Matt Symes and Chris Johnston
Levership
Levership is a combination of leverage and leadership - it’s focusing your time on what will generate outsized returns. In other words, high-leverage leadership. Together Matt Symes and Chris Johnston have both been in the trenches of entrepreneurship and through the Levership podcast share how they tackle challenges, ignite growth, and build profitable businesses. They don't just talk theory. They dive deep into the real-life experiences of leaders from growing companies to uncover how they maximize the return on their time. Stay tuned as we explore the pivotal moments, the challenging decisi...
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Author
Matt Symes and Chris Johnston
Category
Podcast website
Latest episode
Feb 4, 2025
Where to listen?
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Episodes
Our Top 3 Business Mistakes 15.03.2024 19:58
In this episode, Kyle and Matt discuss their most painful mistakes in leadership and leverage. They share their top three mistakes and provide insights on how to avoid them. They emphasize the importance of high standards in leaders and the need to focus on key objectives to achieve success. Takeaways Understanding leverage is crucial for effective leadership Having skilled financial reporting is...
Speak a Bold and Powerful Future Into Existence. An Interview with Jeff Dudan of Homefront Brands 08.03.2024 46:15
In this episode of Levership, Kyle Racki talks with Jeff Dudan, a published author, Forbes contributor, host of the On the Homefront podcast, and founder of Avanta Clean and Homefront Brands, and the Dudan Group. During this conversation, we will cover topics such as Jeff Dudan's journey, including his fusion of technology and traditional businesses, how he got started in private equity, and his...
Introducing our new Podcast name: Levership 02.03.2024 35:09
The first episode of the relaunched podcast focuses on the theme of leverage and leadership. The hosts discuss the importance of anchoring the podcast around this concept and the challenges of finding a suitable name. They introduce the pyramid diagram of leverage, which includes labour, capital, code, and media as the four core leverage points. The conversation delves into each of these points, e...
Transitioning from Founder-Led Sales 12.01.2024 33:20
Summary In this conversation, Kyle and Matt discuss the challenges of transitioning from founder-led sales to building a sales team. They explore the importance of positioning and persuasion in sales, as well as the stigma associated with the profession. They also share insights on hiring and training salespeople, and the role of a sales leader in scaling a sales team. The conversation provides va...
Building The Foundation for Demand 05.01.2024 29:11
This insightful episode delves deep into the complexities of solving revenue problems and fostering business growth. The conversation covers essential topics like pro forma analysis, scalability, customer mix, and product mix. It further emphasizes the significance of customer service improvements, understanding lost opportunities, and the pivotal role of customer experience in driving revenue. Wh...
Reframing 'New Year, New Me' 01.12.2023 25:20
Introduction to "Separation Season" Time Stamp [0:00]: Introduction to the concept of "Separation Season" - a period between mid-November and mid-January characterized by various distractions and challenges. Challenges and Planning for Q1 Campaign Launch Time Stamp [0:07]: Overview of the challenges encountered during 'Separation Season'. Time Stamp [4:38]: Strategies and insights on planning for...
Seeing Into the Black Box 03.11.2023 28:57
Kyle and Matt dive into the intricacies of managing and unravel the challenges that come with growth – from honing in on the right priorities to overcoming constraints. The spotlight is on the pivotal role of crystal-clear communication, the art of setting expectations, and the relentless pursuit of result-driven activities. Leaders; Show your work, uphold regular check-ins, and ensure that you're...
Unlocking High Performance 28.10.2023 45:46
Join Matt Symes and Kyle Racki as they dive deep into the nuances of leadership, performance, and organizational growth. From the significance of clear direction to the dangers of micromanagement, our guests unravel what it takes to build high-performing teams. With insights into the role of technology like ChatGPT in coaching and the essence of intrinsic motivation, this episode is a treasure tro...
AI Unleashed: How Modern CEOs are Transforming Business 06.10.2023 36:27
Kyle and Matt delve deep into the evolving world of AI integration in business. From writing emails and streamlining meetings with tools like Chat GPT and Fireflies AI to revolutionizing sales processes and HR tasks, discover how AI is not just for tech nerds. Matt shares insights on the potential pitfalls of AI reliance, the significance of verifying AI outputs, and how AI is redefining productiv...
The Company Will Reflect The CEO - How Are You Showing Up? 01.09.2023 33:27
Podcast Description: In this enlightening episode of The Racki and Symes Podcast, hosts Matt Symes and Kyle Racki dissect the far-reaching influence of a CEO's mindset and energy on an organization. From lessons learned from tech moguls to real-life examples, they break down why a CEO's disposition directly impacts a company's culture, performance, and ethics. Tune in to gain actionable insights i...
Should Marketing Agencies Get Paid For Performance? 25.08.2023 30:47
In this eye-opening episode of The Racki & Symes Podcast, join our seasoned hosts as they delve into the intricate world of marketing. From client expectations to the real struggles of finding a reputable marketing agency, no stone is left unturned. The conversation kicks off with an examination of clients' common demands for immediate outcomes and the nuances of measuring true marketing success....
