London Writers' Salon

In this episode we go behind the scenes with writer and Substack co-founder Hamish McKenzie  (@ hamishmckenzie ) to explore his journey from journalism to working at Tesla, writing a book about Elon Musk, and his motivation for creating Substack, a newsletter platform that allows independent writers to publish directly to their audience and if they choose to, monetize their writing. We discuss wha...

In this episode we talk with Julia Cameron ( @j_cameronlive) , creative teacher and the author of over forty books including The Artist’s Way and The Listening Path. We explore Julia’s early career as a journalist, her relationship with sobriety and spirituality, and how she still uses morning pages and artist dates each week to decide what to write next. She explains the importance of Believing M...

In this episode we speak to the award-winning author, Will Storr ( @wstorr ) about The Science of Storytelling , from his research process to planning and writing his first draft, why he thinks “writing is mostly about rejection” and why ultimately critics' feedback doesn’t matter to him. We also delve into his signature “Sacred Flaw” technique, which will help you truly understand your character...

Steph has used her blog ( stephsmith.io ) to explore everything she's interested in – from learning to write with confidence to Antifragility at work to her favourite destinations as a digital nomad . She also publicly tracks the books she's reading , her personal goals and monthly income. It's also where she launches side projects like Make Yourself Great Again and Eunoia (words that don't transl...

In this episode we speak to journalist, author and writing coach Rebecca Schiller. In 2017, Rebecca moved her family to a countryside smallholding for a life of sowing and growing. But the reality of managing a smallholding led to a mental health crisis and it was her work on the land that helped to save her. She writes about this in her memoir, Earthed. We talk to Rebecca about the craft of writi...

Award-winning Young Adult writer and screenwriting tutor Kat Falls on how to brainstorm your story using techniques from screenwriters, why it’s important to make your character feel uncomfortable, how to easily generate an outline for your story and what it takes to create complex complex fantasy and sci-fi worlds. * ABOUT KAT FALLS Award-winning novelist Kat Falls writes fast-paced science ficti...

In this episode we speak with writer and co-founder of Kickstarter, Yancey Stricker, about his origins as a writer, tools he’s used to overcome creative anxiety, why it's important to share your ideas early and how he wrote his book: This Could Be Our Future: A Manifesto for a More Generous World . He explains why the Bento model - rethinking short-term interest - can create a better future for us...

Every journey in life, creative or other, has seasons of Winter – difficult periods where the world can seem overwhelming, when our next step is unclear, and where doors close before our eyes. How can we face such fallow periods, learn to rest, and be kinder to ourselves? In this episode, we chat with Katherine May, New York Times bestselling author of Wintering: The Power of Rest and Retreat in D...

In this episode we talk with Psychotherapist and podcaster Emma Reed Turrell on developing her writing practice alongside her day job, launching a book around her expertise, and how she wrote without expectation - in fact it was more important that she meant what she said than it was to get published. Emma also talks about how we can stop "people pleasing" in our writing. * ABOUT EMMA REED TURRELL...

In this episode we talk with the Carnegie winner and #1 New York Times bestselling author of historical fiction, Ruta Sepetys, about the joy of writing historical fiction, building believable characters, the research process, how she finds objects from history to have by her side as she’s writing and why she writes her first draft like the world’s on fire. Plus, the importance of melody and rhythm...

How can you reclaim your creative and emotional life? How can you create content that impacts your audience deeply? We talk to the influential blogger, Natalie Lue, about how she launched and grew her blog, Baggage Reclaim, and how she created a profitable business around her writing. We dive into her success in both self-publishing and traditional publishing, and what it feels like to be an outsi...

NY Times Bestselling Author and Oxford University Creative Writing Tutor, Marti Leimbach, on the art and craft of writing and plotting a novel. She shares her journey across two decades within publishing from being on a film set with Julia Roberts to dealing with family loss, and writing about difficult subjects. Also lessons learned including how writing a draft is like being in a ‘sandbox’, what...

