Lunch With Norm - The eCommerce & Amazon FBA Podcast

On today’s Lunch With Norm, we are with the founder of Maxamaze, Fatos Fatin! We discussed the power of A+ content. Find out what are the different types of A+ content. Our guest's passion and unwavering commitment to excellence, she manages to transform listings into powerful selling tools that allow sellers to build sustainable, bankable brands.   This episode is brought to you by Post Purchase...

On today’s Lunch With Norm, we are with the co-owner of Social Lite, and co-founder of Merchant Master, Simon Trafford! We discussed how to break through the $20k/month revenue plateau with profitable ad spend. Find out the optimization of ad creative and messaging in achieving higher revenue targets. Our guest taught eCommerce strategies on industry-leading stages, podcasts, and webinars.   This...

On today’s Lunch With Norm, we are with the CEO of StubGroup, John Horn! We discussed are Google Ads is worth it for your small business. Find out what are the effective strategies for directing Google Ads traffic to Amazon listings. Our guest has taught digital advertising to over 100,000 students via online courses.   This episode is brought to you by Post Purchase Pro   Post Purchase PRO specia...

On today’s Lunch With Norm, we are with the CEO of ProductPinion, Matt Kostan! We discussed practical ways to get your listings ready for Amazon AI. Find out why is Amazon all in with AI. Our guest is a seasoned Amazon seller with over a decade of experience building multiple seven-figure brands.   This episode is brought to you by Post Purchase Pro   Post Purchase PRO specializes in helping Amazo...

On today’s Lunch With Norm, we are with the CEO and Co-Founder of FileForms, Frank Tuminello! We discussed avoiding this $10,000 mistake - navigating BOI reporting. Find out how you file a BOI report. Our guest led a pre-tax healthcare benefits third-party administrator through eight successful acquisitions and a sale to a multi-billion-dollar private equity firm.   This episode is brought to you...

On today’s Lunch With Norm, we are with the co-founder of Spark. AI, Kadel Yerushalmi! We discussed leveraging AI in video content for effective product marketing. Find out why you should use videos to sell your product. Our guest has a background in online marketing, focusing on growth and helping small companies and startups.   This episode is brought to you by Post Purchase Pro   Post Purchase...

On today’s Lunch With Norm, we are with the co-founder of CartBoss, Tadej Bogataj! We discussed the power of SMS marketing in 2024. Find out why should sellers care about SMS marketing. Our guest looks to address the challenges of cart abandonment, turning lost opportunities into recovered sales by implementing timely and personalized text messages.   This episode is brought to you by Post Purchas...

On today’s Lunch With Norm, we are with the author of #1 Best-seller Start. Scale. Exit. Repeat, Colin Campbell! We discussed 13 ways AI can accelerate your ecommerce business. Find out what are the key ways AI can speed up your e-commerce growth. Our guest has co-founded several Internet and technology companies, including Internet Direct, Tucows, and Hostopia.   This episode is brought to you by...

On today’s Lunch With Norm, we are with the CMO and co-founder of intelliRANK, Larisa Herbai! We discussed the visibility on Amazon: strategies for boosting traffic and sales. Find out what are some effective strategies for improving organic ranking on Amazon. Our guest offers tailored marketing strategies and develops a solid social media strategy that will work well with every e-commerce busines...

On today’s Lunch With Norm, we are with an investor and the CEO of SelfPublishing.com, Chandler Bolt! We discussed a broke college dropout turned multi-million dollar business owner. Find out why should entrepreneurs and sellers write a book. Through our guest books, podcasts, YouTube channels, and selfpublishing.com, he’s helped thousands of people write a book that grows their income, impact, an...

On today’s Lunch With Norm, we are with the founder and CEO of Originality. AI, Jonathan Gillham! We discussed the Google March AI update and what it could mean for how Amazon treats AI content. Find out what has happened with the March Google update. Our guest recognized the immense potential of artificial intelligence in transforming content creation and verification.   This episode is brought t...

On today’s Lunch With Norm, we are with an Amazon seller since 2015, Benjamin Webber! We discussed using emotional copy using to improve the conversation. Find out Amazon’s use of Q&A in ranking. Our guest and his partners, 3 friends from college, have taken a business that started as retail arbitrage out of a house and turned it into an 8-figure private label business.   This episode is broug...