Identifying and Overcoming Growth Bottlenecks in Leadership 18.08.2023 34:22
In this compelling episode of The Racki & Symes podcast, our hosts delve into a critical area for every ambitious business: identifying and fixing growth bottlenecks. Whether it's a nagging operational issue or a profound cultural challenge, we've got the insights you need to start making real progress. Leadership isn't just about giving orders; it's about empowering your teams, focusing on what t...
AI's Promise & Peril: A Balanced Exploration 11.08.2023 41:59
Kyle and Matt are back after taking July off to enjoy the summer. In this enlightening episode of The Racki & Symes podcast, join our hosts as they dig deep into the complex world of Artificial Intelligence (AI) - a topic that resonates with businesses, governments, and individuals alike. The discussion kicks off with an intriguing look at Marc Andreessen's article on how AI could save the world,...
Office Culture vs. Remote Work: The Great Debate 29.06.2023 44:15
In this passionate and thought-provoking episode of The Racki & Symes Podcast, co-hosts Kyle Racki and Matt Symes dive headfirst into one of the most relevant and contentious discussions in today's modern work landscape: remote work vs. in-office culture. Listen as Kyle, a firm believer in the flexibility and individual productivity that remote work offers, defends the idea of a decentralized work...
How Positioning Informs Your Go-To-Market 23.06.2023 29:45
In this enlightening episode of The Racki & Symes Podcast, our dynamic duo, Kyle and Matt, dig into the intricate relationship between positioning and go-to-market strategy. They start with a comprehensive exploration of what positioning actually is, making it easily understandable for listeners of all experience levels. The hosts emphasize that positioning is not just about how a business portray...
Making Time For The Non-Urgent Important Things 08.06.2023 35:51
In this enlightening episode of the Racki and Symes Podcast, co-hosts Matt Racki and Kyle Symes dive deep into an effective method for time management—The Eisenhower Matrix. The duo uses their distinct, engaging approach to dissect this technique that's named after the 34th U.S. President, Dwight D. Eisenhower, and explain how it can dramatically improve your productivity and success in running a...
What Makes For A Great Executive Leadership Offsite? 31.05.2023 46:35
Welcome to the Racki & Symes Podcast, where Kyle and Matt, two seasoned business leaders, dive deep into the world of executive leadership offsites. In each episode, they explore the key ingredients that make these gatherings not only effective but truly transformative. Join Kyle and Matt as they share their wealth of experience, anecdotes, and insights, helping executives, managers, and aspiring...
How To Think About Investing In Your Business 24.05.2023 37:26
In this episode, Kyle Racki and Matt Symes, unpack a vital topic that every entrepreneur should tune into - investing in your business and letting go of small-scale thinking. Does the idea of scaling your business or investing in growth make you hesitant? Have you ever felt confined by your own mindset, unable to visualize the broader horizon of potential? This episode is tailored just for you. Do...
Channel Partners and Resellers: Are They The Right Acquisition Channel for Your Business? 12.05.2023 34:11
Welcome to another episode of The Racki & Symes Podcast, where Kyle and Matt dive into the world of business strategy and entrepreneurship. In this episode, the duo takes a deep dive into channel partners and resellers as an acquisition channel for businesses. Kyle and Matt discuss the benefits and drawbacks of using channel partners and resellers as a way to expand a company's reach. They explore...
Are You Capturing The Demand for Your Business That Already Exists? 28.04.2023 35:01
In this episode of The Racki & Symes Podcast, hosts Matt and Racki delve into the world of marketing. Racki discusses his thoughts on demand generation versus capturing existing demand, while Matt seeks advice on where to focus his marketing efforts for his coffee company and consultancy. The hosts also touch on the concept of first touch attribution and emphasize the importance of choosing the be...
What is The Crux of Your Business? 14.04.2023 36:46
In the latest episode of their podcast, Kyle Racki and Matt Symes discuss the book "The Crux: How Leaders Excel by Finding the One Thing That Matters" by Richard P. Rumelt. The book explores the importance of identifying the central challenge facing a business or organization and developing a strategy to overcome it. Rumelt argues that many organizations fail to identify their core challenge, inst...
How to Buy a Business Without Putting Up Your Own Cash 06.04.2023 41:14
Matt Symes and Kyle Racki discuss the various options available for financing the purchase of a business. They delve into the pros and cons of using traditional bank loans, seller financing, and other alternative financing methods. Along the way, they also touch on the importance of due diligence, the role of valuations, and how to negotiate the best deal possible. Whether you're a first-time buye...
Mastering the Art of Sales 30.03.2023 41:24
In this episode of our business podcast, Kyle and Matt explore valuable sales tips and advice for founders. They start by discussing Oren Klaff's "pitch anything" strategy, which helps avoid coming across as needy or desperate when pitching your product or service. They delve into the importance of warming up leads and demonstrating authority to get permission to sell, and how doing so can signifi...
Building The Muscle To Have Hard Conversations 23.03.2023 47:31
Kyle and Matt discuss the need for founders to get comfortable being uncomfortable, not putting off hard conversations, raising expectations and intensity, and being ok with not making everyone happy all the time.
Delivering Incredible Client Experiences 09.03.2023 42:16
On this episode, Matt and Kyle discuss the pitfalls when working with customers where they don't perceive the value you're delivering, and how to map out the buying journey to identify where client experiences can go off the rails.
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