Marketing Agency Power Hour

In this episode of Marketing Agency Power Hour, host Cal Wilder sits down with Taylor Adams, Co-Founder of The Creative Agency, to break down how influencer management is redefining modern marketing. Taylor shares how starting as a content creator herself led to an unexpected pivot from social media management to building a fast-growing talent agency. The conversation explores how influencer marke...

On this special re-air episode of Marketing Agency Power Hour, we take a journey back in time to learn the importance of prioritization with Johanna Bates and Erin Fogel, Co-Founders of DevCollaborative, a web development firm focused on the nonprofit sector.  The conversation explores how organizations, regardless of size or budget, face endless ideas and “wish lists,” and how the discipline of p...

This week, it’s just me, Cal Wilder, closing out the year with gratitude, reflection, and appreciation for you, the agency owners, leaders, and listeners who’ve made this podcast what it is. No guest this time, just a heartfelt holiday episode about community, purpose, financial clarity, and why the work you do truly matters. After eight months of conversations, lessons, and connection, this episo...

Get an inside look at what it really takes to build an authentic, purpose-driven PR and branding agency in this episode of Marketing Agency Power Hour with Laura Henson, Founder and CEO of HVM Communications. From her beginnings in luxury fashion to leading a values-based communications firm, Laura shares how narrowing her focus to women-led and mission-driven organizations became a catalyst for g...

Get an inside look at what truly drives a successful marketing agency in this episode of the Marketing Agency Power Hour with Zontee Hou, Founder & President at Media Volery. From choosing the right clients and building long-term partnerships to leveraging data, AI, and customer insights, Zontee reveals what it takes to run a sustainable, high-performing agency in today’s landscape. Through he...

Discover the hidden strategy, creativity, and rigor behind world-class brand naming in this episode of the Marketing Agency Power Hour. Host Cal Wilder sits down with Scott Milano, founder and managing director of Tanj, to unpack what it really takes to build a specialist agency that serves global brands with names that stand the test of time. From navigating complex renaming projects and leading...

Unlock the real-world strategies behind running a flexible, resilient, and client-focused marketing agency in this episode of Marketing Agency Power Hour! Host Cal Wilder sits down with Kate Terricciano, President of Image Marketing Consultants and Principal of C2 Marketing, to explore her 20-year journey growing a specialized agency in the evolving world of retail real estate. From adapting to in...

Host Cal Wilder sits down with Veronica Clerkin, Managing Partner of AMZG Agency, to unpack what it really takes to lead a modern, values-driven marketing agency in a world shaped by constant change. With over two decades of experience spanning entertainment, B2B, and Fortune 500 brands, Veronica reveals how transparency, clear communication, and staying true to your core strengths can transform y...

Host Cal Wilder sits down with Juda Engelmayer, CEO/President of HeraldPR, to explore the evolving world of public relations, ethics, and reputation management in the digital age. From handling high-profile crises to teaching the next generation of PR pros how to build genuine human connections, Juda reveals what it really takes to thrive in an industry where integrity and trust are everything. Wi...

Unlock the secrets to running a thriving PR and marketing agency in this episode of Marketing Agency Power Hour! Host Cal Wilder sits down with Ethan Rasiel, co-founder and CEO of Lightspeed PR & Marketing, to uncover what it takes to build lasting client relationships, manage crises with confidence, and grow a global agency with integrity. From mastering client communication to building resil...

Take your marketing agency to the next level with powerful insights on AI, automation, and how to scale your business efficiently. It’s time to streamline your operations, boost client results, and build a global team that runs like a well-oiled machine. And who better to guide you than serial entrepreneur, founder, and CEO of Robert Gerov Media, Robert Gerov. You’ll learn how to leverage AI tools...

Unlock the secrets to powerful business communication with presentation expert, Mike Teixeira, Founder and President of Deck Presentations. In this episode, Mike breaks down how clear, confident presentations can drive real results, whether you're pitching clients, leading a team meeting, or creating content for social media. From conquering public speaking nerves to designing visuals that actuall...

Transform the way you think about customer relationships with powerful insights on increasing lifetime value, leveraging Net Promoter Scores, and using AI to unlock what truly drives loyalty. In this episode, Jon Stamell, marketing strategist and founder of OOMIJI, breaks down how to turn customer feedback into an actionable strategy that scales. You’ll learn how to pitch bigger clients, build a s...

