Leveraging Thought Leadership

Taking your content from a book or video to a speech can be more difficult than it sounds.  Finding the right flow and information to include can get overwhelming  Even if you are a gifted speaker there is a lot of benefit you can get from a speech writer. Our guest J.T. Compeau is the Founder " Content Interpreter " and a consultant who helps Thought Leaderships get their public speaking to a hig...

When building a platform what methods can you use to connect with your audience and provide value?  How can you determine which platform is going to be best for you?   Our guest Rusty Shelton is the Founder and CEO of Zilker Media , author of " Authority Marketing " and " Mastering the New Media Landscape " and an expert in making an impact in the new media landscape.   Rusty discusses the need fo...

Businesses want to sell as much directly to the consumer as they can, but you can't ignore the online outlets.  How can you use data to tackle the problem?   Our guest Dr. Stephen Kraus is the Head of Digital Insights at " Jumpshot ", the author of " Selling to the New Elite " and " The New Elite " and one of the world's leading experts on consumer insights and digital trends.   Stephen tells us h...

Have you ever been presented with a stack of data that makes you feel like your eyes are going to fall out?  Is there a way to receive that data in a meaningful way that you can understand? Our guest Dr. Stephanie Evergreen is the CEO of "Evergreen Data", author of " Effective Data Visualization ", " Presenting Data Effectively " and the expert in data visualization. Stephanie shares her journey f...

There are lots of tools we can use to build up our communities, but once you have them following you how do you engage them? Our guest Jeffery Hayzeltt , is Chairman of the " C-Suite Network ", author of " Hero Factor " and " Mirror Test " as well as Prime Time TV host of " C-Suite with Jeffrey Hayzlett ". Jeffery shares why your engagement needs to come from your content, how you can make yoursel...

In many industries ruthlessness is the norm, especially in real estate.  Is it possible to have success by helping others succeed and not focusing on yourself? Our guest Jonathan Keyser is the founder of Keyser Institute , author of " You Don't Have to be Ruthless " and has found great success in commercial real estate by helping others. Jonathan share the philosophy that took him from selfish to...

In the last 2 - 3 years Podcasts have become a huge!  How can other bodies of work, like a podcast play into gaining you new business without your actually pitching your content? Our guest Mike O'Toole is the President of " PJA Advertising + Marketing ", author of " The Unconventionals " and host of " The Unconventionals " podcast. Mike shares some methods we can use to boost the signal to noise r...

How does a high school drop out and employee from hell go on to build an accelerator program that helps average people achieve extraordinary results? Our guest Geoff Hughes is a serial entrepreneur and expert in digital marketing with an online course designed to help you gain clarity of vision and scale your business. Geoff tells us how the lessons he learned working in sales led him to building...

Are you a victim of network disconnect?  Do you go to networking events with the idea of selling your product to people like a cold call telemarketer?  Or do you use those events to make connection, build relationships, and expand your sphere of influence? Our guest is Dr. Ivan Misner , the father of modern networking!  He is the Founder and Chief Visionary Officer of BNI and author of two dozen b...

Have you ever delayed a conversation even though you knew it was important? Have you made choices that went against what you knew was in your best interest? We do this all the time, but why?  And how can we get out of our own way? Our guest Mark Green is an advisor, coach and author of " Activators: A CEO's Guide to Clearer Thinking and Getting Things Done ".   Mark shares his experience using his...

Every day we hear the challenges of women in the work force.  Being a female Thought Leader can come with many of the same challenges.  What can you do to push past those hardships and excel? Our guest Robin Farmanfarmaian is a speaker, entrepreneur, and author of " The Patient as CEO " and " The Thought Leader Formula " and angel investor working with companies in cutting edge technology.   Robin...

It never feels good to fail nevertheless in your career it is going to happen.  Are you comfortable with that?  Could that story be told in an authentic and vulnerable way to lead to something positive? Our guest Corey Blake is the Founder and CEO of " Round Table Companies " which is a partner in " Conscious Capitalism Press ".  As a former actor Corey has learned the art of story-telling and use...

