Let's Talk Real Estate Investing with Sharon Vornholt

  When it comes to lead generation, your website plays a big part in your growth.  People want to know who you are. What do you stand for? This is what your branding does for you. It answers (or should answer) all of those questions.  Your branding let's you stand out in this very crowded space. At the end of the day, our business is all about property. It's not all that sexy, so it's up to you to...

  When it comes to branding, your reputation and your success go hand in hand. If you don't manage your reputation like your life depends on it (because it kind of does), your business is going to experience serious consequences.  These things are intricately woven together.  It's often the simplest of things that will derail your credibility, damage your brand, and ruin your reputation.  At the e...

  This show is full of tips on how to grow your business through a well implemented marketing and branding strategy. Julie Broad is a Canadian real estate investor that in the scope of 4 months had a son, started a new business and moved from Canada to Los Angeles. Julie talks about having a "plan B", not only surviving 2008's real estate collapse, getting her book rejected by the major book publi...

  This is the last part of my 4 part series. In the first 3 parts of this 4 part series on probate investing, we talked about: The 8 Steps in the Process The Duties of the Executor How to Get Started in Probate Investing  Today in part 4, the topic is marketing to probates.  This is a big topic and I have some tips for you. There is a right way to market to these folks so you get good results. If...

  In parts 1 and 2 of this 4 part series, I went over the probate process and the duties of the executor.  I also went into how the process works if there is no will and therefore no executor ha been named in the will. Today I'm going to cover how you get started with probate investing.  Be sure to check out my new probate course here. We will start on Monday May 21st, 2018. You can do that here--...

  Today's show is part 2 in my 4 part series on probate investing. In part one I talked about the 8 steps in the probate process.  Today's show goes over the duties of the executor or administrator.  I will also go over what the difference is in these two terms. In both cases, the personal representative must act in accordance with the laws of the state.  Coming next ...  Where do you start? Be su...

  Today's show is the first of 4 shows about probate investing. The topic today is understanding the probate process. Investors commonly have the misconception that the house cannot be sold until the estate is closed, when actually it is the reverse. The property and any other assets in the estate (not directly inherited) must be sold before the estate can be closed. In this first episode, you wil...

This question, has been around forever. Which is best; investing locally or in another state? So what's the answer?  Well, it depends. It depends on your business goals, your level of experience, property costs in your area, and to some degree the degree of risk you can live with.  For some real estate investors the choice is simple. They live in areas where property costs too much for it to make...

  In today's show we are going to talk about how to get more offers accepted in your real estate investing business. My guest today is Boston investor Tom Caferalla. Tom and his team have closed over 500 deals in the last 5 years.  During this time, they have developed a way to make offers, get more offers accepted, and get the listing if their cash offer is rejected. Some of the things we talked...

Today I'm going to dive into exactly how to create a marketing plan for your real estate investing business in 5 easy steps. I'm also going to tell you about the extra step - step #6 that will help you create a "big picture" plan for your business.  You know what they say about that... if you can see it in your mind, you can make it happen. In this show I will go over: Strategies Steps Budgeting S...

You know how I like to talk marketing.  One of the things you are going to learn about is something new called "IP" marketing. This strategy will supercharge your direct mail. My guest today is McKinley Carbone from Open Letter Marketing. Anyone that is doing direct mail today knows that the response rates are pretty low.  So, does that mean you should stop doing direct mail? Absolutely not. What...

My guest today is Tyler Sheff the founder of the "Cash Flow Guys". He has an awesome podcast by the way.  Tyler's real estate investing philosophy is building wealth by finding problems not property. That's a great philosophy for sure.  He is also a licensed agent, an educator and a syndicator.  His focus today is on solely on multi-family properties. Show Notes We covered a lot of ground in this...

