, and creator of the My WHIM Life podcast. Wendy wants to create a significant impact in this world by sharing Wisdom, Humor, Inspiration, and Motivation in such a way that you will use them to affect actual real change in your own life and the lives of others creating a ripple effect of goodness!  0:00 - 0:38 Wendy’s bio 0:38 - 1:11...

Decoding U.S. Export and International Trade Laws with Sarah Massie | Marketing Expedition Podcast 25.11.2021

Sarah Massie is President of S Massie Consulting LLC which provides export consulting, compliance programs, education, and training for companies to navigate the complicated laws and regulations for U.S. exports. Sarah has been engaged in international business for more than 15 years through her experience in government, sales, and education. She has planned, implemented, and organized internation...

How to Grow Your Business on a Shoestring Budget | Marketing Expedition Podcast 18.11.2021

Looking to grow your brand on a budget and build a better bottom line? This week’s episode is for you. Rhea Allen gives you all her marketing tips, tactics, trends, and technologies that will help you grow your business on a shoestring budget! 00:00 - 00:35 Welcome to The Marketing Expedition Podcast 00:35 - 01:41 Peppershock Media https://www.peppershock.com/ 01:41 - 03:20 Marketing Essentials Mo...

Sharpening Your Entrepreneurial Edge with Nida Leardprasopsuk | Marketing Expedition Podcast 11.11.2021

Nida Leardprasopsuk is a top-tier business consultant, mindset coach, and former Fortune 500 executive with more than two decades of experience in marketing, business, and human psychology. Her consulting and coaching business centers around exceptionality, a key factor in her own success. She is the author of the One to Millions Entrepreneur and host of the One to Millions Entrepreneur podcast sh...

Finding R&D Tax Credits for Software and Tech Businesses with Tyler Kem | Marketing Expedition Podcast 04.11.2021

Tyler Kem is the co-founder of Strike R&D Tax Advisory , a firm specializing in Federal and State Research and Development "R&D" Tax Credits for emerging industries such as Software, Blockchain, Emerging Technologies, Hemp, Artificial Intelligence, Virtual/Augmented Reality. FinTech, Engineering/Architecture, Manufacturing, Pharmaceuticals, and Biotech.   0:00 - 1:01 Tyler's bio 1:01...

The Importance of Passion and Credibility Marketing with Nathan Gwilliam | Marketing Expedition Podcast 29.10.2021

Nathan Gwilliam is a serial entrepreneur who created and sold 3 digital ventures. He is the host of the Monetization Nation blog , podcast, and YouTube channel. He created and ran Adoption.com  and is a TEDx speaker.  0:00 - 0:35 Nathan’s bio 0:35 - 1:06 Schedule Once https://www.peppershock.com/product/schedule-once-offer/ 1:06 - 3:33 Marketing Essentials Moment: Automate What You...

Playing In and Outside the Sandlot with Marty York | Marketing Expedition Podcast 21.10.2021

This week’s episode highlights Marty York , known for his acting throughout the world, starring in movies and tv shows such as The Sandlot , Boy Meets World , and various other commercials for popular brands. Throughout this podcast, Marty and Rhea go back in time to talk about Marty’s upbringing in the acting world and what it took to get by as a young actor in California. They also talk about so...

Master Your Networking in a Day with Christopher Kai and Shelly Yorgesen | Marketing Expedition Podcast 14.10.2021

Master Your Networking in a Day! Purchase your ticket here! Christopher Kai is the founder & CEO of The Mathem Group , a Beverly Hills-based consultant firm that trains entrepreneurs and executives on how to become global speakers, branding and networking experts, and online consultants.  Shelly Yorgesen is the founder and CEO of Executive Networking Events (ENE), a global pioneer in high...

Why Podcasts are Crucial to Any Marketing Campaign with Brandy Whalen | Marketing Expedition Podcast 07.10.2021

Brandy Whalen is an ambitious leader excited by new challenges and opportunities. She ran a sales team of 5 right after graduating from the University of Iowa (she was the first in her family to attend college). Her entrepreneurial spirit has led her to found several companies, including her own PR agency, Whalen Media. She is also the mother of three boys and prides herself on raising emotionally...

How to Make Press Release Marketing Work with Mickie Kennedy | Marketing Expedition Podcast 30.09.2021

Mickie Kennedy founded eReleases 22+ years ago to help small businesses, authors, and startups increase their visibility and credibility through press release marketing. He lives in the Baltimore area.  0:00 - 0:24 Mickie’s Bio 0:24 - 1:46 Schedule Once Offer https://www.peppershock.com/product/schedule-once-offer/ 1:46 - 3:37 Marketing Essentials 3:37 - 4:00 Welcome to Peppershock Media’s Ma...

How to Bring Humans and Search Bots Together with Jeff Coyle | Marketing Expedition Podcast 23.09.2021

Jeff Coyle is a data-driven search engine marketing executive with more than 20 years of experience in the search industry managing products and website networks. Jeff is the Co-founder and Chief Product Officer for MarketMuse , where he is focused on helping content marketers, search engine marketers, agencies, and e-commerce managers build topical authority, improve content quality and turn sema...

The Ins and Outs of Building a Startup with Curt Cuscino | Marketing Expedition Podcast 16.09.2021

Curt Cuscino is also the Co-Founder & CEO of GoodFetch , a finTech comparison-shopping platform for consumers that enables consumers to shop, compare from 20+ major carriers, and buy insurance in under 10 minutes from wherever they are, whenever they want. The platform also added personal loan comparison-shopping in 2020 as its next step towards simplifying the financial aspects of the modern...

Becoming a Successful Online Business Manager with Rebecca Simon | Marketing Expedition Podcast 09.09.2021

Rebecca Simon is a Virtual Service Provider Coach and the founder of The Success Society , a corporation that has helped hundreds of women build, launch, and scale their online service-based businesses. She leads and teaches virtual assistants (VAs) and online business managers (OBMs) through one-on-one and group coaching programs. 0:00 - 0:43 Rebecca’s Bio 0:43 - 1:02 Welcome to Peppershock Media...

How Sponsorship Helps Businesses Grow Their Brands with Ken Ungar | Marketing Expedition Podcast 02.09.2021

Ken Ungar is the President & Founder of CHARGE , focused on unlocking the power of sponsorships to enhance the brands and grow the businesses of the C-suite, sales workforce, and nonprofit space alike. Ken’s clients and collaborators have included Honda, Acura, the Los Angeles Dodgers, Coca-Cola, Disney, General Motors, Jim Beam, Microsoft, Reebok, and fifty-plus professional athletes in the N...

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