How can a writer start and grow their career in TV? What does it take to work your way into a Writer’s Room for a hit TV series? What happens behind the scenes of deals between producers and media giants like Netflix, BBC, and Amazon Prime? In this interview, held during lockdown, we talk with TV and film agent Nish Panchal (Curtis Brown) about his role as an agent, the main players in the TV indu...

Why are creative partnerships so powerful? How can we work on multiple creative projects at one time? In this interview, we talk to the award-winning investigative journalist and Channel 4 News presenter Cathy Newman, we discuss her non-fiction book It Takes Two: A History of the Couples Who Dared to Be Different which is all about the power of collaboration. We deconstruct how she writes news sto...

​​In this episode, Selina Lim, BAFTA-nominated screenwriter (Sex Education, Hanna) shares her screenwriting journey from her first BBC script to earning a BAFTA nomination, and how she broke into the industry as an outsider. Selina also gives us a peek at the inner workings of a writers’ room on hit TV shows - including the roles, exercises they use, and how writers collaborate inside it. We decon...

We have published 10 episodes and we realised that we had never really introduced ourselves… So, we’re going to talk a little about where we’ve come from and why the London Writers’ Salon exists and what this podcast means to us.  We’re going to do this by interviewing each other! * ABOUT  MATT AND PARUL Matt Trinetti and Parul Bavishi are the co-founders of the London Writers' Salon (@WritersSalo...

How does a poet see the world? How can we move past self doubt and keep writing after rejection? In this episode we talk to Anthony Anaxagorou about how his journaling practice helps him generate ideas for his work, what his editing process looks like, and why he might spend eight or nine hours working on a single poem. Anthony is candid about his experience of failure and rejection, shares why we...

During times of enormous change, how can you harness the power of ritual to create stability and creativity? How can ordinary practices, such as writing, help us find meaning and cultivate deeper spiritual lives? We talk to author Casper Ter Kuile (The Power of Ritual: Turning Everyday Activities Into Soulful Practices) about the difference between habit and ritual and how to turn habits into mean...

How might we launch our newsletter and build a loyal following for our writing? How can we monetize our newsletter to six figures and beyond? In this episode, we interview Polina Marinova Pompliano who quit her job at Fortune in 2020 to focus on building her weekly Substack newsletter The Profile , where she profiles interesting figures like Dwayne “The Rock” Johnson and Brandon Stanton, the creat...

How do we, as writers, turn raw emotions and observations into fiction? In this episode we interview Diana Evans (Ordinary People, 26a) about her creative process, how she discovered her true voice and how she creates characters. We also discuss practices that help Diana with writer's block, why she treats writing as a job and the importance of having other people read your work and being a part o...

Can creativity and money go hand in hand? How can we guarantee that we pay ourselves a profit no matter how much we earn? In this episode we talk to Mike Michalowicz about his Profit First method that helps creatives manage their money better, pay themselves well, and make a profit. We also talk about guerilla marketing strategies, connecting with your readership and how to build your confidence. ...

What does it take to launch your book and build a fanbase? What do most writers misunderstand about the craft of writing and launching their book? Tim Grahl has dedicated the last 10 years of his life helping over 100 authors – from bestsellers to first time writers – get their books into the hands of more readers. In this episode we talk about smart and authentic marketing steps every writer can...

Benjamin Hardy’s articles have been read by over 100 million readers. He has also been the #1 writer, in the world, on Medium.com . How does he do it? In this episode, he shares his writing process and how he plans, structures and ships his articles. We also talk about why it’s important to set the right goals to help us reach our most courageous dreams, how our goals shape our identity and person...

As writers, there may be times when we must delve deep into the harder ‘themes’ of life - that of grief and loss. How might we start to write about loss and in what medium - a blog? Or a book? And where do we begin? How can we be vulnerable on the page? Join our conversation with Anna Wilson, as we talk about the craft of writing memoirs, having the confidence to tell the truth, and the mindset th...

So you've started a blog, written a book. What next? How can you find your first 100 readers and grow that to 10,000 and beyond? Chris Guillebeau talks about how he grew his audience, one by one, from zero readers to thousands hanging on his every step. He's authored multiple New York Times bestsellers. And today when he launches a new book product or even an event, it sells out instantly. Join us...