Let's Talk Business

Since the 1970s, innovators in human resources have witnessed the power of corporate team building in fostering healthy company culture. What makes for an amazing corporate culture? It’s about making every single person in the company feel like they’re in a family. It’s about making the employees feel that they have a critical contribution to the company’s vision. It’s about creating camaraderie a...

Sometimes in the world of business, we’re thrown into the deep end and faced with two options: sink or swim. This week’s guest,  Chagit Leviev-Sofiev , the CEO and President of  Leviev Group USA  joins us this week to tell us her fascinating story and the lessons she learned along her journey—which all started with moving from Israel to America to run the U.S. arm of a multi-billion dollar busines...

As we, business owners, continue to hustle and do right by our business, we sometimes forget to keep that balance with the other aspects of our lives, particularly our family and even our health. How can we achieve that without sacrificing one over the other? In this episode, Meny Hoffman gets the answers from his guest,  David Finkel —a Wall Street Journal bestselling author, syndicated columnist...

Social media offers an unprecedented way of reaching out to your ideal clients in the shortest amount if time. The whole new discipline of social media marketing is built around the premise that social media platforms are powerful tools that can be used to generate leads for your business. Meny Hoffman is joined on the show today by top social marketer and consultant Rachel Pedersen , who talks ab...

Your sales team is one of the most important aspects of your larger team because, without them, your business isn’t actually making money. You have to make sure that your sales team is always in optimal working condition so that they can communicate and sell as effectively as they can. Meny Hoffman is joined by Rene Zamora , the President of Sales Manager Now . Together, they talk about the import...

Ironing out business strategies will always be a vital part of the process, but do you ever get the sense that you’re getting stuck on the strategy level? “The best-laid plans of mice and men often go awry,” and this holds true in business as well. You can have the most solidly constructed business strategies in the world, but without the proper execution, those plans will soon go off the rails. K...

If you want people to identify with your brand, marketing and branding are not enough. Creating a culture of referrals is key to your business. Elaborating on this topic with Meny Hoffman is  Bill Cates , an internationally renowned client acquisition expert and the author of  Radical Relevance . Today, Bill discusses the importance of building an introduction system to future and existing clients...

It takes a lot of effort, care, and passion to feed tens of millions of Americans. In this episode, Meny Hoffman talks to  Shay Myers , an agriculture executive and the CEO of  Owyhee Produce , a third-generation family farm and one of the largest vertically-integrated onion farms in the country. Shay reveals the secret to running a family business and working with the first generation to the seco...

Have you ever doubted whether you have what it takes to build your business?   Growing a business is not easy. That’s why I am thrilled to share this interview with my guest Isaac Scharf, the founder and CEO of IYS Enterprises, INC. and Pillow Guy, as he retells his own fascinating entrepreneurial journey, from successfully launching a restaurant in the Catskills, to selling life insurance, to run...

You want to start your own business. But there’s a lot on the line. You have to ask yourself difficult questions.  Do I have what it takes? Is it worth it? And how do I do it? This interview has been months in the planning, and I’m so excited I can finally share it with you all.  I had the honor of interviewing Gino Wickman , creator of the Entrepreneurial Operating System (EOS) and the Founder of...

Any workplace or workflow is dependent on systems and processes moving smoothly in order to function optimally, which is why optimizing your business process is so important. A work process that’s not properly optimized and systematized can lead you down a road wherein you’re expending so much more time, energy, and resources than you should be. Meny Hoffman is joined by marketing automation speci...

Just because the world is currently at a standstill does not mean that our quest for growth has to. These uncertain times may have forced many of us to put our daily lives on hold. However, if we look at it from a different perspective, this may be the time we can finally focus on the things we have long put aside for that future we have been dreaming of. Bringing a very fitting guest in this epis...

Most companies outsource to cut labor and operational costs or delegate less critical operations to outside organizations so they can focus on the core aspects of their business. But how do you know exactly if you’re ready to outsource? In this episode, Meny Hoffman interviews Nathan Hirsch , an entrepreneur and expert in remote hiring and eCommerce selling, about the importance of figuring out wh...

The military is known to have the most unfaltering discipline along with well delivered skillsets. Military meeting entrepreneurship can mean total success especially when it comes to leading and producing promising results. Together with Meny Hoffman, highly experienced combat veteran Waldo Waldman shows us how to marry these two with mentorship as the element that glues them together. Waldo is a...

Never stop feeding your brain with knowledge because constant learning allows you to grow and develop life skills. Today with Meny Hoffman is  Mordy Golding , the Director of Content for LinkedIn Learning .  They talk about LinkedIn Learning in particular and discuss the importance of constantly educating oneself and growing. Mordy then shares the top LinkedIn job requirements, top skills you’ve g...

We live in a world where in one way or another we are doing sales. In this episode, Meny Hoffman talks to Berry Schwartz about hitting your target income. Berry is the Founder of Radical Results LLC and runs a boutique coaching consulting and sales training company. With his experience, he has developed four pillars of being successful in sales. Pay attention as Berry breaks down the steps you nee...

This is the story of a man who started out dressing as Bill Clinton for various gigs to becoming a renowned keynote speaker in all 50 states and seven foreign countries. This is the story of how Damian Mason reinvented himself to become better. Damian is a Businessman, Agriculturist, Speaker, Podcaster, Writer, and Consultant whose passion is on two subjects—business and agriculture. He is one of...

The ability to create habits for a transformation is just one of the many things that separate great salespeople from average salespeople. This is what Brad Blazar discusses in this episode, among others. He talks about three types of people in the world and the four things most organizations miss. Brad is an effective sales leader, coach, speaker, and author who started his business career as fou...

Despite what other people believe, you can achieve balance and harmony between your work and your personal life. This is what Jeff Mask believes and shares with others. After beating cancer, Jeff was able to successfully grow multiple businesses and still be a winner at home. Through his experience, he created a powerful coaching program that enables corporate executives to find confidence, clarit...

Taking risks when selling online is necessary, especially when you are just starting out. Limiting yourself to one selling platform is ideal but expanding your scope is better. James Thomson is a partner at Buy Box Experts , a managed services agency supporting brands selling online. In this interview, host, Meny Hoffman, and James discuss the misconception that new Amazon sellers have and how the...

If you are an entrepreneur or leading a company, you may have probably heard of the acronym EOS and wonder what it is and how it could help you. In this episode, Meny Hoffman’s guest, Mike Paton , a Visionary at EOS Worldwide, shows how he helps leaders get a grip on their businesses and achieve their visions through simple concepts, practical tools and his unique approach to leadership known as E...

Another season has come to a close, so it’s time to look back. Season 2 of Let’s Talk Business was packed with amazing guests who all had some advice to share culled from years of experience in their respective industries. Let’s Talk Business host Meny Hoffman sits down once again with Chava Shapiro, podcast producer and Director of Content at PTEX Group to do a retrospective of some of the best t...

Another season has come to a close, so it’s time to look back. Season 2 of Let’s Talk Business was packed with amazing guests who all had some advice to share culled from years of experience in their respective industries. Let’s Talk Business host Meny Hoffman sits down once again with Chava Shapiro, podcast producer and Director of Content at PTEX Group to do a retrospective of some of the best t...

Message from Meny

Many entrepreneurs have trouble building a culture that enables them to build a scalable company. In this episode, Garry Ridge , the CEO and a member of the Board of Directors of WD-40 Company , answers those troubles for businesses owners who are looking to expand their company. WD-40 is a product found in 8 out of 10 American households and sold in more than 176 countries around the world. It’s...