Speakers Bureaus can open doors and help expand your keynote business; but do you know how to make yourself more appealing and create a positive relationship an agent at a bureau? Our guest Barrett Cordero is the President of " Big Speak " one of the largest and most successful Speakers Bureaus in America. If you are a speaker you'll need to listen to the advice Barrett has for what you'll need to...

Taking on the role of CEO and Thought Leader can put a lot on your plate.  How do you manage those roles while still making time to listen to your customers and create the content they want? Our guest Jonathan Raymond, is the CEO of " Refound ", the author of " Good Authority " and was named one of Ink 100 Top Leadership Speakers . Jonathan shares how he manages the front and back end of his busin...

Many people believe that marketing is a book is easier than ever, but could the truth be that is has never been harder? Allen Adamson is the Co-Founder and Managing Partner of " Metaforce " where he leads an elite team that can solve your marketing hardship!  In addition Allen is the author of " Shift Ahead " and " Brand Simple ".   Allen explores how to break through the noise in a world where yo...

What strategy do you have to monetize the IP that is in your book after the book is released? Do you have a marketing and sales plan? Our guest Dianna Booher , is the author of 48 books including " Faster, Fewer, Better Emails " and " Communicate Like a Leader " has been published by some of the biggest houses in the world. Today she shares her years of experience getting published, working with a...

We have so much data available to us, how do you know when it's okay to make a choice that isn't based on data, but on your intuition? Our guest Jennifer DiMotta , is an Ecommerce specialist, speaker, and trainer who uses her expertise to transform strategy and forge new leaders! We talk with Jennifer about the overwhelming amount of data available, how to analyze data, and most importantly take a...

Today speeches need to be more than few funny anecdote, they have takeaways or they won't be taken seriously.  So how do you find the balance between information and entertainment in your speaking? Our guest Nick Morgan is the world renown author of " Can you Hear me? " and " Power Cues ", the Founder of Public Words a company that helps their clients create and deliver content that will engage, p...

There is a place for theoretical learning, but how can you produce applied learning in the corporate setting? Our guest Matt Confer is the VP of Strategy and Business Development at Abilitie ; a company that provides award winning leadership programs using simulations for leadership development. Matt walks us through how the simulations work, why they bridge the gap between theory and practice, an...

The curse of the expert is you are always moving to the next level, but where do you go when you've reached the top? Our guest Jeff Gothelf is the Co-author of the award winning book " Lean UX " and author of " Sense and Respond ", the Co-Founder of " Sense and Respond Press " and continue to find places to go after reaching the top of the expert pyramid. We explore how Jeff went from author to pu...

Solving your customers problems isn't just about solutions.  It is about deep listening.  How do you listen to your clients?  Do you hear what they are saying and what is not being said? Our guest Oscar Trimboli is the author of " Deep listening: Impact Beyond Words " and is on a mission to create one hundred million Deep Listeners in the world. Oscar talks to us about the art and science of liste...

The removal of the gate keepers in traditional publishing has opened up the flood gates in a dramatic way that creates a lot of opportunity for new authors. Our guest, Mitch Joel is the Founder of " Six Pixels Group ", author of " Six Pixels of Separation " and " Ctrl Alt Delete " and is a visionary, digital expert and community leader. Mitch talks to us about the importance of a strong platform w...

Today we change lanes and speak with Daniel Blue, Owner and Founder of Quest Education a company helping business owners manage their retirement funds across all 50 states. Daniel uses the methods of Thought Leaders to education his clients about options they did not know they had and grow his business.  He tells us which social media platform he uses to reach his audience in an interesting way, h...

When starting out as a Thought Leader you have to find out what your values are, what your purpose is, and what you stand for? Our guest Claude Silver , Chief Heart Officer at Vayner Media , Emotional Optimist Coach, Manager, and Mentor is going through this process as she begins to develop her own Thought Leader content.   Claude discusses what an Emotional Optimist is, how to bring humanity back...

As we transition from 20th century learning to 21st century learning has the way we consume entertainment changed the way we learn? Our guest Jeremie Kubicek , is the CEO of Giant , author of " The 100 X Leader " and " 5 Voices " and expert in getting leaders to a higher level. Jeremie breaks down how the event based business has changed and how technology allows big names to come to smaller venue...