On today’s Lunch With Norm, we are with the founder of Perci, Britton Upchurch! We discussed how to prompt like a pro - a deep dive into LLM prompting. Find out what are the most powerful prompt tricks. Perci is the most advanced AI Amazon listing tool on the market, and their small team is building the next generation of Amazon selling tools.   This episode is brought to you by Post Purchase Pro...

On today’s Lunch With Norm, we are with the founder of Perci, Britton Upchurch! We discussed how to prompt like a pro - a deep dive into LLM prompting. Find out what are the most powerful prompt tricks. Perci is the most advanced AI Amazon listing tool on the market, and their small team is building the next generation of Amazon selling tools.   This episode is brought to you by Post Purchase Pro...

On today’s Lunch With Norm, we are with an engineer turned serial entrepreneur, Vikram Chalana! We discussed how to use AI for video creation & editing. Find out how AI helps in the world of videos. Our guest is currently building an innovative software company, Pictory, that uses artificial intelligence (AI) to enable anyone to turn their message into engaging video content quickly & easi...

On today’s Lunch With Norm, we are with the co-founder of both Gembah Inc and PrideBites Pet Products, Steven Blustein! We discussed diversification within the supply chain. Find out how long it takes to transition outside of your current supply chain. Our guest have owned and operated businesses that have designed, manufactured, and sold millions of consumer products from all over the world.   Th...

On today’s Lunch With Norm, Norm is back for a special LIVE Amazon Q&A! That's right Norm checks in with the Beard Nation and answers all questions submitted by our Amazon and eCom Beardos. Today, we talk about Norm’s favorite AI tools and apps! Norman Farrar is a serial entrepreneur who provides online marketing and managed eCommerce solutions for brands. He has worked with Fortune 500 compan...

On today’s Lunch With Norm, we are with an Amazon, e-commerce and online marketing expert, Norm Farrar! We discussed Behind the Beard - the story of the Beard guy. Find out how the bearded guy came to be. Our guest is passionate mentor who coaches those with any level of experience.   This episode is brought to you by Post Purchase Pro   Post Purchase PRO specializes in helping Amazon sellers crea...

On today’s Lunch With Norm, we are with the founder of Better Than Rich, Mike Abramowitz! We discussed buyback time through smart delegation. Find out how AI contribute to your business growth. Our guest has scaled six-figure businesses and non-profits to be run without him so he can experience the freedom he desires.   This episode is brought to you by Post Purchase Pro   Post Purchase PRO specia...

On today’s Lunch With Norm, we are with the founder of Heights Platform, Bryan McAnulty! We discussed how to give chatGPT access to your favorite apps. Find out how to give chatgpt give access to apps. Our guest has traveled to more than 30 countries and 100+ cities, meeting creators along the way.   This episode is brought to you by Post Purchase Pro   Post Purchase PRO specializes in helping Ama...

On today’s Lunch With Norm, we are with the CEO of Sophie Society, Chris Rawlings! We discussed using custom creative to get an ACoS edge in PPC. Find out why to focus on customer creativity in PPC. Our guest designed his own products & built his personal care brand into a multi-million $ success on Amazon.   This episode is brought to you by Post Purchase Pro   Post Purchase PRO specializes i...

On today’s Lunch With Norm, we are with a creative director and CEO of FullStack agency, Amara Omoregie and Jace Brown! We discussed HE+RO branding for e-commerce: leveraging AI for creativity at scale. Find out how HE+RO Branding uses AI for e-commerce creativity. Our guest trained internal teams such as Digital Marketer and Hubspot, and is a certified agency partner for both as well as Proposify...

On today’s Lunch With Norm, we are with one of the top copywriters and sales copy strategists in the world, Jon Benson! We discussed 30 Days Of Emails That Sell And Compel. Find out why are prompts not the answer to AI and copy. Our guest is a pioneer in the AI copy movement and the creator of the video sales letter.   This episode is brought to you by Post Purchase Pro   Post Purchase PRO special...

On today’s Lunch With Norm, we are with an award-winning e-commerce sales expert, Scott Cunningham! We discussed how to unlock customer demand year-round. Find out what risks do businesses face if they fail to generate additional customer demand. Our guest’s team has hosted almost 30 Shopify Meetups across North America that connect, educate, and empower store owners to grow in the competitive e-c...

On today’s Lunch With Norm, we are with a 7-year Amazon veteran, Ryan Hurley! We discussed making more profit & improving cash flow by leveraging your financial data. Find out what are good product profit margins & refund benchmarks. Our guest recently started a bookkeeping software & service company called SellAnalytix to scratch his pain points as a seller.   This episode is brought...