  Get Your FREE Goal Setting Planner and Let's Make it Happen! At the beginning of the year I talked a lot about goals and goal setting.  If you need a refresher on goal setting you can also get that at the link below.   Are You On Track to Meet Your Goals? So let me ask you this. Are you on track?  We've just finished the first quarter of the year, so it's time to evaluate how we are doing. I kno...

  My guest today is Erik Hitzelberger, and he's back for a second time. In today's show, we are going to talk about the broad topic of financial education, why most people will never be able to retire comfortably on their current path, and what you must do to change that. Financial education is critical to the success of most any business, but it's especially important for a business like real est...

  Today I have 5 tips that will help jump start your marketing NOW.  You know... marketing isn't rocket science.  But if you don't know the basics, you're going to have a hard time getting traction. You need a plan but that isn't all.  You also need to consistently implement your plan. By implementing these 5 steps, you will begin to fill your pipeline with leads, and you will be well on your way...

  My guest today is Louisville investor Erik Hitzelberger.  Erik and his partner Bryan Snider are the founders of Louisville's premier turnkey investing company Freedom Property Group. They have built a successful business buying houses and rehabbing them to top notch standards.  From there, these properties either go into their portfolio of rentals or they are sold to a turnkey investor.  Their c...

I'm excited to tell you about what's been happening on the Louisville Gals Real Estate Blog and on this podcast.  I have covered "everything real estate investing" since I first started around 2010.  But time and time again, folks are coming to me saying, "I've done some deals now, but I have no idea how to take my to the next level. I really don't know how to market my business, and I keep hearin...

Getting deals has gotten a lot harder. So the question is: what was working last year, and are those same strategies working this year? Get Beka Shea's take on marketing from a gal that spent $130,000 last year on direct mail as Sharon and Beka talk marketing. We believe you're going to need to "up your game" in 2018. Marketing and branding are the two things that will grow your business going for...

  I am excited about this show today.  My guest is successful Pennsylvania investor, Beka Shea.  Beka is a wife, the mother of 3 girls and a really busy, successful real estate investor. She was also a mechanical engineer in her previous life. So how do you go from a Navy aircraft carrier to rehabbing houses?  Listen in as Beka shares her story and her success tips.        

  Would you like some tips for getting better results with your marketing?   There are some key components to follow in today's market when it comes to making your marketing work for you.  In this you you will learn: Why you need to get right to the point and tell the seller what's in it for them Why your message has to be quick and concise Why postcards generally outperform letters Long messages...

  Why does someone decide to become an entrepreneur?  I'm pretty sure it isn't to work 12 -14 hours a day.  If you're an entrepreneur and you think back to when you first started your business, you probably wanted freedom. Maybe you wanted freedom - From a boss From that 9 to 5 job To pursue your dreams To create a certain lifestyle; one that allowed time for family, friends and hobbies To be in c...

Want cash flow now and passive income later? Then investing in apartments is a great way to go.  Listen in as Chicago Investor John Casmon of Casmon Capital Group talks about why he chose this investing strategy. Why choose to invest in apartments over single family homes?  You will learn all about that in this episode. You will also learn how he "house hacked" his way into his first investment. J...

Today''s show is part 3 in this series on probate investing, and the topic is marketing to probates.  It's important to understand the process, the best direct mail piece to use for great results, and the length of time you need to mail to these folks. At the end of the day, these sellers have one thing on common with all sellers; they have a problem to solve. In this case they have inherited a pr...

  On today's show, I'm going to do an overview of probate investing. I love the niche of probates. These folks are some of the most motivated sellers on the planet. They almost always want to sell the property. Get some tips on how you too can profit from this really lucrative niche.   Working with Probates It's really no different working with these folks than any other group of motivated sellers...

  So how does a girl go from selling dump trucks to being a successful real estate investor?  Listen in as Whitney Nicely tells her story.  It's not as big of a stretch as you might imagine. Like me, Whitney would like to see more women in real estate investing. It is after all the perfect choice for women at any stage in their life.   Be sure to stop by the Louisville Gals Real Estate Blog for mo...