Take your agency leadership to the next level with honest, actionable insight about authenticity, networking, and building a business that supports both growth and personal fulfillment. Get ready to hear from marketing agency founder Tara Johnson, CEO of AlchemyThree and Alchemy Wealth Marketing, as she shares her journey from artist to company leader. You’ll learn how to network effectively (even...

Authenticity and strategic content can power agency growth and client trust. In this episode of the Marketing Agency Power Hour, host Cal Wilder sits down with Lauren Douglass, Founder of Reverve Agency and a seasoned marketing leader with over 18 years of experience across corporate and agency roles. Lauren shares her journey from corporate life to founding her own agency, emphasizing how authent...

Revolutionizing financial systems is a game-changer for scaling agencies strategically and sustainably. In this episode, the host sits down with James Kwon, Founder, CEO & Lead Strategist at Figmints Digital Creative Marketing. James shares how he built a multi seven-figure agency by rethinking financial management through a system he developed called “Slices,” inspired by the Profit First mod...

Consistency and strategic AI integration are essential for long-term success in B2B marketing. In this episode, the host sits down with Nick Stamoulis, B2B Fractional CMO of Brick Marketing, a B2B Digital Marketing Agency. Nick shares how his 25 years of experience have shaped his persistent, process-driven approach to digital marketing. He explores a “Wear ’em down marketing” strategy, which focu...

Adaptability and responsible AI integration are critical for staying ahead in today’s marketing landscape. In this episode, the host sits down with Helen Todd, CEO of Sociality Squared. Helen shares how her early entrance into social media marketing and her leadership at one of the first dedicated social media agencies shaped her forward-thinking approach to business. She explores how adaptability...

Consistent lead generation and niche specialization are key drivers for success in restaurant marketing. In this episode, the host sits down with Deborah Smith, marketing thought leader, social media expert, award-winning author, and Owner of Foxtrot Media LLC and Jersey Bites. Deborah shares how her 20+ years of experience in digital marketing, focused on the food and beverage industry, shaped he...

Shifting from tech to tailored marketing, this episode’s guest proves that strategy-first thinking can redefine how agencies serve their clients. In this episode, host Cal Wilder sits down with Xhulio Jamaku, Co-Founder of Rootless Agency and former full-stack software engineer, to unpack what it means to build a customer-centric agency from the ground up. Xhulio shares how Rootless Agency priorit...

Sometimes the most unexpected journeys lead to the greatest success. In this episode, host Cal Wilder sits down with Geraint Clarke, CEO of Ellusionist and Co-Founder of MTHD Marketing, to explore how a passion for magic transformed into a thriving career in marketing leadership. Geraint shares how his early days performing close-up magic sparked his curiosity about marketing, driving him to devel...

Embracing change and innovation can be a catalyst for agency growth and long-term resilience. In this episode of the Marketing Agency Power Hour, host Cal Wilder sits down with Lysa Miller, Founder & CEO of Ladybugz Interactive Agency, a boutique firm known for its personalized approach and commitment to creativity, adaptability, and women’s empowerment. Lysa shares her journey from launching...

Creating meaningful content and embracing social impact can set your agency apart in a crowded market. In this episode of the Marketing Agency Power Hour, host Cal Wilder sits down with Rich Maiore, CEO & Founder of Rocket Social Impact, a purpose-driven agency that helps companies elevate their philanthropic and employee engagement strategies. Rich shares his transition from big-agency life t...

Clarity in your agency’s target market is the foundation for scalable growth and long-term success. In this episode of the Marketing Agency Power Hour, host Cal Wilder sits down with Tom Shapiro, CEO of Stratabeat Inc., a specialized B2B agency focused on marketing for technology and SaaS companies. Tom shares his journey in refining Stratabeat’s market focus, highlighting how a tightly defined id...

Narrowing your agency’s niche can unlock significant impact and reliable lead generation. In this episode of the Marketing Agency Power Hour, host Cal Wilder sits down with Elizabeth Chabe, CEO of High Touch Group, a specialized agency focused on marketing advanced science, engineering, and technology. Elizabeth shares her journey in defining and honing her agency’s niche, emphasizing how a clear...